...16/9/2014 Pest Analysis On GlaxoSmithKline (GSK) Home Sign Up Forums Projects Institutes Articles Blogs Videos Communities Events Jobs Login Search Forums.. Remember Me? Log in ManagementParadise.com Forums - Your MBA Online Degree Program and Management Students Forum for MBA,BMS, MMS, BMM, BBA, students & aspirants. > Projects HUB for Management Students ( MBA Projects and dissertations / BMS Projects / BBA Projects > PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT > Principles of Management ( P.O.M) Login via Facebook? User Name User Name Password Pest Analysis On GlaxoSmithKline (GSK) Pest Analysis On GlaxoSmithKline (GSK) Pest Analysis On GlaxoSmithKline (GSK) You are currently logged in to Facebook. Would you like to autologin to the network? Autologin or Cancel » Login Discuss Pest Analysis On GlaxoSmithKline (GSK) within the Principles of Management ( P.O.M) forums, part of the PUBLISH / UPLOAD PROJECT OR DOWNLOAD REFERENCE PROJECT category; GlaxoSmithKline plc often abbreviated to GSK, is a global pharmaceutical, biologics, vaccines and consumer healthcare company headquartered in London, United ... Forgot Password? New User? LinkBack Thread Tools Display Modes Log in Sign Up A dv ertisements Pest Analysis On GlaxoSmithKline (GSK) (1 (permalink)) » Ads Abhijeet S Pest Analysis On GlaxoSmithKline (GSK) - December 2nd, 2010 GlaxoSmithKline plc often abbreviated...
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...to the competitors, it is essential to analyze the market and does comparison with the current strategy. Consumers play the significant...
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...retention of consumers for retail products, Internet market and e-commerce related trading has become a major issue for modern retailers. With the emergence of new technologies for information transfer, the Internet has thus been positioned as a new end frontier towards customer acquisition and retention through the management of the relationship that exist between the customers and the retailers. Little known empirical research has been carried out on the management of these ecommerce facilities in the acquisition and retention of customers within the clothing industries or at particular stores. With the clothing channel being the highest channel within the e-commerce catalogue, it not surprising that there is an increase in the use of the Internet to market and sell clothes online. This project is designed to explore the implementation of an online clothing line website, where customers have the capability of shopping for the clothing apparels that best suits their fancy, stocking them up in virtual shopping cart, paying for them through available online payment systems and having them delivered to their locations using their preferred delivery systems. It discusses the key project management steps that are involved in the successful implementation of such a project, together with detail design and system specifications for the development and installation of the project. Table of Contents ABSTRACT 2 PHASE ONE: REQUIREMENT ANALYSIS 4 Introduction...
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...MBA PROJECT TITLES Check out this comprehensive collection of MBA project titles at a2zmba.com. Learn how to do your project better and easily...MBA Projects made easy.. Get help for your MBA project from a2zmba users here. Post your project related queries here.. 1. Product strategies of private life insurance companies 2. A study on "why companies should go for outsourcing" 3. Effectiveness of advertising on real estate sector 4. Study on consumer expectations and perceptions towards consumer loans 5. Workers attrition rate at hotel industry is increasing. Study regarding this issue 6. Attrition rates at different sectors 7. Effectiveness and scope of employee referrals in the process of talent sourcing 8. Study of training needs across different industries 9. Study on creation of luxury brand 10. Strategies used to build successful Internet based customer services 11. Measuring the effectiveness of retail banking of a nationalised bank compared to a MNC 12. Conspicuous consumption 13. Study of awareness and acceptibility of UPVC windows and door systems 14. Opportunities of Financing the NANO's in Bangalore 15. Changing trends in FMCG industry in India 16. A study of best HR practices in service industry 17. Fundamental analysis of Indian telecom companies 18. Study of consumer behaviour in automobile industry 19. customer buying behaviour towards insurance products 20. Promotion strategies followed in Insurance sector 21. Study on changing consumer preference...
