Premium Essay

Consumer and Food Waste

In: Other Topics

Submitted By kjesani
Words 2960
Pages 12
Consumers and food waste – a review of research approaches and findings on point of purchase and in-household consumer behaviour
Aschemann-Witzel, Jessica1; de Hooge, Ilona2; Amani, Pegah3; Bech-Larsen, Tino1; Jenny,
Gustavsson3

1

MAPP - Centre for Research on Customer Relations in the Food Sector, Aarhus University,
Bartholins Allé 10, DK-8000 Aarhus C, Denmark.
2
Wageningen University, Hollandseweg 1, 6706 KN Wageningen, Then Netherlands.
3
SP Technical Research Institute of Sweden - Food and Bioscience, Box 5401, SE-402 29,
Göteborg, Sweden.

Paper prepared for presentation at the EAAE-AAEA Joint Seminar
‘Consumer Behavior in a Changing World: Food, Culture, Society”
March 25 to 27, 2015
Naples, Italy

Consumers and food waste – a review of research approaches and findings on point of purchase and in-household consumer behaviour

Introduction
Around a third of the world´s food is wasted at various steps of the supply chain (FAO, 2011).
In Europe, the largest and increasing share is wasted at the consumer level (EPRS, 2014). The issue has gained considerable public attention in the past years, with a large number of initiatives developed by different stakeholders such as policy makers, retailers (e.g. France,
Intermarché, 2014) and NGOs (e.g. Denmark, Stop spild af mad, 2014), and research projects that have and are exploring the issue (CONANX; FUSIONS). Furthermore, the European
Parliament has called for 2014 to be the ‘year against food waste’ (EP, 2014). It is known that consumers avoid deformed food (Loebnitz & Grunert, 2014) and foods close to the best before date (Tsiros, 2005) in the choice situation, while consumer food safety concerns
(Watson & Meah, 2013), storage facilities (Terpstra et al., 2005), family practices around meals and leftovers (Cappellini & Parsons, 2012) and planning capabilities (Stefan et al.,
2013)…...

Similar Documents

Premium Essay

Food Waste Concern in Global Retail Industry

...themselves at the crossroad of so many issues – one of them, food waste. It can cost retailers up to 4% of their business revenue (Weber et al., 2011). Given the need to be profitable and competitive throughout the future, this matter cannot continue to be ignored. According Gustavsson et al. (2011), food waste is a global predicament of stunning proportion underlying reasons differs between countries. The author stress out that food waste in industrialized countries is dominated by retail and consumer waste whereby high losses at the post-harvest and processing stage due to spoilage in warm and humid climates resulting from the lack of modern transport and storage infrastructure. Kaye (2011) in his writing states that, despite the rising prices of the commodity, the problem of food waste is not about the supply, but of distribution channel and efficiency. Various factors contribute to food waste. Kaye (2011) comments that American restaurant portions are only proper for a buffet but not a sensible meal; confusing labeling on food products that lead many consumers to dispose food products that are still edible; government regulations that get in the way of donating food to charities; and marketing schemes that encourage the purchase of large quantities that even the most famished households cannot consume before the food spoils. Statistics of Global Food Waste If this problem persist without any measures to be taken, food inflation is going to reach severe high by 2030......

Words: 2112 - Pages: 9

Premium Essay

Factors Related to Consumers’ Preferences of Fast Food Products in Bangladesh: a Case Study

...FACTORS RELATED TO CONSUMERS’ PREFERENCES OF FAST FOOD PRODUCTS IN BANGLADESH: A CASE STUDY Dr. Nazrul Islam Professor, Department of Business Administration East West University, Dhaka, Bangladesh Fax: 880-2-8812336 Email: nazrulislam@ewubd.edu G. M. Shafayet Ullah MBA Student East West University, Dhaka, Bangladesh Email: shafayet_ewu@yahoo.com & Syed Tufikul Bary Abu Nasim MBA Student East West University, Dhaka, Bangladesh Email: syed.nasim.bd@gmail.com Correspondence: Dr. Nazrul Islam, Professor Department of Business Administration East West University 43 Mohakhali C/A Dhaka 1212, Bangladesh Fax: 880-2-8812336 Email: nazrulislam@ewubd.edu FACTORS RELATED TO CONSUMERS’ PREFERENCES OF FAST FOOD PRODUCTS IN BANGLADESH: A CASE STUDY Abstract Fast food is a high growing industrial sector of Bangladesh as it is concerned with the tastes and habits of the people. The food-taking habit has been changing very fast among the people of Dhaka - the capital city of Bangladesh over last decade. The reasons could be attributed by the increase of awareness, growth of education, development of information technology, and expansion of television and print media in Bangladesh. This paper aims at identifying the preference factors of fast food consumers living in Dhaka city. This study was conducted among the university students who are used to take fast food at their leisure time. To conduct the study, a total of 250......

