10 Tips for a Killer Presentation by NEIL PATEL on SEPTEMBER 1, 2007

Presentations are something that we’re all familiar with. Whether you are watching a presentation or giving a presentation, chances are you know what sucks and what doesn’t. However, in case you don’t know the suck from the not, here are ten tips to help insure you are giving a good presentation: 1. Don’t abuse your visuals – Usually your visuals are posters, charts, or even a PowerPoint presentation. Whatever your visuals may be, keep them simple and don’t put too many words on them. The audience isn’t there to read your slides, they are there to listen to you present. 2. Look at the audience – If you ever wondered where you should be looking when presenting, the answer is right in front of you. Don’t just single out one person, but instead try to make eye contact with numerous people throughout the room. If you don’t do this then you aren’t engaging the audience, you are just talking to yourself. This can result in an utter lack of attention from your audience. 3. Show your personality – It doesn’t matter if you are presenting to a corporate crowd or to senior citizens, you need to show some character when presenting. If you don’t do this you’ll probably sound like Agent Smith from the Matrix. Nobody wants to hear him present. (If you do, you are probably an agent yourself and we will find you) 4. Make them laugh – Although you want to educate your audience, you need to make them laugh as well. I learned this from Guy Kawasaki and if you ever hear any of his speeches you’ll understand why. In essence, it keeps the audience alert and they’ll learn more from you than someone who just educates. 5. Talk to your audience, not at them – People hate it when they get talked at, so don’t do it. You need to interact with your audience and create a conversation. An easy way to do this is to ask them questions as well as letting them ask you questions. 6. Be honest – A lot of people present to the audience what they want to hear, instead of what they need to hear. Make sure you tell the truth even if they don’t want to hear it because they will respect you for that and it will make you more human. 7. Don’t over prepare – If you rehearse your presentation too much it will sound like it (in a bad way). Granted, you need to be prepared enough to know what you are going to talk about but make sure your presentation flows naturally instead of sounding memorized. Usually if you ask experienced speakers what you shouldn’t do, they’ll tell you not to rehearse your presentation too much because then it won’t sound natural. 8. Show some movement – You probably know that you need to show some movement when speaking, but naturally you may forget to do so. Make sure you show some gestures or pace around a bit (not too much) on the stage when speaking. Remember, no one likes watching a stiff. People are more engaged with an animated speaker. 9. Watch what you say – You usually don’t notice when you say “uhm”, “ah”, or any other useless word frequently, but the audience does. It gets quite irritating; so much that some members of the audience will probably count how many times you say these useless words. 10. Differentiate yourself – If you don’t do something unique compared to all the other presenters the audience has heard, they won’t remember you. You are branding yourself when you speak, so make sure you do something unique and memorable.