Free Essay

Career Industry

In: Business and Management

Submitted By usriew
Words 3364
Pages 14
Secondary Data to Find Your Career Industry
Marketing research is a tool used to determine the best market for launching, products and service. It can help to determine if the venture will be profitable of a fiasco. I believe that it can determine if a fad will become a basic staple or remain a passing fad and I believe all of that can be determined from market research that taps into individuals wants and desires that are felt so strongly the feel as if they are needs. And so I believe that market research can inspire parents to influence students to become all they can and compete in our job force to make a valuable contribution to our society.
In my mind education has become a business along with that statement comes the revelation that it is a business that our country is failing to excel in because it has become so much of a business that we are not educating our children at a level that will allow them to compete in our markets to fill job openings. We need marketing research to helps us “prioritize the more important and pressing problems selected for solution, reach the best possible solution based on the information available, implement the solution, modify the solution when additional information so dictates (Danaher, Hardie & Putsis, 2001)” (Al-Shatanawi, Osman & Halim, 2014, p. 151). I believe that preparing today’s youth to be tomorrow’s leaders through education should be a top priority for every American citizen and marketing research and presentation can move us in that direction. Societal problems must be managed by governing bodies just as business owner /executives must manage business. The individual in control of our lives need information to successfully manage larger issues, such as employment, affecting the quality of life in our country.
However with all the benefits that marketing research can bestow upon society, still problems that exist in this area of concentration such as the high cost of market research without any tangible returns on the investment (ROI); timing, is there enough time to perform the research and will the information still be relevant at the close of the project. Marketing is generally considered a support department without staff that produces product that brings in profits. This along with such problems as irrelevant (erroneous) data collection and the risk of participants deliberately providing incorrect information can create a waste of resources for firms and individual operating in marketing research.
I believe that objectives are determined based on the information and researchers are attempting to obtain and the research team should be prepared for those outcomes to be in their favor or not.
Depending on the issues the objective of research will vary however, according to (Burns & Bush, 2012).
A research objective should be specific and should satisfy these four criteria: (1) Specify from whom information is to be gathered, (2) specify what information is needed, (3) specify the unit of measurement used to gather the information, and (4) word questions used to gather the information in the respondents' frame of reference (p. 57).
I also believe that objective might change during the research depending on if the research team was anticipating certain outcomes.
Marketing research tools can be used to assist college students in determining what educational endeavors to pursue to attain their dreams based in the reality of what industries are growing. Overall industry analysis can reveal where our economy will be growing and with market research we can prepare young America to fulfill the jobs in our country. I see the problem as, lack of industry information for graduating from high school students that need guidance in selecting careers. Those undecided about what field of study to pursue could benefit from a layout of what is available and growing and could choose from a list defining what is emerging in the workforce. If the information is kept current, it could assist them proceed to the process of being educated and focused on their career choice. Thus I would create a study to track growing industries segments and make such information available to students entering their freshman year of high school. If their interest has not settled on a career for the future this information could prove beneficial. My vision is for our children to be educated to fulfill our economic needs in our job markets.
The very nature of marketing research defined by (Al-Shatanawi, Osman & Halim, 2014) as:
A process of gathering, analyzing and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service; research into the characteristics, spending habits, location and needs of your business's target market, the industry as a whole, and the particular competitors you face (Gupta & Benedett & 2007) (p. 151), hints to me that it is a process of finding solutions to our educational problems at the high school level and beyond. I believe there is a need for marketing research based on growing industries and anticipated growth over a 10-15 years period, where (the physical area/city) jobs will be offered and a range of salaries corresponding to the locations. The requirements for entrance into the industry could help high school and college students decide where they would like to begin their careers by, city and state, or company. Given this information early enough it could determine what secondary degree could be pursued as a backup plan. I always had 2 – 3 different interest growing up and still decided on a completely different area of study. The objective of this study would be to provide information that offers students information on a variety of interest and allow them to eliminate areas that are less of a match and finally settle on a career that is best suited to their needs.
