Free Essay

Cisco Systems Uses Its Culture for Competitive Advantage Case Study

In: Business and Management

Submitted By sadiqjamil
Words 330
Pages 2
Cisco Systems Uses Its Culture for Competitive Advantage Case Study

1. What are the observable artifacts, espoused values, and basic assumptions associated with Cisco’s culture? Explain.

The above terms are also known as the three fundamental layers of organizational culture, each varying in outward visibility and resistance to change an each level influences another level. Observable artifacts are the most visible and also cosist of the physical manifestation of an organization’s culture (Kreitner and Kinicki,2010, pg.65). An example of this when the CEO John Chambers uses just three words to describe the benefits of the San Jose networking giant’s management system: “speed, skill, and flexibility.” This is relates a published list of values by Cisco. Another example is with Manny Rivelo, a senior vice president at Cisco Systems, that 70% of his compensation is based on the council’s ability to meet revenue targets and collaborate. As to espoused values, they represent the explicitly stated values and norms that are preferred by an organization. In Cisco’s case, it was Chambers’ idea originated by a loss of $2.2 billion loss in 2001, which involves grouping executives into cross-functional teams. This concept would lead to faster decision making. Basic assumptions are unobservable and represent the core of organizational culture. I feel that Rivelo’s one quote sums of the basic assumptin for Cisco, “I’m on a litany of them-three councils, maybe six boards, and five working groups”, suggests that being involved in numerous groups makes the company as a whole grow faster and be better ready for the economy.

2. Use the competing values framework to diagnose Cisco’s culture. To what extent does it possess characteristics associated with clan, adhocracy, market, and hierarchy cultures? Discuss.
I feel that Cisco Systems use a clan and adhocracy culture rather than a market and hierarchy. It really depends on the company and what it values as important because some companies like Home Depot focus on competition and has to have a...

Similar Documents

Free Essay

Cisco Systems Uses Its Culture for Competitive Advantage Case Study

...with Cisco’s culture? Explain. The above terms are also known as the three fundamental layers of organizational culture, each varying in outward visibility and resistance to change an each level influences another level. Observable artifacts are the most visible and also cosist of the physical manifestation of an organization’s culture (Kreitner and Kinicki,2010, pg.65). An example of this when the CEO John Chambers uses just three words to describe the benefits of the San Jose networking giant’s management system: “speed, skill, and flexibility.” This is relates a published list of values by Cisco. Another example is with Manny Rivelo, a senior vice president at Cisco Systems, that 70% of his compensation is based on the council’s ability to meet revenue targets and collaborate. As to espoused values, they represent the explicitly stated values and norms that are preferred by an organization. In Cisco’s case, it was Chambers’ idea originated by a loss of $2.2 billion loss in 2001, which involves grouping executives into cross-functional teams. This concept would lead to faster decision making. Basic assumptions are unobservable and represent the core of organizational culture. I feel that Rivelo’s one quote sums of the basic assumptin for Cisco, “I’m on a litany of them-three councils, maybe six boards, and five working groups”, suggests that being involved in numerous groups makes the company as a whole grow faster and be better ready for the economy. 2. Use the......

Words: 1182 - Pages: 5

Premium Essay

Cisco

...together knowledge from a variety of fields to propose that innovation management can be viewed as a form of organisational capability. Excellent companies invest and nurture this capability, from which they execute effective innovation processes, leading to innovations in new product, services and processes, and superior business performance results. An extensive review of the literature on innovation management, along with a case study of Cisco Systems, develops a conceptual model of the firm as an innovation engine. This new operating model sees substantial investment in innovation capability as the primary engine for wealth creation, rather than the possession of physical assets. Building on the dynamic capabilities literature, an “innovation capability” construct is proposed with seven elements. These are vision and strategy, harnessing the competence base, organisational intelligence, creativity and idea management, organisational structures and systems, culture and climate, and management of technology. Keywords: innovation, dynamic capabilities, Cisco, new technology Introduction Ask many of today’s CEOs and they are likely to tell you that the ability to develop new ideas and innovations is one of the top priorities of their organisations (Porter, 377 378 B. Lawson & D. Samson Stern & Council on...

