...Key Learnings and Takeaways from the Course (relevance of any/some of readings/motives) as well as application of concepts of the course to my life through correlation of the readings of the course to my life’s realities and congruency in statements (100) Drama of My Life, which has transformed me at a fundamental level and given me key insights, and how I have coped (or intend to cope, going forward) with this drama of my life (50) Defining Moments in My Life at the Level of I and We (and at the level of the organization, if applicable), and how I handled them, and how I would handle them based on the learnings from the course (50) Agenda for the Future (Clear road map, timelines and how I plan to get there). This would include articulating the long term vision for self and how I incorporate the learnings from the course in evolving the roadmap. This would also mean identifying fears and anxieties that hold me back and what I would do to get rid of them (100) What appealed and what did not appeal to me in the course and why? (50) Personal values into calculated actions Fuzzy results, fuzzy desires 100th birthday ideal life vs. possible life Spiritual bent of mind, dysfunctional habits spiritual dimension of creative efforts stems from honest pursuit of dream, Aristotelian concept of phonesis – knowing what should be done Painful transformation process before strides are made Reflective mindset SQ factors of leadership harmonized in timeless dharma...
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...[pic] FIN/571 – Student Road Map Week One—Student Road Map 1 Student road map We designed this course to help you develop analytical skills as a manager and apply the tools necessary to make business decisions. Some objectives are linked to short tutorials that connect the math application to business concepts that you learn about in this course and later in the MBA program. Below are some questions a midlevel manager faces regularly and the underlying skills needed to address them. • What is our return on investment for this project? • What price should we set to increase revenue? • How much product must we sell to make a profit? • Will offering our product in different models increase sales? • What sales volume does our competition need to be profitable? • Based on our past performance, what are our predicted sales next year? • How can we utilize PowerPoint® to show the effect the price has on the quantity of our product customers buy? • Can we make more money by adding new equipment? • If a contract includes a $2 million payment in 3 years, how much is that worth today? • How can we show the possibilities of various outcomes based on a single decision? • How far can we be from our expected sales volume before someone is fired? • When is a process out of control? • How can we balance risk and return with our investment choices? • If a sample of our product is bad, is the entire batch bad? ...
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...digital map. Additional software brings features such as routing, driving conditions, suggested directions, ETA, interactivity, etc. The main features of PNDs that made them popular were convenience and accuracy of information. Before PNDs, to navigate one would need paper maps. Paper maps can become quickly outdated and cannot show current location. Users would have to know their locations in order to manually calculate a route to destination. A PND calculates the current location by triangulation of GPS signals and software calculates a route based on multiple criteria (fastest or shortest route, traffic conditions, etc). As the technology evolved, more features were packed in PND such as POI (points of interest). While a paper map can aid in manually generate a route to known destination, it cannot help finding a POI of which location is unknown to the user. 2. Who are some of the leaders in PNDs? What are the likely factors that will contribute to winning in this marketplace? If we are talking about dedicated PND, the market leaders are Garmin, TomTom and Magellan. However, if we are looking at the total number of GPS enabled devices that provide navigation features, then the combined sales of Samsung, Motorola, HTC and Nokia devices make the others’ position on the market just an insignificant detail. When Google announced that turn-by-turn navigation will be available for the free Google Maps, TomTom shares...
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...Marketing and Customer Relationship Concept Worksheet University of Phoenix Table for Assignment One |A: Concept |B: Application of Concept in Scenario |C: Citation of Concept in |D: Personal Experience in | | | |Reading |your Organization | |Building Marketing Plan which is |Marketing plan for TeraTech, Jack and the |Example from TeraTech |I have worked for large | |a road map for the marketing |management team need to construct a |Scenario in MBA/570 |companies and the marketing | |activities of an organization for|marketing plan for the CRM product line. |(Kerin, Hartley, Berkowitz |plan was the road map to our| |a specified future period of | |Rudelius, 2006,p. 53) |success. This plan included | |time. | | |training employees on the | | | | |products and making sure | | | | |they supported the plan. The| | | | |leadership had direction and| | ...