One of my siblings is a teacher and I recently spoke with one of her students that played football in high school and as with every high school athlete they want to be a professional. He told me of his first day on the football field with a potential Heisman Trophy Winner. He relayed how fast the player was and then he spent a week just watching his routine. By the end of the third week he had decided that he did not have the discipline to be a professional athlete. His goal changed and he decided to get an education in hopes of securing a good job that would provide a comfortable life and he would eventually settle down, get married, have children and watch football on his large television with his family.
The three research designs studied “exploratory, descriptive, and causal designs” (Burns & Bush, 2012, p. 54), I believe would not serve the purpose of collecting such a vast amount of information in such a change environment. If force to choose one of these designs I would be more inclined to use the casual design as the “casual research design as the methodology of the study since the casual design is best suited to determine cause and effects of the phenomenon” (Qin & Pastory, 2012, p. 134). With the changes that have emerged in communications over the past 5 years and continue to expand and exchange today I would look to current communications such and the internet connected to cell phones, laptops, tablets and etc. as way of informing our nation to focus on the travesty that in happening in educating our people. I believe that because our educational system does such a poor job of educating our youth industry must look to other countries to design and develop product to be sold to our inhabitants. I would first look at secondary information, which and then verify with firms within that industry that there are developing innovations that could lead to growth. I would also ascertain information to determine to what specifics areas would be the catalyst for expansion, how the expansion would be proceeding and for how long and what education would be necessary for an entry level position in that area. Almost every time I look up information on my computer I am asked survey questions, usually about MGM Hotels in Nevada, and then I am prompted to link this information to my cell phone and/or tablet. I would like to incorporate this technology into my design so of course now I need a computer specialist for this.
I believe that we should focus on attributes that will increase the knowledge imparted to educate American citizens to fulfill our job openings and become more competitive with other countries such as China and Japan in education. I believe I would prefer primary data and would start by collecting general information by telephone to compare to secondary information. On second thought recently I help collect data from county organizations and spent the 1st ½ hour explaining who I represented and why I wanted the information. I might be more inclined to contact a research firm that might already have the information.
My form for collecting primary research would require a scripted opening statement to be directed to marketing/public relations or wherever directed. The questions would include inquiries into; 1. How healthy of the industry? 2. The firms position within the industry? (Perhaps base on market share) 3. Is the industry actually experiencing growth? 4. How long is the growth anticipated to last? 5. What specific area(s) that initiates the growth? 6. Education required for entry level positions? 7. Education level required for growth with the firm and industry? 8. Are there internships available within the firm and/or industry? 9. In there any information on how often growth spurts happen within the industry? 10. Where would individual go to gather more information if they were interested in this expanding field? 11. Does the firm offer tours to students who may want to take a closer look at the industry? Each question would be rated 1 – 10 with 1 being the lowest and 10 the greatest. After collecting some primary information I would do research on line for secondary information to make a comparison for accuracy. If I find reliable data then I would be off to make some measurable comparisons that would be relevant to evaluating my goal. If the secondary data was inaccurate and/or unreliable I would start to look for analysis that would provide me with relevant data that has been “previously evaluated relevance and validity” Silva, Fresco, Monteiro, Rama, & Ribeiro, 2013, p. 560). Some excerpts of secondary information regarding the growth among occupation between 2012 and 2022 are as follows: Table 1.1 Employment by major occupational group, 2012 and projected 2022
(Numbers in thousands) | 2012 National Employment Matrix title and code | Employment | Change, 2012—22 | Median annual wage, 2012 (1) | | 2012 | 2022 | Number | Percent | | Total, All Occupations | 00-0000 | 145,355.8 | 160,983.7 | 15,628.0 | 10.8 | $34,750 | Computer and Mathematical Occupations | 15-0000 | 3,814.7 | 4,500.5 | 685.8 | 18.0 | $76,270 | Community and Social Service Occupations | 21-0000 | 2,374.7 | 2,783.4 | 408.8 | 17.2 | $40,400 | Legal Occupations | 23-0000 | 1,247.0 | 1,379.9 | 132.9 | 10.7 | $75,270 | Education, Training, and Library Occupations | 25-0000 | 9,115.9 | 10,131.7 | 1,015.8 | 11.1 | $46,020 | Healthcare Practitioners and Technical Occupations | 29-0000 | 8,049.7 | 9,782.6 | 1,732.9 | 21.5 | $60,200 | Healthcare Support Occupations | 31-0000 | 4,110.2 | 5,266.0 | 1,155.8 | 28.1 | $25,550 | Construction and Extraction Occupations | 47-0000 | 6,092.2 | 7,394.1 | 1,301.9 | 21.4 | $40,120 | Footnotes: 1 Data are from the Occupational Employment Statistics program, U.S. Department of Labor, U.S. Bureau of Labor Statistics.

