Premium Essay

Brazilian Environment

In: Business and Management

Submitted By vicyukiq
Words 6157
Pages 25
Inside brazils booming fashion industry
A Booming Economy
Undeniably, the primary force driving the current surge in the Brazilian fashion market is a healthy macroeconomic context. Brazil’s economy has been expanding steadily for years, a result of a stable political and social climate and long-term reforms set in place by the current and previous government administrations.
As much of the world slid into severe recession in late 2008, Brazil continued to expand. Indeed, according to Brazil’s national statistics agency, GDP grew a record 9 percent in the first quarter 0f 2010.
National Optimism
The robust economy has, in turn, fed the country’s self-confidence. Whether at São Paulo Fashion Week, in the streets, or in the nation’s shopping malls, there is a palpable optimism in the air: Brazil believes in itself.
This hasn’t always been the case. When queried on the main factor behind her country’s current optimism, Erika Palomino, arguably the best-known fashion journalist in Brazil, pointed out that a new-found “self-esteem” is as important as the positive numbers: “Because we are a former colony, for a long time we didn’t believe in ourselves and always looked abroad, thinking other countries did things better. That has changed.” Indeed, winning bids to host both the 2014 World Cup and the 2016 Olympics have had a major impact in boosting the country’s sense of confidence.
The Advantages of Insularity: A Strong Domestic Market
Brazil’s growing national pride, combined with the country’s relative geographic isolation, has had a positive effect on the country’s domestic fashion market. Sara Andrade, the influential fashion editor of Vogue Portugal, thinks Brazil’s self-reliance is one of the country’s greatest assets. “One of the things Brazil has working for it...

Similar Documents

Free Essay

Brazilian Macro Environment

...I. The Brazilian Macro-Environment Investment Climate Analysis Brazil is quite interesting place for investment and many companies are entering this developing market. Its high GDP growth, large economy, developed infrastructure, liberalisation of public sector and many Foreign Direct Investments have turned this struggling country into developing nation that holds 2nd place (China is 1st) in amount of foreign capital invested into the economy. In last 5 years, Brazilian government has been quite stable and it seems that Brazil has a sound strategy when it comes to taking its economy into top performing ones. Government is introducing new, more liberal competition laws and it is introducing new forms of investments, such as PPP, or Private Public Property, where both the investor and government share the risks by holding equal stakes in the investments. But, let us not be blinded by the Brazilian marketing skills and their portraying of real investment climate. There is for sure a lot of space for improvement. We will perform a few analyses, which will give us precise insights into the environmental conditions for investing in Brazil, and through analysing this country; we shall decide what type of investment is the most suitable for Red & Green. PESTL Analysis Investment climate is the economical, institutional, policy, and regulatory environment in which firms operate. A PESTL analysis is an analysis of the external macro-environment that affects all firms....

Words: 1113 - Pages: 5

Free Essay

Cultural Aspects of Doing Business in Brazil

...Cultural Aspects of Doing Business in Brazil When doing business in global environment, being aware of impact of cultural differences is one of the keys to international business success. Since cultural differences will affect you and your business success directly. Accordingly, knowing the cultural differences between target country where to startup business and home country is a significance factor to sustain the business. Here are some facts about Brazilian Cultures’ components. Brazil’s official name is Federative Republic of Brazil but even its citizens do not prefer using whole name. According to last research the population is roughly 200 million and estimated to be growing at about 1.6 percent per year. Young population has a significance share over population. Since 62% of Brazilians are under 29 years of age. Brazil has six climatic regions: tropical rainforest, tropical wet and dry, tropical monsoon, hot semiarid, humid subtropical and subtropical highland. Although most of Brazil lies in the tropics, more than 60 percent of the populations live in areas which are cooled either by altitude, sea winds or polar fronts. While the coastal cities of Rio de Janeiro, Recife and Salvador can get extremely hot, plateau cities such as São Paulo, Brasília and Belo Horizonte have mild climates, and the southern cities of Porto Alegre and Curitiba have mild winters. It is extremely important to know for foreign businessman because climate is as important as culture. For......

