Premium Essay

Crisis Communication Critique Paper

In: Business and Management

Submitted By CnCsMom
Words 899
Pages 4
On January 29, 2015, Anthem Healthcare learned of a cyber attack on their Information Security systems. This affected almost 80 million customers and employees. The information they believed that has been hacked are names, dates of birth, Social Security numbers, health care ID numbers, home addresses, email addresses, employment information, including income data. They have no reason to believe credit card or banking information was compromised, nor is there evidence from this time that medical information such as claims, test results, or diagnostic codes, was targeted or obtained (anthemfacts.com)
Anthem showed concern by contacting the FBI immediately and reporting the issue. The FBI praised their follow-up efforts. I believe this is showing credibility; an expression of sympathy such as this reduces the number of claims against an organization (Cardon, 2014).
Anthem has created a website, www.anthemfacts.com that their customers and previous customer's pertinent information regarding the breach. They have also teamed up with All Clear ID, a leading and trusted identity protection provider, to offer 24 months of identity theft repair and credit monitoring services to current or former members of an affected Anthem plan dating back to 2004 (anthemfacts.com). AllClear ID is ready and standing by if you need identity repair assistance. This service is automatically available to you with no enrollment required. If a problem arises, simply call and a dedicated investigator will do the work to recover financial losses, restore your credit, and make sure your identity is returned to its proper condition. For additional protection, and at no cost, you may also enroll in the AllClear PRO service at any time during the 24-month coverage period. This service includes credit monitoring and an identity theft insurance policy.
This is a great example of explaining their

Similar Documents

Free Essay

Crisis Communication

...CRISIS COMMUNICATION The BP Oil Spill Abstract: The subject of my critique is regarding the analysis of British Petroleum's public relations strategy and its portrayal in the media during the 'Deepwater Horizon' oil spill that occurred on April 20, 2010. The author is anonymous and has laid out the importance of good communication during major crises. He gives examples of the Johnson & Johnson Tylenol product tampering and the Exxon Valdez oil spill and then compares them with the BP Oil Spill. He points out well the inadequacies of the BP's public relations team and how scholars address the importance of understanding media relations, framing and the public emotional response. The author has presented many examples of scholars' thoughts but according to me falls short of discussions and the perception of the public, their emotions and the manner in which they (the public ) could be affected during such huge crises and thus the importance of public relationsof organizations from the normal public perspective. The public who invests in such organizations shouldn't feel that they are being fooled/cheated. Further during his research the author has presented the importance of pre-crisis phase and how to analyze each crisis situation. The Critique: In the point of 'Public perception, framing and media relations' the author focuses on audience-centered perspective in crisis situations. Here I personally acknowledge the point made by Jim and Pang which explains that understanding...

Words: 573 - Pages: 3

Premium Essay

Crisis Communication

...Crisis Communication Critique Paper Dewonda Norman Indiana Wesleyan University EL22014 COM-325-01D: Communications in Business Date: December 8, 2014 Terry Tolliver I have read and understand the plagiarism policy as outlined in the syllabus and the sections in the Student Bulletin relating to the IWU Honesty/Cheating Policy. By affixing this statement to the title page of my paper, I certify that I have not cheated or plagiarized in the process of completing this assignment. If it is found that cheating and/or plagiarism did take place in the writing of this paper, I understand the possible consequences of the act’s, which could include expulsion from Indiana Wesleyan University. Crisis Communication Critique Paper Hurricane Katrina hit New Orleans on August 25, 2005. It was a category 2 tropical typhoon that devastated vast parts of the city. The canals that were in New Orleans were not built to withstand the typhoon. This typhoon caused canal breaches and pumping-station failures. This caused a great deal of flooding of about 80 percent of the areas in New Orleans. Hurricane Katina caused a great deal of damage and displacement of many residents. There was a lot of blame placed on the engineers and the federally built flood protection system. That system was supposed to protect the residents from Hurricane Katrina. New Orleans was settled on a high ground along the Mississippi River. An extension was created near Lake Pontchartrain to help bring...

