Assignment 1 1. Research method
The following is a brief description of a sociological research project. Read it over and answer the questions about the methods used below.
Dr. Cheney researches culture and social movements, specifically how social movements generate social change by challenging commonly-held values. In order to study this process, she focused on an organization, Vegan World Network, which attempts to persuade community members to forgo the use of animal products for food or clothing. Since no previous research had been conducted on a group of this type, Dr. Cheney decided to attend the group’s monthly meeting. During the meeting she introduced herself, her research project, and asked permission to observe the group during meetings, protests, and other activities, which she was granted. After 6 months of observation Dr. Cheney began to ask group members a series of open-ended questions about their eating habits, political goals, and biographical history.
a.Which of the four major “sources of evidence” is being utilized here? What indicated this to you? * b. Was this study deductive or inductive? Why? This study is deductive since Dr Cheney persuade to forgo the use of animal products for food or clothing by group meeting, observation, asking questions.
c. Did the researcher assume an obtrusive or unobtrusive role? Explain.
The researcher assume an unobtrusive role because she asked permission to observe group meeting and ask members a series of open-ended questions.
d. What are the limitations of this source of evidence?
The source of evidence was made in a little group. In addition, the group just meet in 6 times for the researcher collecting information and many open-ended questions did not release a certain result to make conclusion.
e. Given these limitations, suggest an alternative source of evidence for studying the same topic. How would this source of evidence complement the initial source of evidence [hint: consider how the strengths of this second source of evidence would counterbalance the limitations of the initial source of evidence]?
The researcher could use Internet to conduct open-ended questions and ask many group of people through Facebook, email. Furthermore she can use reliable data on Internet from other research or government for her project. She can create yes no questions to form easily the answers to conclusions as well as interviewees feel easy to answer quickly. An alternative source can help her collect information from many group of people and she can check her data with other research easily.

Assignment 2 Culture video
Part 1: http://www.youtube.com/watch?v=9tyMaeoc92w
Part 2: http://www.youtube.com/watch?v=ubOOVWWL0Ow
Part 3: http://www.youtube.com/watch?v=QD6BRkZnVYk
After watching video clip about “Culture”:
- Select at least one concept/image/idea which you are interested in videoclip.
- Write an essay about this topic ( including explain meaning of this concept/image/idea, give examples to illustrate this topic and your opinions ( agree, disagree) about this issue.
For example , you can select concept ” melting pot” or image “fish/fishes” with two concepts “independence” and “interdependence”…
The image fish/fishes
In society, people interact with each other to create culture in different areas in the world. Each of us is a part of culture as we contribute to establish it from the way we think to the way we act. In particular, we can see the difference between western countries and eastern countries through fish and fishes image. Furthermore, from the difference, many immigrants may meet “ shock culture” that even cause a part of crime in society.
At first, the experience about fish/ fishes indicated individualism and collectivism among people from different country. The way they think about the fish depicted their culture. With citizen from western regions, they pay more attention to individualism, therefore, their feeling and wanting are decided by individual. On the other hand, eastern citizens concern about group thinking lead to their decisions. “Western cultures typically tend to be individualistic as their history is filled with hostilities against aristocratic authority and individualism became an expression of personal liberty of citizens (Zha et al., 2006). Collectivism, on the other hand, arose in societies where yielding to group goals, shared group ethics, and group cohesion were needed for survival. Researchers have consistently found that Asian cultures tend to be collectivistic (Fletcher et al., 2001).” As a result, people in different culture behave in different ways to fit in their culture. For instance, in Japan, the company concern the importance of working in group so employee have positive attitude in team work to fit with the company. Therefore, entrepreneurs always learn about culture in countries before they decided to run business abroad. If managers do not understand culture and the difference in thinking between Western and Eastern countries, they cannot manage their staffs efficiently.
In other aspect, many people cannot adapt new culture when they live in other countries since they do not capture the trend of thinking in various countries. This phenomena is called “shock culture” and it will harm our psychology seriously. When people move to new countries, they may face the problems that how to behave correctly in the abroad culture. Then people have to take a long time before they can adapt a new culture. Unfortunately, there is not everybody who can go with a new culture. Gang Lu is one of special case of shock culture in America. In new culture, he cannot adjust to it that is a part of reason why he became a murder. Gang Lu came from China and he went to study in America. At there, he faces difficulty in relationship with people as he needed to be a part of any group, however, in US, people live follow individualism. From this situation, Gang Lu maybe confuse his role in the new society and feel negative about it. In addition, the laws in his country is different from the laws in American. He found that it was easy to get a gun in hand, but he was not educated to have a responsibility and correctly behavior with his gun. As a result, he can control himself from using his gun for his purpose. Gang Lu is one of victim of Shock culture as his behavior is not fit in new culture.
In conclusion, culture is vital part in our life as we create and use it daily. In different areas, people adopt unique culture from their food, language, worship, etc. Understanding cultures in many countries is significant step before people move to other place or people will be victims of shock culture. In specific, immigrants should concern carefully between individualism and collectivism among different society to behave rightly.

Assignment 3
Hau Giang Pharmacy Company * Specialization: Manufacture and trade in pharmaceuticals, dietary supplement and cosmetics. * Hierarchy

* Written rules and regulations
In Factory:
Everyone have to clean hands and wear hat before they go inside the factory.
Every staffs have to work on time.
Everybody has responsibility to protect company property.
There are checking times to make sure the clean inside the factory.
Everyone will be chosen randomly to check their hands before they go inside the factory
In office:
Dress code: white shirt and black trousers
All staffs have to work on time * Impartiality and impersonality
There are comment boxes in some places in company to collect employees opinions. * Record-keeping
-Computers for accounting activities.
Notes for accounting and logistic activitives
Timekeeper to record time employee work
Camera for record important meetings
One file room to keep all file.

Reference
Zha, P., Walczyk, J.J., Griffith-Ross, D.A., Tobacyk, J., & Walczyk, D.F. (2006). The impact of culture and individualism-collectivism on the creative potential and achievement of American and Chinese students. Creativity Research Journal, 18, 355-366.
Fletcher, L., Olekalns, M., & Cieri, H. (2001). Cultural differences in conflict resolution: Individualism and collectivism in the Asia-Pacific region.