Source: Employment Projections program, U.S. Department of Labor, U.S. Bureau of Labor Statistics |
(, September 4, 2014)
This chart indicates overall growth to be 10.8% from 2012 – 2022 with the largest increases being in Healthcare Support Occupations of 28.1%, Healthcare Practitioners and Technical Occupations 21.5% and Construction and Extraction Occupations 21.4%. I had no clue as to what Construction and Extraction Occupations were until I looked it up and it means “Construction laborers and helpers perform many basic tasks that require physical labor on construction sites” (, September 4, 2014) and it is dangerous. This same web-site the government also provides a table on the occupations that are in a state of decline however, my focus was on industries that are growing.
My sample size would be varied based on the industries that expected the largest amount of growth and possible career and job options. I would endeavor to look at 500 companies, some of those considered to be tops in their fields and hopefully come up with some smaller, best in class operations. Everyone does not want to work for a conglomerate.
Next I would focus on high schools, attempting to enlist the aid of school faculty and staff to assist in the survey process to collect primary information. Focusing on high school offers a chance to influence how students come to regard college and the opportunities that education can prepare a young mind for. I would look at secondary information to determine how many high school graduates plan to attend college and if so have the decided on a specific area of study. I would be looking more closely at the students who do not plan to attend or have not decided on a major. Those are the areas that I believe would benefit most from my study. Questions to these students would include; 1. Do you plan to go to college? 2. If not, why? 3. Do you plan to attend any school beyond high school (Vocational School)? 4. Do you have any hobbies (hobbies often led to my interest)? 5. Do you like to read? 6. What do you like to read? 7. What are your best subjects in school? 8. What subjects do you like best (I loved photography but did poorly in the class)? 9. What subject(s) do you like the least? 10. What subject(s) do you perform poorly in (I would love to explore math but I could not get beyond Geometry)? 11. Do you plan to get married? 12. Do you want to have a family? 13. What size family would you like? 14. Do you plan to leave the town where you graduated from high school? 15. Do you want to own your own business?
Each question would be rated 1 – 10 with 1 being the lowest and 10 the greatest. The sample size would be determined more by the number of students not planning to obtain education or training beyond high school. The larger the number not planning on matriculating to a higher institution the more my sample size would increase. I would collect information regarding potential careers from students as early as the 9th grade. Some 9th graders know what they want to do while others do not have a single clue, I was one of those. My closet friend wanted to be a social worker but after a few years in that profession became dissatisfied and went back to school to become a teacher.
My desire would be to contact the 5 largest schools in each state and then focus on as many small communities as possible .Sometimes the available opportunities are not known in smaller communities. I really do not remember Efficiency Experts being mentioned in my high school and it was not until much later in my career that I started to believe that Efficiency Expert was a career that I possibly could have excelled at and I continue to hold it as an option today. Had I learned of it earlier I could be an Efficiency Expert already. The same questionnaire used for high school students could be used for students entering college for the first time with some minor adjustments as they progress through the process and select a major or decide to change their major.
The information would be looked at in prior years to determine the number of high school graduates that actually go to college and the number of college student that graduate in each category of the government tabulations. I would look at the percentages of growth or decrease and then I would compare the industry graduates to the percentages of growth among industry. I usually overcompensate so I will probably end up over analyzing the information but I would rather have too much information than not enough. In my opinion, America, as a super power seems to be oblivious to the seriousness of the problem within our educational system. Education in my small communities is treated more as a good old boy society where school officials do favors for jobs or hiring is based purely on nepotism, not who has the capabilities to actually impart knowledge and wisdom to very students that will be in charge of our society tomorrow. It really scares me. Instead of the standards continuing to rise we seem to be lowering the standards so that our children and proceed to the next level (grade). I graduated from my high school as one of a class of 125 graduates. Today my alma mater is lucky if to have 20 graduates in a given year with approximately 6 planning to attend college and that is after combining two school districts approximately 6 years ago.
I believe that the information shown in my report should be shown the industry leaders, schools, communities, churches, elderly centers and etc. to inspire our nation to take a closer look at the short comings in our education to employment and make a conscious choice to re-invest ourselves in the future of children and our economy. I have volunteered at schools, mentored students through college, encouraged adults to get a college degree to inspire their children and grandchildren and still the interest in correcting the correlation between employment opportunities and employable candidates seems at an all-time low. Without the necessary reinvestment I cannot image where the future of our country will take us, perhaps into our being subservient to China or Japan.
Al-Shatanawi, Osman & Halim, 2014) wrote;
As suggested by Goeree (2008), marketing research often focuses on understanding the “Customer” (purchasers, consumers, influencers), the “Company” (product design, promotion, pricing, placement, service, sales), and can also be expanded toward the environment to include “Competitors” (and how their market offerings interact in the market environment) (p. 151).
I believe that focusing on the afore-mentioned attributes, continuing to re-define our educational values and regular monitoring of this information make changes and updates in an effort to say one step ahead in anticipation of changes and we can get back on track with support valuable entrance into our work environment for future generations.

