...1.In the business strategy game one should buy plant upgrades early in the game, because it has an accumulative effect. In the "Plant Capacity" screen you are given four different plant upgrade options per plant. Depending on what your strategy is, one should upgrade their plant in each region with at least two different options. 2. In the "Branded Production" screen you will want to make TQM/sigma six have a value of 2.50 because it helps you achieve a higher SQ rating and set Best Practices at 5000 because it will save you money per pair of shoes produced. Keep these values the same from the start of the game and until the end because they also have an accumulative effect. The business strategy game values more models offered than SQ rating. 3. On should treat the business strategy game like a real corporation and take out loans early on in the game because you have a better credit score starting out. Borrow the maximum amount for the first few years. Use the money from the loans to build more plant capacity in existing plants as well as possibly a new plant in another geographic region such as Latin America. Once your company starts making more and more revenue every year, you can repay your loans early, buy back stock, and pay dividends. 4. After the business strategy game is run, buy excess capacity that all of the other teams sell. The number of excess capacity will be shown on the "Corporate Lobby" screen, and to buy it you just go to the "Plant Capacity" screen...
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...Sony Corporation and the Video Game Console Market: 1 A Competitive Analysis By Ryan Bogner, Peter Hung, Guan Wang, and Steven Wang This report evaluates Sony Corporation’s strategy in the console gaming market from the top-down perspective of the entire corporation. 1 Executive Summary Sony’s current strategy in the video game console market is simple: use the technologically superior Playstation 3 as a loss leader to introduce the Blu-ray optical drive2 into consumers’ homes and leverage that market penetration to drive content sales once Blu-ray is established as the de facto standard for optical storage. It is therefore in Sony’s interest to reach the tipping point for market adoption of Blu-ray as soon as possible. To increase the rate of Blu-ray adoption in the market, we recommend that Sony adopt a “good-better-best” strategy, whereby Sony produces discounted and premium versions of the current Playstation 3 for sale to consumers. This strategy will encourage price-sensitive customers to purchase Playstation 3 consoles without marginalizing power gamers. Nintendo and Microsoft will most likely respond to this strategy with differentiation rather than price competition. If Sony reinforces this strategy with coherent marketing and intellectual property strategies, it can increase Blu-ray adoption rates and make it more likely that the format will be adopted as a standard. The Market for Video Game Consoles is Growing, but Competition is Fierce The market for...
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...Financial Analysis AMBITIOUS Robert Blaauw 0801654 Denise Doolhof 0785802 Remco Taal 0801584 Class CEV3 Strategic Business game Commissioned by Mr Wijnia Study Commercial Economics Institute for commercial management Rotterdam University Rotterdam, April 1st 2010 EARNINGS PER SHARE At the beginning of the game in year 10 Ambitious had earnings per share (EPS) of $ 2.50. In year 11 the EPS drastically dropped to $ 0.72. This was because the net profit that year was only $ 7,202. Since 10.000 shares were emitted, the price per share was $ 0.72. It appeared that supply was higher than demand. This was reflected in our price against that of our competitors. Ambitious was left with unsold stock and that was not good for the net profit. In year 12, the share subsequently rose to $ 3.94. Compared with the previous year, the net profit rose from $ 7,202 to $ 39,400. This was partly because Ambitious had limited stocks over year 11 and consequently sold more shoes. In year 13, for the first time, the company started selling in the private label market and shares increased to $ 4.65. Also on the Wholesale and Internet market everything sold and Ambition even sold a part of their old stock. The EPS could have been higher, but the company invested a small part in additional capacity. In year 14 the growth of earnings per share rose to $ 5.40. In this year Ambitious has celebrity appeal for the first time and has invested in a new plant in Latin-America...
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...cost on a yearly basis while still receiving poor quality. No matter how much he would pay for a pair of shoes, he felt he would still receive the same end result, which was worn soles and busted out linings. Bridgewater emerged into the shoe industry after he overcame his childhood and early adult years living in poverty. Growing up he competed in both track and soccer. He then continued his career after receiving a college scholarship to participate in both sports. With the amount of foot usage involved in his competition, it began to inspire him to produce his shoe to be both affordable while maintaining the reliable quality he knew every athlete desired. After his own experiences and extensive research, Anthony developed a pricing strategy that relates to the life span of the average athletic shoe and incorporated this low price that would keep customers coming back before every season. With our purchase frequency rate and ability to retain our customers, we offer an ideal shoe for the athletic performer looking for the same benefits and reasonable cost that...
