Cisco Routers

In: Computers and Technology

Submitted By ssterling
Words 1459
Pages 6
Cisco systems were founded in December 1984 in California, by a husband and wife team from Stanford University, Leonard Bosack and Sandra Lerner. At Stanford, Bosack found a way to connect the two local area networks where he and his wife worked, 500 yards across campus.
! They initially tried to sell the inter networking technology that Bosack had developed to computer companies, but none were interested. With no buyers they decided top start their own company, Cisco Systems.
! Cisco’s primary product from the beginning was the inter networking router; a hardware device incorporating software that automatically selects the most effective route for data to flow between networks. Cisco thus became the first company to provide a multi-protocol router when it shipped its first product in 1986. One year later after initial start, Cisco was selling $250,000 worth of routers per month. Sales for the fiscal year ending July 1987 were 1.5 million, and the company had only eight employees at the time.
! In the beginning, Cisco marketed its routers to universities, research centers, the aerospace industry, and government facilities by contacting computer scientists and engineers via ARPANET. In 1988 the company began to target its internetworking routers to mainstream corporations with offices in multiple locations that used different networks.
! Cisco had a high rate of sales growth in the early years, however they were increasing in need of cash if they were going to continue to grow. Bosack and Lerner were forced to turn to a venture capitalist. They turned to Donald T. Valentine of Sequoia Capital, however, he required them to surrender to him and he took controlling stake in the company. Valentine brought in John Morgridge, as the company’s president and chief executive officer. In February 1990 under new leadership, Cisco went public, after which Bosack and…...

Similar Documents

Cisco

...CASE Cisco Questions and Answers: 1. Was the ASR 1000 launch campaign a success? It was a very successful launch because they applied the new launch strategy which based on “virtually” “visually”, and “virally” marketing successfully leveraging the new capabilities of web 2.0 and social media networks. Reaching high number of target customers, richness of the customer interactions, and the significant cost savings relative to traditional campaign using mass media shows the success of the launch. More importantly, the campaign had proven to be a turning point for the way Cisco took products to the market: “virtually” “visually”, and “virally”. 2. How does Cisco measure the success of launch campaign? Cisco measures the success of launch campaign using cost savings (which was less than one-six of CRS-1 launch expense), saved carbon emissions (equal to 188 ton of coal or 42000 gallons of fuel), number of audience for online live event (9000 person from 128 countries) and number of target customer has reached using all social media, blogs and games. 3. What lessons did CİSCO learn from the ASR 1000 launch campaign? The lessons that Cisco had learned from this launch campaign are; * Fish where the fish are * It is OK to show your human side of Cisco * Avoid hidden costs * Test, test and test again * Emphasize user-generated content * Not everything will work 4. How did the ASR 1000 launch change the way Cisco thinks about...

Words: 1410 - Pages: 6

Cisco Router Hardware & Software Discovery

...Lab #1 – Assessment Worksheet Cisco Router Hardware & Software Discovery 1. What Cisco “show” command displays various information and details about the router or switch such as Model #, flash memory, RAM, IOS version and physical interfaces? Show Version 2. During the Instructor’s TELNET session to LAN Switch 1 and LAN Switch 2 – what was the captured terminal password for LAN Switch 1 and LAN Switch 2? Cisco 3. What is the size of the IOS file used for the Cisco 28xx Routers? 239Kb 4. What is the command used to enter the global configuration mode for interfaces on a Cisco Router or Switch? Router>enable 5. The default hexadecimal value of the configuration register setting for the Cisco 28xx Router is? 0x2102 6. What are the specific settings for the configuration hexadecimal value 0x2102? -ignores break -boots into ROM if initial boot fails -9600 console baud rate default value for most platforms 7. What is the key sequence used to interrupt the boot sequence of a router and initiate the password recovery sequence? Pause/Break key on the keyboard 8. Using the password recovery process how can you break the router boot sequence to see the router saved passwords and what can you do in that mode. Ctrl – C to skip to the initial setup procedure to view, change and delete passwords 9. What is the command used to back up the running-config file to TFTP? “copy running – config TFTP” 10. What process takes place......

