...References: (Nystedt 2008) Storage When it comes to storage, blu-ray disc has definitely been a leap forward in terms of how much data we can hold on a single disc. When the DVD disc was still popular it was only able to hold up to five gigabytes of storage. Now, you may think that is quite a bit, but remember you have to store audio, video, and miscellaneous information on a single disc. The resulting limitations of the DVD disc became apparent as we moved forward in technology advancements with audio and video. When the blu-ray disc was becoming popular it started out with a single layer which was capable of over 25 gigabytes of data storage. The technology world was flung open to new opportunities in greater audio performance as well as what is now trending as 4K television. Video The video industry was stymied by the low-end data storage of the DVD Disc. They needed something to be able to cram more data that was more advanced and high end to the consumer. What better place to start with the blu-ray disc when Sony and Pioneer unveil the new format at Japan’s Ceatec show in 2000. They had also announced the Ultra Density Optical, a blue-laser optical disc format proposed to replace the magneto-optical discs. Amazing how a large multi-commercial product corporation mostly known for video development had come up with the idea. Video playback was able to move forward to what we know as high definition at 1080p resolution. Great looking picture was...
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...BLU-RAY DISCS Anuja Neve Nupur Menghwani SE (Comp) SE (Comp) menghwani@gmail.com SSBT COET, Bambhori. SSBT COET, Bhambhori. ABSTRACT: Blue - ray disc have major part among the secondary storage devices. Blu-ray disc is a next generation optical disc format. Blu-ray disc is an optical disc storage media designed to supersede the standard DVD format. Its main uses are storing high-defination, other data with upto 25GB per single layered and 50 GB per dual layer disc. The format was developed to enable recording, rewriting and playback of high-defination video(HD),and storing amount of data because the disc utilizes the global standard "MPEG-Z Transport stream"compression technology highly compatible with Digital Broadcasting for a wide range of content recorded. This technology platform that can store sound maintaining high quality and also access the store content in an easy-to-use way. 1. Introduction: Blu-ray Disc is an optical disc storage medium designed to supersede the standard DVD format. The name Blu-ray Disc refers to the Blue Laser used to read the disc. Blu-ray is a next-generation optical disc format. The format was developed to enable recording, rewriting and playback of high-definition video, as well as storing large amounts of data. The discs have the same physical dimensions as standard DVDs and...
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...Blu Ray Disc Abstract When speaking of innovation, technology certainly does not seem to be slowing down any time soon. A perfect example of this can be seen with audio and video disc-based technology. Throughout history, discs have evolved tremendously. This research paper discusses the newest type of disc-based technology better known as a Blu-ray disc. Blu-ray discs are a relatively new kind of disc that takes entertainment to a whole new level. Like with other innovative and new types of technology, the disc developed new ways in which society sees certain issues. Some of the main points discussed throughout the paper about the Blu-ray disc include its background as a new form of technology, its potential benefits, its production, and its future. The paper will also describe and emphasize on its social, legal, ethical, and security-related problems since its development and launch into the world. This paper explores the “format war” that was developed in the 2000s between the Blu-ray disc and Toshiba’s HD DVD disc, and the issues that were created as a result of these two different and incompatible disc formats. Relating to security, this paper discusses how piracy has been somewhat victorious, yet a failure at times, when dealing with illegally downloading films of this high-definition format. Also, the paper will discuss the legal aspects of the Blu-ray discs, as it relates to licensing and copyrights. Socially, this paper gives examples of ways in which the...
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...distribution and recording. Furthermore, the increased capacity accommodated more demanding data applications. At the same time, the DVD spec used the same form factor as the CD, allowing for seamless migration to the next generation format and offering full backwards compatibility Now, in the next millennium, High Definition video is demanding a new solution. History proved that a significant five to ten time increase in storage capacity and the ability to play previous generation formats are key elements for a new format to succeed. This new format has arrived with the advent of Blu-ray Disc, the only format that offers a considerable increase in storage capacity with its 25 to 50 GB data capacity. This allows for the next big application of optical media: the distribution and recording of High Definition video in the highest possible quality. In fact, no other proposed format can offer the data capacity of Blu-ray Disc, and no other format will allow for the same high video quality and interactive features to create the...
