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Business Starbucks

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What to Include in a Business Plan: Business Plan Features
A good business plan accomplishes three key tasks. One, it focuses on the projected goals. Next, once the goals are down on paper, it compels the entrepreneur to come to some hard decisions about the feasibility of the venture. And finally, it can work like a sales document, aiming to draw the attention of potential investors by highlighting the features of the business.
Here are 7 things to include for your business plan to be effective: 1. The Mission Statement Use this statement to spell out the reasons for getting into your chosen business. Perhaps you are starting a health and fitness center because you have the expertise and believe you have new ideas that you can put into practice. Although it doesn't have to be lengthy, you do need to highlight your motives for choosing your venture. 2. Describe the Business Provide detailed descriptions about every aspect of your business. Do you provide services, such as a consultancy firm or a beauty parlor? Or is it products you deal with? Describe your products. Do you source your products from a wholesaler? Or do you produce them yourself? What is it that makes your business different? 3. Long-term and Short-term Goals Project your goals over a period of 3-5 years as your long-term objectives. These could include factors like marketing plans or new products for the future. Or perhaps opening new offices or stores, or setting up new online websites. Your short-term period could be from a few months up to a year. Goals could include getting a license for the business, thinking of a name for the business, finding space for setting up your office, or anything required to get your business going. 4. Specify your Customers You need to specify who you envision as your customers. Who will need your products or services? Why would they require or want...

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