Information Technology (IT) can be described as the use of computers, software, and other technology to manage information. This may also be referred to as Information Systems (IS). There is usually an Information Department in each business which is responsible for retrieving information, storing and protecting information, and processing and transmitting the information. One business that uses an Information Department is Club IT. In this paper, we will discuss Club IT’s mission and primary clientele, information resources, and different strategies Club IT can use to better it’s business. The owners of Club IT are Ruben Keys and Lisa Tejada whom both graduated in 2000 with degrees in Business Administration. In college Lisa played jazz violin and Ruben played the drums which supported them as working musicians. While working as musicians both Ruben and Lisa found themselves learning about nightclub operations. Both college student’s goals became to open a night club. By using what they learned about the night club operations as well as their business principles they were able to open a night club called Club IT. The newly remodeled Club includes high ceilings and high energy lighting which creates an ambience of fun and energy for it’s customers. The Club includes a kitchen for appetizers and little meals and a bar with four pourstations. Club IT contains about 6,000 square feet which includes about 600 square feet of dance floor. The Club will seat about 220 people. Based on the types of music played at the Club the primary clientele are most likely between the ages of 18 and late 20s or early 30s. These types of music include Hip-Hop, Techno, Electronica, MP3, and Live. Ruben and Lisa are very proud of their club and have created a mission. Their mission is “We, Ruben and Lisa, offer you live music, DJ's, dance space and refreshments that suit your lifestyle. You are our friends, and we seek to build a community that meets regularly at Club IT”. Club IT uses an information resource called the Intranet. The Intranet is a collection of private computer networks used in an organization. Club IT uses the Intranet to communicate between people to improve the data sharing capability and the overall knowledge of their employees. The Intranet will also secure the club’s information and their network operating system. For example on the employee portal you must have a user name and password to access. After logging into the employee portal personal information about the employee and the company information can be seen such as forms, manuals, directories, ordering, sales, and budgets. Information Technology allows the Intranet resource to help the organization. It will help to produce, process, and store the information. This information it will store is the employee’s personal information, wages, accident reports, and the company’s sales and budgets. The Club most likely uses a software to download the music played and stored. This is also an example of Information Technology. A competitive strategy identifies a business’ strategies to complete such as it’s goals, and the plans and policies that will be required to carry out those goals (Porter, 1985). A productive organization always wants a competivie advantage. An organization always wants to outperform it’s competitors in cost, quality, and speed. This will help a company to control a market and bring in large profits. The competive strategies include cost leadership, differentiation, innovation, operational effectiveness, and customer orientation. I do think all of the strategies for competitive advantage are important, but the most effective would be the differentiation strategy. This strategy involves offering different products, services, and product features. The Club IT will need to gather information on other competing Clubs in the area and offer different and better things. Club IT can offer better drink quality and specials, a bigger dance floor, better VIP rooms, more group rooms, and better hospitatility. By advertising more and offering these items, Club IT should produce more profit than the competition.