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...Perceptual Map Presentation MKT/421 October 2, 2014 Perceptual Map Presentation Introduction Congratulations on the opportunity of purchasing a new Big O Tire franchise. The location you have chosen is a good spot. You will need to raise money for the franchise, marketing research is important to your success, and so is competitive advantage. Raising Money It is important to raise $350,000 for the Big O Tires location on 61st avenue and Bell Road. The address is 6195 W Bell Rd in Glendale. The first and easiest would be ask family members and friends. This is just simply a gift, and it works for obtaining business capital. According to Fraser (n.d.), “You have no ongoing obligation to the giver (although you should thank the person and make an effort to maintain good relations.)” It may seem impolite to ask family or friends, but it does make sense to start here. It is important for tax purposes to document the gift, even it is in a letter explaining that the money is a gift (Fraser, n.d.). It is also possible to ask for a business loan from family or friends. A loan is when a person receives money and promises to pay it back, usually with interest over a set period. “For your sake and the sake of the lender, it’s best to set up every loan the way a bank would: with a signed agreement, call a promissory note, and repayment schedule,” Fraser (n.d.). A small business loan has the possibilities of borrowing up $150,000 of the $300,000 needed to. The SBA express launched...
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...Assessment 2 Company Selected - Nestle Executive summary Nestle is global company of milk products and nutrition, chocolates’, beverage, catering and many type of confectionary goods. It has its millions of customers worldwide. Today Nestlé Singapore Limited is on good positioned to grow through its business policy of constant innovation and renovation, concentrating on its core competencies and commitment to better and high quality, with the aim of availability to the best quality food to the people of Singapore. In the report we have brought a discussion about the marketing segmentation of Nestle, their target market and positioning strategy in Singapore. The way Nestle chooses its different core customers different needs with a better way and how it fulfilled satisfaction its consumers by making greater facilities by the aggregate of different products or marketing mixes is shown in market segmentation of Nestlé. In the area of market viewing we have talking how Nestle have made many segments and decided to expand their whole business in whole Singapore. In the end of this we have talking how Nestle available to the customers point more Efficiently and effectively comparing with their other manufacture competitors in the highly challenging food& beverage market of Singapore by making differentiation of target Users and customers. Nestle is the biggest nutrition and foods company in the globe, established his headquarter in Vevey, Switzerland. The journey of Nestle begins...
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...software to analyze the subsurface of the earth to make a decision on where the best place to drill for oil would be. Another way that Global Integrated Oil uses GIS to help with their decision making process is that the organization has mapped their discoveries of oil, natural gas and the locations of dry holes and tar sands over the past 10 years. (Pick, 2008) This is very beneficial for the organization because it allows the company to assess the size and location of where they would like to explore for oil and in the end it is just as beneficial to know where not to drill for oil, as it is to know the best location to drill for oil. Once the organization has determined that it is beneficial for them to start exploring for oil they create maps of seismic reports, which they then overlay them on exploration fields. This is a benefit because it allows the company to have an understanding of the geological...
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...Using Perceptual Maps in Marketing Using Perceptual Maps in Marketing Using Perceptual Maps is a great way of interpreting what type of impression the buyer has of the product brand. The buyer’s information from surveys are collected as data and entered into the perceptual map. This information is used to get a better idea of how your product characteristics rate in comparison to those of the competition and to determine your products location in the market. Marketing is not just selling and advertising-it is the interaction of key players in an economic system. Marketing is crucial for free markets, because the survival of companies depends on it. To gain an edge, a company has to be different in its marketing approach to gain better positioning than its competitors. A perceptual map can have several parameters, which may overlap in their descriptions. These overlapping parameters are the artificial attributes of a product, and several of them often define a product’s fundamental parameters. An important, fundamental parameter of a perceptual map is Lifestyle Image, which is highlighted by the two-wheeler industry. For more than a hundred years, motorcycles have been promoted as lifestyle products having attributes such as masculinity, mobility, and freedom. From the first motor-driven bicycle in 1901, which cost a princely $200, the heavyweight power cruisers of today, costing more than $25,000, motorcycles have been riding high on image. Lifestyle Image has contributed...