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...Blu – Ray the future of movies Blu Ray - Blu-ray (not Blue-ray) also known as Blu-ray Disc (BD), is the name of a new optical disc format jointly developed by the Blu-ray Disc Association (BDA), a group of the world's leading consumer electronics, personal computer and media manufacturers. The first Blu-ray Disc prototypes were unveiled in October 2000, and it continued to be developed until its official release in June 2006. The format was developed to enable recording, rewriting and playback of high-definition video (HD), as well as storing large amounts of data. This extra capacity combined with the use of advanced video and audio codecs will offer consumers an unprecedented HD experience. The specifications of Blu – Ray vs. DVD Blu-Ray uses a blue-violet laser as opposed to the red laser used on DVDs. This allows Blu-Ray discs to hold a lot more information on them than DVDs. This increase in the amount of information that can be stored on a disc allows you to put High-Definition movies on a disc and not run out of space, since the average HD movie will take up about 15-20 gigabyte (GB) of space. If you have not seen an HD movie yet I would suggest stopping by your local Best Buy or Circuit City and looking at a Blu-Ray display. The images are sharper, brighter, and more detailed than any DVD movie. What manufacturers are trying to do is make the movie look as close to what you see in a real theater as possible, except for it is a tenth the size and in your home. Blu-Rays...
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...Question 1: In the case study Blu-ray versus HD-DVD: A standards battle in high-definition video (Schilling, 2013,pp 65-66), what factors do you think influenced whether (1) consumers, (2) retailers, and (3) movie producers supported Blu-ray versus HD-DVD? Discuss and justify your answer using the theory behind the selection of dominant designs. Intro; In the early 2000’s Toshiba and Sony, two tech giants went head to head to provide homes with the next generation of high definition video. Toshiba’s new technology was called HD-DVD and was compatible with the old technology, DVD. Sony released Blu-Ray which required a new playing system altogether. After both companies had secured major contracts in the entertainment industry there was one moment that helped Sony to become the dominant product. Time Warner, formerly in alliance with Toshiba, switched to Sony prompting other undecided companies, including Walmart and Netflix, to follow suite. After this the tech war was effectively over and Toshiba ceased production of HD-DVD’s and components. Although at the same time an alternative product for watching movies was growing; online streaming. This provided a similar experience, depending on how fast the internet was in the area, but at a cheaper cost of being digital media. Consumers; in the fight for supremacy the early adopters of the technology are very influential because they will be more likely to have researched about which product was better based on technical factors...
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...Capitolul 1: Tehnologia Blu-ray Apariţia CD-ului la începutul anilor '80, a însemnat un salt enorm pentru mijloacele mass-media tradiționale. Pe lângă îmbunătățirea semnificativă a calității audio, CD-ul oferea şi o capacitate de stocare de 650 MB, ceea ce presupunea o evoluţie semnificativă pentru mediile de stocare a datelor. Pentru prima dată, a existat un standard universal pentru mijloacele mass-media inscripționabile și reinscripționabile, ce oferea o calitate mai bună şi caracteristici pe care consumatorii şi le doreau, la costuri foarte mici. Deși CD-ul a fost un mediu foarte util pentru înregistrarea și distribuirea de materiale audio și câteva aplicaţii de date, în anii '90 cererea pentru un mediu nou, care să ofere o capacitate mai mare de stocare a crescut. Aceste cerințe au dus la apariţia DVD-ului și implicit la o creştere a capacității de stocare de până la 5-10 ori mai mare. Iniţial produs pentru a stoca filme, acest suport putea fi folosit pentru orice fel de date, inclusiv producţii multimedia interactive. Având această capacitate de stocare DVD-ul era un mediu versatil, el putând stoca cu uşurinţă materiale video (filme întregi), audio, imagini, texte, grafică, într-un cuvânt un mediu ideal pentru era multimedia. Acum, în mileniul următor, standardele video de înaltă definiție (HD = high definition) necesită o nouă soluție. Istoria a demonstrat că o creștere semnificativă de până la 5-10 ori a capacităţii de stocare și de redare a formatelor de generaţie...