Words: 8853 - Pages: 36

Premium Essay

Upgrade Internet Edge

...Bachelor of Science IT-Security Mentor Name: Signature Block Student’s Signature Mentor’s Signature Table of Contents Capstone Proposal Summary 1 Review of Other Work 8 Rationale and Systems Analysis 16 Goals and Objectives 22 Project Deliverables 26 Project Plan and Timelines 27 References 28 Appendix 1: Competency Matrix 4 Capstone Proposal Summary Internet of Everything (IoE) and “Big Data” equates to competitive advantages to the modern business landscape. Numerous white papers are circulating on the Internet highlighting the business case supporting the IoE initiative. For instance, in a white paper conducted by Cisco Inc. on the Value Index of IoE in 2013 reported the following: In February 2013, Cisco released a study predicting that $14.4 trillion of value (net profit) will be at stake globally over the next decade, driven by connecting the unconnected –people-to-people (P2P), machine-to-people (M2P), and machine-to-machine (M2M) - via the Internet of Everything (IoE). Cisco defines the Internet of Everything as the networked connection of people, process, data, and things. The IoE creates new “capabilities, richer experiences, and unprecedented economic opportunity for businesses, individuals, and countries” (The Internet of Everything, Cisco, Inc. 2014). With such a lofty goal looming, and the monetary potential, many sources will support the notion of companies scrambling to achieve a computing networking infrastructure......

Words: 5523 - Pages: 23

Free Essay

Cisco Analysis

...Cisco Systems [pic] Networking the Internet Revolution Brandi Martin brandi@ucsc.edu Table of Contents Paper Objective Section 1: The Network Equipment Industry A. Industry Profile B. Competitive Strategies within the Industry C. Porter Model Evaluation of Industry Forces D. Globalization of the Industry E. Importance of Information Technology to the Industry Section II: Company Perspective: An Analysis of Cisco Systems A. Cisco Company Profile B. Market and Financial Performance C. The Competitive Strategy D. Significance of Information Technologies E. Strengths and Weaknesses of Cisco Section III: A. Strategic Option Generator B. Roles, Roles and Relationships C. Redefine/Define D. Significance of Telecommunications E. Success Factor Profile Section IV: A Final Analysis of the Success of Cisco Systems A. Success of Business Strategy and Information Technology Use to Date B. The Effective Position of Cisco for the Future Objective of Paper The purpose of this paper is to provide an analysis of Cisco System’s primary business strategies and its utilization of information technologies to achieve a competitive advantage in the network equipment industry. The paper is divided into four sections, starting with a broad industry analysis, then narrowing to concentrate on Cisco Systems Inc.,......

Words: 15753 - Pages: 64

Premium Essay

Management Control System

...Case 1-2 Wal-Mart Stores, Inc. 1. What is Wal-Mart’s strategy? What is the basis on which Wal-Mart builds itscompetitive advantage? Answer : * Wal-Mart’s strategy is selling branded products at low cost. * The basis is Wal-Mart deliberately ensured it didn’t become too dependant on any one supplier, no single vendor constitued more than 4 percent of itsoverall purchase volume. * Wal-Mart used “saturation” strategy for store expansion. The standard was tobe able to drive from the distribution centre to a store within a day. * Wal-Mart built large discount stores in small rural towns. 2. How do Wal-Mart’s control systems help execute the firm’s strategy?   Answer : * Each store constituted an investment center and was evaluated on its profitsrelative to its inventory systems. Data from over 5,300 stores on its such assales, expenses, and profit and loss were collected, analyzed, and transmittedelectronically on a real-time basis, rapidly revealing how a particular region,district, store, department within a store, or item within a department isperforming. Information enables the company to reduce the likelihood of stock-outs and the need for markdowns and slow moving stock, and tomaximize inventory turnover. * Wal-Mart instituted several other policies and programs for its associates:incentive bonuses, a discount stock purchase plan, promotion from within, payraises based on performance not seniority, and an open-door policy. * Wal-Mart had also......

