Premium Essay

Case of Gm (Non-Market Environment)

In:

Submitted By ahmadaker
Words 344
Pages 2
he dispute over the safety of the pickup trucks, vehicle safety and defective design
Firstly, the root cause is that the GM company has a unreasonable design of their gas tank on the collisions GM C/K pickups, the report shows that this pickups’ gas tank was too close with the bumper, it only 25 centimeters long. This is dangerous because that will cause explosions if there is any strike. A safety design should be place the gas tank on the top of axle or add on a shield between the gas tank and bumper. Further, the report also shows that the gas tank design was used for trucks manufactured between 1979 and 1987, and the fact is GM knows about their design problem but take no measure to fix or recall their cars because that will cause more cost.
At the Moseley case happens, there are at least 130 other lawsuits involving the design of the gas tank GM need to faced. So the major issue of this case in this point is that whether the gas tank design and placement were defective and because that explosion case after their pickup was struck on the side by another vehicle. And those assumptions were proved by the GM engineer who is testified that GM company hidden the knowledge of this dangerous safety defect, but GM try to block his testimony because they had known for years and refused correct it for fear of alerting the public. Moreover, the provided videotapes of GM’s own crash tests between 1981 and 1983 showed that it’s truly dangerous when the pickup was stuck on the side by another vehicle its gas tank broke open.

b. Interest
Car buyers, Medias and the other car manufactory like Ford and Dodge.
As we know, this case is a famous nonmarket environment case. And one of the important factors that changes in the nonmarket environment is interest group activity. After the Moseley case, the car buyer more cares about the safety of pickups and are pickups inherently

Similar Documents

Free Essay

Case of Gm (Non-Market Environment)

...Question 1: Identify and explain the 4l’s based on the case. a. Issues The dispute over the safety of the pickup trucks, vehicle safety and defective design Firstly, the root cause is that the GM company has a unreasonable design of their gas tank on the collisions GM C/K pickups, the report shows that this pickups’ gas tank was too close with the bumper, it only 25 centimeters long. This is dangerous because that will cause explosions if there is any strike. A safety design should be place the gas tank on the top of axle or add on a shield between the gas tank and bumper. Further, the report also shows that the gas tank design was used for trucks manufactured between 1979 and 1987, and the fact is GM knows about their design problem but take no measure to fix or recall their cars because that will cause more cost. At the Moseley case happens, there are at least 130 other lawsuits involving the design of the gas tank GM need to faced. So the major issue of this case in this point is that whether the gas tank design and placement were defective and because that explosion case after their pickup was struck on the side by another vehicle. And those assumptions were proved by the GM engineer who is testified that GM company hidden the knowledge of this dangerous safety defect, but GM try to block his testimony because they had known for years and refused correct it for fear of alerting the public. Moreover, the provided videotapes of GM’s own crash tests between 1981 and 1983...

Words: 1582 - Pages: 7

Premium Essay

General Motors Like a Rock

...Papers Home Page » Business and Management Case of Gm (Non-Market Environment) In: Business and Management Case of Gm (Non-Market Environment) Question 1: Identify and explain the 4l’s based on the case. a. Issues The dispute over the safety of the PICKUP TRUCKS, vehicle safety and defective design Firstly, the root cause is that the GM company has a unreasonable design of their gas tank on the collisions GM C/K pickups, the report shows that this pickups’ gas tank was too close with the bumper, it only 25 centimeters long. This is dangerous because that will cause explosions if there is any strike. A safety design should be place the gas tank on the top of axle or add on a shield between the gas tank and bumper. Further, the report also shows that the gas tank design was used for trucks manufactured between 1979 and 1987, and the fact is GM knows about their design problem but take no measure to fix or recall their cars because that will cause more cost. At the Moseley case happens, there are at least 130 other lawsuits involving the design of the gas tank GM need to faced. So the major issue of this case in this point is that whether the gas tank design and placement were defective and because that explosion case after their pickup was struck on the side by another vehicle. And those assumptions were proved by the GM engineer who is testified that GM company hidden the knowledge of this dangerous safety defect, but GM try to block his testimony because they had known...

Words: 570 - Pages: 3

Premium Essay

Gmo's

... Some people regard genetically modified wheat and corn for their drought resistance and ability to feed millions of people in parts of the world that desperately need food. The other side of the argument stems from unwanted side effects caused by GMOs such as the creation of herbicide-resistant super weeds to the loss of biodiversity and uncontrollable transfer of modified genes into the environment (Whitman 4). The benefits vs. risks that GMO’s pose in regard to the environment and human health are still inconclusive. Only rigorous scientific research and time will yield conclusive results, along with possible advancements in technology that will help address most concerns. What is clear is that we need GMO’s to be able to feed the world’s population and that the potential risk GMO’s pose to human health and the environment can vary tremendously. The labeling of GM food is necessary will address the question of accountability of the impact GMO’s and large corporations have with their “proprietary crops” to the environment and health, along with minimizing potential risk.   The argument that corporate driven agriculture and bio technology are ill suited to address global hunger is incredibly complex; the factors include economic barriers that are inherent in large scale farming, displacement of the poor who rely on farming, and the use of homogenous crops that are used in nonfood products. As complex...

