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Business Research

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Business Research Problem Team C RES 351 April 7, 2014 Dr. Stephen Loro

Contract and Pre-Paid Wireless Service
Consumers and businesses in America spend billions on wireless service each year. In today’s world having a cellphone is a necessity. Team C would like to research between the contract and pay-as-you-go cost of wireless services. There are several companies offering wireless service and is up to the consumer to select the service that accommodates his/her needs. The price we paid for wireless services can help us save or budget additional income to this necessary expense.
Research Problem
The research problem is that consumers have more than one option to select the right wireless plan. Most companies offer a 2-year contract plan and the Pre-paid Services. The cost of the services is considerable lower to the Pre-paid services compared to the contract services. Wireless service providers are offering the same benefits within the same network. Verizon Wireless offers several two-year contract plans starting at $60.00, and pre-paid services with no contract requirements starting at $ 45.00 (Verizon.com). Depending on the amount of money a customer wants to pay they can get more data, minutes and coverage. Knowing the amount of usage can help consumers select the right plan. This research group will research the difference between contract and pre-paid wireless services offered by wireless companies within the United States of America.
Purpose of the Research
The purpose of the research is to inform consumers that they have options selecting the right wireless service.

Research Question
Why are contract wireless services more expensive than pre-paid services?
Quantifiable Measures
The measurements are time, data, and price. Time would be measured in Minutes and would be quantitative, discrete and interval data. Data would be measured in Bits and would be quantitative, discrete and ratio data. Price would be money in U.S. dollars and would be quantitative, discrete and ratio data.

References
Loro, S. (2014). Course Syllabus RES/351 Business Research. University of Phoenix, site: http://mycampus.uophx.edu
Verizon Wireless (2014). Wireless Plans. Retrieved April 5, 2014, from http://www.verizonwireless.com/wcms/consumer/shop/shop-data-plans.html

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