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...company employing a global strategy in branded footwear or a strategy that varies significantly from geographic region to geographic region? If the latter, what are the specific strategy differences from region to region? Our company, is employing a global strategy. We have a lower S/Q than our competitors at the current moment, which actually negatively affects our sales. We forecast each year in an attempt to dominate the footwear market in each geographic region. Our products are distributed among all the regions and doesn’t just rely on one or two specific regions. 2. Is your company employing a global strategy in private-label footwear or a strategy that varies significantly from geographic region to geographic region? If the latter, what are the specific strategy differences from region to region? Our company, is employing a global strategy in private-label footwear. We have a global market that accept bids from all four geographic areas, North America, Latin America, Asia Pacific, and Europe-Africa. We view this is a great opportunity to make profit and attempts to maximize our profit as much as possible. The private-label sector only requires the minimum SQ ratings, and therefore the production costs are less, as they do not typically require a high percentage of superior material, in comparison to the branded footwear sector. 3. To what extent, if any, have you and your co-managers adapted your company's strategy to take shifting exchange...
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...5.2.2 Business Simulation Game (Individual Report) The Business Simulation Game (Developing Winning Competitive Strategies) is an online, PC-based exercise where you run (in groups) an already established company in head-to-head competition against companies run by other groups from your class. Company operations are made as realistic as possible and the functioning of the marketplace in this Business Strategy Game closely mirrors the competitive functioning of the real-world business arena, thus allowing you and your co-managers to proceed rationally and logically in making strategic based decisions. As strategic managers you will need to satisfy your board members and shareholders/investors on five set performance objectives for the company. These will be explained in full detail in the Participant's Guide which you can download once you register for the game. While the objective of the game itself is to end up leading the competition, through these performance objectives, your assessment mark will be based on an individual report. This simulation game will commence from the tenth week (eleventh for cohort 2) of term. There will be: two practice sessions in the first two weeks where the simulation game will be presented in full detail; followed by five full decision making sessions over the next five weeks. At the end of the Business Simulation Game you will be required to prepare an Individual Reflective Strategic Report. This report will be borne out of your strategic...
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...Executive Summary The purpose of writing this report is to evaluate and provide sound advices to the company, Venture Simulation Ltd on its business simulation game, Sim Venture. Several recommendations will be given for future improvements based on the main business areas of the company. In recent years, the business simulation industry is growing rapidly. With outstanding product design and feature, more and more educational institutes and commercial organizations demand the business simulation to provide their students and staffs quality business and entrepreneurship learning. Since there is a potential market opportunity for the product, it is necessary to introduce a new product and implement an aggressive marketing strategy in the existing and new market in order to obtain sustainable competitive advantage for larger market shares. For scaling the venture, the owners emphasize the long lasting customer relationships to enhance the customer loyalty to the product. Effective intellectual property protection strategy must also be executed in order to prevent others from copying the simulation. Finally, several innovative strategies including effective marketing strategy, introduction of new product, penetrations of new markets are strongly recommended for better future business growth. Table of Contents Executive Summary Table of Contents 1. Introduction 1 2. Background of the Company 1 3. Market Opportunity 2 4. Product...
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...REAL-TY-COON Alternative method of teaching is a very important tool to encourage students to learn in a fun and meaningful way. Simulation game is one of the ways to achieve that. A simulation game is a dramatic view of real life situations for the serious purpose of learning about real experiences in a controlled environment. Students of CEC from IIM Raipur created and conceptualized a simulation game, REAL-TY-COON. The main objective of the game is to replicate real life scenario of construction business. The game is based on the concept of demand and supply and how market prices of products are determined. The game consisted of 5 set of teams. 4 set of teams played the role of suppliers and 1 played the role of builders. The division of teams was done as follows: Team Type | Teams | No. of Players | Builders | 5 | 4 | Cement Suppliers | 3 | 2 | Sand Suppliers | 3 | 2 | Stone Suppliers | 3 | 2 | Steel Suppliers | 3 | 2 | The game has 5 rounds. In each round, builders have to build a specific building allocated to them. To build any of the buildings, they have to buy adequate amount of cement, stone, steel and sand from the suppliers. They will be provided with fixed initial amount of cash. Builders can approach bank to get additional cash at a fixed rate of 10% which will be applicable for that round only, carrying forward loan for each extra round will attract an additional 5% rate per round. In case the builders are not able to get a deal from the...
