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Cango Case Study Summary

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1. Issue: Jack wants to evaluate the decision of technology investment base solely in the strategic impact.
Recommendation: Since assigning a dollar value is difficult for the evaluation base exclusively in strategic impact, the team should be working very close with the financial department to make a deeper financial evaluation establishing projections.
2. Issue: Long process to answer and address customer concerns.
Recommendation: The team should create a flow chart and divide the whole process in sub-processes to have a better view of the process and determine what steps can merge or be eliminated.
3. Issue: Unplanned evaluation about consumer behavior.
Recommendation: CanGo needs to establish a strategy that constantly monitors and determines

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