Words: 4863 - Pages: 20

Premium Essay

Cisco Case Study

...| Case Study on Cisco Systems, Inc | Continuous Assessment | Global Supply Chain Management | | | Table of Contents Table of Figures 3 Question 1. Using an appropriate operations framework outline the challenges/risks faced by Cisco in introducing a new product. 3 Question 2. What are the general operational / supply chain issues in using a Chinese supplier 6 Question 3. Identify and briefly explain the specific risks / rewards in selecting Foxconn as a key subcontractor. 9 Question 4. Recommend, detail and justify operational and supply chain strategies for Cisco. 11 Question 5. Research and reference Cisco's subsequent actions using publically available material and comment briefly 13 Appendices 16 Appendix A 16 Appendix B 17 Appendix C 18 References 20 Project Diary: 26 Table of Figures Figure 2.1 Chinese Traditional Values (Jin et al., 2013). 17 Figure 2.2 Global Rate, Labour and Freight (Kumar et al., 2009). 18 Figure 4.1 Competitive Advantages. (Christopher, M., & Peck, H, 2003)…………...….….....18 Question 1. Using an appropriate operations framework outline the challenges/risks faced by Cisco in introducing a new product. Erhun, Gonclaves and Hopman (2007) state that risk during new product introduction (NPI) process can stem from either an internal or external source, and more critically from either a supply or a demand prospective. The challenge for Cisco during the NPI phase is to utilise an operational......

Words: 5304 - Pages: 22

Premium Essay

China Ail Lines

...QUESTIONS FOR CASE STUDY ASSIGNMENT STRATEGIC EXCELLENCE Licensed for use by the students of the Executive MBA Program, The Icfai University. Not to be reproduced. QUESTIONS FOR CASE STUDY ASSIGNMENT STRATEGIC EXCELLENCE ANSWER THE QUESTIONS FOR ANY TEN CASE STUDIES Questions for 18 case studies are given below. Each case study assignment has 2 questions. Students are required to answer questions for any 10 case studies (20 answers). Students are advised to submit answers for all 10 cases in one go, for results to be adjudged in one instance. 01. McDonald’s in the United Kingdom a. When McDonald’s entered the UK market in 1974, it initially failed to attract British customers and reported losses. However, as of 2009, the UK was one of the most promising markets for McDonald’s. Many factors were responsible for this change in situation. First, identify the subset of factors that could be attributed to the organization’s strategies. Next, tabulate that subset of factors along with the associated strategies for each factor. Finally, classify these strategies into originally intended and subsequently emergent strategies. b. As of 2009, McDonald’s faced many challenges in the UK. In your opinion, what strategies should McDonald’s adopt at the corporate, business, and functional levels to continue its growth trend in the UK? Give reasons for your answer. 02. Emerging Markets Strategy: Nokia Life Tools for Rural Markets a. Business strategy is often......

Words: 1615 - Pages: 7

Premium Essay

Erp (Enterprise Resource Planning)

...resource planning) is a software that allows companies to automate and integrate many of their business processes, share a common database and business practices throughout the enterprise, and produce information in real time. The objective of ERP system is that it supports the streaming and distribution of geographically scattered enterprise information across all the functional units of a business house. It provides the business management executives with a comprehensive overview of the complete business process, which in turn influences their decisions in a productive way. Many big companies have adopted ERP into ways that they run business. Oracle was one of the pioneers who custom built ERP systems for many companies around the world. Omental and Cisco were one of the first companies and pioneers who had custom built ERP system installed by Oracle. The staff had to be trained to use the system, with the help of Oracle and watch it launch off after many trial and errors along the way. Jinyang a small size Korean company chose ComputerMate, a small software company in Korean, to provide and build them there ERP system. ComputerMate provided the same service like Oracle, analyzing, implementing, training and then executing the ERP system to the entire company and monitor the progress and results. Introduction of Omantel Omantel was established in 1970 was the only fixed line operator in the Sultanate of Oman. Omantel has monopolized the internet services market in Oman.......