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...Talking about the correct positioning of real estate project development Abstract: China's real estate industry after nearly 20 years of development as a pillar industry, the status of the national economy has been established, market and industry standards have been gradually moving towards maturity and began moving to the era of brand competition. As competition intensifies and the market's immaturity, the positioning of real estate projects, there are still identical product design, concept over the transmission of a single theme, and many other issues. In this paper, the real estate market positioning based on the analysis, discusses the real estate market positioning of the specific strategies and elements, combined with practical analysis of the project xx how to conduct effective market positioning. Keywords: real estate market positioning 1, the real estate market positioning analysis (A) positioning the real estate market value analysis Accurate market positioning, and thus lock on its target customers, is a prerequisite for selling real estate. Selling point and positioning are two different things, a clear positioning and selling points can not be called a real selling point. Firstly, accurate market positioning is a prerequisite for selling real estate. Accurate market positioning to identify the target customer is a prerequisite for selling real estate. With accurate market positioning, can be targeted to promote the latter part of real estate, we...
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...COMPETITION COMMISSION OF INDIA A REVIEW OF THE COMPETITION ISSUES IN THE REAL ESTATE SECTOR: AN ANALYSIS OF THE POSITION POST DLF CASE INTERNSHIP REPORT DECEMBER 2012 SUBMITTED BY: Kirti Dashora, IV Year, Gujarat National Law University (GNLU), Gandhinagar A REVIEW OF THE COMPETITION ISSUES IN THE REAL ESTATE SECTOR: AN ANALYSIS OF THE POSITION POST DLF CASE ACKNOWLEDGEMENTS The successful completion of this project could not have been completed without the valuable guidance and insights of many people. I would like to thank Mr. Yogender Chaudhary, Adviser (Law) for guiding me throughout my internship period. I would also like to thank Ms. Bhawna Gulati, Deputy Director (Law) for providing me helpful suggestions regarding the project. I also thank all the officers in the Commission who provided knowledge of the working of the Commission during the rotation exercise. The library staff also provided help whenever it was required. Page 2 A REVIEW OF THE COMPETITION ISSUES IN THE REAL ESTATE SECTOR: AN ANALYSIS OF THE POSITION POST DLF CASE TABLE OF CONTENTS ABSTRACT…………………………………………………………………………………5 OVERVIEW OF THE REAL ESTATE SECTOR IN INDIA…………………………..….6 Regulation of the Sector………………………………………………………..……7 The Real Estate (Regulation and Development) Bill, 2011………………………....7 ABUSE OF DOMINANCE IN THE REAL ESTATE SECTOR……………………..……9 Relevant Market…………………………………………………………………..…9 Assessment of dominance………………………………………………………..….9 Abuse of dominance……………………………………………………………...
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...recommendation is that each consultancy report is certainly required to have a specific market point and to include a PEST analysis of the company. After that, it would be necessary to have a comparison and a clear benchmarking between John West and its competitors and a feasibility analysis. Furthermore, the solution section should include not only the proposals of a different fishing method but also the financial impact that each one of these methods could have on the company and how each one of these methods could help the company to improve its products’ quality and its sales. Finally, since the problem is recognized and the consultancy group tries to solve it, the advertisement should not be only as a reference but it should be part of the solution. 1. Specific market point and PEST analysis Reading through the project it is not clearly comprehensible that the report is based in United Kingdom’s market. The result of this fact on the consultancy report is that we do not know the exact competitors, the exact consumers, the specific market pool and it is reasonable that the SWOT analysis is not as accurate as it could be and of course the PEST analysis is totally absent. The PEST analysis is necessary, because it would give us information especially about the social and technological factors that could help for the solution of the problem either showing the consumers’ needs and demands or establishing the capability of the technology. 2....
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... a) There is attention of students when we teach b) There is some REGULAR Written Work for when note book checking comes 3. Give enough no. of examples in all the discussions 4. Application Questions to be developed on the basis of the ‘Projects’ given at he end of each chapter. 5. All Application questions to be Answered Only ‘With Reference to India’. PROJECTS I DEMAND ANALYSIS 1. Student to choose only NON ELECTRONIC ITEM to make its Technical Feasibility simple and possible. ENCOURAGE STUDENTS TO TAKE UP SERVICES WHICH ARE EASY TO EXPLAIN 2. No ATM based or Govt. utility to be set up like phone company or banking service as , the project is researched in and done in Dubai where it is not allowed to the Private sector. 2. MAJOR HEADINGS OF THE PROJECT IN THE RIGHT ORDER:Stick to this Given Order Only A. ‘ENTRPRENEURSHIP PROJECT’ page with student’s name and section B. CONTENTS C. Certificate Page: “ I……… am a bonafide student of XII’…’ and have completed the project titled ‘ here topic should come’ as per the CBSE guidelines as per the Board pattern. Teacher in-charge Internal Examiner Name-------- Name--------- Date-------- Date------- Signature------ Signature------- ...
