Premium Essay

Business Intelligence

In: Business and Management

Submitted By rcraighead
Words 4093
Pages 17
Abstract
Business intelligence (BI) is a grouping of different resources that affect the way data is utilized within businesses. The technologies available with business intelligence focus on utilizing the data within a company the best possible way. The successfulness of business intelligence relies on the constant evolving of the solutions as well as the scalability of the program. Business intelligence solutions are available in self- service options as well mobile choices and use on the cloud.
Business intelligence has and is making a big impact on companies all over the world in many different ways.

Business Intelligence is a set or collection of concepts, procedures, styles, and technologies that change basic data into beneficial and valuable information for business related purposes. One main purpose of business intelligence is to take on large amounts of indistinct data in order to piece together and create new opportunities for a variety of business types. (Cooper & Schindler, 2014)The incorporation of business intelligence helps businesses process large amounts of data easily in order for the business to take on new prospects and put into place new and effective strategies for the business to gain market advantage and achieve long-term stability. (Jullens, 2013)
The technologies utilized by business intelligence incorporate past, present and future possibilities for business procedures. Business intelligence utilizes presentations and technologies to collect, accumulate, examine and provide access

to data to help businesses make more educated decisions in regards to their company. “Without any doubts, business decisions are only as good as the information on which they are based.” (Muntean & Muntean, 2013, p. 85)The use of business intelligence builds strong relationships between customers and businesses by helping...

Similar Documents

Premium Essay

Business Intelligence

...Business intelligence (BI) systems are widely viewed as the innovation that can leverage the wealth of data encapsulated in an enterprise system and support the anticipated transformation to a...

Words: 467 - Pages: 2

Premium Essay

Business Intelligence

...Business Intelligence and the Supply Chain Prepared by La ‘Qresha Anstead, Naressa Hackeny, and Tracy Scott Prepared for Dr. Ismail CIS 500 Table of Contents Abstract3 2.0 Business Intelligence4 2.1 Business Intelligence Uses5 3.0 Supply Chain5 References12 Abstract Technology is a leading force of lucrative business outcomes in today’s competitive market. Business Intelligence (BI) plays a huge role in a constructive supply chain process of many manufacturers. Companies face many struggles when relying on memory and spreadsheet data alone. Retrieving real time data about a company’s internal and external strengths and weaknesses, user comprehension of the association between different data to form valuable business decisions, developing new opportunities, cost reduction and optimal use of resources, are all components of Business Intelligence (Business Intelligence). There are four benefits of BI, they are quantifiable, indirectly quantifiable, un-predictable and intangible. These benefits are unique in their own ways such as, making sure companies run more efficient, proven evidence and results and improving communication, job satisfaction and knowledge, respectively. The execution of supply chain involves five groups of users. With so many people involved in the process of a finished product, communication is one of the most relevant and imperative steps....

Words: 2277 - Pages: 10

Premium Essay

Business Intelligence

...Associate Level Material Week Six—Business Intelligence Worksheet The Vice President of Regional Sales is meeting with your department today and describes a series of decisions made by executives that could have negative effects on the business. He believes a lack of business intelligence led to these decisions because they lacked decision support data. After the meeting, a coworker from IT complains that the executives talk about needing data for business intelligence, and asks what business intelligence is. Your coworker mentions that the executives of your company want decision support data, not just operational data, and expresses confusion as to the goals of the executives. How would you respond to this colleague? Provide an appropriate answer to the following questions. 1. What is business intelligence? Business intelligence is the collection of practices and software applications used to analyze a business’s raw data to support business decisions in this age of globalization, emerging markets and increasing regulation. Business intelligence is the set of tools and processes used to capture, collect integrate, store and analyze data with the purpose of creating information used to support business decision making. Companies use business intelligence to improve decision making, cut cost and identify new business opportunities....

Words: 603 - Pages: 3

Premium Essay

Business Intelligence

...Going ahead, the internal production system updates the daily demand from the marketing system at a Business Intelligence-The Next Ruler of IT Monalisa Mishra periodic basis say 3 days. The production system is...

Words: 1375 - Pages: 6

Premium Essay

Business Intelligence

...KEYWORDS: business intelligence, competitive intelligence, unstructured data I. INTRODUCTION Demand for Business Intelligence (BI) applications continues to grow even at a time when demand for most information technology (IT) products is soft [Soejarto, 2003; Whiting, 2003]. Yet, information systems (IS) research...

