Sociology is the study of social behavior of society including the origins, development and organizations. To compare and contrast food markets, I visited H-Mart and Harris Teeter. While at the stores, I took notes on the location and made general observations while walking throughout the stores. The generational observations include looking at the cars outside, store layout aisle arrangement, products being sold and etc.
Before entering the stores, I noticed the type of cars in the parking lot and the surrounding area. Harris Teeter was located in an upper-middle class area in Arlington next to a Mercedes Benz dealer whereas H Mart was in a normal class area with a new upcoming apartments and stores. The vehicles at H Mart were middle/ lower class while Harris Teeter was more upper/higher class. The exterior of H Mart was rustic and dated while Harris Teeter was newer looking.
Both of the stores had bright interior with bright lights advertisements. When walking into H-Mart, I saw advertisements for Asian food, heard American pop music playing in the background, and mostly Asian workers and shoppers while at Harris Teeter …show more content…
Many of the products sold at H Mart including tea and snack were imported from multiple Asian countries. The produce at H Mart such as fish, fruit and vegetables were from America, Mexico or Asian countries. Harris Teeter had more produce from local farms but had a few produce grew in Spanish speaking countries. Both store sold household supplies but differ in brands. Harris Teeter sold many name brands such as Lysol and Tide but had some store brand products to follow the name brands. The store also sold decorations, plastic utensils and plates, and greeting cards while H Mart sold clothing, blankets and