Words: 10438 - Pages: 42

Premium Essay

Consumer Food Service

...CONSUMER FOODSERVICE IN MALAYSIA Euromonitor International October 2012 CONSUMER FOODSERVICE IN MALAYSIA Passport I LIST OF CONTENTS AND TABLES Executive Summary ..................................................................................................................... 1 Malaysians Spend More on Foodservice .................................................................................. 1 Increases in Prices Hit Consumers ........................................................................................... 1 Multinational Brands Maintain the Top Positions, But Local Companies Progress Well ........... 1 Increasing Trend of Dining Out ................................................................................................. 1 Positive Outlook for Multinational and Local Foodservice Companies...................................... 2 Key Trends and Developments .................................................................................................... 2 Rising Prices Affect Consumer Confidence .............................................................................. 2 Government and Private Sector Inject Growth Into Foodservice .............................................. 3 Healthier Choices for Consumers in Restaurants ..................................................................... 5 Foodservice Companies Compete for Customers Through Online Coupon Giveaways........... 6 Tackling Halal Issues in 2011 ....................

Words: 11310 - Pages: 46

Premium Essay

Consumer Perception Towards Organic Food

...Systems, 2012 Consumer Perception Towards Organic Food Products in India T. Bhama and Vedha Balaji1 Management Studies, Christ University, Bangalore 1 Institute of Management, Christ University, Bangalore E-mail: bhama.t@christuniversity.in; vedha.balaji@christuniversity.in ABSTRACT Consumers worldwide are becoming health conscious and are concerned about nutrition (Hart, 2000) and the quality of food consumed. Consumers are also increasingly concerned with food safety issues taking into consideration, the recent salmonella case in Germany and elsewhere. Gil, Gracia and Sanchez (2000) have investigated that consumers are getting health conscious and are paying more attention to quality of food consumed. Therefore, food must deliver an added value that are sought after by consumers besides basic hedonistic and functional needs such as nutrition, taste, health, favorable price-quality ratio, etc., in the selection of food. This added value may be perceived in the form of ecological, social and individual benefit. A study on consumer perception towards organic food products may add insight into the nascent but emerging organic food industry in India. The review of related literature in the area of organic food products and consumer perception studied has provided many insights for the study. It has also provided direction in designing the present study. A number of researchers have identified various factors that influence consumer perception of organic food products......

Words: 1895 - Pages: 8

Premium Essay

Demand Creation of Online Services for B2B and Consumer Market – Food Delivery in Vietnam

...DOAN NGOC HA DEMAND CREATION OF ONLINE SERVICES FOR B2B AND CONSUMER MARKET – FOOD DELIVERY IN VIETNAM Master of Science Thesis Prof. Olavi Uusitalo has been appointed as the examiner at the Council Meeting of the Faculty of Business and Technology Management on January 9th, 2013. ABSTRACT TAMPERE UNIVERSITY OF TECHNOLOGY Master’s Degree Programme in Business and Technology Management DOAN NGOC, HA: Demand creation of online services for B2B and consumer market – Food delivery in Vietnam Master of Science Thesis, 75 pages, 4 appendices (4 pages) January 2013 Major: Industrial management Examiner(s): Professor Olavi Uusitalo Keywords: online service, customer demand, B2B and consumer market, online marketing, food delivery The evolution of the Internet and the dynamic of the economy nowadays have created opportunities for young companies to enter the online market. The source of these opportunities comes from the changes of customer behavior as they get used to the digital world. New Internet-based products and services are created to offer more and more benefits to customers. Interestingly, the dynamic of the market does not only come from the changes of customer behavior but also from the fast development of technology and innovative ideas. Successful products and services even shape the behavior of customer in using Internet. It can listed here the famous examples of Amazon in changing online purchasing behavior of customer or Facebook in changing the way people......