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...SIP PROJECT REPORT ON CONSUMER BEHAVIOR TOWARDS WHIRLPOOL OF INDIA LTD (REF. CATEGORY) SUBMITTED BY: GOLAM AHAMED ROSUL ENROLLMENT NO: 030101013 UNDER THE GUIDANCE OF: PROF. MALAY BHATTACHARJEE ACKNOWLEDGEMENT My first experience of Summer Internship Project on CONSUMER BEHAVIOR TOWARDS WHIRLPOOL OF INDIA LTD (REF. CATEGORY) has been successfully done, thanks to the support of everyone. I would like to acknowledge all the people who have helped us in this project. However, I wish to make special mention of the following. First of all I am thankful to our Prof. Mr. Malay Bhattacharya under whose guideline I am able to complete our project. Throughout my project he gave through instruction regarding the project and different sources. And of curse Mr. Yogesh Kumar being a company mentor he provided me all the essential information, holds the same space of honour. I am wholeheartedly thankful to them for giving me their valuable time & attention and for providing me a systematic way for completing my project in time. I must make special mention of Mr. Google, who gave me the secondary data for my research and helped me a lot to complete the project. PROJECT REPORT ON CONSUMER BEHAVIOR TOWARDS WHIRLPOOL OF INDIA LTD. (REF. CATEGORY) Page 2 MENTOR’S APPROVAL Date: To whom So Ever It May Concern Subject: CERTIFICATE OF PROJECT COMPLITION Management Trainee’s Name: GOLAM AHAMED ROSUL Project Title: CONSUMER BEHAVIOR TOWARDS WHIRLPOOL OF...
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...MKT 348 CONSUMER BEHAVIOR PROJECT GUIDELINES General Overview All students must complete a consumer behavior project that will be due at the end of the semester. The purpose of this project is to provide you with the opportunity to: * Examine a specific consumer behavior in detail as experienced/practiced by consumers personally and directly * Gain experience in collecting and analyzing primary consumer data * Apply some of the important concepts and knowledge acquired in the course to derive practical, managerial insights about the behavior you have examined * Work through differences of opinions, work habits, schedules, and so on characteristic of a group dynamic to produce a quality final report Group Formation Students must complete the project in self-selected as opposed to professor assigned groups of 4 students. These groups should be formed as early as possible (as soon as the enrollment stabilizes around the third week of the semester). Groups must elect one designated member, who will be responsible for all project online submissions/uploads. For the most part of the semester, you will need to meet outside the class to work on project-related tasks. Additionally, to ensure that you have adequate time to meet with your group to work on the project, three project workshop days (refer to syllabus) have been scheduled during class time. Topic Selection Although your group can pick the project topic, you are strongly encouraged to...
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...UQ Business School MKTG7510 Market and Consumer Research Introduction to SPSS Course Coordinator: Dr Ravi Pappu Introduction to SPSS This is a brief on how to use SPSS. The purpose of this chapter is to introduce you to SPSS. You are encouraged to actively access the interactive help of SPSS and ask your tutor questions if you get lost. You are expected to spend time outside of class (i) familiarising yourself with SPSS and (ii) completing the homework exercises to complete the Assignment 2 (Research Report) for assessment (20% of your MKTG7510 Grade). SPSS is accessible in all computer labs in Building 39A and 35. Please check current times of access to the computer labs and plan your study time accordingly. 1. How to create a new project? (1) Click on the ‘Start’ menu. Click on ‘All Programs’. (2) You will find the folder ‘Data Analysis and Stats Programs’ - click it to open the folder. (3) Click on the ‘IBM SPSS statistics’ folder. Click on the ‘IBM SPSS Statistics’ icon. (4) Once SPSS is open, the screen (see Fig. 1) asks you what you would like to do: either type in the data manually, or find an existing data file (as circled below). Figure 1: Create a New Project MKTG7510 Market and Consumer Research S1-2014 P. 1/20 2. What are the main components of an SPSS ‘project’? When you open a new ‘project’ you will see the Data Editor window where the raw data are visible. However, there are multiple windows that allow you to interact with the data...
