QUESTION
Think of two people you know, one as excellent communicator, the other quite ineffective. Write a highly specific description of each; then write a comparison of the two in which you contrast and evaluate their communication styles. On the basis of this analysis, set yourself three specific objectives for improving your own communication behaviors

Communication is the process of transferring information from a sender to a receiver with the use of a medium in which the communicated information is understood by both sender and receiver. It is a process that allows organisms to exchange information by several methods
Communication is effective if everything in the communication process goes as planned: the receiver understands the message in the way you intended. Professionally, this allows proper procedures to be executed correctly and on time, increasing productivity and saving money. Personally, it prevents misunderstandings and can enrich relationships. Understanding strategies for effective communication such as listening, focusing on the others in the process, and asking questions for clarification all improve your chances for effective communication. You can also make your message effective by; * * Provide practical information * Give facts rather than vague impression * Present information in a concise, efficient manner * Clarify expectations and responsibilities * Offer Compelling, persuasive arguments and recommendation

While ineffective Communication can disruption or failure in the process in the process can create ineffective communication. Language is an obvious example; if you as a sender speak in a language the receiver doesn’t understand, the communication fails. Writing a message to a person who has difficulties reading is also ineffective communication. These are called barriers, and they are not all so obvious. For example, if you have an idea but lack confidence to speak up, that is a barrier. Body language, such as slouching in a chair so that it looks like you are bored, is also a barrier. Removing barriers will increase your odds of communicating effectively. Both senders and receivers should pay attention to others in the process, making eye contact, listening intently and avoiding distractions. By being empathetic, you are imagining what it is like to be in the other person’s situation, which helps the communication process. Stereotypes, generalizations and inaccurate perceptions are also barriers, and are harder to remove since you must be aware of them. Watching and listening to others can help you gauge your stereotypes and perceptions in relation to others and help you improve your communication. One of the examples of effective and ineffective communication;
Effective communication: Coach K convincing young NBA Players that they can win the FIBA Championship this year. Result: They won the Championship for the first time since 1994; more fans appreciate coach K’s career achievements.
I believe Coach K did an excellent job of using effective communication in this scenario because he accomplished a task that was not achieved by the USA Basketball team since 1994. Coach K used effective communication by motivating his team, trusting them, and giving them clear direct directions without overloading them. He motivated them by telling them about historical US events that had happened on that day to convince them to play better for their home country. One example they used was making his players recognize September 11th and to make them play for their country wholeheartedly that day in remembrance of all those who lost their loved ones that day. His main players were young and many did not have overseas experience but he brought them together as a team and trusted them that they will be able to win the Championship. He gave clear set directions to his players by telling them to play to their best of their abilities to represent their Country. He also gave Kevin Durant clear directions because he had told him to be the leader on this team and he also explained to different players their roles on the team by convincing them to play selflessly.
Ineffective communication: Coach Turner Gill trying to lead the Kansas Jayhawks football team a year ago. Result: A losing record, fans losing trust in their football team and coach.
I believe that Coach Gill is having trouble communicating to his team by looking at the results of the season and by looking at the fact that he has made his players play different positions and to face change constantly. Change is good most of the time but not necessarily in football that has to do with ineffective communication between the Coach and the player.
1) I would improve my communication behavior by been a active listener
2) I would improve my interpersonal relationship
3) I would improve my verbal skill when communicating

References
http://smallbusiness.chron.com/effective-ineffective-communication-56100.html