Words: 1070 - Pages: 5

Premium Essay

Penn Foster Economics 1

...largest in the world. Brazil has used its newly found economic mechanism to syndicate its outcome in South America and show more of a role in the Global Businesses. The Obama Administration’s National Security Strategy recognizes Brazil as a developing center of effect, and greets the management of the country’s joint and global issues. The United States and Brazil associations mostly have been good in the recent years. But Brazil has other strengthening relations with neighboring countries and expanding ties with nontraditional partners in the South that’s developing. Some foreign policy disagreements have transpired but the United States and Brazil continues to engage on matters such as security, energy, trade, the human rights, and the environment. Brazil is the biggest economy in Latin America with a GDP of $2.4 Trillion. Over the past decade, the country has appreciated average annual growth of 3.7%. This growth has been motivated by a bang in worldwide demand for its product exports and the increase in purchasing power of Brazil’s fast-growing middle class. The country has also been benefitted from a number of policy improvements that have reduced the increase and allowed Brazil to absorb better global blows like the fresh worldwide economic crisis. Brazil is a member of diverse economic organizations. Its trade partners sum in the hundreds, with about 60 percent exports, mostly manufactured or semi-manufactured goods. Brazil's main trade partners in 2008 were:......

Words: 795 - Pages: 4

Free Essay

Assignment 2 Bus 100 Chama Gaucha Brazilian Steakhouse

...Assignment #2: Chama Gaucha Brazilian Steakhouse Student name. Strayer University BUS 100 – BUSINESS Dr. Latasha Bennett March 16, 2014 1. All Chama gaucha Brazilin Steakhouse staff should follow the Work Ethics code. a. Environmental Care in Chama Chaucha: the have to maintain a clean food preparation, all the equipment and utensils, premises and environment for the purpose of the fellow workers and customer’s health and to care towards the environment sanitation. b. Quality & Food Safety in Chama Gaucha: All Chama Gaucha Staff should provide services diligently according to the rules and food preparation procedure of Chama Gaucha Brazilian Steakhouse. All the food term used inside this guideline is to inclusive a raw of food material and beverages items. c. Professionalism at Chama Gaucha: Any new employees that want to work at chama gaucha need to increase the knowledge, have skills to take of the customers and competencies in the operation of the restaurant. d. Honesty at Chama Gaucha: to implement honest on a restaurant services under any circumstances, from the interaction with all the customers, toward the preparation of the food. 2. Explain the key steps that the company should take to ensure that employees follow the code of conduct: e. Before you start working on Chama Gaucha Brazilian Steakhouse you have to go Chama Gaucha Brazilian Steakhouse Training Center so you can get the most professional training that......

Words: 534 - Pages: 3

Free Essay

Nike Issues

...lakes and reservoirs in China are now classified as polluted. ( Zi-jian W) Many companies, such as Nike, are link with China's textile factories that use dangerous substances discharged to water. Many chemicals released from the textile mills put threat to human health and the environment. Now china is suffering because most of their water is polluted, and is very difficult to reverse the damage. Nike spends a lot of money and CO2 in the process to manufacture their products. The waste of CO2 is one of the mayor cause of the global warming, we can see everyday in the news that glaciers have shrunk, ice on rivers and lakes is breaking up, also plant and animals have been change. According to the NASA there are some effects that are cause by the global warming such as hotter days and nights, Heat waves more frequent over most land areas, Increase in intense tropical cyclone activity in North Atlantic, Global area affected by drought has increased. ( Causes: -The huge demand of leather, beef and other cattle products produce the leading cause of deforestation in the Amazon and may make a climate change. Nike deals with manufactures in china that buys leather from a Brazilian company called Bertin, one of the three major intermediates of beef and leather in Brazil. According to a report by the Organization of the United Nations Food and Agriculture Organization (FAO), the livestock sector...

