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Business Structure, Model, Culture

In: Business and Management

Submitted By angelc
Words 604
Pages 3
The business structure I used is a Sole Proprietorship, which means that I own my shop alone and I am solely responsible for the assets and liabilities of the company. This means that I am my own boss and run the company alone. I wish to have 3 employees so I am doing an organizational chart for my business as well. The company has only one location and that is located in Carrollton, Georgia. Since this is a new and small business I decided to go it alone as sole owner of the company. I have a small business loan from a community bank here in town that makes sure with my business loan that I can continue to by antiques from individuals and also to make payroll and other business matters that may come along. The reason I think this was my best choice is I didn’t want a partner and I wanted to run my shop as I chose and not to have to answer to anyone else.

The business model I selected is the direct sales model, which means that my shop is dealing with only sales to customers from this area. I am using the most basic business model which is the shopkeeper model, which means that I have done my research on the location that my shop is located. I know that the people that live in this area are nice people, with degrees that have great jobs and can afford to buy the things I have for sale in my shop. This means that instead of going to K-Mart or Wal-Mart they are looking for more upscale merchandise which I have in my shop called Treasures. I did my research of this area and made sure that the area and the people that live around my shop are upscale citizens that all live in nice neighborhoods with beautiful homes. They want the best for their homes so cheap to them is not an option. They want something different and will pay top dollar for it. This is a process and part of any business strategy. You also have to include your finances, which is the cost structure for your company and the revenue structure for your company which lets you know how much is going out of your business and how much your sales are and making sure your assets are more than your liabilities. Customer relationships are important in any business but especially in the type of shop that I have. We have to make sure each client is happy with their purchase and will be coming back, the dolls that we sell are very special and one of a kind we are hoping that each flier we put out at schools and our ads will make each child want one. Anytime a child wants something most parents will make sure they get that to make their child happy.

The culture that I chose is the pragmatic culture which means that the satisfaction of the client is what you are there for. You are to conduct yourself in a very nice and mannerly way and make sure that the needs of the client come before your needs as a owner or employee. This is the best choice for my business because we are here to make sales and satisfy the buyer. We want to make sure they come back and also word of mouth is the best advertising you can get, it is a lot cheaper than advertising.

References:

http://dictionary.bnet.com

http://wikipedia.org/business_model

Buzzle.com

The culture I selected is

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