Al-Shatanawi, H., Osman, A., & Halim, M. S. A. (2014). The importance of market research in implementing marketing programs. International Journal of Academic Research in Economics and Management Sciences, 3(2), 150-159. Retrieved from
Burns, A. C. & Bush, R. F. (2012). Basic marketing research using Microsoft Excel data analysis(3rded.).Upper Saddle River, NJ: Pearson Prentice Hall. ISBN: 978-0-13-507829-6
Silva, C., Fresco, P., Monteiro, J., Rama, A. C., & Ribeiro. (2013). Online drug databases: A new method to assess and compare inclusion of clinically relevant information. International Journal of Clinical Pharmacy, 35(4), 560-9. doi:
Qin, X., & Pastory, D. (2012). Comparative analysis of commercial banks liquidity position: The case of tanzania. International Journal of Business and Management, 7(10), 134-141. Retrieved from

Similar Documents

Free Essay

Career Opportunities in Hospitality Industry

...Career Opportunities in Hospitality Industry Cruise Line Hotel Director - The Hotel Director oversees the whole Hotel Operations including the Guest Services department, the Food and Beverage department, the Housekeeping department, and the Entertainment department. Marketing and Revenue Manager - Oversees all the revenues onboard the ship and helps implement strategies to increase onboard sales within various departments. Candidate works closely with the Hotel Director and Cruise Director as well as the Training and Development Manager. Guest Services Manager - Oversees the Customer Relations Manager, Financial Controller, and Shore Excursions Manager. Customer Relations Manager - Manages the guest service team to achieve optimal passenger service. The Customer Relations Manager enforces policies and procedures for front desk cash handling. Financial Controller – Manages the financial controls and accounting functions of the vessel. This person provides the financial reporting to the Hotel Director. The Financial Controller manages credit card and cash transactions. This position oversees and trains the Front Desk Supervisor as well as the Night Manager/Auditor. Shore Excursion Manager - Manages the shore excursion desk; Books shore excursions for guests; Supervises the Shore Excursion Assistants; Handles and resolves guest complaints; Liaises with shoreside tour operators. Guest Services Supervisor - The Guest Services Supervisor addresses guest......