Words: 974 - Pages: 4

Premium Essay

Critical Political Economy

...This essay intends to identify and explain the basis of the critical political economy approach to media analysis. This task will be achieved by first delivering a brief historical overview of this scholarly discipline. Additionally, and by way of a thorough inquiry of the pertinent literature, this paper will highlight the critical boundaries of this Marxist social theory. Moreover, this essay will contend that in an attempt to overcome these perceived limitations, contemporary proponents of the critical political economy of the media have in fact adopted a conciliatory position with the cultural studies approach. Indeed, this paper will deliver an understanding of the emergence of critical theory in social analysis. Consequently, through...

Words: 1082 - Pages: 5

Premium Essay

Post Crisis and Regulatory Response on Banking Regulation

...minimising the risk of bank failure and to maintain consumers’ confidence in the banking system. Banking Regulation: Objectives and Rationales The main objectives of banking regulation are to protect the investors and provide prevention of bank failures and depositor runs as well as minimisation of the risk of contagion that these may create.[3] The term regulation is used in a broad sense, Goodhart used it to refer to the different ways in which the activities of banks are monitored and controlled by governments and financial regulatory bodies.[4] Since it is difficult to establish the clear meanings of the term of regulation, there are two approaches taken by Evans[5] and also Hadjiemmanuil.[6] Beside, it is also important to understand the crisis management techniques available to bodies such as Financial...

Words: 3230 - Pages: 13

Premium Essay

Professional

...DOING BUSINESS IN ASIA, EUROPE, AMERICA I. Core Book: a. Week 2: - Core text Ch.7 (pp.192-221) b. Week 4a: - Core text Ch. 3 (pp. 60-84) c. Week 5a: - Core Text Ch. 13 pages 402-405 d. Week 7ab: - Core text Ch.14 (pp.433-438) - Core text (2008) pp. 13-15 and 60-61 e. Week 9ab: - Core text Ch. 14 & 15 - Core text Ch 16 pp.482-504 f. Week 11: - Core Text, Chapter 19, Pages 592-606 II. Other Book: a. Week 3a3b: - Read Moffet, M., Stonehill, A. & Eiteman, D. (2006) Fundamentals of Multinational Finance, Chapter 11, 12 & 13. - Deutsche Banks Global Registered Shares (pp.332-333). - Tirstup Biomechanics (Denmark): Raising Dollar Debt (pp.357-359) b. Week 5b - Sanyal (2001). International Management: A Strategic Perspective (Prentice Hall), Ch.2, pp.66-77 c. Week 6ab: - Read Moffet, M., Stonehill, A. & Eiteman, D. (2006) Fundamentals of Multinational Finance, Chapter 20 & Read Stanley Works & Corporate Inversion (pages 541-545) d. Week 7a 7b: - Moffat, Stonehill & Eiteman (2006). Fundamentals of Multinational Finance, Ch.19 - Gardner & Weirich (1992). Business Investigations: How CFOs can manage risk through information, Journal of Corporate Accounting & Finance, Vol.10, Issue 1, (pp.129-139). - Madura & Fox (2007). International Financial Management, Ch. 19, pp.652, 659-661 e. Week 8a : - Chetty, S. & Campbell-Hunt, C. (2004) ‘A Strategic Approach to Internationalization: A Traditional Versus a “Born-Global” Approach’, Journal...

Words: 1922 - Pages: 8

Free Essay

How and Why Is It Important for Businesses to Engage with the Media During a Crisis?

...* * How and why is it important for businesses to engage with the media during a crisis? What strategies are successful in external communications for business during such times? Compare & contrast two news stories which centre on a crisis for different businesses giving detailed analysis of each communications strategy. This Essay will begin by reviewing crisis definitions and message strategies. Next it will explore translation strategies used by organisations involved in a crisis to communicate with stakeholders. The essay will then consider Ford–Firestone’s tire failure crisis of 2000 as an example of poor crisis management, and contrast toy maker Mattel’s recall crisis of 2007 as an example of successful crisis management. It will first lie out the rhetorical context of each case before embarking on a detailed analysis equating the effectiveness of both firms’ external communications, and in the case of Ford-Firestone, how these might have been alternatively approached in order to avoid detrimental reputational damage. * Fink (1986, from King, 2000) defines an organisational crisis as ‘a situation that can potentially escalate in intensity, fall under close government or media scrutiny, jeopardize the current public image of the organisation or interfere with normal business operations.’ Pearson and Mitroff support this in their ‘five dimensions of a crisis’, explaining that the situation will be ‘highly visible, require immediate attention, have a surprise...