Words: 28772 - Pages: 116

Free Essay

Lack of Consumer Awareness About Processed Food Items

...Lack of Consumer Awareness about Processed Food Items ABSTRACT In India, frequently customers purchase food items without being fully aware of the negative side-effects of the ingredients because of lack of knowledge and under the influence of clever marketing strategies. This research has been taken up on “Noodles” which contains Mono Sodium Glutamate (MSG). Exploratory research methodology was adopted with primary data collected mostly in Bangalore. Our research reveals that there is a large ignorance about the possible negative side effects of MSG. Surprisingly many say that they will continue to purchase the items because they are not convinced. The research is of great importance for consumer protection. It should help the authorities in formulating suitable guideline for product promotion. KEY WORDS: Consumer ignorance, Food, Noodle, MSG Introduction Customers are either consumers themselves or purchasers on behalf of the consumers. It is nothing but natural to assume that customers purchase products which are best suited for them and what they consider value for money. However, there can be situations when a customer buys a product without being fully aware of the pros and cons of using the particular product. This may be trivial for a simple purchase of low value item. But it can be particularly serious in case of food item. The question is - are all customers well aware of the negative effects of such products? Who should educate......

Words: 1355 - Pages: 6

Premium Essay

Spanish Consumers' Perception of Functional Foods

...Medina Oisin Halpin Leyre Santana León Universidad Carlos III Madrid 8.11.2013 Spanish Consumers‘ Perception of Functional Foods – A case study of Puleva Omega-3 Spanish Consumers‘ Perception of Functional Foods – A case study of Puleva Omega-3 Table of Contents 1. Introduction 2 1.1. Presentation of the Problem 2 1.1.1. Focus of our Study 2 1.2. Purpose of the Thesis 3 1.2.1. Research Question 3 1.3. Clarification of the Main Concepts 3 1.4. Structure of the Thesis 4 2. Methodology and Theory 5 2.1. Methodology 5 2.1.1. Research Design 5 2.2. Method 8 2.3. Research Techniques 8 2.3.1. Laddering 8 2.3.2. Questionnaire 10 3. Potential Conclusions 14 3.1. Recommendations to the Ebro Puleva Company 16 Appendices 17 Appendix 1 – Types of functional food. 17 Appendix 2 – SWOT Analysis of PO-3. 17 Appendix 3 – Purposes of Mixed Methods Research. 18 Appendix 4 – Hypothetical Laddering Interview + MEC 19 Appendix 5 – The Questionnaire Design. 20 Bibliography 32 1. ------------------------------------------------- Introduction Consumers increasingly believe that what they eat directly affects their state of health (Mollet and Rowland, 2002). Foods are no longer intended to only satisfy hunger and provide vital nutrients; they are also called upon to improve the general condition of the body (e.g. pre- and probiotics) and......

Words: 8078 - Pages: 33

Premium Essay

The Impact of Fast Food Advertisements on Consumers’ Buying Behavior

...The Impact of Fast Food Advertisements on Consumers’ Buying Behavior Syafiqah Abstract Media are the most powerful tool of communication to advertise products and services of companies. Thus, types of media used are important in order to determine the effectiveness of advertisements. The aim of the present study is to examine the impact of fast food advertisements on consumers’ buying behavior. There are two main objectives of the paper which i) to examine the influence of fast food advertisements on IIUM students’ purchase decision and ii) to investigate the media preferences of IIUM students. The convenience sampling method used to collect data and 105 questionnaires distributed to IIUM students. The finding shows a positive relationship between fast food advertisements and consumers’ buying behavior. Besides, the finding reveals that, TV advertisement is the most preferable media among IIUM students. Keywords: fast food advertisements, consumers’ buying behavior The Impact of Fast Food Advertisements on Consumers’ Buying Behavior Introduction Background of the study For the past several years, the pattern of fast food consumption increasing tremendously among the young generation in Malaysia. The increase in the number of fast food outlets around Malaysia is proven as the growth of the Malaysian fast food industry. Among popular fast food restaurants in Malaysia are MC Donald’s (McD), Kentucky Fried Chicken (KFC), Subway, Pizza Hut and many more. According to......