Words: 277 - Pages: 2

Cisco

...Cisco Case Study 1. Observable artifacts are the manifestations of an organization’s culture that employees can easily see or talk about. They supply the signals that employees interpret to gauge how they should act during the workday. An example of observable artifacts of Cisco’s culture is their use of cross-functional teams, councils and boards to enhance innovation and teamwork which lead to faster decision-making. CEO John Chambers uses three words to describe the benefits of this team oriented management system: “speed, skill, and flexibility.” Espoused values of Cisco are a dedication to customer success, innovation and learning, partnerships, collaboration, and doing more with less. Each of these values is continually articulated and reinforced in the mission statement, policies and practices, and culture of the company. Basic assumptions are the taken for granted beliefs and thoughts, and represent the core of organizational culture. being involved in numerous groups makes the company as a whole grow faster and be better ready for the economy. 2. After losing billions of dollars, CEO Chambers changed Cisco from a top-down organization to one that encourages collaboration and teamwork at all levels. Chambers grouped executives into cross-functional teams by combining managers in sales with leaders in engineering hoping that this would lead to faster decision-making. The hierarchical element needed to change in order to right the wrongs and move forward as...

Words: 1167 - Pages: 5

Cisco Router Exam Chapter 2

...CCNA Exploration 2: Chapter 2 toets antwoorden / CCNA Routing Protocols and Concepts exam 2 answers CCNA Exploration 2: Routing Protocols and Concepts Chapter 2 Exam Answers 1. What happens to a static route entry in a routing table when the outgoing interface is not available? The route is removed from the table. The router polls neighbors for a replacement route. The route remains in the table because it was defined as static. The router redirects the static route to compensate for the loss of the next hop device. 2. The routers in the diagram use the subnet assignments shown. What is the most efficient route summary that can be configured on Router3 to advertise the internal networks to the cloud? 192.1.1.0/26 and 192.1.1.64/27 192.1.1.128/25 192.1.1.0/23 and 192.1.1.64/23 192.1.1.0/24 192.1.1.0/25 192.1.1.0/24 and 192.1.1.64/24 [pic] 3. Hosts on two separate subnets cannot communicate. The network administrator suspects a missing route in one of the routing tables. Which three commands can be used to help troubleshoot Layer 3 connectivity issues? (Choose three.) ping show arp traceroute show ip route show interface show cdp neighbor detail 4. Refer to the exhibit. How will packets destined to the 172.16.0.0 network be forwarded? Router1 will perform recursive lookup and packet will exit S0/0. Router1 will perform recursive lookup and packet will exit S0/1. There is no matching interface associated with network 172.16.0.0 so packets...

Words: 1947 - Pages: 8

Cisco

...MBA 5501 Unit 1 – Question 1 pg 57-58 Building a brand in a business-to-business context different from doing so in the consumer market is very important in both sectors. Creating and emergent a strong product is a very serious step towards introduction or situations a corporation apart from its challengers. This pace depends on many inconsistent within the company settings within which the corporation subsist and be in the right place. An case in point an group has to comprehend its process, its promotion and most prominently who its patrons and opponents are within the industry. A trademark is basically a name, drawing or score that notifies and advises its clients the distinctiveness of a goods and also facilitates patrons to decrease most jeopardy concerned in the exchange conclusion. To grow a business-to-business (B2B) product, a business must be ready and capable to apportion and conduit some of its possessions and liveliness on enlightening its customers. This engages, the opening to the good(s) in subject and the organization’s character such as its competence and the customary and eminence of its good(s). Responsiveness and edification and operations are the furthermost paraphernalia’s in a B2B to facilitate the sale of the standing of a company and its trade name and good(s), which Cisco effectively accomplished. In a B2B the embattled assemblage is more often than not a firm, institute or corporation. During its B2B, Cisco listening carefully to its...