Words: 3846 - Pages: 16

Premium Essay

Strategic Advantage and Information Technology

...Information Systems for Competitive Advantage CHAPTER Strategic Information Systems for Competitive Advantage Rosenbluth International: Competing in the Digital Economy 3.1 Strategic Advantage and Information Technology 3.2 Porter’s Competitive Forces Model and Strategies 3.3 Porter’s Value Chain Model 3.4 Interorganizational Strategic Information Systems 3.5 A Framework for Global Competition 3.6 Strategic Information Systems: Examples and Analysis 3.7 Implementing and Sustaining SIS Minicases: (1) Cisco Systems/ (2) Aeronautica Civil 89 LEARNING OBJECTIVES 3 After studying this chapter, you will be able to: Describe strategic information systems (SISs) and explain their advantages. Describe Porter’s competitive forces model and how information technology helps companies improve their competitive positions. Describe 12 strategies companies can use to achieve competitive advantage in their industry. Describe Porter’s value chain model and its relationship to information technology. Describe how linking information systems across organizations helps companies achieve competitive advantage. Describe global competition and global business drivers. Describe representative SISs and the advantage they provide to organizations. Discuss the challenges associated with sustaining competitive advantage. ROSENBLUTH INTERNATIONAL: COMPETING IN THE DIGITAL ECONOMY PROBLEM ➥ THEInternational (rosenbluth.com) is a major global player in the extremely Rosenbluth competitive travel agent...

Words: 18939 - Pages: 76

Premium Essay

Case Study Cisco Systems

...Case Study: Cisco Systems Cisco systems has developed a quality approach to satisfy his customers. The approach is published at: http://www.cisco.com/web/about/ac50/ac208/about_cisco_approach_to_quality_customer_success.html# customer needs Approach to Quality Executive Message |Dedication to customer success is a core value that affects everything Cisco does. We recognize that we must earn the right every day to continue to | |serve our customers. It is this understanding that drives our belief that Cisco's quality mission includes building and maintaining strong customer | |relationships and customer listening systems that in turn arm us with information to drive behaviors and change that increases customer value in our | |products, support and systems. Cisco's customer focus culture permeates every layer of the company, from CEO John Chambers to each individual | |contributor. | | | |Customer satisfaction is so important at Cisco that it is a direct and explicit component of employee compensation. We set yearly business objectives | |around customer satisfaction goals and initiatives. ...

Words: 3836 - Pages: 16

Premium Essay

Case Study

...CASE 2: Developing an Organizational Structure Prepared By: GROUP 10 (Management 1) Course: Business Administration Major in Marketing Management Executive Summary The case study being conducted is primarily to give emphasis on decentralized form of authority among departments of an organization. It discuss about effective use of an organization. It discuss about effective use of an organizational chart to see true segregated authority of members of an organizational distinguishing difference authority given to each member of the organization is within the premise of organizational chart. A question has been drawn, “How is Departmentalization differ from Organizational Structure?” It simply defined the two parties. Departmentalization is the process of grouping similar activities into the same department. It can be based on functions of the company, product, customer, process and geographical departmentalization. Organizational Structure, on the other hand, refers to the division of total activities of an organization into related groups to be performed by the prescribed authority. It shows the hierarchy of activities in an organization according to work and the reporting relationships. To support the whole case study, a literary review had been conducted. Three related cases in the main case had stated. Cisco’s implementing of organizational structure was pinpointed as a good guide in understanding the main case. Its lifestyle methodology had......

Words: 3225 - Pages: 13

Free Essay

Cisco

...strategies, technologies, and process improvement methodologies; meeting with senior DoD officials, Congressional delegates, business executives, etc; as well as taking part in a one-week graduate-level business overview provided by the University of Virginia’s Darden Graduate School of Business Administration. Following the fellows’ corporate assignment, formal outbriefs are provided to approximately forty senior leaders across OSD and the Services regarding their observations and recommendations. Traditionally, these outbriefs include sessions with the Secretary, Deputy Secretary, Service Secretaries and Chiefs, as well as other senior officials. As a member of the 2004-2005 SDCFP, it was an honor and pleasure to be assigned at Cisco Systems in San Jose, CA. Without exception, the men and women...