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...in Business Simulation Training Games by Jennifer Ching-Wen Han Submitted to the Department of Electrical Engineering and Computer Science in Partial Fulfillment of the Requirements for the Degree of Masters of Engineering in Electrical Engineering and Computer Science at the MASSACHUSETTS INSTITUTE OF TECHNOLOGY May 9th, 1997 © Massachusetts Institute of Technology, 1997. All Rights Reserved. Au th or ............................................................................. Departmenft-f Electrical Engineering and Computer Science May 9th, 1997 Certified by .... .................................. ................... Richard C. Larson _Th sis Supervisor Accepted by ........ ............ Arthur C. Smith Chairman, Department Committee on Graduate Theses ...... Using System Dynamics in Business Simulation Training Games by Jennifer Ching-Wen Han Submitted to the Department of Electrical Engineering and Computer Science May 9th, 1997 In Partial Fulfillment of the Requirements for the Degree of Masters of Engineering in Electrical Engineering and Computer Science ABSTRACT This thesis project includes researching and designing a system dynamics model for use in an existing Andersen Consulting Education (ACE) project management training game. This serves two major purposes. The first is to show how system dynamics can be used as a realistic and potentially superior method of business modeling. The second is to actually improve the existing game. The...
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...pick-up after official final grades are available. E-mail Communication: Students must use the e-mail address listed above to communicate with the instructor. Students are required to activate and maintain a Ryerson Matrix e-mail account. This shall be the official means by which you will receive university communications. Faculty will not respond to student enquiries from any other e-mail address. See Pol# 157 found at www.ryerson.ca/senate/policies/ for further information on this issue. COURSE DESCRIPTION This course introduces the concepts and complexities of the contemporary global business environment with an emphasis on global competitiveness and the main functional areas of management: planning, organizing, controlling, and leadership. Topics include: origins of management, forms of business ownership, entrepreneurship and intrapreneurship, organization structure, strategy, and international management. A computer-assisted management simulation will be used. Lecture: 3 hrs. COURSE OVERVIEW |Learning Goals |Learning Objectives |Assurances of Learning...
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...What Is A Video Game By: Kiara Foisy Video games are one form of gaming systems that are slowly taking over the world. No one wants to go outside know a days, they just want to stay indoors and play video games. For some people who may not know what a video game is it is “An electric or computerized game played by manipulating images on a video display or television screen” (Farley, 2012, Paragraph1). Video games are separated into categories, which include Role-Playing, Strategy, and Simulation. One category of video games is Role-Playing. Role-playing is “a game in which participants adopt the roles of imaginary characters in an adventure under the direction of a Game Master” (Dictionary, 2012, Paragraph 1). In other words a Role-Playing game, also known as RPG, is when one or more people assume a task and play it out in virtual reality. You would set out on a life as the main character and live it, while completing tasks and going on adventures. An example of a role-playing game is Final Fantasy XIII, which was released on March 9th, 2012. While playing Final Fantasy XIII, you play as multiple people doing multiple things. You battle powerful enemies and magical allies in the worlds of Cocoon and Pulse. Two more examples of role-playing games are Fable 3 and Dragon Age: Origins, both of which were released in the year 2010. Another video game category is Strategy. A strategy video game is “a genre of video games that emphasize skillful thinking and planning to achieve...
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...The online business simulaTion game ThaT makes learning fun! Player manual Contents game basics Starting a game Finding your way around 2 3 Core activities Ordering product Making sales Increasing your sales Hiring staff game score Key Indicators Game characters 4 6 Checking progress Current week Stock levels Purchase reporting systems Check effect of promotions Financial reports Customer comments options a-Z system requirements faQ: game sites 7 8 8 9 The online business simulaTion game ThaT makes learning fun! Game basics The Small Business Game is an educational game where you run your own sport franchise store (The Sports Store). Each full game starts at week 1 and moves through to week 52 when the game ends. You can leave and come back at any time – we will save the game from your last week of inputs. A game week is pretty much like any week in a retail sports store business. Each week customers come in, browse and (maybe) buy a product from you. Each week you need to make sure that you have enough stock for people to buy, manage your cash and keep you eye on what is happening. starting a game During the registration process you assigned a team. This selection will set up the branding to be used in the game. Once you have been registered for the game, to get started, follow these steps. Click, ‘play now’ from any screen in the web site. To start a new game, click on the ‘new game’ button. To restart...