Words: 3323 - Pages: 14

Premium Essay

Food Waste

...‘Wasting our Food’ 1) The Problem with Wasting Food • Families are wasting £680 a year on throwing away foods we can still eat • We are throwing away 8.3 million tonnes of food from our homes every year • On average £50 of food is wasted per average family every month • All of the wasted foods are dumped in landfill sites • The rotting food releases methane & Co2 into the air • Half of the food wasted could have been eaten if only we followed the out-of-date on packaging 2) Why do we throw away so much food? • We are using too much food to make meals for families, food may still remain in pans or bowls for self-serving • Not keeping fruits in fridges, so they become more soft or gone off quicker • Not freezing foods which you are not going to eat for a while • Not following the ‘use by date’ • Putting new foods in front of older foods in the fridge or cupboard • Overestimating our shopping • Throwing away leftovers which can be used for something else 3) The Benefits of ‘Not Wasting Foods’ • If everyone stopped wasting food, it would have the same Carbon Impact as taking of 1 in 4 cars off the road in the UK • It will save you money 4) What are Groceries & Food brands doing about this? • Most of the major supermarket retailers in the UK welcome the campaign and have committed to work with WRAP to identify ways they can help us, their customers, to reduce the amount of food......

Words: 489 - Pages: 2

Free Essay

Food Waste Catering Dutch

...Reduction of food waste in the Dutch catering sector | Author: Han Soethoudt [ Auteur: Han Soethoudt ] | Report no. 1335 | Title | Reduction of food waste in the catering sector | Author | Han Soethoudt | Number | Food and Biobased Research number 1335 | ISBN-number | ISBN no. 978-94-6173-336-8 | Date of publication | Date of publication August 2012 | Confidential | No | OPD-code | 6239021000 | Approved by | Toine Timmermans | | Wageningen UR Food & Biobased Research | P.O. Box 17 | NL-6700 AA Wageningen | Tel: +31 (0)317 480 084 | E-mail: info.fbr@wur.nl | Internet: www.wur.nl | | © Wageningen UR Food & Biobased Research, institute within the corporation Stichting Dienst Landbouwkundig Onderzoek (Foundation Service Agricultural Investigation) | Alle rechten voorbehouden. Niets uit deze uitgave mag worden verveelvoudigd, opgeslagen in een geautomatiseerd gegevensbestand of openbaar gemaakt in enige vorm of op enige wijze, hetzij elektronisch, hetzij mechanisch, door fotokopieën, opnamen of enige andere manier, zonder voorafgaande schriftelijke toestemming van de uitgever. De uitgever aanvaardt geen aansprakelijkheid voor eventuele fouten of onvolkomenheden.All rights reserved. No part of this publication may be reproduced, stored in a retrieval system of any nature, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher.......

Words: 11231 - Pages: 45

Premium Essay

Current Problem of Hk Food Waste Recycling

...Huge Difference between amount of food waste produced and amount recycled: % of recycled food waste: <1% From the view of restaurant and Property management company of housing estate: * High Cost of handling food waste Extra operational costs to hire company for classification of waste, and transportation of waste to waste management company * Difficulties in handling the waste Storage problem: Bad and stinky smell due to decay of food. Special container and good ventilation system can solve this problem, but those items are self financed which increases the restaurants' operational costs. Timing for collection: Food waste is only collected by recycling company in specific dates and time, implying that restaurant bear the responsibility to for storage of the food waste. It occupies space, hinder normal business operations and create hygienic problem. Transportation problem: Special Container and bad odor problem mentioned above, besides, if trucks are rented, it may involve hygienic problem and clean-up fee because of the bad odor remained in the trucks. Also, as water occupies about 80%1 of food waste, heavy weight becomes a booster for transportation cost. * Economies of Scale The cost for waste management company follows the economies of scale, which greater recycling amount implies a cheaper handling cost per unit. Under the circumstances of insufficient amount of food waste supplied, operation cost increase which leads to lower of......

Words: 263 - Pages: 2

Free Essay

Before and After Effects of Fast-Food Advertisements in the Perspectives of Consumers/Consumption Behavior

...Research Title/Topic: Before and After Effects of Fast-Food advertisements in the perspectives of consumers/consumption behavior Introduction Food advertisements of different fast-food chains have always exerted massive amount of efforts to make their “ads” appealing and effective to the mass. From commercials, to billboards, to newspapers and etc., their advertisements caught the attention of consumers and it definitely paved way to make their sales at its peak. The problem is, sometimes, types of advertisements such as glittering generality, bandwagon and the like lead to giving false hopes to people for the sake of money. It even has come to a point where these companies prioritize “quantity over quality” that even the said advertisements lead to deception. The emerging world of advertising is inevitable and definitely uncontrollable. We, as consumers have been left with deciding whether to trust or to believe what the advertisements tell us. The effects of these food advertisements could trigger either positively or negatively in our lives. We become molded of these advertisements until they finally influence our lifestyle. We kept on being amazed and driven to purchase these products without knowing what it will affect us. This research will be beneficial especially to people who are fond of eating at fast-food chains. This research will identify how much our sensory and cognitive perception is affected by these food advertisements as well as its effect on our......