Words: 8282 - Pages: 34

Premium Essay

Business Intelligence

...Check out these live Business Intelligence demos for examples of reports, charts, scorecards and dashboards that satisfy diverse end user requirements on both mobile devices and desktop computers. WebFOCUS – Information Builders’ comprehensive suite of BI software and the industry’s most secure and flexible solution – provides comprehensive BI functionality for many different classes of users, from the corporate executive to the assembly line worker; from the financial analyst sitting at his desk to the sales rep who’s always on the road. WebFOCUS allows organizations to leverage any data source, transform it into useful information, and deliver it in an actionable format to any end user, both within and outside the enterprise. WebFOCUS reduces the cost and time for development and deployment of BI applications, while providing powerful, scalable, enterprise-wide BI solutions. WebFOCUS BI software will empower your organization to: * Process requests quickly, intelligently, and efficiently * Respond faster and more efficiently to changing conditions affecting your organization * Make your greatest asset –...

Words: 346 - Pages: 2

Premium Essay

Business Intelligence

...Business Intelligence – According to CIO, “Business intelligence, or BI, is an umbrella term that refers to a variety of software applications used to analyze an organization’s raw data. BI as a discipline is made up of several related activities, including data mining, online analytical processing, querying and reporting.” Verizon’s Business Intelligence plays an import role in customer’s experience of the company. It also enhances the customer service experience, which IT processes in place to capture front-line feedback from customers at all touch points and turn that feedback into real, business-impacting changes. IT plays a critical role in a company’s success when it is aligned with business’ overarching goals. Enterprise resource planning – Enterprise resource planning is a software which attempts to integrate all departments and functions across a company onto a single computer system that can serve all those different departments’ particular needs. Verizon is not a name readily associated with top ERP vendors, but may change as a result of new SAP partnership. The conversion just happened two months ago and we are still detailing with the changes and problems that resulted in conversion. Customer Relationship Management – CRM (Customer Relationship Management) refers to the methodologies and tools that help businesses manage customer relationships in an organized way. CRM differs for the small and big companies....

Words: 418 - Pages: 2

Premium Essay

Business Intelligence

...Business Intelligence and Data Warehouses Kevin Gainey Mr. Brown CIS 111 Data warehouses support business decisions by collecting, consolidating, and organizing data for reporting and analysis with tools such as online analytical processing (OLAP) and data mining. Although data warehouses are built on relational database technology, the design of a data warehouse database differs substantially from the design of an online transaction processing system (OLTP) database. The topics in this paper address approaches and choices to be considered when designing and implementing a data warehouse. The paper begins by contrasting data warehouse databases with OLTP databases and introducing OLAP and data mining, and then adds information about design issues to be considered when developing a data warehouse with Microsoft® SQL Server™ 2000. A data warehouse supports an OLTP system by providing a place for the OLTP database to offload data as it accumulates, and by providing services that would complicate and degrade OLTP operations if they were performed in the OLTP database. Without a data warehouse to hold historical information, data is archived to static media such as magnetic tape, or allowed to accumulate in the OLTP database. If data is simply archived for preservation, it is not available or organized for use by analysts and decision makers....

Words: 721 - Pages: 3

Premium Essay

Business Intelligence

...Ashraf Shirani Literature Review for Group 1 Group Members: Leslie Allen Joe Nimely Oluranti Odofin Gary Turner The topic for the research paper will be business intelligence, most specifically the impact on privacy. The data gathered through various business intelligence technologies, while it may not be personally identifiable information such as name and/or social security number, the data provided to businesses gives them a greater insight into consumer behavior. This provides the businesses with information to leverage additional sales and services. Businesses gather all kinds of data on consumers, often sharing with other related competitors, to obtain a better view of the consumer behavior, including trends and associations. The information obtained through business intelligence may or may not be personally identifiable, it may still be sensitive in nature. Does it cross the line ethically? Are there other techniques to gather this information while maintaining privacy for the consumer? In this paper, the ethical issues of privacy on business intelligence will be explored to determine if the business intelligence outweighs the intrusion on privacy. Key concepts in this review include privacy, big data analytics, business intelligence, ethical awareness framework, data mining, hackers, and the Organization of Economic Cooperation and Development (OECD) guidelines....

