...Introduction of the Organization Buns Bakery is an average sized regional bakery and it specializes in providing its’ three bakery products; breakfast muffins, fresh bread and chocolate chip cookies, to both grocery and convenience stores. Their brand is gaining popularity so as a result they has also opened small retail outlet for walk in business. image Challenges The bakery’s CEO has recently made an important contact with a large chain outlet allowing the bakery to grow. In order to meet increased demand the bakery’s CEO; Andy Griff is seeking investment from a venture capitalist firm. These funds will ensure that the business can meet its future targets. After putting together a master budget the company realizes they are experiencing financial trouble with regards to earnings per share, cash flow from operations and profit margin. Buns Bakery will have to address these issues if they wish to secure an investment from venture capitalists. How Budgeting Helped to Overcome the Problem By assembling a master budget the bakery was able to see in detail where certain departments in the company were spending money and where others were generating money. Individual departments were able to see where they could reduce spending or increase profits by analyzing the budget. For example, in the production department, the head chef suggested switching to just in time production in order to reduce raw material costs. Other departments saw similar areas for improvement...
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...ISSN 1940-204X Buns Bakery: Creating and Using a Master Budget Jason C. Porter University of Idaho BACkgROUND Buns Bakery is a medium-sized regional bakery that specializes in providing orders to grocery and convenience stores. Because of the popularity of its brand, it has also opened a small café for walk-in business. In order to maintain its high quality standard, Buns produces only three products: breakfast muffins, fresh bread, and chocolate chip cookies. Although business has been good in the past few years, a lucky contact with a large chain has recently allowed it to expand its brand out of the local region. Growth has been high since the new contract went into effect. Andy Griff, the chief executive officer (CEO) and founder, has arranged a meeting with a venture capital firm next week. Hopefully the meeting will result in the sale of some of Buns’ stock and an opportunity to establish a significant line of credit with the venture capital firm. These extra funds, if Andy can secure them, should provide sufficient money to meet Buns’ growth targets for the next few years. The venture capital firm’s assessment team has asked Andy to provide a quarterly master budget for the coming year, complete with pro forma financial statements, at the meeting. They have expressed special interest in Buns’ earnings per share (EPS), cash flow from operations, and profit margins, indicating that good numbers in these areas will be essential for final approval. In typical managerial...
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...Rou Tian 1106550E Fang Lee Mun 1100096E Adriel Li Yong Heng 1104200I Yap Seow Ting 1103111I Tutorial Class : _________T27______________________________ Tutor : _____Mr Simon Seah ________________________ Diploma : _____Diploma In Leisure & Resort Management __ Date of Submission : _______________31 July 2011_ _____________ Information on the Retail Outlet In this report, we will be focusing the BreadTalk outlet, which is located at Compass Point in the East region of Singapore. BreadTalk was found in 2000. In the years, it has expanded to many countries with more than 300 boutique bakeries, 40 food atriums and restaurants. BreadTalk has been incessant creating new tastes and designs of breads, buns and pastries such as macaroons, full cake as well as dessert cake that offer a wide variety. BreadTalk offers up to 150 varieties. Each outlet provides around 40-60 different varieties each day, depending on the size of the outlet. For every 4 months, BreadTalk will definitely produce 10 new sets of varieties to satisfy the different likings and changing demands of the...
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...Logistics Know your area and competition. Competition includes other bakeries, grocery stores, big-box retailers and some specialty shops. According to startabakery.com, strive for a location with a customer base of 1,000 to 2,000 families. If this is impossible, consider ways to attract desired customers, or to expand your territory. This may include a corporate delivery service, or catering breakfasts to area schools. Your decor should be attractive and relaxing. It should also clearly reflect your brand. Marketing Differentiate yourself from other bakeries. If your baked goods are all-natural, announce it. If all cookies are scooped by hand, tell people. If your products are kosher certified, vegan, vegetarian or simply made with love, include this in your marketing materials. Ensure your web presence clearly reflects your brand, products and values. Monitor review sites and address issues as needed. Engage potential customers via social media. When you know what you are good at, share it, be it a signature item or incredible customer service. Employees Employees can lead your bakery to success or failure. Ensure you hire quality staff and train them well. Rajeev Pershawaria, author of "Too Many Bosses, Too Few Leaders," believes employees are primarily motivated by their surroundings, their role and their development opportunities. By successfully motivating your staff and providing the tools they need to be successful, they will strive to provide quality products and...