Words: 2999 - Pages: 12

Premium Essay

Bees

...intense development. Countries are choosing mandatory labeling or adherence to voluntary labeling. Challenges to mandatory labeling are unlikely to be successful under current World Trade Organization (WTO) rules. Marketers and trade negotiators should recognize this and move toward living with diversity in labeling policy. Keywords: GMOs; biotechnology; labeling policy; trade disputes. We are at another important crossroads on the path that will determine the market acceptance of foods produced with the use of biotechnology. Individual governments are managing a range of policies that affect biotechnology, including those on research and development, intellectual property rights, regulatory approval (safety assessment), and labeling requirements. They are taking divergent policy paths that make for market uncertainty. At the same time, companies are announcing their intentions regarding the use or non-use of genetically modified organisms (GMOs) in their products. These intentions make the market less uncertain for sales to those companies but raise the stakes in predicting the choices of other companies. Labeling policy for food products is currently under intense development in several countries. What are the basic requirements for such labeling programs and what policies are countries adopting? What are the consequences of each country’s pursuit of the policy that best seems to fit its needs? Finally, is it likely that these policies could be successfully...

Words: 2432 - Pages: 10

Premium Essay

Gm Crops

... Priyanshu Barodia (100301) Abhishek Kumar (100564) Rupam (100568) Aila Bandagi (100277) Sashwatha Sridhar (100288) Kiran Johnson (100019) Souparna .V (100090) Minakshi Patel (100362) Vibhor Choudhary (100485) Tata Institute of Social Sciences Hyderabad 2012-13 CONTENTS * Introduction ……4 * GM Crops-What, How and Why? ……5 * Technology Used ……7 a. BT Technology b. Recombinant DNA technology c. Terminator Gene Technology * Health Impacts- ……9 a. Deaths and Near Deaths b. Viral and Bacterial Illness c. Cancer and Degenerative Diseases d. Antibiotic Threats e. Allergies f. Birth Defects g. Reproductive Problems * Environmental Impacts- ……11 a. Toxicity to Soil b. Super weeds c. Plant Invasions d. Destruction of Forest Life e. Terminator Trees ...

Words: 9544 - Pages: 39

Premium Essay

Gmos: Truth vs. Myth

...experience in the use of genetic engineering technology investigating gene organisation and control, with over 40 peer reviewed publications of original work, and holds inventor status on a number of gene expression biotechnology patents. Dr Antoniou has a large network of collaborators in industry and academia who are making use of his discoveries in gene control mechanisms for the production of research, diagnostic and therapeutic products and safe and efficacious human somatic gene therapy for inherited and acquired genetic disorders. Claire Robinson, MPhil, is research director at Earth Open Source. She has a background in investigative reporting and the communication of topics relating to public health, science and policy, and the environment. She is an editor at GMWatch (www.gmwatch.org), a public information service...

Words: 78055 - Pages: 313

Premium Essay

Gmo Issues

...of genetic crop improvement.1 For decades, the industry has been mixing naturally the genetic traits of seeds in the search for particularly robust varieties. Genetically-modified (GM) seeds are a significant step forward in the production of agricultural crops. GM seeds are seeds that have been modified to contain specific characteristics such as resistance to herbicides (in the case of "Roundup Ready" products) or resistance to pests (in the case of Bt corn). But the method of modification used with GM seeds varies from the traditional method in an important respect: the genes have not been modified over generations of cross-fertilization, but rather inserted directly into the DNA of the seed.2 Although this method is more efficient, critics fear that the result — a "novel gene combination" — may have health or environmental impacts that are not being adequately addressed.3 As a result, the technology is surrounded by significant controversy. The reaction of farmers to this new technology has been mixed. Some farmers have quickly adopted the technology.4 Other farmers, mindful of the controversy surrounding GM products, have hesitated to use GM seeds as part of their agricultural operations. Farmers should understand both the benefits and concerns that are raised by the use of GM seeds. Benefits of the technology include increased crop yields, diminished use of pesticides and herbicides, and increased profits. Concerns that farmers should address before adopting...