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...Glo-Bus Business Strategy Game Demystified Tips & Tricks to Get a Step Ahead of the Competition in the Glo-Bus Business Strategy Game Ross. T Arnold Élan Valdiviourivich Vijay Sarkar Glo-Bus Business Strategy Game Demystified Glo-Bus Business Strategy Game Demystified Tips & Tricks to Get a Step Ahead of the Competition in the Glo-Bus Business Strategy Game Ross. T Arnold Élan Valdiviourivich Vijay Sarkar 1 Glo-Bus Business Strategy Game Demystified Disclaimer The authors of this e-book took part in the Glo-Bus Business Strategy Game during the year 2009. They are not involved in developing the systems for the strategy game or connected in any other way to the publishers and developers of the Glo-Bus Business Strategy Game. This is a peer to peer knowledge transfer effort to share the experience we had while participating in the game. We do not claim any ownership of brand names mentioned herein. 2 Glo-Bus Business Strategy Game Demystified Table of Contents Introduction ……………………………………………………. 04 What Will this Guide Book Give You? …………………………. 05 First Things First – 7 Essential Requirements to Perform Well in the BSG ……………………………………………….... 06 How to Start Your Game? ……………………………………… 09 Importance of Practice Decisions ………………………………. 12 User Guide to the Participant’s Guide …………………………... 13 Using the Reports ………………………………………………. 14 Tracking Your Competitors – On the Game and Off the Game ... 18 It’s Just a Game! (Know the Rules and You Can...
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...Assessment task instructions This assessment covers Outcome 2 of Business Culture and Strategy. It is based on the case study of Alphabet Games. Each of the following questions must be correctly answered. In some cases it is possible, to make use of diagrams or tables in your answer. You do not need to do this if you do not feel it is required. However, a diagram or table on its own is not likely to be enough to provide a full answer. If you do use a diagram or table, you will probably need to provide some accompanying explanation or discussion. a Explain the importance of organisational culture to Alphabet Games and suggest an example of where both shared values and taken for granted assumptions contribute to the continued success of Alphabet Games. Using a recognised theoretical model, identify and justify the organisational culture of Alphabet games and assess how this shapes current management approaches. To reflect the changing environments within which Alphabet games operates, suggest a possible alternative organisational culture for the company Games and assess the impact this change in culture would have upon managerial approaches. Using a recognised framework, assess the importance of the relationship of the relationship between organisational culture and organisational behaviour. b c d Scottish Qualifications Authority HN Assessment Exemplar/F7J7 35/AEX001 V1.0 Business Culture and Strategy 11 May 2011 Assessment task 3 Outcomes covered 3, 4 ...
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...rdrgsadfA strategy is a long term plan of action designed to achieve a particular goal. Strategy may also refer to: In biology: Evolutionarily stable strategy In business: Corporate strategy, a series of top-level management decisions which help navigate the direction of the corporation in terms of products, markets, promotion and price levels Business strategy, the art and science of enabling an organization to achieve its objective Marketing strategy, a process that allows an organization to increase sales and achieve a competitive advantage Technology strategy, a document that explains how information technology should be used as part of a business strategy Digital strategy, the process of specifying an organization's processes to deploy online assets Trading strategy, a predefined set of rules to apply in finance In geopolitics and military planning: Geostrategy, a foreign policy guided principally by geographical factors pertaining to political and military planning Grand strategy, military strategy at the level of an entire nation state or empire's resources Military strategy, planning the conduct of warfare Naval strategy Nuclear strategy Strategy, a classic text on military strategy by B. H. Liddell Hart Fabian strategy In gaming: Strategy game, a game in which the players' decision-making skills determine the outcome, rather than chance Strategy video game, a video game in which the players' long-term planning...
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