Words: 13774 - Pages: 56

Premium Essay

Case Study the Pay-for-Performance Program Among Denver Teachers Hits a Roadblock Case Questions

...Cisco Systems Uses Its Culture for Competitive Advantage Manny Rivelo, a senior vice president at Cisco Systems, belongs to more internal company teams than he can count on both hands. "I'm on a litany of them—three councils, maybe six boards, and five working groups," he says. They're part of an organizational web dreamed up by CEO John Chambers—a structure so complex that it takes 15 minutes and a whiteboard to fully explain. Chambers, however, uses just three words to describe the benefits of the San Jose networking giant's manage-ment system: "speed, skill, and flexibility." It seems paradoxical that a multilayered organi-zational model would actually speed things up. But Chambers, whose company landed on the World's Most Admired Companies list partly for its management prowess, says his system of boards and councils has in-deed made Cisco (CSCO, Fortune 500) more agile—and that it will help the company grow in the recession. Chambers' idea originated at the tail end of the 2001 downturn, after Cisco wrote off $2.2 billion in losses. He realized that the company's hierarchical structure pre-cluded it from moving quickly into new markets, so he began to group executives into cross-functional teams. Chambers figured that putting together managers in sales and leaders in engineering, say, would break down traditional silos and lead to faster decision making. Not all Cisco executives felt the same way. "It took seven years, and the first three years were bumpy,"...

Words: 1883 - Pages: 8

Free Essay

Sfac 5

...Business Case for Cloud Collaboration Case Studies and Testimonials Some organizations prefer to host their IT systems in their own data center. But on-premises communications solutions are not for everyone, and many organizations are shifting to a secure hosted collaboration solution in order to: • Increase agility to quickly scale up or down • Extend collaboration applications to anyone, anywhere • Free up IT resources to focus on core business • Reduce total cost of ownership (TCO) • Replace an aging voice or video communications system The cloud can reduce complexity for users who just want to get their jobs done and enable new levels of collaboration. This brochure shares the experiences of actual customers who replaced their on-premises communications system with a secure Cisco Powered cloud service based on Cisco Hosted Collaboration Solution (HCS). © 2013 Cisco Systems, Inc. All rights reserved. 1 Table of Contents Increased Agility to Scale Up and Down.........................................................................................3 Global Document Management Company Sets Up Contact Center in Two Weeks...............................3 Life Insurance Company Adds New Locations Without Increasing IT Staff............................................4 Testimonial: Scotts LawnService Scales Contact Center Agents for the Season.................................5 Extend Collaboration Applications to Anyone, Anywhere, Using Any Device .........................

Words: 3680 - Pages: 15

Premium Essay

Virtural Meeting

...Holdings, Inc. Scott Berman, U.S. Advisory Leader, Hospitality and Leisure Consulting Group of PricewaterhouseCoopers Raymond Bickson, Managing Director and Chief Executive Officer, Taj Group of Hotels, Resorts, and Palaces Stephen C. Brandman, Co-Owner, Thompson Hotels, Inc. Raj Chandnani, Vice President, Director of Strategy, WATG Benjamin J. “Patrick” Denihan, Chief Executive Officer, Denihan Hospitality Group Joel M. Eisemann, Executive Vice President, Owner and Franchise Services, Marriott International, Inc. Kurt Ekert, Chief Operating Officer, GTA by Travelport Brian Ferguson, Vice President, Supply Strategy and Analysis, Expedia North America Chuck Floyd, Chief Operating Officer–North America, Hyatt Anthony Gentile, Vice President–Systems & Control, Schneider Electric/Square D Company Gregg Gilman, Partner, Co-Chair, Employment Practices, Davis & Gilbert LLP Susan Helstab, EVP Corporate Marketing, Four Seasons Hotels and Resorts Jeffrey A. Horwitz, Partner, Corporate Department, Co-Head, Lodging and Gaming, Proskauer Kevin J. Jacobs, Senior Vice President, Corporate Strategy & Treasurer, Hilton Worldwide Kenneth Kahn, President/Owner, LRP Publications Paul Kanavos, Founding Partner, Chairman, and CEO, FX Real Estate and Entertainment Kirk Kinsell, President of Europe, Middle East, and Africa, InterContinental Hotels Group Radhika Kulkarni, Ph.D., VP of Advanced Analytics R&D, SAS Institute Gerald Lawless, Executive Chairman, Jumeirah Group Mark V. Lomanno, President,......

Words: 6777 - Pages: 28