...Business Writing Portfolio Part I: Business Writing Steps • Do an audience analysis • Identify o The target audience Store managers Store employees Retail customers and the public o The communication channels Oral or written o What the message is set to do Persuade, inform, praise or shock (Townsend Hall, 2005) • Organize o The structure and format of the message o Keep communication simple and to the point. o Proofread the message o Deliver the message • Follow-up o Was the message clear to the audience o Does the audience have additional questions o Determine if extra communication is required Part II: Portfolio Business Letter: Store Managers Hook Retail 1234 Main Ave Charlotte, NC 28213 January 19, 2010 Mrs. Sophia Walker 532 Shortbend Road Charlotte, NC 27563 RE: Hook Retail Stores Modified Operations Dear Mrs. Walker, We would like to thank you for your dedication and hard work you have provided this company over the years. You may be aware of the increase in gas prices. Due to the rise, it is causing higher costs to the company as well as inflating gas bills for managers and employees commuting to work. We want to take this opportunity to inform you of the upcoming changes to our retail chains. These changes should ease your current position, save our employees’ money and time, and in the end guarantee the survival of our company. Effective February 1, 2010, a workday will consist of 10 hours. This...
Words: 1066 - Pages: 5
...Running Head: 76587456 BUSINESS WRITING PORTFOLIOS Business Writing Portfolio Name: Institution: Course: Date: Introduction The work of a Public Relations Manager is to keep employees updated on the relevant information pertaining to the company. He/ she have to inform the relevant stakeholders about changes in corporate policy which is likely to cause impact on operation, revenue and the general reputation of the company. One such scenario of changes may take place due to rise in the cost of gas. The adverse effect may be felt when retail hours are being adopted in order to acclimatize with the changes. In this situation, public relations manager must inform stakeholders such as store managers, employees and retail customers as well as the general public. This particular kind of message must be communicated to the audience through various medium of business communication which may involve letters, memos and retail messages. The Public Relations Manager should ensure that the information channeled to the audience is well formed and delivered successfully. It is important to note that forming and delivering a successful message takes various writing steps. Business Writing Steps In choosing out the business step, it should be put into consideration that the target reader has the time to read the letter or access the information through email. Much focus should be paid to what is being said and what it means to the employees and the investment. It should...
Words: 1128 - Pages: 5
...Business Communication Trend Abraham Fetalvero University of Phoenix Com 285 Bill Liesman August 23, 2011 Business Communication Trend Exchange of information for business, clients, and customers is paramount in business communication. Current trend in business communication is constantly changing. There are ten trend in business, government, and non-profit organizations affect businesses and administrative communication: Technology changes, including information overload and data security versus privacy; a focus on quality and customers’ needs; entrepreneurship; teamwork, diversity; globalization and outsourcing; legal and ethical concerns; balancing work and family; job flexibility; and the rapid rate of change (Locker & Kienzler, 2008). Businesses adapt quickly to new forms of technology that enhances the experiences of workers. New software and programs are always available in the market that can help businesses, with the new programs; employees have to be trained, so that employees will have the knowledge to operate the programs or devices. In professional setting, business communication plays many roles in day-to-day activities. Everything I do involves communication. Good flow of business communication is about sharing information that is useful to co-workers, business partners and clients. I used to be employed with the Department of Defense, where business communication is very important. The role of business communication in my job involves...
Words: 531 - Pages: 3
...Business Writing Portfolio Name Professor Name Class Number and Title University Name December 11, 2000 Part I - Communication and Collaboration Strategy Step 1: Identify the target audience. The audience for the business letter includes Store Managers. The audience for the business memo is store employees. The audience for the e-mail message includes retail customers and the public. Step 2: Identify the communication types that will be used. For the Store managers, a business letter will be used. For Store employees, a business memo will be used. For retail customers and the public, an email message will be used. Step 3. Identify the appropriate communication styles for each audience. For the store managers, using a business letter, the style will be formal. For the store employees, using the business memo, the style will be persuasive. For the retail customers and the public, I will spin the message to the advantage of the store, while making them feel that they are not losing anything. Step 4. Write the communication. Step 5. Read and rewrite, as necessary. Step 6. Put it aside for a while. Come back to it and, if necessary, rewrite again. Step 7. Distribute message to recipients. Part II – Portfolio Item #1 – Business Letter John Doe 5555 Deer Way Anywhere, Anystate Anyzip December 11, 2009 Store Manager Store Name Store Street Address or PO Box Store City, Store State Store Zip Dear (Name of...