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...industry. The topic under consideration is Gourmet Sweets and Bakers. The main idea of this report is to highlight current strategic plan of the bakery. Later part of this discussion aims at flaws and recommendations for amendments in strategies. Gourmet is a French word meaning ‘refined and manifest affection for good food’ Gourmet Bakers and Sweets” is the largest food retail chain of Lahore. It is one of the renowned bakeries and confectioner shops. Foundations of bakery are in Lahore. Lahore is the second largest city of Pakistan famous for traditional foods and enthusiasm for eating. Mr.Muhammad Nawaz Chathha laid the foundation of the business with a single outlet in Ichra in 1987. Initially the venture didn’t get a positive response and shut down. He started over again in 1992 in Muslim Town. He is the managing director of company and maintaining it with glorious colors. Presently,2 beverages production plants and 100 stores are operational in Lahore.10 stores and 1 beverages production plant is functioning in Faisalabad. Vision: “We are a bakery company with one goal in mind to meet the needs of our customers we focus on our customers as our clients.” Mission Statement: “To provide delicious, wholesome baked foods without sacrificing health and well-being.” Gourmet manufactures and supplies an ample variety of bakery items; sweets and dairy products. To precisely mention,some of the products offered by gourmet are: Sweets section mainly includes Gulab Jaaman...
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...These learners are career women in their mid-30’s, balancing family life and their careers. Cooking has never been their first priority however; they are trying to do their best in this department. Simple, easy, vegetarian cooking is what they are looking for which makes their life easier and the kids will enjoy too. The recipe we have chosen caters to these needs of theirs and is an instant realizable solution. Because of the simplicity of the recipe the learners have expressed interest in receiving training to prepare this dish. Being reasonably good cooks and having a strong desire to be creative with recipes we will be suitable trainers to teach these interested learners. Knowing our capability especially with cooking, they trust us to do this job successfully and well. Needs Assessment Concern The key concern is that there is a birthday party coming up (their kids’ party) and they have decided to cook at home to curtail expenses. Time and capability are two major constraints in this case. Their kids are old enough and they are very particular about what they eat and what they offer their friends. Although they are quick learners there is lack of time to research for an ideal treat for a birthday party, the learners are in a panic stage and looking for a quick tutorial. They are at a “pressure point” / having “the itch”, where they are looking for a creative resolution for their concern at the earliest. Importance It is important to have a dish that the kids enjoy...
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...Sundown Bakery When Carol Teinchek and Bruce Marshall first started Sundown Bakery, the business was fairly simple. Carol ran the shop up front, while Bruce ran the bakery and ordered supplies. When the business began to grow, Carol hired two part-time clerks to help out in the shop. Marina had moved to the country 2 years ago from El Salvador, and Kim was a newly arrived Korean who was working his way through college. Bruce hired Maurice, a French Canadian, as an assistant. The ovens were soon running 24 hours a day, supervised by Maurice, who was now master baker, and two assistants on each of three shifts. Marina and Kim supervised the shop, since Carol was usually too busy managing general sales distribution to spend much time with customers. Bruce still spent 3 or 4 hours a day in the bakery whenever he could get out of his office, but he spent most of that time coordinating production and solving problems with Maurice. Within the next year, Sundown expanded from its original location, adding two new shops as well as two kiosks in local malls. Carol and Bruce hired a new operations manager, Hans Mikelson, who had formerly been regional manager of a national chain of coffee shops. Mikelson had plenty of new ideas about how to operate an expanding business: He had a Web site created, added an extensive range of drinks and meal items to the menu, and instituted two dress codes—one for all counter help and another for kitchen employees. He also...