Words: 3824 - Pages: 16

Premium Essay

Gmo's (Genetically Modified Organisms

...Scientists find that GM foods promise to meet this need and it has been more and more popular not only for the producers but also for the consumers because of its numerous advantages such as pest resistance, lower price, more nutrition and so on. Although it is undeniable that GMO’s (genetically-modified organisms) still have some challenges to overcome including environmental hazards, human health risks and influence on the food chain of our ecosystem, the development of GMO’s will not be stopped since these difficulties are slight. Scientists find that GMO’s promise to meet the needs of a growing population, and has become increasingly popular with producers and consumers a like because of its numerous advantages such as pest resistance, decrease in price, nutritional value and more. But what are GMO’s and GM Food? GMO’s and GM Food are plants that have been modified in the laboratory to enhance desired traits such as increased resistance to herbicides or improved nutritional content. The enhancement of desired traits has traditionally been undertaken through breeding. Genetic engineering, on the other hand, can create plants with the exact desired trait very rapidly and with great accuracy. For example, plant geneticists can isolate a gene responsible for drought tolerance and insert that gene into a different plant. The new genetically-modified plant will gain drought tolerance as well. Not only can genes be transferred from one plant to another, but genes from non-plant organisms...

Words: 1336 - Pages: 6

Premium Essay

Genetically Modified Organisms

...Genetically Modified Organisms Technology, Society, and Culture Table of Contents Technical Aspect of GMO by Chad Dookie Page 3 Moral and Ethical Aspect of GMO by Ronald Claude Page 7 Cultural and Legal Aspect of GMO by Evangelina Ramirez Page 14 Environmental Issues of GMO by Donovan Collins Page 23 References Page 32 Technical Aspect of GMO by Chad Dookie Description of GMOs and the associated science Most of the populations that do shopping in the groceries to buy food for their family are not aware of the “naturalness” of the food. Groceries sell items such as; cotton seeds, rice, soy, sugar beets, yeast, cassava, papaya, bananas, food flavoring, potatoes, corn, tomatoes, squash, oils, beef, pork, chicken, salmon, peas, alfalfa, and honey. Notice that most of the items listed either came from a plant or an animal. Those are the top 20 grocery items that have been genetically modified. What are genetically modified organisms? A genetically modified organism is any living thing that has had their DNA tampered with. This can be mutating, removing, or adding genetic material into the organism. All of the items listed in paragraph one has had their DNA tampered with. Most times when people talk about genetically modified organisms, they mostly refer to plants that are genetically modified. You may be wondering how the animals listed are considered genetically modified. This is because scientists modify the plants that are being...

Words: 9591 - Pages: 39

Premium Essay

General Motors Company Analysis

...Introduction The automotive manufacturing industry began in the late 1800’s and has undoubtedly changed mankind forever. General Motors Corporation is one of the leading automotive manufacturers in the world. GM is a corporation that designs, builds, and sells cars and trucks. GM owns 18 brands some of which include Chevrolet, GMC, Cadillac, and Buick. The company operates in 160 countries, employs roughly 207,000 people, and is one of the world’s largest vehicle manufacturers (IBIS World, 2015). The automotive industry in the United States is worth $123 billion and has $5.2 billion in annual profit (IBIS World, 2015). It is spread across 3 main competitors. Toyota Motor Corporation, which holds 17.5% of the market share, General Motors Corporation, which holds 16.3% and Ford Motor Company, holds 11.3% of the market share in this industry (Mergent Online, 2015). Over the last 5 to 10 years the automotive industry in the United States has continuously fluctuated. As a result of the economic downturn, GM filed for Chapter 11 bankruptcy in June of 2009 and was bailed out by the U.S. government. During the Chapter 11 bankruptcy, GM eliminated about one-third of its plant assets and workforce and reduced its debt from nearly $95 billion to $17 billion. GM has bounced back tremendously, by releasing brands such as Saturn and Hummer in an effort to cut costs, and in 2014 the company made $152 billion in revenue (Mergent Online). Other automotive companies have struggled...

Words: 2381 - Pages: 10

Premium Essay

Mission

...Asia-Pacific, 19.4 million in USA and Canada, 4.4 million in Latin America, 2.4 million in the Middle East and 1.4 million in Africa. The markets in North America and Japan were stagnant, while those in South America and Asia grew strongly. Of the major markets, Russia, Brazil and China saw the most rapid growth. In 2008, with rapidly rising oil prices, industries such as the automotive industry, are experiencing a combination of pricing pressures from raw material costs and changes in consumer buying habits. The industry is also facing increasing external competition from the public transport sector, as consumers re-evaluate their private vehicle usage. The United States is the world’s largest consumer market for light vehicles, passenger cars and light trucks. The United States auto industry is dominated by the Big Three or General Motors, Ford Motors and Daimler/Chrysler. These three account for roughly a little over half of the production of cars and light trucks in the industry. What has currently started to happen in the recent years is that the Big Three are starting to lose market share to other rivals within the industry. In 2006 the Big Three accounted for 41.5% of light vehicle sales when compared to the top three foreign companies which accounted for 36.6% (Toyota, Honda, & Nissan). Overall the Big Three account for 54.9% of the U.S. market in 2006. This was down from 58.2% in...