Words: 1410 - Pages: 6
...customers. Management in all business and organizational activities are the acts of getting people together to accomplish desired goals and objectives effectively and efficiently. It can also be referred to the person or people who perform the acts of management. In management there are many different duties that comprises this department in any business or company. They do all the planning, organizing, staffing, leading, directing, and controlling of the organization which is compiled of a group of one or more people or entities and all the various aspects of the business in effort to accomplish their desired goals and accomplishments. It is very important that a manager knows all aspects of the company they are managing. It is also vital that they know what the policies are for the company when deciding what is ethical or morally right. When knowing this information, the manager can then implement and enforce the company's policies on ethical behavior. Consistency is very important for managers when dealing with ethical issues. If one employee gets punished for doing something immoral and unethical, the manager must do the same punishment for any other individual who violates or preforms anything unethical at any time. There are rules and regulations that need to be followed by everyone in the company and if they are violated then the proper procedures need to be taken with consequences for their actions. Business ethics is the...
Words: 956 - Pages: 4
...Business Writing Portfolio Business Writing Portfolio Jacky Baker COM/285 January 04, 2011 Kenneth Mack Part I: Business Writing Steps Planning Analyzing the problem, defining your purposes, and analyzing the audience. Brainstorming information, benefits, and objections to include in the document. Gathering the information you need—from the message you’re answering, a person, a book, or the Web. Choosing a pattern of organization, making an outline, creating a list, writing headings. Writing Putting words on paper or on a screen. Writing can be lists, fragmentary notes, stream-of-consciousness writing, incomplete drafts, and ultimately a formal draft. Revising Evaluating your work and measuring it against your goals and the requirements of the situation and audience. The best evaluation results from re-seeing your draft as if someone else had written it. Will your audience understand it? Is it complete? Convincing? Friendly? Getting feedback from someone else. Is your pattern of organization appropriate? Does a revision solve an earlier problem? Are there any typos in the final copy? Adding, deleting, substituting, or rearranging. Revision can be changes in single words or in large sections of a document. Editing Checking the draft to see that it satisfies the requirements of Standard English. Here you’d correct spelling and mechanical errors and check word choice and format. Unlike revision, which can produce major changes...
Words: 1105 - Pages: 5
...Associate Level Material Appendix H Business Writing Portfolio XCOM/285 Essentials of Managerial Communication University of Phoenix Associate Level Material Appendix G |Submission Checklist | | |Cover page | | |Reflection | | |Business Writing Graphic Organizer | | | | | |Store Operations Messages | | |Business Letter | | |Memo | | |E-mail | | |E-mail Etiquette CheckPoint | | |Report | | ...
Words: 3420 - Pages: 14
...Business Portfolio The Veranda Café Veranda’s Business Model Veranda café prides itself on a structured business model that reflects the needs of customers while serving high-quality daily specials. Employees are trained to follow the values of the owner with providing excellent customer service, flexible menu options and attention to details. Employees must adhere to the strictly enforced company vision of “ We Aim to Please Our Customers 100% of the Time.” Management Structure Organizational Goal to allow flexibility among all levels of management and employees Owner Operations Manager Employees • Financial activity • Business decisions • Business success • Operating planning • Employee schedules • Food preparation oversight • Food preparations • Customer interaction Business Culture Veranda’s employee vision “Superior performance driven by a culture of integrity, openness, and trust, led by managers and owned by all.” An open culture gives ever team member the confidence to report any unethical behavior without fear of retaliation Integrity is the honest, truthfulness and actions that are verifiably accurate Ethical behavior, integrity and trustworthiness are key behaviors that will be cultivated in each organization of the café. Business Motivation Set Goals 100% Satisfaction Exceed Expectations Deliver High Quality Product Set High Standards Human Resource Management Employee Development ...