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...Comprehensive project synopsis Title of the project-Consumer analysis driven market analysis pursued by NOKIA,SAMSUNG and LG mobile phones. Abstract-In recent year,adoption of mobile phone devices dramatically increased so fast in india. Having a mobile phone,during 1990,in india considered as luxury. It was owned by rich class businessmen and officers. But reduction in service charges and cost of the handset made it ubiquituos throughout india. Now,Mobile phones have become a part of life of every indian people. It totally realized indian consumers’ hidden needs about to take care of business works and beloved ones. It unveiled other unsought needs likewise messaging,recreation,gaming,and surfing internet etc. due to the other benefits mobile phone s are no longer a device only to make a call but also for other stuffs. Nowadays mobile phones are purchased not only on the basis of its core benefit but also on the basis of its other multi featured facilities. Introduction-India has come in a close second in the sale of mobile phones in the year 2006.china has led the race of mobile sales being the heighest in the world. In India however,the GSM phones rule over the CDMA Handsets. Leading the categories are Nokia, SAMSUNG,LG,SONY Ericssion,MOTOROLA and blackberry. GSM handsets are more preferred over CDMA handsets because of its attribute of portability with every SIM cards. But only three major mobile phone manufacturing companies rule over Indian mobile phone device...
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...Introduction Hindustan Unilever Limited (HUL) is India's largest Fast Moving Consumer Goods Company with a heritage of over 80 years in India and touches the lives of two out of three Indians. With over 35 brands spanning 20 distinct categories such as soaps, detergents, shampoos, skin care, toothpastes, deodorants, cosmetics, tea, coffee, packaged foods, ice cream, and water purifiers, the Company is a part of the everyday life of millions of consumers across India. HUL works to create a better future every day and helps people feel good, look good and get more out of life with brands and services that are good for them and good for others. By combining multinational expertise with our deep roots in diverse local cultures, HUL is continuing to provide a range of products to suit a wealth of consumers. HUL is thriving to strengthen strong relationships in the emerging markets as they believe that it will be significant for the future growth of the organization. With these economic and social objectives in mind HUL started project Shakti to tap the vast market of rural India. Project Shakti Intense competition and saturated urban markets made FMCGs look at rural markets. 70% of India’s population lives in rural areas and therefore they hold great potential notwithstanding the low income levels. Government measures like loans waiver, national rural employment guarantee scheme (NREGS) and higher minimum support price for agriculture produce have resulted in higher disposable...
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...China based on age, gender, education, income, marital status, children, and access to internet. This study also targeted the market share of computer sales. The next study was the Chinese Laptop User Survey (CLUES) used to segment a survey of both laptop owners and those who were planning to purchase one within the next year. Similar to this was Project Compass which instead segmented owners and potential owners of all multimedia devices in eight different countries. This led to the next problem of an information overload making Lopez’s decision much more difficult. The problem with too much data in this case is because the two studies CLUES and Project Compass both lay out many different segments that can be targeted. Lopez must decide which segments to target based on his analysis. Him and his team needed to decide which studies provided the relevant data to find the best possible market segment. Information Analysis: Need Identification VAIO provides an interesting approach for satisfying their customer’s needs. In China Sony had already established itself as a premium brand. The first attempt to attract and maintain consumers was through the approach that the computer is for those who want a premium product and are...
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...Video Analysis: CanGo Weeks 3&4 Video Analysis: CanGo Weeks 3&4 Consolidated Consultants Martin Donohue Laura Guzman Malvin Henry Yvette Feliciano-Rodriguez Ryan Haryanto BUSN460 Senior Project DeVry University Professor Mozinski 3/31/2013 Introduction CanGo is an up and coming successful online organization, with much to consider in order improving its current processes. There are various problems within CanGo that are limiting the continued success that the company desires. CanGo must analyze what is in place currently with their technology, customer service process, marketing, etc. CanGo lacks discipline and leadership with successfully planning for the implementation of new projects and the ability to see them through. Much research must and should be conducted in order to identify how to proceed and what is necessary to obtain the proper results. 1. CanGo lacks results * This can be referred to as problem recognition. Why is it that customers are not buying a particular product? Why are there a high percentage of customers who do not complete their orders? Does this have to do with the way the product is being presented, or does their decision have to do with personal issues? A way to recognize these issues would be to conduct surveys. a. Recommendation- Know who your target market is so that you won’t advertise and sell the product to the wrong audience. CanGo should conduct a survey so that it may identify who our target market...
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