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Colgate 2012 Report

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In A Fast-Changing World

Colgate-Palmolive Company

In A Fast-Changing World Colgate’s sharp focus on its proven global strategies is fueling growth in today’s fastchanging global marketplace. This focus, supported by Colgate’s global values of Caring, Continuous Improvement and Global Teamwork, has enabled the Company to improve and adapt with speed and insight. In 2012, Colgate delivered another year of strong results despite volatile currencies and challenging macroeconomic conditions worldwide. Colgate people remain sharply focused on the Company’s four strategic initiatives: Engaging to Build Our Brands, Innovation for Growth, Effectiveness and Efficiency, and Leading to Win.
Colgate-Palmolive Company is a $17.1 billion global company serving people in more than 200 countries and territories with consumer products that make lives healthier and more enjoyable. The Company focuses on strong global brands in its core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate follows a tightly defined strategy to grow market shares for key products, such as toothpaste, toothbrushes, bar and liquid soaps, deodorants/antiperspirants, dishwashing detergents, household cleaners, fabric conditioners and specialty pet food. Cover: Photo taken in rural Uttar Pradesh, India.


United Kingdom

Brands Innovation
Engaging To Build Our For Growth


Effectiveness And

IFC 2 8 10 12 14 16 20

Contents: Growing In A Fast-Changing World Engaging To Build Our Brands Innovation For Growth Effectiveness And Efficiency Leading To Win Financial Highlights Dear Colgate Shareholder Colgate’s Global Brands

Sustainability Commitment Board Of Directors Management Team Reconciliation Of Non-GAAP Financial Measures 25 Form 10-K IBC Shareholder Information

21 22 23 24

South Africa

To Win...

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