Words: 4153 - Pages: 17

Free Essay

A Look at a Career as Controller in the Corporate Finance Industry

...A Look at a Career as Controller in the Corporate Finance Industry Having worked in the Financial Industry for 11 years I feel like it would be natural for me to seek a job such as Controller at a Financial Institution or in the Finance Industry. In order to determine the requirements for such a position I searched a sample job description: Responsible for direct supervision of all accounting and financial functions. Primary responsibilities include supervision of the monthly close process, monthly, quarterly and annual billings to clients for services provided, billing reimbursements from clients, collection of accounts receivable, supervising accounts payable, payroll, monthly reporting for the owner, monthly preparation of a reforecast, annual preparation of a budget, assist in the preparation of quarterly tax projections and annual tax return preparation and all treasury administration. The Corporate Controller will also be part of a team that creates and implements policies and procedures to identify, resolve and document accounting issues in addition to creating procedures to make the close and reporting processes more efficient and accurate. ( “Budgeting is a key function of controllers and their staff, including the counting of spending and revenues” ( As it would suggest, a Controller controls access to corporate funds. Controllers typically report to the chief financial officer (CFO) of an organization. It’s......

Words: 633 - Pages: 3

Premium Essay

Construction Industry Career Path - Why Do You Deserve to Succeed?

...When I first came to the University, I always knew that I wanted to end up in the construction industry and found myself stepping foot in the doors of the College of Engineering. I have since become very passionate about the program. I have always enjoyed the industry as it is competitive, aggressive, and filled with many hard-working people who love what they do. Construction is about safety, innovation, management, technology, and growth. I believe that I possess all of the essential characteristics and qualities that will allow me to easily excel in this industry. Construction never quits, and neither do I. When I attended my first career fair as a sophomore, I did not expect much than to step my foot in the door. After weeks of preparation and studying the basics of setting yourself apart from the competition, I was able to receive my first internship with a building company. I have been with them for the past two summers doing project management for an $8 million community project. I have since returned to working with them for a third internship this summer. My time in the field has allowed me to effectively apply my classroom knowledge to real world situations and for that I am grateful. I believe that as a student and member of the Engineering College, I have managed to stand out from my colleagues as a passionate individual. By getting involved on campus, within the college, and also the community I have been able to pick up many skills of varying levels. My......

Words: 327 - Pages: 2

Free Essay

Design Industry Career Options

...Clients and companies do have guidelines to follow. But it so important to be created and brain storm and take criticism from others while you work as a team. References Turn 5. Jr Staff Graphic Designer. Retrieved June 10th 2012. Simply Hired. Philadelphia Area Salary, Graphic Designer. Retrieved June 10th 2012.,+pa Brillian Studio, Inc. Web Designer. Retrieved June 10th 2012. Career Builder. Web Developer, Salary. Exton PA. Retrieved June 10th 2012. Career Builder. Still Photographer Salary. Exton PA. Retrieved June 10th 2012. Simply Hired. Philadelphia Area Salary, Adobe CS. Retrieved June 10th 2012.

Words: 1507 - Pages: 7

Premium Essay

Professional Knowledge and Abilities

...Professional Knowledge and Abilities Effects on Career Success Gen/200 August 30, 2010 Gregory Williams Professional Knowledge and Abilities Effects on Career Success Professional knowledge and professional abilities grow career success throughout the length of the career. Knowledge is a foundation for improving abilities. As abilities become fine tuned with greater knowledge, career success will strengthen. Professional organizations will incorporate the growth of these two aspects in the organization. The organization will help members become stronger in their fields and thus make the organization stronger. The Association of Information Technology Professionals (AITP) is a leading organization in the information technology world. AITP has chapters across the United States and the world. One of their foundations is education. They insist on increasing knowledge that gives the technology world growth. The organization is filled with IT professionals that strive to be better people, more knowledgeable and stronger in their IT abilities. Their mission statement stresses improving leadership and knowledge for the present and the future. AITP will contribute toward increasing professional knowledge and abilities. They do this by developing charters throughout the world. AITP connect IT professional yearning for growth in themselves and growth in the industry. AITP provides mentors, workshops and technical foresight. The organization holds summits,......