Words: 1883 - Pages: 8

Free Essay


...2.4 The Environmental Management System (EMS) application in the related industries. How it can improve the environmental performance of business? Example. 2.4.1 THE ENVIRONMENTAL MANAGEMENT SYSTEM (EMS) Definition: the environmental management system (EMS) refer to one part of the comprehensive management system that relate to organizational structure, planning activities and documented manner, it includes planning, implementation, checking, management review and environmental policy. An environmental management system (EMS) 1. It is environmental performance improving tool. 2. It is effective way to manage organizational companies. 3. Manage organizations to solve environmental problems, like allocation of resources, assignment of responsibility and ongoing evaluation of practices, procedures and processes. 4. Manage the long-term or short-term environmental impact of products service and processes for organizations. 5. Continual improvement is emphasis. EMS Model Plan Act Do Check Step 1: plan (planning) Definition: planning is a way of establish objectives and processes requirement. In order to implement ISO 14001, the first step is suggestion, to help to classify all the current or future operation elements. It includes environmental aspects, compliance, objectives and targets, environmental management programs (EMP). Business firms should plan for environmental protection. They need to plan their current operation or even future operation.......

Words: 3017 - Pages: 13

Free Essay

The Impact of Social Performance - Unilever and Its Environmental Responsibility

...corporate purpose of Unilever indicates that they require "the highest standard of corporate behavior towards everyone we work with, the communities we touch, and the environment on which we have an impact (Purpose & principles 2010)". This corporate purpose highlights the importance of social performances and the interactions with their shareholders. Corporate social responsibility (CSR) is increasingly essential in the global environment (Wilburn 2009, 111), especially for large multinational companies who confirm that making contributions to shareholders is the driving force to increase the value of the corporations. Unilever claims that corporate social responsibility is at the heart of its business (Cescau 2007). “We've always believed in the power of our brands to improve the quality of people’s lives and in doing the right thing. As our business grows, so do our responsibilities (Our vision 2010)” Unilever has made a clear direction about their vision. These years Unilever has focus on building their corporate image with full consideration and improvement of social performance, varying from sustainable development, safety of food, to welfare of labor and other social performance beyond those areas, but there are still some problems existed that need much more improvement to do . The aspect of environment of Unilever will be illustrated amply in this paper to indicate the impact of social performance to the corporation. Positive elements of performance In......

Words: 2166 - Pages: 9

Free Essay

Arguments for and Against Trade Liberalization Leading to a "Race to the Bottom" in Environmental Standard

...opinion, I do not agree with that statement. I don’t think that trade liberation could be the only thing that would lead to a “race to the bottom” in terms of environment safekeeping. I believe that free trade is important in dispensing the economy of a country with means that will allow it to embrace measures that will supplement the safety of the environment. That means that free trade is a compulsory element in stimulating economic growth.  Without a country’s growth, it would be even harder for the country to provide the mandatory or necessary protection amongst its people. For them to be able to enhance environmental protection, they should first be able to enlarge the wealth of the country. The truth is, some of the poor countries cannot supply to provide environmental protection more than they can provide fundamental needs such as food and healthcare.  Most of these environmental groups refuse to allow trade promotion authority because they are afraid that it will lead to environmental distractions.  Therefore, they persuade that trade promotion authority needs involved parties to at least keep minimum required standards and that they be made essential. However, this necessity will not stimulate the growth of environmental protection.  As it is that some countries are ready to allow US to govern their native environment, chances of conferring free trade consensus in the future for other countries are being limited due to...