Words: 927 - Pages: 4

Cisco

...Cisco, the worldwide leader in networking, has continued to refocus its brand on the B2B market after pulling the reins in on a much-scrutinized extension into consumer audiences. Cisco’s brand has always been able to remain relevant in the switching and router market, but that may not be enough to maintain Cisco’s performance in the future. The recent acquisition of NDS, a leading provider of video software and content security solutions, indicates that Cisco could be looking to gain a more solid foothold in software based applications. As the market continues to trend towards mobility and cloud computing, strong and nimble international competitors, like the Chinese powerhouse Huawei, will bring new challenges to Cisco’s reputation as an innovator — especially outside the US. Cisco’s campaign, “The Human Network,” has been a consistent presence, but the brand strategy will need to adapt to the return of focus on the B2B market. Cisco has continued to streamline operations to reduce costs and help protect current margins, but multiple rounds of recent layoffs mean that morale must be maintained to develop the brand internally. After spending billions over the past years acquiring big data capability, the major business services brands have begun to consolidate their offerings through thought leadership. All of the top business services brands — Accenture, Cisco, IBM, Oracle, SAP, and Thomson Reuters — released major pieces of IP or founded new conferences in 2012, aimed at...

Words: 622 - Pages: 3

Cisco

...Cisco Systems ERP – Case Study Andree Grecchi Hawai’i Pacific University 2/19/2014 IS 6005 Professor: Ken Rossi Table of Contents Who is Cisco? 2 Prehistorical Infrastructure 4 Seeking for a new start 4 Evaluation 6 Conclusion 7 References 8 Who is Cisco? Cisco is one of the most powerful and successful corporation in the IP network industry. In the fiscal 2013 their revenue totaled $48.6 billion and their Net Income was $10.0 billion (Cisco 2013 Annual Report). Cisco focuses on delivering products and services that consists in integrated networks for all forms of communication and IT. They provide their customers with an integrated architectural approach that gathers application-specific integrated circuits (ASICs) software, hardware, and services. In December 1984 Cisco Systems Inc. was founded by two computer scientist at the Stanford University, Len Bosack and Sandy Lerner, husband and wife. The two lovers wanted to communicate by email from their respective offices, but at the time different local area protocols communications didn’t exist. As a result the first multi-protocol router came out. Since then Cisco lead the networking market allowing “the transportation of voice, data and video within buildings, across campuses and around the world” (Cisco 2013 Annual Report. P.1). This is possible thanks to the routers, its core technology. A router is a device that joins multiple networks together, it allows the...

Words: 1508 - Pages: 7

Cisco

... from it by WAN links. To protect data traveling between branch-office and corporate locations, Cisco VXI uses IP Security IPsec encryption between data center and branch-office routers. These tunnels can be deployed by using certificates or preshared passwords to authenticate the tunnel endpoints. This approach encrypts the Cisco VXI data between the two locations to reduce the likelihood that data will be compromised in transit. The branch office likewise should employ the proper authentication measures and use network-based infrastructures like those mentioned here. Teleworkers can use Cisco’s award-wining VPN technology to connect to the enterprise network across the Internet. The mobile teleworker typically uses Cisco AnyConnect VPN Client 2.5 to connect with a VPN security appliance (like the Cisco ASA) at the network edge, where the user will be authenticated. The user’s virtual desktop data will be fully protected as it traverses the Internet in an encrypted VPN tunnel. This technology can also be deployed for traffic traversing a managed WAN. Cisco VXI Performance Acceleration Cisco VXI includes a number of performance-enhancing technologies and features. In the data center, Cisco Extended Memory Technology increases user density (50 percent more virtual machines) and improves application performance by up to 43 percent. The Cisco Application Control Engine (ACE) supports SSL offload on behalf of connection brokers to reduce their processor load by up to 50...

