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Business- to- Business Messages

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Submitted By thompson432
Words 1517
Pages 7
Darrell Thompson
COMM/470
March 8, 2012
Michael Zervos

Business-To-Business Message
In today' fast evolving business world, individuals and companies are using electronic communication to transact business with one another more than ever. What is more with the rise of digital technologies in electronic communication, businesses have opened the proverbial door to larger international customer base transactions. As companies, organizations, and individuals seek to increase annual business revenue, the way that they communicate has become the focus for targeting business to customer (B2C) and business- to- business (B2B) relationships. Because companies are beginning to compete aggressively for growing online e-commerce, business communication has become less formal as businesses vie to expedient electronic sales information more efficiently.
Remaining relevant in today's business world requires that companies develop effective communication tactics to embrace not only the individual customer media but also industrial customer media as well. Therefore, the purpose of this paper is to illustrate how the business communication process works, by analyzing three business communication messages to determine the sender, message, intention, technology, noise, receiver, and feedback contained within the message. Additionally, a sample business -to -business message will be written requesting a working relationship with another company, followed by an unfavorable response to that message explaining the reasons for denying the request.
Business- to- Business E-mail Business-To-Business e-mailing is a short and concise form communication between two or more separated business entities by way of the Internet (Roebuck & McKenney, 2006). The business- related messages must be poignant, clear, and concise to avoid any mistakes relating to revenue, product, and time

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