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Chicken Industry Economics

In: Business and Management

Submitted By lala2288ify
Words 640
Pages 3
Introduction

The spectrum of market structures varies diversely from highly competitive markets where there are a large number of buyers and sellers, each of whom having little or no power to alter the market price to a situation of pure monopoly where a market or an industry consists of one single supplier who enjoys considerable control over the market price, unless specific restrictions are placed directly by the government. A market structure such as the Chicken Meat Industry can be deemed as “Perfect Competition (PC)” as it fulfills the following mentioned assumptions:
1. There are many producers in the economy as mentioned in the question.
2. Each individual firm in the market is a Price Taker- the firms cannot control the price of chicken being sold in the market instead they have to simply accept the designated going market rate as the price of their product. This happens due to two major characteristics of Perfect Competition:
a. As there are a large number of suppliers, each of them has a relatively small share of the overall market. As a result, these individual firms are unable to affect price by directly bringing about a change in its own supply because by assumption, each firm is small in size
b. Due to the enormous competition faced by each firm, no single firm can increase the price that it charges above the price charged by the other firms in the market without losing business caused by a large substitution effect away from that firm
3. All firms produce identical goods, as in the case of Chicken Meat Industry where the product i.e. chicken is homogenous. The characteristics of chicken do not vary much from supplier to supplier as a result they are substitutes for each other.
4. Buyers are perfectly aware of the nature and quality of chicken being sold to them as well as being well informed about the price being charged by each seller....

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