Words: 689 - Pages: 3

Free Essay

Humanized Urbanism - [Human Behavior in Public Spaces in a Contemporary City] - a Action Methodology

...human being interacts with everything around him, promoting exchanges between various objects that surround it and a range of environments that populate their feelings, cognitions and expectations. Human being houses in the entire world are a reflection of socio-cultural values of time and region. When human being builds houses, builds a physical and a psychological environment. However, the built environment is becoming increasingly inappropriate to the context of life. Population density, degeneration of the central areas, pollution and disposal are some of the environmental stresses to which the urban human is subject. To understand an environment, it is essential to understand the people who inhabit it, with all its cultural, social, economic and psychological factors. Architects should be aware of the individual’s social and cultural sphere. Their performances contribute to solidify the architectural foundation and allow the approaching to a more appropriate response. It’s essential to the cities understanding and behaviors factors that individuals have in relation to these spaces, leading to the creation of new meeting and entertainment places for people, revitalizing the concept of enjoying the historical places, submitting economic and social handling and influence changes in the city's own urban context. KEYWORDS: City, person, environment, psychology, behavior Introduction During our entire existence we live in a collective way. Because of this, the urban......

Words: 5299 - Pages: 22

Premium Essay

Masters in Business Administration

...The External Environment 4 The Environmental Domain Task Environment • General Environment • International Context Environmental Uncertainty Simple-Complex Dimension • Stable-Unstable Dimension • Framework Adapting to Environmental Uncertainty Positions and Departments • Buffering and Boundary Spanning • Differentiation and Integration • Organic Versus Mechanistic Management Processes • Planning and Forecasting Resource Dependence Controlling Environmental Resources Establishing Interorganizational Linkages • Controlling the Environmental Domain • Organization-Environment Integrative Framework Chapter Four The External Environment 53 M any companies are surprised by changes in the external environment. Perhaps the greatest tumult for today’s organizations has been created by the rapid expansion of e-commerce. For example, was ringing up on-line book sales for more than a year before managers at Barnes & Noble even began thinking about a Web site. Barnes & Noble was highly successful with its book superstore concept, but its early efforts in e-commerce were marked by costly mistakes and missed opportunities. Even though the company burned through $100 million in an effort to “crush Amazon,” was still selling only 15 percent of books bought online compared to Amazon’s 75 percent.1 Firms in every industry, from auto manufacturing to telecommlunications, face similar uncertainty. Many factors in the external environment cause......

Words: 11140 - Pages: 45

Free Essay

The Difference Between Neoclassical Environmental Economics, Ecological Economics and Natural Resource Economics

...of the Ecological Economics (EE), and Natural Resource Economics (NRE) lies somewhere between them. Let’s begin with the opposing views. Field states, ‘Environmental Economics is the application of the principles of economics to the study of how environmental resources are managed. (Field & Field 2013:2). In gist, NEE is an Anthropospheric view of the environment through micro and macro-economic principles and sociopolitical influences that ignores the other spheres of life. The environment, is a subsystem of economics and has no intrinsic value. It is merely a factor of production, and only manufactured goods/services have an intrinsic value. EE, on the other hand, is a holistic approach, broader in scope, concerned with the supply and demand of energy and matter within the biosphere, hydrosphere, lithosphere and atmosphere - where contrastingly, the Anthroposphere is the subsystem. EE claims that NEE is totally dependent on the environment and that residuals and pollution are disruptive to natural processes and diminishes the earth’s bio-capacity. Environmental Economics’ primary focus is to manage the environment to supply services and goods in exchange for money (MO 2015 quoting Tietenberg 2014:7) whereas EE serves a broader spectrum of life and its non-living components (e.g. a river) and the processes that support life (e.g. oxygen cycle). NEE is positive economics. It is unsustainable and short-run oriented. Supporters believe that technology and......