Words: 3531 - Pages: 15

Free Essay

Food Waste

... "Food Waste" United Nations Environmental Program. 2015. September 14, 2015. http://www.worldfooddayusa.org/food_waste_the_factsm. This site has structural information about how much food is being wasted in the United States of America and the damages happening to the environment. This article is written this year so most of the information is accurate, with all their resources being correct. This article is written by the UNEP showing the problems in America surrounding food waste. " Food Waste 2015 http://www.worldfooddayusa.org/food_waste_the_factsm. Is Becoming Serious Economic and Environmental Issue"Food waste has become an issue nowadays. New York and Washington DC is suffering from hunger. About 32 million metric tons is going to waste every year. Wit all this food going into waste it could saved thousands of dollars and save. This Article has so many good information to support the problem I'm researching. “Food Waste" United Nations Environmental Program. 2015. September 14, 2015. http://www.worldfooddayusa.org/food_waste_the_factsm.so many lives out there. This article talks about how the environment is being destroyed with too much food waste acid. When food is disposed in a landfill it rots and becomes a significant source of methane - a potent greenhouse gas with 21 times the global warming potential of carbon dioxide. The United States spends so much money they need to learn how to consume. Food......

Words: 411 - Pages: 2

Premium Essay

Bioethanol Production from Food Waste

...Ethanol Production From Food Waste A PROJECT REPORT Submitted in partial fulfillment of the requirements for the Award of the Degree of Bachelor of Technology (Biotechnology) Under the Guidance of Dr. S.M. Bhatt (Associate Professor) Department of Biosciences By Abhishek Agarwal Registration No. 10809065 Roll No. RB18B2A07 Department of Biotechnology Engineering Lovely Professional University Phagwara –144401 November 2011 CERTIFICATE This is to certify that Abhishek Agarwal bearing Registration no. 10809065 has completed minor project titled, “Ethanol Production from Food Waste” under my guidance and supervision. To the best of my knowledge, the present work is the result of her original investigation and study. No part of the dissertation has ever been submitted for any other degree at any University. The dissertation is fit for submission and the partial fulfillment of the conditions for the award of degree of Bachelor of Technology. Date Dr. S.M. Bhatt Assistant Professor Biometric Id 14722 Lovely School Of Bio Sciences Lovely Professional University Phagwara, Punjab. DECLARATION I,Abhishek Agarwal , student of Btech Biotech+M.B.A., under Department of Biotechnology Engineering of Lovely Professional University, Punjab, hereby declare that all the information furnished in this minor project report is based on my...

Words: 4340 - Pages: 18

Premium Essay

Consumer Behaviour for Orgainc Food

...An Organic Centre Wales project Consumer Attitudes towards Organic Food Survey of the General Public Executive Summary October 2010 Author Chris Timmins, Beaufort Research, Cardiff Better Organic Business Links The BOBL project is designed to support the primary producer in Wales and grow the market for Welsh organic produce in a sustainable way. The project will develop new, emerging and existing markets for organic produce whilst driving innovation, at all levels, within the supply chain. It will strive to increase the consumer demand and markets for organic produce, especially in the home market whilst also ensuring that the primary producers are aware of market demands. The project will provide valuable market information to prim ary producers and the organic sector in general. The overall aim is to support a thriving Welsh organic sector so that the benefits of WAG investment in the Organic Farming Scheme to generate agri-environmental benefits, and in the Welsh Organic Action Plan to support rural development and sustainable food production, can be fully realised. Delivery of the project is divided into five main areas of work:      Driving innovation Consumer information and image development of organic food and farming in Wales Market development Market intelligence Addressing key structural problems within the sector. For more information on this report or other BOBL activities please contact: Sue Fowler, Director......

Words: 2517 - Pages: 11