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Executive Summary
In view of Cox (2003), coming up with a decision on the holiday destination has been a common challenge among many people. This is so as a result of the number of options that an individual might be faced with. The individual might as well find it challenging to decide on the specific activity that they want to carry out during the holiday, which in cases presents itself with multiple activities which a single destination might not meet. However, the decision matrix gas in great way helped people in the process of decision making. This paper looks at the process of designing a decision matrix and how to evaluate the most likely decision an individual is likely to make, the weaknesses of the matrix and the possible causes of the lack of accurateness of the decision matrix.

Table of Contents Executive Summary 2 Introduction 4 The 6 holiday options presented to 3 people to choose from 4 Holiday Options Decision Survey for 3 People 5 Application of compensatory decision rule 8 Analysis of Personal Characteristics leading to holiday choices 9 Conclusion 11 References 12

Introduction
Most people definitely would love to take some time during their holidays season, just to get away from their routine lifestyle; could be work or studies, in order to have fun and enough rest, get to learn new things, partake their favourite hobbies and sports, and take exotic dishes (New Zealand, 2007). All this is a bid to break the monotony that comes with a regular daily course of life that one spends. It therefore implies that if one is to go on vacation, they need to consider a number of determining factors. Where to spend the vacation, what to do during the holiday, determining whether the holiday package is affordable and secure are vital factors that greatly impact the success or failure of achieving one’s desire for going for a