Words: 291 - Pages: 2
...Business Portfolio Willie Nelson BUS/211 May 02, 2016 Joseph Clark Business Portfolio The type of business that I chose to create is an event planning company. The name of my company will be Classic Creations Event Planning Co. Our home office will be based in Memphis, TN but we will also travel where we offer destination events. The event services we will offer will include everything from venue setting and decorating to music and entertainment scheduling all the way to hair and makeup for any occasion such as the classic birthday bash, to an extravagant baby shower, to the exclusive company symposium. We will take the stress out of planning your ultimate soiree! Business Organization The organization of my event planning business, Classic Creations, will consist of an event director and several different coordinators that would handle certain aspects of each event such as the program, the venue, equipment, promotions, officials, hospitality, and merchandising. I would also have a receptionist/store clerk to tend to the office and a personal assistant. Some people would hold multiple coordinating positions and all are based on experience and qualifications. Potential Ethical Issues There are several legal and ethical issues that can cloud any event planning business. Honest company representation and intellectual property are two of the most consequential ethical issues. Honest company representation is important...
Words: 789 - Pages: 4
...Part I: Business Writing Steps Targeted Audience: Store Managers Store Employees Customers and the Public Form of communications for various audiences: Store Managers: Business Letter Store Employees: Memo Customers and Public: E-mail Part II: Store Managers Business Letter Just For Me Clothing 123 Retail Row Clarksville Tennessee 37042 (479) 876-5432 www.justforme.com March 27, 2012 Store Managers Just For Me Clothing 108 W. Any Street Rogers, TN 32026 Subject: Change in Store Hours To all Store Managers: I want to start off by saying how much I appreciate your dedication and hard work for this company. This letter is to inform you of the upcoming changes that will be made in all of our retail stores. Starting April 1, 2012, our stores will be adjusting all employee work schedules to help maintain an efficient work environment in this unpleasant economic time. We have restructured our operating times, opening an hour later and closing an hour earlier, while full time employees are still able to maintain working a 40 hour week. Employees, including managers, will work four 10 hour days per week, allowing them to have an extra day off. Part-time employees will now be scheduled into 1, 2, or 3 day workweeks depending on how many hours they are given. It would probably also be a good idea to emphasize the positive impact this will have on employees’ commute time and gas expenses. Due to these changes, although...
Words: 1006 - Pages: 5
...Business Portfolio Paper Brittany Abner BUS/211 May 2, 2015 Jason Clark The salon owner resides at the head of the organizational chart. While specific day-to-day responsibilities vary based on the individual salon, the owner primarily concerns herself with customer service, human resources and financial details. The salon owner makes hiring, marketing, property, inventory and design decisions, while staying involved in staff licensing and business certification requirements. If the salon owner is a licensed cosmetologist, she also styles hair and executes other beauty processes for which she is appropriately trained. Reporting to the salon owner, a salon manager provides orientation to the salon staff, explaining operational procedures and functions, which are based on company policy. The manager works with staff members to improve performance and ensure quality service while maintaining cleanliness and customer satisfaction. In cooperation with the salon owner, the manager also analyzes personnel records, requisitions supplies, participates in disciplinary procedures and assists in resolving customer complaints. Hairstylists, nail technicians, color specialists, and makeup artists commonly work as peers within a salon, reporting to the manager, though some organizations have senior and junior-level stylists or technicians, based on experience or tenure. Each performs his own specialty service and recommends the services his peers provide, as his customers require. A...