Words: 2837 - Pages: 12

Premium Essay

Direct-to-Consumer Communication by Pharmaceutical Organizations

...DIRECT-TO-CONSUMER COMMUNICATION BY PHARMACUETICAL Abstract This research paper presents an overview of the direct-consumer communication issues by pharmaceutical organizations. In addition, this paper examines some of the sectors that are rampant to litigation within this pharmaceutical industry. It illustrates why effective communication is essential for pharmaceutical organizations, because it greatly affects various levels of productions, reputations, revenues, public awareness, services, products and trademarks. It also includes a comprehensive synopsis regarding the development issues related to applying communications as part of corporate ethics, marketing, publicizing and sales strategy. The example illustrated in this paper is in relation to one of the largest lucrative industry sectors, but applies to all industry sectors and organizations offering both products as well as services. Furthermore, this paper validates an overview of how Johnson and Johnson, one of the world’s philanthropic and ethical leader in the pharmaceutical industry, continues to develop complex organizational issues, such as communications regarding their pharmaceutical marketing practices. Direct-to-consumer communication by pharmaceutical organizations Running head: COMMUNICATION BETWEEN THE PHARMACUETICAL INDUSTRY Communication is defined as “the process by which information is transmitted and understood between two or more people”(McShane & Glinow, 2010, p. 270) Effective communication is currently...

Words: 2644 - Pages: 11

Premium Essay

A Critical Review on Stability and Change: an Institutional Study of Management Accounting Change Written by Associate Prof. Dr. Siti Nabiha Abdul Khalid and Proffesor Robert W. Scapens

...This is a critique on the paper Stability and change: an institutional study of management accounting change written by Associate Prof. Dr. Siti Nabiha Abdul Khalid and Proffesor Robert W. Scapens Purpose The purpose of this paper, as stated on the first page, is to explore the relationship between stability and change within the process of accounting change. It focuses on the ceremonial implementation of value-based management and how key performance indicators can become decoupled from day-to-day activities which thereby creates a level of stability which can be ultimately contributed to the accounting change. Theoretical Framework This paper uses the framework set out by Burns and Scapens (2000) which is mainly based in Old Institutional Economics (OIE). In this paper institutions are defined as “The shared taken-for-granted assumptions which identify categories of human actors and their appropriate activities and relationships”. (Siti-Nabiha, A. and Scapens, R. (2005), Stability and change: an institutional study of management accounting change, Accounting, Auditing & Accountability Journal, Vol 18, No. 1, pg 46) Burns and Scapens argue that, when a particular management accounting practice is decided on, that over time this practice becomes accepted as “the way things are done”. The behaviour is disassociated from the original reason for the choice of this practice and comes to be applied in a rule-like manner and as a routine activity. The original...

Words: 2127 - Pages: 9

Premium Essay

Into

...University of Puget Sound School of Business and Leadership BUS 435 International Finance Professor Alva Wright Butcher Tues & Thurs 12:30-13:50 McIntyre 107 Spring Semester 2013 Office: McIntyre 111 I Office Hours: Phone: 253-879-3349 Tues and Thurs 2:00-3:00 FAX: 253-879-3156 Wed 9:30-10:30 And by appointment Note that I am always willing to schedule additional office hours by appointment. I check email frequently, so that is also a good way to communicate. If I do not respond to your email message, that means I did not receive it. Please send it again. Email: butcher@ups.edu Required Course Materials Text: Madura, International Financial Management, Abridged 10th Edition, South-Western, 2011 Book: Lewis Michael, Boomerang: Travels in the New Third World, Norton, 2011 Calculator: A calculator is required. A financial calculator would be preferable, as it would have functions for bond valuation, net present valuation (NPV), internal rate of return (IRR), present value (PV), and future value (FV). A suitable calculator, the HP10-B, is available in the bookstore for about $30. Harvard Business School Cases https://cb.hbsp.harvard.edu/cbmp/access/17920074 The above is the URL for Harvard Business School so that you can obtain discounted student pricing for the cases: Group Ariel S.S.: Parity Conditions and Cross-Border...