Words: 502 - Pages: 3

Premium Essay

Undergraduates' Perceptions of Tourism and Hospitality as a Career Choice

...Undergraduates' Perceptions of Tourism and Hospitality as a Career Choice Scott A. Richardson Griffith University Gold Coast, Australia E-mail: ABSTRACT This study explored undergraduate tourism and hospitality student’s views of the industry as a career choice. Three hundred and seventy-nine tourism and hospitality students, from eight Australian institutions, completed a questionnaire rating the importance of twenty factors in influencing their choice of career, and then the extent to which they thought tourism and hospitality, as a career, offers these factors. A number of factors have been identified as being significantly different. From the results it is clear that students generally do not believe that a career in tourism and hospitality will offer them the factors that they find important. Key Words: Career choice, Undergraduates, Perceptions, Tourism, Hospitality INTRODUCTION The tourism and hospitality industry worldwide, and in Australia in particular, has been confronted with the problem of attracting and retaining quality employees which has lead to a shortage of skilled personnel to staff the ever-growing number of tourism and hospitality businesses (Andorka, 1996; Bonn & Forbringer, 1992; Breiter, 1991; Deery & Shaw, 1999; Dermady & Holloway, 1998; Emenheiser, Clay, & Palakurthi, 1998; Ferris, Berkson, & Harris, 2002; Freeland, 2000; Heraty & Morley, 1998; Hinkin & Tracey, 2000; McDermid, 1996; Powell, 1999; Tourism Division,......

Words: 6459 - Pages: 26

Free Essay


...highlighted the shortage of skilled manpower in the country. Today’s competitive world demands trained, certified and skilled workforce to address the challenges emerging out of rapid growth. Our present education system is more focused on the transfer of information and knowledge from the educator to the learner with less opportunity for applied learning and is less focused on other employable skills required for building a holistic career as adopted by other countries. The prevailing unemployability challenges has resulted in situations where employers are likely to point educators for producing candidates who aren't meeting their expectations. It is the responsibility for educators to produce employable candidates by preparing students for a successful transitions in their careers. Hence, the need of the hour is to synergize the efforts and resources to provide feasible platform for skill development, educators partnering with employers can effectively build workforce with skills that align with the requirements of domestic and global industry sectors. This is the ideal way forward that will strengthen the process of quality and inclusive education. India’s Demographic Bonus Being one of the emerging and powerful countries in the world, India holds an incentive of demographic bonus. India is expected to have the largest workforce in the world by 2025; as stated in the “India supplier the workforce of the world - “Financial Times”. Evidently apart from meeting its own......

Words: 2339 - Pages: 10

Free Essay

Personal Career Strategy

...DEVELOPING YOUR PERSONAL CAREER STRATEGY (PCS) MBA Class of 2015 Smeal MBA Career Services Mike Brown, Director Emily Giacomini, Associate Director Deliverables: 1. Complete the PCS Appendices (at end of this document.) Save them separately from rest of PCS with YourNamePCS as the document name and e-mail them to Mike Brown at by Mon. July 29, 2013. 2. E-mail your updated resume in the John Q. College format (located here on the MBA Admitted Student Website) saved as YourNameResume to Mike Brown at by Mon. July 29. 3. Complete CareerLeader™ assessment by Monday July 29, 2013. To register: 1)  Visit: Go to NEW USER section. 2)  Enter your email address and registration key: smeal-roadmap (with hyphen) 3)  At user dashboard, click on TAKE THE TEST for each of the 3 inventories. 4)  View your personalized results in each of the six sections on dashboard. Your printable CareerLeader™ Report is available in the Toolbox on user dashboard.  Objectives of the Personal Career Strategy Assignment 1. Identify characteristics/attributes in support of your unique selling propositions. 2. Explore personal and institutional assets that will enhance your education and internship/job search process. 3. Understand and succinctly package past activity and build clear future goals. Developing Your Personal Career Strategy Successful organizations create strategic plans...

