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Company: Amazon

In: Business and Management

Submitted By sant0192r
Words 668
Pages 3
1) Company Name
Amazon…. aka when we type inside our url. Before Amazon, the founder Jeff Bezos had named it Abracadabra. Bezos quickly decided to change the name when his lawyer misinterpreted Abracadabra for Cadaver, which means carcass/dead body.
Bezos decided on the name Amazon for two reasons: * The name from the Amazon River known for its large scale. * Back then it was very common for most company names and website listings to start in alphabetical order.
2) History * Started as Abracadabra in 1994 but officially launched as Amazon in 1995 as an online bookstore for customers. * From new to used Amazon expanded more of its categories as time went by, to movies, music, games, computers, electronics, health & beauty, automotive, tools, sports & outdoors etc… * 1997 Amazon starts in the NASDAQ stock exchange, and opened with $18.00/share. * 1998 (UK) & (Germany) websites are launched in October. A month later Amazon opens DVD/video store. * 1999 Fulfillments centers are open in Nevada, Kansas and Kentucky, Customer service center opens in Tacoma Washington. * 2001-02 Amazon partners with Target stores, and opens Apparel and accessories store. * 2005-2007 TiVo services is available to access movies and tv shows online. * 2009 Apps for IPhone and android are introduced. Kindle 2 is launched, and Amazon overtakes (Webs most popular shoes store) for 1.2 billion *
3) Key Events * Jeff Bezos is named in Time Magazines “The man of the year” (1999) * In-store pick up are available & Amazon launched its Web Services (2001-2002)...

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