Premium Essay

Cybeplay

In:

Submitted By lara24
Words 565
Pages 3
tatement of Objectives
---To improve their financial statements and to make up with their debt and losses and at the same time helps families learn about technology and feel more comfortable investing in computing for their children and the future.
---To prioritize a plan for ensuring survival of the company.
---A set of organized system that collect, control, store, and publish data and information and provide feedback mechanism should be represented in order to meet an objective.

Central Problem
---Cyberplay has incurred significant losses during its first three years in business. Company had fail to pay on million of bank debt and of corporate debt.

Strength
---Had excellent people skills that enabled him to raise money
---Won several national awards for retail store design
---Technological innovation in education
---Featured in the several business magazines
---It is famous when it comes to software applications
---Curriculum and its developers
Weakness
---Could not provide training facilities quickly, soon lose credibility with its customers
---Building Cyberplay centers would not be feasible due to capital costs and time constraints
---Has negative net revenue
Opportunity
---Prepared to rapidly deploy 200 stores.
---Strategic shift to corporate software training
---Highly creative and imaginative
---Begin marketing to franchisees and area developers
---They can merge to other company
Threat
---Only two stores out of 2oo of being prepared were open and it was apparent that the original business concept was not going to work.
---Constant lowering of computer prices
---They can have many competitors

Alternative course of action 1. In order to be successful, it is pertinent that Cyberplay reduce its expenses to the lowest possible levels.
Advantage: In order to give it a fighting chance at survival without endangering its

Similar Documents