Assignment

Submitted by:
Asma Akter Sharmin - 101011070

Submitted to:
Shubhankar Shil
Course instructor
BUS 305, Entrepreneurship
Sec: 04

Submission Date;
June 03, 2012

Summary of
The entrepreneurs of Silicon Valley

Silicon Valley, the largest concentration of technology based business in the world where entrepreneurs started up computer and semiconductor businesses in California. Silicon Valley itself is an entrepreneur because of the collection of talented people who contributed a lot to make that the Silicon Valley. Palo Alto and Menlo Park in just south of Sun Francisco is the start of Silicon Valley and the home of Stanford University. Many reputed business companies and legendary names of entrepreneurs like Steve Jobs of Apple Computers, Larry of Oracle, John Chamber of Cisco, Scott McNealy of Sun Microsystems, Bob Noyce and Gordon Moore of Intel Corporation, Bill Hewlett and Dave Packard of Hewlett Packard company, Shockley of Fairchild semiconductor etc formed their business in this valley with their entrepreneurial talent that creating strong economy. Fred Terman was the professor and later the founder of Stanford Research Park who always encouraged his students to go into business that results the Hewlett Packard Company. He played a role of instructor to the probable entrepreneurs. The development of mechanism, infrastructure and opportunity is other important factors of encouraging and serving the entrepreneurs in this valley. Spin offs and networking are two essential mechanisms whereas Stanford University itself is the most important infrastructure. That is why venture capitalists move to this place and spent enough money to support the growth of significant businesses. On the other hand, Silicon chip, personal computer including software as well as the internet is the key opportunities to the entrepreneurs. We can identify four periods in the Silicon Valley story. They are:
1. The foundation period from 1930s to 1955
2. The Silicon Chip period from 1956 to 1970
3. The personal computer period from 1971 to 1985
4. The internet period from 1986 to the present day
In Silicon Valley the richest entrepreneurs seem often work in cubicles because it is a costly place. However, they always search for the next big opportunity and keep working though they are multimillionaires. According to Jeff Mallett of Yahoo!, people do not come to Silicon Valley for getting high salaries but to share their ideas with good people and to create something unusual and different.

Summary of
Russian Kira Plastinina is sweet 16 and already a success- running a global fashion brand

Kira Plastinina is a 16 years old girl who has her own fashion empire in Russia and she is a full time high school student. She is also a skilled equestrian (horse rider). Surprisingly Kira does not have any formal training on fashion designing. She is the exception because fashion business is normally run by grownups. However her father Sergie plastinin finances her company and he is also a successful entrepreneur who cornered the dairy and juice arket in Russia. According to him, he was wowed by Kira’s drawings when she was very young. Kira and her father opened their first store at Evropeisky mall which is one of the largest in Moscow in 2007. In Los Angeles, they opened their 54th store. They are so conscious about the current trends whether it is Los Angeles or Russia. They did not forget to keep the store in a perfect position nearby to the cinema. They keep affordable fashion for 15 to 25 year old girl with trendy twists at a price from $38 to $ 150. The store is always busy with teenage girls showing and buying tops and dresses, shoes and high heels, sparkly dresses, shirts with tiny cartoon characters printed on them. Her design dominates bright pink, lavender and various pastel shades. Kira Plastinina produces most of its goods in Asia. Young Hollywood fixtures Leighton Meester and Audrina Patridge have signed on as brand ambassadors of kira. Kira cannot spend much time with friends because of her working. However she studies in the Anglo American School in Moscow in 11th grade. Most days Kira does her homework in her car on the way to work and then do her work of the review of the designs. Everyone is eager to know how she manages everything at a time. When she go to her store there are seen a crowd of girls who are curious to take her autograph and snap videos. They found her confident and smiling but soft spoken. They are curious about her make ups and foundation too. They consider Kira the role model. The young successful entrepreneur has her brand logo written like a study hall doodle with the I in Kira dotted with a glittery heart. Kira’s first overseas store opened in New York City and it aim to operate 500 stores internationally.