Words: 2943 - Pages: 12

Premium Essay

For Hrm within the hospitality industry for many reasons, including: examining job satisfaction of general managers (Frye & Mount, 2007), determining factors on a resume that may lead to being contacted for an interview (Countryman & Horton, 2006), and determining the causes of management turnover and what could be done to increase retention (Stalcup & Pearson, 2001; Walsh & Taylor, 2007). In addition, research has been done examining graduates from specific institutions (Walsh & Taylor, 2007) as well as perceptions of current students and what they expect when they graduate (Richardson, 2009). Blomme, Van Rheede, and Tromp (2009) found differences between pre- and post-entry expectations of hospitality management graduates in the hospitality industry. However, no past research has examined differences in hospitality graduates with respect to experiences, importance, and turnover in the hospitality industry. Researchers have found many hospitality graduates either never entered the industry, or left the industry with no intent to return (Blomme et al., 2009; King, McKercher, & Waryszak, 2003; Stalcup & Pearson, 2001; Walsh & Taylor, 2007). In addition, Blomme et al. found significant differences in pre- and post-entry expectations of hospitality graduates. If hospitality graduates are entering the industry without an accurate understanding of the industry, this could be the cause of many leaving the hospitality industry. With......

Words: 6636 - Pages: 27

Premium Essay


...Studies (IJMS) Vol.6, No.1, January 2013 pp: 77-97 Glass Ceiling and Women Career Advancement: Evidence from Nigerian Construction Industry Obamiro John Kolade1*, Obasan Kehinde2 1. Department of Business Studies,Covenant University, Ota,Ogun State, Nigeria 2. Department of Business Administration,Olabisi Onabanjo University, Ago-Iwoye Ogun State, Nigeria (Received: 9 December 2011; Revised: 19 February 2012; Accepted: 26 February 2012) Abstract Despite the fact that women possess the required knowledge, skills, competencies, training and experiences to perform effectively and efficiently in construction industry, they experience entry and career advancement barriers. This research examines the effects of glass ceiling syndrome on women career advancement in construction industry. Data were obtained through structured questionnaire distributed to workers of selected construction companies. The findings reveal that some of the barriers mentioned in the literature against women career advancement in construction are prevalent in Nigeria, except the existence of equality in respect of male and female in terms of employment and career development opportunity. Also, low women participation in Nigerian construction industry begins in choosing course, education and continues throughout recruitment process. The aim is to encourage women's participation in construction industry and employers to tackle the industry‟s environmental issues by introducing flexible work hour, reducing......

Words: 6143 - Pages: 25

Premium Essay

Personal and Organisational Development

... 1 - 4 PART B Intended Career Path 5 - 11 PART C Next Step 12 - 13 Appendices Identified Target Position (Job Advertisement) Cover Letter for CV Curriculum Vitae (CV) Job Application Form Career Plan and Self Analysis Career Anchor Inventory Psychometric Test Reports : Verbal Reasoning Skills : Numerical Reasoning Skills : Abstract Reasoning Skills : Type Dynamics Indicator Observer Feedback Forms : Assessment Centre Activity PART A Industry The industry I have chosen is the Customer Service/Management Industry and it is my passion to be able to interact with clients and customers and cater their needs because almost every industry these days is based on customers’ feedback. Organizations work endlessly to increase their client satisfaction levels which are because customer service is a central fragment of preserving continuing customer relationships that are crucial to unending revenue. Not only companies but most industries now focus on customer satisfaction hence creating huge graduate employment opportunities as well as graduate training programmes. Graduate Marketplace (in line with chosen industry) My chosen graduate marketplace is my home......

Words: 2848 - Pages: 12

Free Essay


...Tasmanian Hospitality Industry Skills Plan June 2012 Contents Foreword Skills Plan Overview Background & Consultation Hospitality Industry Skills Plan Focus Area #1 Recruitment Induction & Retention Focus Area #2 Customer Service Focus Area #3 Career Pathways Focus Area #4 Fostering a Training Culture Detailed Action Plan 3 4 6 9 10 11 12 13 15 Definitions THA VET Tasmanian Hospitality Association Vocational Education and Training RTOs Registered Training Organisations AACs Australian Apprenticeship Centres 2 Hospitality Industry Skills Plan – June 2012 Foreword The hospitality industry employs approximately 20 000 people1, which is equal to approximately 11% of the Tasmanian workforce. The industry is heavily reliant on casual labour with part-time and casual employees making up almost three quarters of the hospitality workforce in Tasmania2. The role and contribution of the industry to both the economy and community is largely unrecognised. This is reflected in the fact that only a small proportion of employees perceive hospitality as a long term career choice. As hospitality is a service based industry, a skilled workforce is a key requirement to ensure quality service delivery to both local and visitor markets. In order to provide quality service employees require access to training which delivers the essential skills and knowledge. Access to training is only one element of the equation. Also essential is venue owners and operators placing more......