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...Their Strategy Now focusing on "bakery food-to-go" 215 stores will have been refitted by the end of the year No increase in the number of shops and not expanding overseas Bringing to a halt their collaboration with Iceland for frozen products Longer opening hours to appeal to commuters Online loyalty scheme They are focusing on their current capabilities rather than expanding to new locations Weakness Seasonal weather Lack on online presence Threats • Competition from other bakers/supermarkets • Tough economic climate • Substitute products • Change in consumer tastes • Government regulations/policies Opportunities • Creating more of an online image • International expansion/globalisation • Creativity and innovation • Mergers and take-overs Strengths Brand Name Customer Loyalty Market Share Leadership •Unique Products •Efficient logistic solutions Social • Health conscious Technological The Need for Updated Technology Legal • Health and safety law • Pensions? Environmental • The need to focus on CSR • Check suppliers are all just as ethically responsible as Greggs Political • Healthy eating policies • “Pasty tax” Economic • Less disposable income • Economic growth Porter's 5 Forces Threat of substitute products - High 1 Other Outlets E.g. supermarkets and bakeries Threat of entry of new competitors - High 1 New bakeries 2 New supermarkets Competitive rivalry within the industry - High 1 Operates in multiple industries 2 However market leader in the UK for baking ...
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...Assignment 1: Company Introduction, Market Segmentation, and Product Positioning Strayer University MKT 500 Marketing Management October 27, 2013 Flour and Fleur, LLC. is a local bakery located in Raleigh, North Carolina. It was formed in 2013 as a Limited Liability Corporation and currently operates one location in the heart of downtown Raleigh. The owner and operator of Flour and Fleur is Andy Vu. After years in the event and wedding industry he decided to expand and take on his passion for baking. He works closely in the bakery and can be found whipping up new flavors of macarons or decorating cupcakes. His passion is to create great baked goods with the highest quality possible. That is why the company’s mission statement is as follows: “Our mission is to provide sweets, treats, and baked goods that are comprised of local quality ingredients to our customers with a quality, taste, and uniqueness that cannot be found elsewhere.” Our menu consists of cupcakes, muffins, macarons, croissants, doughnuts, a variety of breads, cookies, brownies, and many other baked goods that change every day. We also take requests if there is not an item that you do not see on our menu. We post our menu for the next day every night and try our best to update the menu throughout the day based on availability. Our mission is to make sure that you get the baked goods you want. We want to provide whatever community we operate in a place to get delicious baked goods and treats....
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...SWATI JOSHI MG 800 STRATEGIC MANAGEMENT BUSINESS PLAN DATE: 12/11/13 Business Plan: Fitness Bakery Business Plan: Fitness Bakery Executive Summary Introduction Fitness Bakery is a start-up bakery located in the heart of Manhattan. Our bakery is targeting active people living, working or visiting New York. Our bakery will provide the highest quality of ingredients and customer service for the more active branch of our society. We aim to be a completely different bakery by targeting the athletes. Our recipes will be mainly composed of wholesome ingredients, proteins, carbohydrates and fruits. By creating a new niche in the bakery industry, we plan to increase our sales by almost $150,000 (see sales forecast) by the third year of business. We will strive for perfection in both products and service and aim to be a major leader in the bakery industry. Mission Provide the highest quality of ingredients and customer service for the more active branch of our society. We aim to be a completely different bakery by targeting the athletes. Our recipes will be mainly composed of wholesome ingredients, proteins, carbohydrates and fruits. Goals: * Obtain funding of $15,000 via the Small Business Administration (SBA) loan program. * Achieve sales of $155,736 in the first year. * Boost second year sales by 50% in the second year. * Raise sales by 30% in the third year. * After fully repaying all our debts, we will open a second store in Brooklyn. ...
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...business to the proper market can help ensure the business stays on track. Future Outlook and Industry Trends for the New Venture After assessing the future outlook growth potential for bakery businesses it has shown that it is steadily rising by 1% each year. With over half of Americans loving desserts more and more of these types of businesses are being produced. Since London is such a high tourist area, the locals as well as tourists will be able to partake in the desserts from around the world. These types of businesses are becoming more popular in America and attract people from all walks of life. The new venture will allow this type of business to expand globally so that others are able to taste the delectable sweets that Good Eats International Bakery has to offer. Sweet Sentiments Bakery, a budding idea for a classic bakery, is in the making for a local soon-to-be small business owner. Known for creating sweet and moist desserts, Ms. Lesley has spent years trying to find the perfect little bakery. Previously Ms. Lesley has created her baking goods within her own home and now plans to share her classics to others for a profit. Her baking skills are proven among those she has chosen to share her simple creations. Good Eats International Bakery will provide a variety of baked goods designed to fulfill the individual’s needs depending on their taste buds and cultural experience that wants to be achieved. Éclairs, pies ice creams, sorbet, cakes...
