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Company Reference

In: Business and Management

Submitted By qinwenz
Words 970
Pages 4
Company references

Group 8: Rui Wang
Chikun Zhang
Qinwen Zhang

Planning:

For the Porter’s generic strategies, Wal-Mart is overall cost leadership strategy, because Wal-Mart’s mission is “Save money. Live better.” It always low prices, and using this strength to attract customers. Moreover, for the Miles and Snow’s strategy, Wal-Mart is the type of analyzer which incorporates elements of both the prospector and the defender, because Wal-Mart is not only defending its current market by lowering its cost, but it also seeks out the market opportunities that expand its scope of globalization. Wal-Mart has over 7100 stores worldwide and more than 4000 in America, so Wal-Mart is also a global strategy company. It views the world as a single marketplace and addresses the needs of the customers worldwide. Wal-Mart has proactive stance for the social responsibility. This company always does feedbacks to the society. In this article, Wal-Mart donates 4 million dollars to a city program that offers summer jobs to young people. This behavior helps finance 3400 jobs. CSR can also motivate employees and strengthen brands, while also providing benefits to society.

References: “Always low prices”. The Economist, 29 Feb. 2008. http://www.economist.com/node/10727908 Javier, C. Hernandez. “As It Campaigns to Build in the City, Wal-Mart Donates $4 Million”. The New York Times, 05 July. 2011 http://cityroom.blogs.nytimes.com/2011/07/05/as-it-campaigns-to-build-in- the-city-wal-mart-donates-4-million/

Organizing:

Walmart's business structure could be considered a mix of both centralized and decentralized. Store managers have decision-making power over some aspects of their store, such as whom they hire, but not others, such as product reordering and selection. However, High-level managers at the company’s Bentonville, AR, headquarters exercise a huge

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