Words: 5886 - Pages: 24

Cisco

...Aside from the information systems problems referred to above, what other specific problems did you see in the case? Because their supply chain start have some problem, many of other problems were show up, customer service and merchandise shipments are going wrong. These problems will bring negative effect to their customers and company itself. Lots merchandise can not delivery on time, customer will loosing their trust and patient for Cisco.Company will make less profits than before because of the delay. Base on their new supply chain system CCO, Cisco were took care lots of their customers and cut off Cisco’s spend, but their idea just like a one way, Cisco put them into a very dangerous circumstance, which is they were not thought what would happened during next, even they try to use ICS to make up those customers who cannot use CCO system. Cisco use short version to look entire business, Cisco do not have a back up plan when technology changed. Cisco have Communication problems with their suppliers and partners, that will let Cisco spend more money to put on their inventory, even Cisco do not need those components, because they do not have a system to look over their inventory, they just projection about their usage from sales force. New system e-Hub did help Cisco figures some problem, but it takes long term. Time is very important for a global IT company, Cisco need to know there suppliers and partners idea right on time. Problem is Cisco start forecast......

Words: 260 - Pages: 2

Cisco

...Problem definition Cisco Systems Inc. is one of the leading companies operating in the telecommunication industry. At the present moment, the company has a strong position in the world market and actively develops its business targeting at the wider implementation of new technologies. In fact, the company was traditionally oriented on the introduction of innovations and nowadays it is still focused on the development of new technologies which can improve the position of the company in the market and guarantee its leadership in the future. In such a situation, Cisco Systems Inc. develops its corporate strategy, which basically targets at the acquisition of smaller companies which a great potential and have developments which could be very perspective in the future. One of such companies is Summa Four, which Cisco Systems Inc. wants to acquire. In this respect, it should be said that the acquisition of the new company will inevitably pose certain difficulties Cisco Systems Inc. will have to overcome. Even though the company has a huge experience of acquisitions, since the company has launched the strategy of acquisition since the early 1990s, the acquisition of Summa Four is different from the acquisition of any other company Cisco Systems has ever bided for before. To put it more precisely, as a rule Cisco Systems Inc. acquired companies which were small and did not possess significant manufacturing facilities. Basically, such acquisitions were rather investment in the...

Words: 1421 - Pages: 6

Cisco

... cannot use a switch in Access Gateway mode or a switch connected to the fabric either via EX_Ports or VEX_Ports. DCFM end users need to have administrative privileges on the discovery switch (or equivalent access, such as root, factory, or admin). Eclipse (McDATA routers) discovery and configuration is not supported. Pure QLogic/Cisco fabrics are not discovered. Only basic information is displayed for non-Brocade devices. Brocade DCFM allows you to change the current discovery switch for maintenance or replacement. If the discovery switch is not reachable, a new discovery switch is selected among the remaining switches. If a fabric segments, a new discovery switch is automatically selected for the segment of the fabric that was left without it. Using FOS 6.2 or later, you can take advantage of the Virtual Fabrics feature in Fabric OS to partition a switch and use the resulting Logical Switches as discovery switches for multiple fabrics. Migrating from Brocade ECFM to Brocade DCFM 6 of 26 FROM THE SOLUTIONS CENTER SOLUTION GUIDE Deployment Best Practices for Public/Private Networks They are many different ways that a DCFM server can be deployed. Some configurations are restrictive and provide greater levels of security. Other configurations are more flexible and may make it easier to deal with change. Planning the LAN connectivity for DCFM will help to ensure that your deployment matches the needs of your environment. Open Management Network For the......

Words: 6893 - Pages: 28

Cisco

...rP os t 9-699-022 REV: MAY 6, 2002 ROBERT D. AUSTIN RICHARD L. NOLAN MARK J. COTTELEER Cisco Systems, Inc.: Implementing ERP History of Cisco op yo Pete Solvik, Cisco Systems chief information officer (CIO), considered the last remaining line item of his ERP (Enterprise Resource Planning) implementation budget. Cisco had a history of rewarding performance with cash bonuses, but the amount allocated for rewarding the ERP team, over $200,000, was unprecedented. To be sure, they had delivered a lot in a time frame that no one had believed possible. It had not been easy either. The team members, Solvik included, had taken a risk in joining the project. Rewards should, and would, be generous. The size of the bonus pool, though, made Solvik think: they had done well, but how well? What had gone right? What had gone wrong? Given another project of this magnitude and risk, would they be able to do it again? No tC Cisco Systems, Inc. was founded by two Stanford computer scientists in 1984 and became publicly traded in 1990. The company’s primary product is the “router,” the combination of hardware and software that acts as a traffic cop on the complex TCP/IP1 networks that make up the Internet (as well as corporate “Intranets”). With the rise of Internet technologies, demand for Cisco’s products boomed and the company soon began to dominate its markets. By 1997, its first year on the Fortune 500, Cisco ranked among the top five companies...