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...Executive Summary Bakery on Wheels is a local business that offers a variety of patisseries and baked sweets. Bakery on Wheels is different from the other bakeries because it offers delivery service all over Amman at different times for children and adults to enjoy. It will serve people who need delivery right away or are busy preparing for a party or just feel like eating sweets at the moment. Bakery on wheels will not require renting or buying a venue instead it will only require renting a furnished kitchen. I will focus my design and identity in the purchased bus that will accommodate the display and delivery services. In the back of the bus, there will be a section equipped with a refrigerator to put the baked stuff and juice. In the rented furnished kitchen I need to hire a cook that will be responsible for cooking and preparing the orders, I also need to hire a certified driver. Products and Services The bakery provides freshly prepared bakery and pastry products at all times during business operations. Several moderate batches of products are prepared during the day to assure fresh baked goods are always available. - Cookies: different flavors, sizes and shapes - Cupcakes: different flavors, sizes, shapes and decorations - Crepes - Brownies - Cakes: different flavors, sizes, shapes and decorations - Flavored breads - Drinks: Fresh juices, water, coffee and tea - Birthday catering can be booked prior and delivered to birthday destinations...
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...demands relies heavily upon customer demand and knowing how to meet those demands. For example There are several needs that are part of capacity planning that Elizabeth should have considered before making the move to a larger facility. The first that should have been determining the market need of the community. Determining the amount of baked goods that would be sold would have helped her understand the space necessary for purchase. After determining the market need, research on the premises, location, prices, and other pertinent information should be obtained to ensure that the proper capacity is used for the physical premises of Biddy’s Bakery. 2. Determine what is wrong with the proposal made by the team of the business students and why. One major issue of the proposal was the fact that they planned for Biddy’s Bakery to primarily focus on the production of the McDoogle pie in large volumes. According to Balachandran, Balakrishnan, and Sivaramakrishnan, Organizations typically make long-term cost commitments to acquire certain resources...
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...being fixed. If they have to keep food in that refrigerator they should try to not open the refrigerator door as much in order to keep the coldness inside. When transferring and saving the food she should prioritize the food in order of what she needs to use first and what she needs to use that day. If the food is measured above the 40 degree safety then unfortunately it should be discarded. Food in unsafe temperatures can create food born illnesses and will get the students sick. 3. Concerning the ice shortage she should first check for other sources of ice that may be on campus. If she can’t find any ice on campus then she should send a staff member to the local convenience store to purchase ice. 4. Jane should first call other bakeries and see if they can deliver the desserts. If not then she should call the president and apologize for the undelivered desserts. Let the president know about the mix up that was the bakery’s fault. Ask the president what his second choice would be or suggest some alternative...
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...When Carol Teinchek and Bruce Marshall first started Sundown Bakery, the business was fairly simple. Carol ran the shop up front, while Bruce ran the bakery and ordered supplies. When the business began to grow, Carol hired two part-time clerks to help out in the shop. Marina had moved to the country 2 years ago from El Salvador, and Kim was a newly arrived Korean who was working his way through college. Bruce hired Maurice, a French Canadian, as an assistant. The ovens were soon running 24 hours a day, supervised by Maurice, who was now master baker, and two assistants on each of three shifts. Marina and Kim supervised the shop, since Carol was usually too busy managing general sales distribution to spend much time with customers. Bruce still spent 3 or 4 hours a day in the bakery whenever he could get out of his office, but he spent most of that time coordinating production and solving problems with Maurice. Within the next year, Sundown expanded from its original location, adding two new shops as well as two kiosks in local malls. Carol and Bruce hired a new operations manager, Hans Mikelson, who had formerly been regional manager of a national chain of coffee shops. Mikelson had plenty of new ideas about how to operate an expanding business: He had a Web site created, added an extensive range of drinks and meal items to the menu, and instituted two dress codes—one for all counter help and another for kitchen employees...
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