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...situation in ERP software area 3. Analysis SAP, Oracle and QAD 4. What is QAD strategy 5. Conclusion for cloud computing in the future 1. Background QAD, a ERP software company which was founded in 1979. It is focusing on manufacturing industry. The competitors are such as SAP, Oracle, Inforsys, Epical etc. 2. The situation in ERP software area 2.1 Where is QAD’s position? The collection data metrics on selection trends, satisfaction and benefits realization are also included. So QAD software is among the tier 2 area. Which is competed with Epicor, Sage, Infor etc. 2.2 How about the pattern of competion? It is an oligopoly competition. SAP, Oracle, and Microsoft are the big three. The others are sharing about 47% marketing. QAD has about 2% sharing of the whole ERP marketing. 3. The competition of Tier II. The marketing share is so closely, each of them has their features For example: QAD –strengths • QAD has a long heritage in developing software applications to support the manufacturing sector, with a notable focus on certain manufacturing sub industries. • QAD has mainly a direct sales and implementation model in many major geographies, allowing the customer and QAD to remain in close contact throughout the Implementation • QAD Enterprise Applications is a highly flexible and scalable application that is suited for single-site and...
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...Secretary of Defense Corporate Fellows Program FINAL REPORT UNITED TECHNOLOGIES CORPORATION Lt Col Clyde M. Woltman, USMC June 2002 TABLE OF CONTENTS Table of Contents I Introduction ii Chapter 1…United Technologies Corporation The Sectors…Corporation Overview 1 Corporate Strategy, Culture, Environment 2 “Most Admired”…A UTC Legacy 2 Chapter 2…Pratt & Whitney Organization 3 Strategic Planning Process 3 Road Maps 4 Transformation 5 “The Great Engine War” 6 Leaness 7 ACE 8 Competition…Lessons Learned? 10 Chapter 3…Maintaining the Edge Leadership Challenge…Transforming Culture 14 Growth…The Key to the Future 14 “Re-inventing the Business” 15 Enterprise Resource Planning Initiative 16 Strategic Approach to Managing Human Resources 19 Employee Services 20 Chapter 4…For DoD Lean Thinking in DoD 22 Achieving Competitive Excellence in DoD 22 Outsourcing…”Keeping Our Core Competencies in House 23 Employee Education 23 Life After the Military Service…Improving the Odds 25 Adages of Human Resources 25 Bibliography 26 INTRODUCTION Assignment Overview I was assigned as a Secretary of Defense Corporate Fellow to Pratt & Whitney Corporation, one of the six principal Sectors of United Technologies Corporation (UTC). My initial assignment with Pratt was to the F135 Joint Strike Fighter (JSF) Engine Program at the Military...
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...EPGP-06 :: Course MM07-04: Business 2 Business Marketing PVT – Case Analysis Note Dated: 03rd May 2015 Q1: What could be the reasons for the unfavorable evaluation of PV technologies by Greg Morgan? Answer: Solenergy is the top customer of PVT. PVT is under the assumption that any deal from Solenergy would come to them. Even though their Marketing Officer Salvatori had a fabulous relationship with Greg Morgan, Chief Electrical Officer and Solenergy, PVT did not invest anything more than Salvatori to improve the customer relationship. Also PVT did not develop any long term product roadmap partnerships to meet and improve the Solenergy capabilities. Greg Morgan’s evaluation is primarily around the low upfront capital cost and low overall cost of ownership and PVT failed to match both of these two critical ingredients against the upcoming competitors. PVT also did not anticipate the long term utility company needs and did not try to expedite its new advanced, low cost 1.25MW inverter technology. Q2. Evaluate alternative course of action available to PVT to gain favorable evaluation by Solenergy for the Barstow Project? Answer: PVT is already a market leader and their products are far superior to their competitors’ products. They should definitely not take the Alternative 1 & 2 as their reputation would be badly hurt in the market. But they should immediately form a task force to study the current production...