Words: 9328 - Pages: 38

Cisco

...1. What is Cisco's objective? Cisco’s objective is to create the human capital which in highly skillful and keep the core employees community in order to compete in the technological industries in the workplace.  2. Who are the relevant market and nonmarket stakeholders in this situation? Relevant market is the communities in neighborhood San Jose residents and nonmarket stakeholder are the environmentalist.  3. What are their interests? Please indicate if each stakeholder is in favor of, or opposed to, the Coyote Valley development project, and why. For stakeholder, they believe that this project can give benefit such as it could bring more job and tax revenue as well as helping to improve neighborhood services. It differ to people who opposed to, they believe this project can bring more negative effect to them such as the road will cause major traffic jam, cause environmental pollution and so on. They hope this kind of project must be stop in order to preserve natural environment. 4. What would be the advantages and disadvantages to the company of working collaboratively with its stakeholders to resolve this dispute? The advantages are they could bring the good facilities to them and help to improve their lifestyle and can also increase the economic development in that area. The disadvantages are the stakeholder will be more concern to the opposite idea and it would bring the project to the end. The project will be terminated and cause the company loss as......

Words: 334 - Pages: 2

Cisco

...The nature of the market structure and demand of Cisco Systems is its business market which contains fewer but larger companies. For Cisco Systems, this implies that even though they have fewer clients than other companies, they still have a good and profitable relationship with their clients. For the customers of Cisco Systems, this implies that they will receive better and faster service and products because they don’t have to compete for the attention and service of Cisco Systems. The business market is derived from final consumer demand which means Cisco Systems must know what the market demands from their business customers. For Cisco Systems, this implies that Cisco must depend on the final consumer market, in order for their customers to buy their supplies. This also means that Cisco Systems must also promote the products of their partner businesses in order to get the final customers attention and loyalty to their partners in order for them to get gain. For the customers of Cisco Systems, this implies that they would have to depend on their customers choices if they are willing to buy their product or not. The demand of the final customers would be the basis of the customers of Cisco Systems if they would ask for more supply from Cisco Systems or not. The business market’s demand is more inelastic, which means that it is not affected as much in the short run by price changes. For Cisco Systems, this implies that they would not be affected that much and their......

Words: 311 - Pages: 2

Secure Vty Line on Cisco Router

...Securing VTY Now that telnet is working, it’s a good idea to restrict which hosts have access to your router’s VTY lines. The general rule is to only allow the PC’s on your private network access to the router. Why? Because later on, when your router is connected to the Internet, it will prevent anyone on the Internet from gaining access to it. In the Cisco IOS you control access to your router with an ACL. An ACL is a powerful IOS tool that allows you to secure your router using a combination of IP addresses and protocols. In simple terms, an ACL is a list of rules that either permits or denies a host (or group of hosts) access to another host (or group of hosts) through your router. It’s a filter. After you create your ACL, it’s applied to a VTY line or Ethernet interface, and you specify whether it’s filtering incoming or outgoing traffic. I’ll go into more detail about ACLs later in this chapter. For now, let’s look at the ACL for telnet line by line in Listing 2-4. Listing 2-4. How to Secure VTY (Telnet) with an ACL lab-r1(config)# ip access-list standard VTY-ACL lab-r1(config-std-nacl)# permit 192.168.1.0 0.0.0.255 lab-r1(config-std-nacl)# exit lab-r1(config)# line vty 0 4 lab-r1(config-line)# access-class VTY-ACL in CHAPTER 2 ■ CONFIGURING YOUR ROUTER 29 Step 1: Create and Name Your ACL The first thing you do is create and name your ACL. The name “VTY-ACL” is used in Listing 2-4. You can use any name that makes sense to you, but it’s a good idea...

Words: 602 - Pages: 3