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...Executive Summary Introduction Blu-Ray Computer Design will provide computer and technical consulting to local small businesses as well as home PC users. In doing so the company will focus on marketing, responsiveness, quality, and creating and retaining customer relations. The Company Blu-Ray will initially be a sole proprietorship with minimum outside financing. Blu-Ray will be a home office start-up, utilizing one studio room in the owner's home and serving customers in the local Clearwater, Florida area. Blu-Ray Computer Design will be initially owned by Nigel Murrien. Depending on growth, the company will possibly add additional employees and expand operations. The Market Market research indicates an available market niche able to be occupied by additional businesses of this nature. The very nature of the computing industry, with its extraordinary rate of technological development, creates a constant need for businesses skilled in updating and advising customers on computer-related issues. Home PC users will provide the majority of our business revenue. These jobs will typically consist of minor upgrades services and advising. Business Week expects the computing industry to grow at a rate of 12% and the processor speeds to continue to expand for years to come, providing a rich resource for sales. Blue-Ray Computer Design has decided to focus mainly on the home PC market for many reasons. These home customers typically request jobs that are easier, faster, and less...
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...User Manual Critique University of Phoenix ENG/221 Technical Writing Fundamentals Sony® Blu-ray Disc/DVD Home Theatre System N590 In this critique I will analyze the organization, layout, written and visual instructions of the Sony® Blu-ray Disc/DVD Home Theatre System. I. Organization The user manual for the Sony® Blu-ray Disc/DVD Home Theatre System was well organized. The table of contents helps users search for specific topics which comes in handy especially for people like me who like to skip around for what they need instead having to read the entire manual. The one downfall about the organization is that is doesn’t have a picture of the product on the cover page. Although we know what a Blu-ray/DVD system looks like and it should automatically have the correct manual in its box, there may be an instance where that has not happened or if you misplaced your original manual and need another. The photo would come in handy especially if there is a certain layout that this particular has as opposed to other models. Having the photo is further reinforcement that you have the correct product. II. Layout The layout of this manual is standard. The warning sections and intial operating instructions are seen in most user manuals. Something that used to be uncommon which we are seeing more often in user manuals is the unpacking section. This section further details the parts of the entertainment system piece by piece. The remainder of the layout includes more standard...
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...I n t r o d u c t i o n t o M a r k e t i n g B u s i n e s s 1 2 0 4 / 1 3 / 2 0 0 8 A marketing plan focusing on Sony’s Playstation 3. Marketing Plan: Sony Playstation 3 2 Executive Summary This marketing plan is looking at Sony’s Playstation 3 (PS3). This powerful piece of hardware is the cutting edge of gaming entertainment. The PS3 has been out for a little over a year, and in that time, it has proved to be a hardcore gamers dream. Sony got into the console gaming market in late 1994. The concept for the original Playstation (it was under a different name, SNES CD) was actually brought up in a joint partnership with Sony and Nintendo in the late 80’s; however, when the time came to announce their new hardware, Nintendo re-read over their earlier contract and found the agreement to no longer be satisfactory. As a result, Sony took all the research they had done and began work on the Sony Playstation. 3 Table of Contents Situation Analysis ......................................................................................................................................... 4 Internal Environment ............................................................................................................................... 4 Key Executives ...................................................................................................................................... 4 Board of Directors ............................................................
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...Marketing Plan: Sony Playstation 3 Brian Moats A marketing plan focusing on Sony’s Playstation 3. Introduction to Marketing Business 120 4/13/2008 Executive Summary This marketing plan is looking at Sony’s Playstation 3 (PS3). This powerful piece of hardware is the cutting edge of gaming entertainment. The PS3 has been out for a little over a year, and in that time, it has proved to be a hardcore gamers dream. Sony got into the console gaming market in late 1994. The concept for the original Playstation (it was under a different name, SNES CD) was actually brought up in a joint partnership with Sony and Nintendo in the late 80’s; however, when the time came to announce their new hardware, Nintendo re-read over their earlier contract and found the agreement to no longer be satisfactory. As a result, Sony took all the research they had done and began work on the Sony Playstation. 2 Table of Contents Situation Analysis .......................................................................................................................................... 4 Internal Environment ................................................................................................................................ 4 Key Executives ....................................................................................................................................... 4 Board of Directors ........................................................................................