Words: 2246 - Pages: 9

Free Essay

Business Intelligence

...IBM DB2 Universal Database ® ™ Business Intelligence Tutorial: Extended Lessons in Data Warehousing V ersion 8 IBM DB2 Universal Database ® ™ Business Intelligence Tutorial: Extended Lessons in Data Warehousing V ersion 8 Before using this information and the product it supports, be sure to read the general information under Notices. This document contains proprietary information of IBM. It is provided under a license agreement and is protected by copyright law. The information contained in this publication does not include any product warranties, and any statements provided in this manual should not be interpreted as such. You can order IBM publications online or through your local IBM representative. v To order publications online, go to the IBM Publications Center at www.ibm.com/shop/publications/order v To find your local IBM representative, go to the IBM Directory of Worldwide Contacts at www.ibm.com/planetwide To order DB2 publications from DB2 Marketing and Sales in the United States or Canada, call 1-800-IBM-4YOU (426-4968). When you send information to IBM, you grant IBM a nonexclusive right to use or distribute the information in any way it believes appropriate without incurring any obligation to you. © Copyright International Business Machines Corporation 2000 - 2002. All rights reserved. US Government Users Restricted Rights – Use, duplication or disclosure restricted by GSA ADP Schedule Contract with IBM Corp....

Words: 7362 - Pages: 30

Premium Essay

Business Intelligence

...RESEARCH REPORT by B. Lekay 2973630 We swear that this assignment is our original work. All information obtained directly or indirectly from other sources has been fully acknowledged. All members of the group contributed equally and fairly to the completion of this project. Signed: BJ Le Kay Date: April 2013 |Table of Contents |Page | |1. Introduction | |1.1 Problem definition and background to the problem |2 | |1.2 Scope and limitations of the report |2 | |1.3 The research question |3 | |1.4 A description of the rest of the report |3 | |1.5 Methodology |3 | |2. Findings derived from the Data Analysis | |2.1 Results pertaining......

Words: 3192 - Pages: 13

Premium Essay

Business Intelligence

...KEYWORDS: business intelligence, competitive intelligence, unstructured data I. INTRODUCTION Demand for Business Intelligence (BI) applications continues to grow even at a time when demand for most information technology (IT) products is soft [Soejarto, 2003;...

Words: 8285 - Pages: 34

Premium Essay

Business Intelligence

...REFERENCES 21 LIST OF FIGURES Figure 1:Linking Sensible Solution Ltd strategy and goals with Business Intelligence 5 Figure 2:Linkage in Organisation & Functional Benefits of Business Intelligence 6 Figure 3:What business intelligence means in practice 7 Figure 4:The Road Map of BPM define the steps that the company needs to follow as a guide to ensure that the I.T Strategic has the same goals as business strategy 9 Figure 5:ERP integration of all departments within organisation 10 Figure 6:The Enterprise Data Model is the Foundation for Linking Strategy and Analytic Capabilities - it Links the Data to the Business Strategy 11 Figure 7:Business Strategy and BI capabilities 12 Figure 8:The layout of Corporate Strategy, Business Strategy and Operational strategy Links to BI 13 Figure 9:The BI Pathway Methods 14 Figure 10:Business intelligence development process flow from requirements through implementation. 15 Figure 11: The logic of the balanced scorecard 16 Figure 12: SWOT analysis 17 Figure 13 :PESTLE Analysis of Sensible Solution 18 LIST OF APPENDIX APPENDIX A APPENDIX B 1. EXECUTIVE SUMMARY This report seeks to...

Words: 4398 - Pages: 18

Premium Essay

Business Intelligence

...The review concludes with the student’s conceptualization of business intelligence. Review of Literature Definitions There are many definitions of “business...

Words: 7412 - Pages: 30

Premium Essay

Business Intelligence

...The theme for the August issue is “Business Intelligence, Analysis and Strategy” Background Theme The key to thriving in a competitive marketplace is staying ahead of the competition. Making sound business decisions based on accurate and current information takes more than intuition. Business success depends upon opportunities availed, strategy designed and action taken. But in most of the situation like in retail where Fifty-Three percent (53%) of large retailers indicate that customer analysis is difficult due to enormity of data from different channels. Retailers have more data than they are capable of processing. More often than not retailers blame disparate sources and enormity of customer data as the primary reason for lack of adequate consumer insights that inhibits new customer acquisition, customer retention and reactivation....

Words: 649 - Pages: 3