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Bussiness Models for E-Commerce

In: Computers and Technology

Submitted By vpap89
Words 3165
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F21EC E-COMMERCE TECHNOLOGY

Coursework 2

Report on Business Model Classification for eBusiness

Name: Vasileios Papapathanasiou
Student Number: H00204955

Question 1

Since the 1990s, many different Business Models for eBusiness have been suggested by various authors. According to Hayes and Finnegan(2005), Timmers(1999) has classified the Business Models in eleven different categories. In this report, seven of these categories will be investigated and supported with real Business examples, in order to get a clear view of the characteristics of each category.

One of the most famous business-to-consumer (B2C) models is the e-shop. An e-shop is the electronic presence of a shop or a company. It is used to promote the services or the products which are offered by a company over the Web. Also, in most of the cases, an e-shop allows customers to buy these products and pay for them online without the need to go to the shop directly. This business model can be beneficial for the company, by attracting more customers from all over the world which can increase the sales and eventually the profit, and by having lower costs for advertisement and human resources. From the customers point of view, purchasing goods from an e-shop can be advantageous, because the prices are at the most circumstances lower , in comparison with the traditional shop, and it can be made from the comfort of their own home. In addition, an e-shop is accessible 24 hours per day-365 days per year, which makes the shopping experience even easier and faster (Timmers, 1998).
Two examples of this model are: the Sports Direct e-shop(http://www.sportsdirect.com) which is a company who sells sport clothes and accessories, and the Asda e-shop (http://www.asda.com) which is a supermarket. Both Asda and Sports Direct are fit into the e-shop category because they have all the characteristics…...

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