Words: 4483 - Pages: 18

Premium Essay

Entry of Foreign Banks Into Em

...The entry of foreign banks into emerging markets: an application of the eclectic theory Janek Uiboupin and Mart Sõrg University of Tartu Abstract In the current paper we discuss the applicability of the eclectic theory in explaining the entry of foreign banks into the Central and Eastern European (CEE) markets. We modify the Dunning’s eclectic model by adding the special case of financial liberalization and timing of foreign entry for emerging markets. In the empirical analysis we use a survey based study to analyze the entry process of foreign banks. Bank level data from Bankscope database is also used to analyze the financial advantages of foreign banks. The empirical analysis showed that the eclectic paradigm with modifications to ownership and location-specific advantages is applicable to explain the entry of foreign banks into transition markets. The analysis also indicated that the entry of foreign banks is more intensive during banking crises in the CEE countries. 1. Introduction The internationalization process of firms has been intensively studied since the 1960s. Due to the increase in international capital flows, foreign direct investments and international trade at that time, active development of international banking also began. In the transition countries, international banks have operated only since the beginning of the 1990s, after a significant liberalization of the financial market and elimination of entry barriers. At present foreign banks1 already have more...

Words: 5511 - Pages: 23

Premium Essay

Haha

...Course Particulars Faculty: Faculty of Administrative Science and Policy Studies Course Name: Seminar in Public Management Course Code: ADS656 Course Status: Core Program: Bachelor of Administrative Science (Hons) Credit Hours: 3 Contact Hours: 3 Lecturer: Hj Saudi Bin Hj Narani Contact: 0198825985, 082-678481 Email : saudina@sarawak.uitm.edu.my, sjnarani58@gmail.com ------------------------------------------------- Semester: 29 February -19 June, 2016. ------------------------------------------------- ------------------------------------------------- Course Description ------------------------------------------------- The course provides students of administrative science the opportunity to synthesize the various theories and dynamics of public management. The course offers students an understanding of various public management issues arising out of the conventional theoretical approaches to public management as well as the new public management perspective. Issues are identified from the nature of the field and its core functions and solutions are explored from various dimension. The changing faces of public management due to internal and external influences are also critically examined with specific highlight to Malaysian experience. ------------------------------------------------- ------------------------------------------------- Course Outcomes ------------------------------------------------- Upon completion of the course, students...

Words: 1178 - Pages: 5

Premium Essay

Development Studies

...>>> español INTRODUCTION THEORY OF MODERNIZATION THEORY OF DEPENDENCY THEORY OF WORLD-SYSTEMS THEORY OF GLOBALIZATION A MODO DE COLOFON BIBLIOGRAPHY NOTES   1.  Introduction  The main objective of this document is to synthesize the main aspects of the four major theories of development:  modernization, dependency, world-systems and globalization.  These are the principal theoretical explanations to interpret development efforts carried out especially in the developing countries.  These theoretical perspectives allow us not only to clarify concepts, to set them in economic and social perspectives, but also to identify recommendations in terms of social policies.  For the purposes of this paper, the term development is understood as a social condition within a nation, in which the authentic needs of its population are satisfied by the rational and sustainable use of natural resources and systems.  This utilization of natural resources is based on a technology, which respects the cultural features of the population of a given country.  This general definition of development includes the specification that social groups have access to organizations, basic services such as education, housing, health services, and nutrition, and above all else, that their cultures and traditions are respected within the social framework of a particular country.  In economic terms, the aforementioned definition indicates that for the population of a country, there are...