Words: 4459 - Pages: 18

Premium Essay

Strategy

...Contents Introduction 2 Definition 2 Method 2 Theory and Analysis 2 Conclusion 8   Introduction To establish strategy is an indispensible part of any organisation. It plays an important role in directing and helping organisation to achieve the objectives. In this context, the strategy is considered as the way which organisations communicate with the competitive landscape to obtain the above average return. Therefore, to build an effective strategy, there is a need for profoundly understanding the competitive environment and estimating correctly the resource of organisation. This essay will examine the role of strategy as a “bridge” in order to assist firms to reach their targets in the competitive landscape. Definition There are many ways to definite strategy, however, it can be found that almost of them accept that ‘Strategy is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage’. (Hitt, Ireland and Hoskinsson 2009). Organisational resources include skills of employees, finances, capital equipments, patents and talented managers (Hit, Ireland and Hoskinsson 2009). Organisation resource is defined as ‘an asset, competency, process, skill, or knowledge controlled by the corporation’ (Wheelen and Hunger 2002). Competitive landscape is more complex in the context of globalisation; however, the fundamental constituents of landscape are customers, suppliers and competitors. Method To prove...

Words: 1547 - Pages: 7

Premium Essay

Business and Environmental Issues

...Corporation and The Environment Module: Environmental Issues (BC215013S) Academic Year: 2010/11 Semester/Trimester: 2 Student ID: 0916657 1. Executive Summary The report comprises the following sections which discuss the connection between General Motors (GM) as a major car manufacturer, and the environmental issues and policies that concern the company: * Environmental legislation affecting GM is outlined. * The internal and external drivers of GMs policies are analysed. * The policies themselves are discussed. * Recommendations and conclusions relevant to the future of environmental protection from the automobile industry’s point of view are made. Contents 1. Executive Summary 2 2. Introduction 4 3. General Motors 4 4. Main Legislation (International, National and Local) Affecting General Motors 4 5. Analysis of the Main Drivers of GM Environmental Policy 9 5.1. Internal and External Drivers 10 6. General Motors Environmental policies 11 7. Analysis of General Motors Environmental Policies 12 7.1. Specific 13 7.2. Measurable 13 7.3. Achievable 14 7.4. Realistic 14 7.5. Timely 15 8. Recommendations 15 9. Conclusions 16 10. Table of Figures 18 11. List of Tables 18 12. List of References 18 13. Bibliography 20 2. Introduction This report investigates and analyse the impact of General Motors (GM) on the environment, the company’s environmental...

Words: 5931 - Pages: 24

Premium Essay

Essay On Safety Of Food

...pasteurization cooling and canning etc. Today we increase array of new food and food chemicals that do not have history of use in society. Before using these foods and food chemicals as food supply ensures that they don’t have harmful effects to humans. Regulation of Food in New Zealand and Australia For public health and safety protection New Zealand and each state of Australia designed food safety law. These laws for food safety and reliability are enforced and interpreted by their respective government. While setting food regulation must know history of food usage and this regulation effects level of risk a community accept due to food relation. IN New Zealand and Australia food for sale must comply trade laws and other laws which protect environment and less usage of...

Words: 1588 - Pages: 7

Premium Essay

Gm Powertrain

...Topic 1: Introduction to Change Management Case Study Format for GM Powertrain Develop a history of the company. The case study covered the GM Powertrain Unit of General Motors as it existed in the mid-90’s, and specifically that period (1996 – 1998) when it was managed by Joe Hinrichs. The Division was beset by a variety of issues and resulted in an inability to manage to a budget, and that was problematic to management. Budgetary and ineffective or inefficient functions of the plant occurred due in part from numerous factors including continued use of old machinery, denominator management, i.e., management of human capital by attrition, inappropriate use of incentives, collective bargaining limitations, and a general lack of managerial creativity. These effects were felt throughout the GM organization during the ‘90’s , as a new chairman was installed in a “bloodless coup,” barely four years earlier, when in late October of 1992, John Smale, the chairman of the GM`s executive board, forced GM Chairman John Stempel to resign by issuing a statement that did not give chairman a vote of confidence. "Boardroom Coup At GM, A Chilling Message For U.s. Execs." Mateja, J., and Franklin, S, October 27, 1992. http://articles.chicagotribune.com/1992-10-27/news/9204070415_1_gm-directors-gm-chairman-robert-stempel-john-smale Things appeared to be looking up as a take charge guy in John (Jack) Smith assumed the position of CEO in November of 1992, and eventually Chairman in 1996. ...

Words: 3459 - Pages: 14