Words: 3226 - Pages: 13

Free Essay

Mobius Slip

...| Name | Email | From | Lives In | 1 | Ahmed Mahmoud Turki Al Darabseh | | Jordan | UAE | 2 | Andrew Thompson | | USA | USA | 3 | Xandrea Lancaster | | USA | USA | 4 | Fabiana Florenço Gil | | Brazil | Brazil | 5 | Nurfatin Binti Walid | | Malaysia | Malaysia | The Mobius Social Learning Platform (Mobius SLIP) Professor Djamel Eddine Laouisset Faculty of Business 2014-2015 Contents Abstract: 2 Background 3 Products/Services 3 Economic Environmental Factors 4 Geography and Demographics 5 Cultural Environment Factors 6 Political and legal Environment 6 INDIA 7 LATIN AMERICA 8 ENTRY MODE AND STAFFING 9 PRODUCT AND PRICING 13 DISTRIBUTION AND PROMOTION 13 Works Cited 15 Abstract: Mobius SLIP is a web-based tool that allows student s to submit writing samples and receive anonymous critiques from other students in the class. In short, students submit an essay, and the Mobius SLIP system randomly assigns each student to an anonymous peer group. Students then rank the quality of each submission and provide actionable feedback. Students also rank the quality of the feedback for each assignment. Mobius SLIP produces performance analytics and recommends a grade based on these rankings, and instructors provide feedback (if desired). This session will demonstrate the system and present evidence of learning from three......

Words: 4395 - Pages: 18

Free Essay

The Environment in the News

...THE ENVIRONMENT IN THE NEWS Wednesday, 12 April 2005 Other Environment News • Pollution "problématique" sur le périphérique parisien (Reuters) • La pollution contribuerait à faire grossir (RTL) Environmental News from the UNEP Regions • ROA • ROWA Other UN News • UN Daily News of 12 April 2005 • S.G.’s Spokesman Daily Press Briefing of 12 April 2005 BBC: UN names Earth's green champions The United Nations Environment Programme (Unep) has named seven Champions of the Earth it hopes will inspire wider protection of the planet. The winners include an Inuit activist, South Africa's president, and Bhutan's King Jigme Singye Wangchuk. The head of the Orthodox Christian Church, Patriarch Bartholomew, is cited for preaching that God wants the planet's future safeguarded. The winners will receive trophies sculpted from recycled materials. The presentation will be made at a ceremony in New York next week. Unep hopes the various projects recognised will be imitated around the globe. 'Set the agenda' The seven winners each represented a region of the world. President Thabo Mbeki of South Africa is honoured for his government's commitment to providing clean water and sanitation. The king and people of Bhutan are rewarded for helping preserve more than 70% of its forest cover. Canadian Inuit activist Sheila Watt-Cloutier was recognised for fighting global warming and persistent organic pollutants in the Arctic ecosystem...

Words: 20572 - Pages: 83

Premium Essay

Primark Reseaarch

...taken into consideration before setting up a new business unit and also assess the possible management models that may be suitable in the context. DANISH CULTURE. * The welfare system in Denmark is immense and is financed by one of the highest taxation levels in the world. * Denmark has also started to pay increasing attention to corporate social r responsibility (CSR) and in doing so is following the example set by other European countries. * Danes take punctuality for business meetings very seriously and expect that you will do likewise. * Business structures tend to be very flat in Denmark. * Informality is typical in business. * There are no strict hierarchies between employees and management BRAZILIAN CULTURE. * When greeting in Brazil the use of First names is common, but titles are also important. * The conservative European dressing code is the norm for all meetings in the big cities. * Punctuality may be an issue in Brazil, but you should not take lateness as a sign of rudeness or laziness. * Relationships in Brazil are important. * Clear and distinct hierarchical structures. 1 * Management styles in Brazil require the boss to give direct instructions and it is expected that these instructions will be carried out without too much discussion or debate. HOFSTEDE’S......

Words: 1301 - Pages: 6

Premium Essay

Risk Managment in Banking Sector

...position : Manager, Integrated River Basin Management Division Sophia Antipolis – France (from January 1995) International Office for Water Managing international cooperation programs and projects 1991 – 1994 Engineer in charge of activities in chemical industries, mainly located on the industrial area of Le Havre – Port Jérôme Member of a national steering group on Prevention of Accidental Pollution in Industry Seine Normandy Water Agency Paris – France 1990 – 1991 Engineer in charge of technical assistance and law enforcement for industrial installations Regional Directorate for Industry, Research and Environment (DRIRE) French Ministry of Environment Paris – France 1989 – 1990 Engineer in...

Words: 1383 - Pages: 6