Words: 3736 - Pages: 15

Free Essay

Job Preference for Hospitality Industry

...Foreign Literature The career factors used by Richardson (2009) are similar to the pre- and post-entry Expectations examined by Blomme et al. (2009). Blomme et al. found distinct differences in expectations of job content, development opportunities, work-family balance, salary, Performance-related pay and career opportunities. The authors argue discrepancies in what employees expect in the industry and actually experience may lead to negative consequences, such as turnover Richardson (2009) received completed surveys from 379 tourism and hospitality students (25% response) in Australia to measure perceptions of the hospitality industry. The author examined differences between importance and expectations of students on 20 career factors. The authors found discrepancies between what students perceived as important and what they expected in a hospitality career. Richardson concluded hospitality and tourism students do not expect the hospitality and tourism industries to offer them the career factors they feel are important. In addition, the author noted tourism and hospitality students do not have a clear idea of careers and working conditions in the hospitality industry. A study carried out by Chen (2000)    which analysed the perceptions of tourism students’ toward work values concluded that one particular group of students categorized as “income movers” expressed a reduced desire to work in the industry due to poor earnings potential.  Barron......

Words: 445 - Pages: 2

Premium Essay

Mohawk National Bank

...WOMEN BUSINESS OWNERS IN TRADITIONAL AND NON-TRADITIONAL INDUSTRIES ALEXANDRA L. ANNA United States Air Force Academy GAYLEN N. CHANDLER Utah State University ERIK JANSEN Department of Systems Management, Naval Postgraduate School NEAL P. MERO Department of Management & Decision Sciences, Washington State University Small businesses continue to grow in importance to the national economy. According to the Small Business Administration, America’s 22 million small businesses generate more than half of the nation’s Gross Domestic Product and are the principal source of new jobs. The National Foundation for Women Business Owners reported that between 1987 and 1994, the number of women-owned businesses grew by 78% and women-owned firms accounted for 36% of all firms. Although the growth in the number of women-owned businesses is encouraging, the size of such businesses remains small in terms of both revenues and number of employees, especially in comparison to male-owned businesses. One explanation for this disparity is that female business ownership is concentrated primarily in the retail and service industries where businesses are relatively smaller in terms of employment and revenue as opposed to high technology, construction, and manufacturing. One of the most fruitful streams of research in women’s occupational choice has been based on EXECUTIVE SUMMARY Address correspondence to Alexandra L. Anna at HQ USAFA/DFM, 2354 Fairchild Drive, Suite 6H94, USAFA, CO 80840-5701;......

Words: 13148 - Pages: 53

Free Essay


...CHAPTER I. THE PROBLEM AND ITS BACKGROUND The Perception of selected BSHRM students towards career path in CvSU Main Campus for the year 2012-2013 Introduction Students must choose a course of their choice for the career that they like to take in the future. It is also the advice from the parents and teachers from them to be happy in their chosen course. Every student has his own perception of what career path he will take. But first what is a career path? A career path refers to the career available to you after you complete certain studies and entry level jobs within a company ( .com). It is also defined as a career path is a map from point “A” to point “B” ( Basically, the students choose courses base at what career path they want to pursue. The school that has the specialization in that certain course must be considered next. One at the top courses nowadays is HRM or Hotel and Restaurant Management. HRM is the overall managing and handling at all departments in Restaurant and Hotels ( It becomes more popular when the news stated that the HRM graduate students are in-demand abroad. The works that an HRM graduate can have are front desk clerk, hotel manager, restaurant manager, and the most well known is Chef. CvSU or Cavite State University Main Campus in Indang is one of the universities in Cavite that offers HRM. And now it has large number of HRM students. This......

Words: 1182 - Pages: 5