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...Lewis Road Creamery Marketing Plan Due Date: May 17th 2015 Word Count: 1535 (including in-text citations) 1. Situation Analysis Lewis Road Creamery is a small New Zealand based company that originally started out in a converted shipping container in Little Bay of Plenty, New Zealand. As demand for Lewis Roads chocolate milk increased so did the need for expansion. Lewis Road are currently located in New Zealand’s, Mangatawhiri. Lewis Roads major competitors include Oak, Moove and Barista Bros. Oak was established in 1967 and has a highly active community. All three of Lewis Roads major competitors offer flavoured milk in a variety of flavours including strawberry, chocolate, mocha and ice coffee. All three of these competitors also offer a lower price than Lewis Road. Barista Bros 500mL - $3.19, Oak 600mL - $2.78 and Moove 600mL - $3.20 (Coles, 2015). According to the association of Packaging and Processing Technologies (PMMI, 2013), Consumers are attracted to new dairy products, new flavours and improved packaging to satisfy their healthier, on-the-go lifestyles. Over the past decade, consumer eating habits have gradually shifted toward single-serve portions (PMMI, 2013). According to dairy processors interviewed by PMMI they predict trends that will have the greatest impact on dairy farming and manufacturing in the next five years include: The emergence of the stand-up pouch in dairy products, Single-serve, consumer convenient products in sustainable...
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...9-306-002 REV: JUNE 19, 2006 DAVID A. GARVIN LYNNE C. LEVESQUE Strategic Planning at United Parcel Service We fully recognize that it is not possible to develop a true strategic plan more than a few years out and that business plans should have an even shorter horizon. But we are convinced that it is possible and wise, indeed necessary, to develop a set of very long-range scenarios that can form the foundation for our future strategic plans. — Michael (Mike) J. Eskew, Chairman and Chief Executive Officer, United Parcel Service (UPS) As Mike Eskew walked through the long, open atrium of UPS’s corporate headquarters late in March 2005, he thought about his upcoming lunch meeting with Vice President of Corporate Strategy Vern Higberg. Higberg was preparing a presentation for the senior management strategy committee, the Strategy Advisory Group, on improvements to the strategic-planning process. While the company had made major progress in planning for the future over the past 10 years, Eskew had charged Higberg and his colleagues with developing recommendations for moving forward, citing one of his predecessors, who had said, “The future of our company will be no better or worse than the quality of planning we do to prepare for it.” Company Background History In 1907, 19-year-old Jim Casey borrowed $100 from friends to start the small company that eventually became UPS. From its humble origins delivering messages for the city of Seattle, Washington, UPS...
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...City, America Sample Study Page i Table of Contents Page Executive Summary .......................................................................................................................1 Three Year Growth Pattern.......................................................................................................2 Trade Area Delineation.............................................................................................................3 Economy ...................................................................................................................................3 Road Changes ...........................................................................................................................5 Population/Demographics.........................................................................................................5 Competition ..............................................................................................................................8 Site Evaluation – Site 1000.....................................................................................................15 Analysis .........................................................................................................................................17 Assumptions ...........................................................................................................................17 Competitor Information & Evaluation................................
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...Family Dollar 5430 N Tryon St, Charlotte, NC 28213 RTL1005 – Professor Egeln Briona Brunson November 5, 2012 Executive Summary Introduction This executive summary will analyze the Family Dollar store on 5430 N Tryon Street, Charlotte, North Carolina 28213. The information presented will cover the category of retail, background information on the retailer, demographic profile, an overview of the exact location of this particular store, and the justification of the location chosen. Background Information In 1959, Levine opened the first Family Dollar store (History). The category of retail Family Dollar falls under is discount store. This discount store sells general merchandise ranging from “consumable products” to “treasure for every home” to apparel and even seasonal merchandise (Fact Sheet). The design of the store was to be “uniformly laid out and stocked” so that it “allowed customers to easily shop, (History).” According to the Family Dollar Facts webpage, the store’s mission was “to be a compelling place to shop for our customers, to be a compelling place to work for our team members, to be a compelling place to invest for our shareholders (Fact Sheet).” In other words, Levine did not want the store to focus on itself as a store but to focus on customer service, employment value, and investment in the company. This paired perfectly with the concept. That concept was “the customers are the boss, and you need to keep them happy (History).” Levine pictured the...
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