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...the movie industry. With their extensive selection based product, fast delivery, and wide subscription plan, there is no limit to their success. However, some questions arise with the subject of product differentiation. What happens when technology advances over time and the product changes? If Netflix concentrates too much on their product focus and ignores the future, then a substitute product will take over only in a matter of time. In our current business environment, product improvements are essential and changing rapidly. If Netflix does not plan out the obsolescence of DVD’s then there is no future. The recent introduction of Blu-ray technology has offered a huge advancement in the production of DVDs. Blu-Ray discs offer more than five times the storage capacity than traditional DVDs, and gives the viewer a full HD experience. By 2008, Blu-Ray Disc sales already increased during the holiday season. A survey that was conducted by DEG (Digital Entertainment Group) proved that consumer interest in new technology was increasing quickly. Their...
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...Blu-Ray and HD-DVD: Betamax-VHS Format Wars Redux Contrast the strategies adopted for Betamax (vs. VHS) in the 80’s and Blu-Ray (vs. HD-DVD)? I. Strategies adopted for Betamax (vs. VHS) in the 80’s: Customers Large Retailers High end Stores Wealthier segment market Substitutors Sony Betamax Complementors U-Matic – JVC (VHS) Video rental - TVs Movie Studios Firms Suppliers Few electronic manufacturing companies Customers Mass Market Supermarkets Substitutors JVC VHS Complementors U-Matic – Betamax Video Rental - TVs Movie Studios Firms Suppliers Many electronic manufacturing companies (Hitachi, Matsushita…) II. Blu-Ray (vs. HD-DVD) nowadays: Customers HD TV Owner Follow Technology Substitutors Sony Blu-Ray Complementors Xbox – Toshiba – HD DVD – DVDs Hollywood Studios Websites with HD contents Gaming development ...
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...ABSTRACT Optical discs share a major part among the secondary storagedevices. Blu-ray disc is a next generation optical disc format. The technology utilizes a blue laser diode operating at awavelength of 405nm to read and write data. Because of theblue laser it can store enormous amount of data than was everpossible.Data is stored on a BD in the form of tiny ridges on the surfaceof an opaque 1.1mm thick substrate. This lies beneath atransparent .1mm protective layer. With the help of Blu-rayrecording devices it is possible to record upto 2.5 hrs of veryhigh quality audio and video on a single BD.Blu-ray also promises some added security, making ways forcopyright protections. Bd can have a unique ID written on themto have copyright protection inside the recorded streams.Blu-ray Disc takes the DVD technology one step further just byusin g a laser with a nice colour Introduction Tokyo Japan, February 19, 2002: Nine leading companiesannounced that they have jointly established the basicspecifications for a next generation large capacity optical discvideo recording format called "Blu-ray Disc". The Blu-ray Discenables the recording, rewriting and play back of up to 27gigabytes (GB) of data on a single sided single layer 12cmCD/DVD size disc using a 405nm blue-violet laser.By employing a short wavelength blue violet laser, the Blu-rayDisc successfully minimizes its beam spot size by making thenumerical aperture (NA) on a field lens that converges the laser0.85. In addition, by using...
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...Upgrading a PC Rodolfo Garcia Jr. EET250 Computer Configuration I ECPI University Abstract This paper covers the topics of upgrading a PC with new components such as RAM, Wireless Devices, larger Hard Drive, and a new Optical drive. This paper will discuss the prices and benefits of performing these upgrades. Keywords: Motherboard, CPU, RAM, PCI, SATA, technician, wireless keyboard, wireless mouse, USB, Hard Drive, Optical Drive, DVD, Blu-Ray, HDMI, 1080p video. Upgrading a PC As technology changes, so does the needs of the average PC user. When technology outpaces the capabilities of your PC, many people choose to upgrade their device instead of purchasing a completely new system which sometimes happens after a couple of months. There are several ways to upgrade a PC to keep it up to date with the emerging technology. When the motherboard and CPU are relatively newer, they are often capable of keeping up with the newest demands placed on them, however other components could benefit from an upgrade to improve performance and stability. Some of the most common upgrades include new or additional RAM, wireless devices such as a keyboard and mouse, larger and/or faster hard drive, and a new optical drive that is capable of handling the demands of new video and storage capabilities. Upgrading RAM is probably the single best option for improving speed and performance of a system. When it comes to upgrading RAM there are a few things to keep in mind such as the capabilities...
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