Words: 1345 - Pages: 6
...Audience Analysis COM/285 Chene’ Eaton April 11, 2011 Mark Barnhart I currently work as an Insurance Agent for Nationwide Mutual Insurance Company. I am responsible for presenting my quarterly sales information to my CFO, office managers, lead business consultant, and customers. Typically my presentation takes me weeks to plan and prepare. In order for my sales presentation to be successful I have to keep in mind some key characteristics of my audience. While presenting complex figures to my audience it is imperative that I keep my presentation and data simple enough for the majority of my audience to comprehend. The CFO, office managers, and business consultant will be able to follow my technical terminology, but my client’s will have a harder time determining what I am trying to present. Prior to giving my presentation it is important for me to identify the groups and individuals in the audience (Wisc-Online, 2009). I have learned from previous experience that it is important to be entertaining, especially when you’re presenting dry sales numbers and figures to company consumers. There are three important communication channels that I also consider when giving my quarterly sales presentation. The three communication channels that I use are upward, downward, and horizontal. Upward communication allows for me to provide information to my office managers and CFO, therefore allowing me to have a better working relationship...
Words: 866 - Pages: 4
...a market leader in the power tools industry. Many changes took place that helped out in the company in the short run, but hurt in the long run. In 2000 Black and Decker Corporation was still reeling from the financial and strategic problems stemming from the company's acquisition of Emhart Corporation in 1989. In late 1998 Black & Decker management celebrated the completion of an almost decade-long effort to divest nonstrategic business gained through its 1989 acquisition of Emhart Corporation and expected the company to enter a long-awaited period of growth as its entire management refocused its attention on its core power tools, plumbing, and security hardware business. Archibald believed that "This portfolio restructuring will allow us to focus on core operations that can deliver dependable and superior operating and financial results." However the portfolio restructuring did little to improve the market performance of the company's securities. Yet Archibald and the management continued to express confidence that the company's streamline portfolio would allow Black & Decker to achieve revenue and earnings growth that the market would find impressive. So far the 1998 divestitures have not produced steady increases in the company's stock price, but look promising for the future due to the efforts to refocus efforts on the successful power tools line. Strategic planning team evaluation Over the years, Black & Decker has branched off into many different directions in...
Words: 1575 - Pages: 7
...Running head: A Portfolio of International Business A Portfolio of International Business Kathaleen Hull International Business 662 Harding University Abstract Understanding how we learn as adults, what positive and courageous leadership looks like, international business defined and ventures in global business we are able to look at international business as a whole. All of these components affect how we do business beyond borders and give us an idea of what components are required as a professional in a vast growing global market. A Portfolio of International Business Defining International Business According to BusinessDictionary.com, international business can be summarized as the exchange of goods and services among individuals and businesses in multiple countries or a specific entity, such as a multinational corporation or international business company that engages in business among multiple countries. (BusinessDictionary.com) Knowing that the definition of International in the Merriam-Webster dictionary is defined as relating to two or more nations and that business in the Merriam-Webster dictionary is defined as a commercial or sometimes an industrial enterprise; I think Business Dictionary’s definition of international business is very accurate. (Merriam-Webster Online) When you think international business, the non-profit sector is probably not the first type of organization that comes to mind. Heifer International is a non-profit entity that...
Words: 5331 - Pages: 22
...Associate Level Material Appendix H Business Writing Portfolio XCOM/285 Essentials of Managerial Communication University of Phoenix Reflection During this course XCOM/285 Essentials of Managerial Communication I have learned many new tools that I really never paid attention to before. I have been working in an office for ten years now and I realized that when we hear the work communication we automatically think about a phone conversation, email between people, or just a meeting in person. Taking this class has really opened up my eyes and that communication is really not only about how you feel about something and the way that you communicate it is the way that you can listen and read what other people are actually telling you. Since taking this class I have made it a strong point to make sure I am really paying attention to what the other person has to say. Whether it is on the phone, through emails or in person, I make it a point that I fully understand what the reciprocator is saying and what they really want. Once I really pay attention to this I am able to communicate back and once this happens we will be able to carry on good communication. I have also noticed that if I have any questions I know that the only way I will be able to understand is to ask the questions that I need to ask an order to full understand what is needed or wanted from me. Business Writing Graphic Organizer REVISING – Once the document has been composed. We then prepare...
Words: 3043 - Pages: 13