Words: 6890 - Pages: 28

Premium Essay

Spain

...Syllabus MGT 496 Strategic Management and Policy, Spring 2016 Instructor: | Dr. Jim Sundali | Office: | 401D Business Administration | Class: | MW 1:00 & 4:00 in AB 102 | Office Hours: | MW 11:00-12:45 | Phone: | 775-682-9176 | E-mail: | jsundali@unr.edu (best way) | Web Site: | http://www.business.unr.edu/sundali/ | WebCampus: | http://wcl.unr.edu | Catalog Description Emphasis on the application of knowledge from all functional areas of business to organizational problems and the formulation and implementation of organizational strategies. (Major Capstone course.) Prereq(s): CH 201; ENG 102; FIN 301; MGT 323; SCM 352; junior or senior standing. Course Overview The theme of this course is the development and implementation of strategic missions, plans, objectives and tactics. You will develop strategic plans and engage in strategic management. We will integrate the knowledge you have acquired to this point in order to develop an understanding of how an entire organization functions and give you an opportunity to develop and exhibit your management and leadership abilities. Prerequisites: IS 301, FIN 301, MGT 323, SCM 352, and MGT 325 or ACC 460 Course Learnings Objectives MGT 496 is a University Capstone Course and will also serve as the coordinating course to satisfy the Ethics component of the Silver Core Curriculum. As such this course will satisfy the following three Core Objectives (CO): * CO12 Ethics: Students will...

Words: 9916 - Pages: 40

Premium Essay

The Perception of ‘No Time’ in Our Hectic Lives in Most Contemporary Societies Is Affecting the Relationship Between Family Members Within a Household. Design Can Create New Experiences to Help Us Renew and Strengthen Our Relationship.

...order to survive. When putting food and eating into theory, sociologist analyses food system in terms of their symbolic properties and the definition of their social relationship and process, which define them. According to Khare, socio-anthropological perspective on food can be analyses in three approaches: ‘food as a sociocultural context for illustrating the logic and principles of different culture, food as a mediating material and moral system within societies and food as a set of nutriments representing the overlapping work of ecological, biological and cultural systems in human societies’ (Khare, quoting in Lupton, 1996: 9). The preparation, consumption and presentation of food are intricately connected to our social life. This paper will explore more details on the second approach; which is the relationship between food, family and community. It will examine how food consumption habits are fundamental to outline the boundary of a family and the causes and consequences of the decline in number of family meal. Family is always presented in positive qualities. It always encourages love, trust and intimacy. Home is seen as a place where warmth, tenderness, protection and understanding would be expected from parents; family relationship is divined to provide enduring and continuing emotional support; family is important in our aspect of life because ‘for the child, an introduction to life in the wider society and for the adult, a basis for life in the wider society’...

Words: 2060 - Pages: 9

Free Essay

Design History

...Caroline Barnes and Simon Jackson This paper offers a critical reading of Robin Boyd’s narrative of the Australian nation created for Australia’s pavilion at Expo’70. The critique offered is from an environmental perspective, using this example to lead into a broader reflection on Australian design history’s ‘modernity problem’. We argue that although the examination of Australia as a socio-cultural context for the practice of design continues to engage scholars, the will to profess the existence of progressive Australian design has precluded significant examination of design’s regressive effects. The current environmental crisis is, as Arturo Escobar argues, ‘a crisis of modernity, to the extent that modernity has failed to enable sustainable worlds.’[1] Design is implicated here for its contribution to environmental degradation, as is design history for accounts that validate designers’ development of concepts, processes and products that impose the unsustainable on societies. The latter is pronounced in Australian design history. When modernity and its cultural manifestations are understood as European inventions, admitting limited scope for cultural exchange, claiming historical significance for Australian design inevitably involves the uncritical application of imported principles.[2] The halting attempts to write Australian design history are mostly bound up in proselytizing for the values and benefits of the modern and eulogising designers’ efforts to force change in the...

Words: 6224 - Pages: 25