...Family and Social Norms Role in Moral Development In today’s generation, cultural legacies and family traditions are the footprints to a person's identity and history. These footprints give us insight into not only our past but a glimpse of our futures. Traditions are a great contribution to an individual’s identity and help to define what generation they come from and who they are. One importance of a tradition is that an individual can take their experiences and memoirs with them throughout their lifetime and pass them along for future generations to share. In my generation, there are two traditions that are the most memorable times. Diwali and Christmas. In Trinidad Tobago, the Christmas traditions in particular go outside the traditional Christmas celebration. Every Trinidadian and Tobagonian passes these traditions down to every generation of all cultures. Family tradition and be interpreted as an idea or custom that a person inherits from their ancestors. Family traditions are normally an occasion or an event that is passed down through the generations. Traditions can help to shape and mold an individual's identity by teaching them about their ancestral roots. Family traditions are considered to be one of the best ways to bring various generations closer together in times of celebration. In most families, traditions are normally targeted with today's youths. Youth’s are the key to family traditions. It gives youths a sense of security in an uncertain world. Family traditions...
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...Deepavali - The Brightest Festival Diwali, popularly called Deepavali in some parts of India, is a festival which we all long for every year. The preparations for Deepavali start long before the festival date. First, the excitement for us would be the new dresses that are bought to be worn for Deepavali. Since Deepavali is a festival for more than 2 days, we have 2 or 3 new dresses. Apart from this all elders visiting us buy us sweets and dresses also. Jeans, T shirts, Trousers and shirts were all bought for me by my parents. The other major excitement for Deepavali is the bursting of crackers and fireworks. This year we burst lot of crackers. Earlier I used to be afraid of crackers. Now I have got over the fear of bursting crackers. My parents tell me that I have to be very careful while bursting. I followed their advice and there was no fire accident also. Sparklers, Rockets, Ground Chakkars and Flower pots were our favorites besides the Thousand thousand sparks bomb. The third rejoicing aspect of Deepavali is the eating of sweets. We visit relatives and friends with sweets and snacks. They also visit us with sweets and snacks. We seek their blessings on the festival day. Gulab jamun, Laddoos, Halwas and Kaju cakes were my favorites. My grandmother tells me that the victory of Good over Evil is the reason for this celebration. She also says that the festival is to mark the return of Rama to Ayodhya after his defeat of Ravana. Lots of people also start new ventures...
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...World Religions Report Brandy Marples HUM/130 September 4th, 2011 Timothy Albert World Religions Report Hinduism refers to the civilization if the Hindus, the inhabitants of the land of the Indus river. This term was introduced in about 1830 and it denotes the Indian civilization of about the last 2000 years by British writers. In the last century of the second millennium BC was when the Indo-European people settled in India and their religion was Vedism and Hinduism evolved from that. By incorporating all forms of worship and belief Hinduism does not necessitate the selection or elimination of any. Hinduism does not have a beginning or a founder it is both a civilization and congregation of religion, there is no central authority, hierarchy or organization. They believe in an infinite, eternal and all-embracing principal. Hinduism is one of the most sacred religions in the world. There is no other religion that compares to it. Hindus do not try to push their religion on anyone nor do they feel their religion is better than anyone else’s. They are a very nonviolent religion and do not discriminate. Hinduism has been the main religion for Indian people for centuries, so it is vital to the place it was originated in. Sikhism, Islamism and Christianity are the other religions practiced in India but Hinduism is the biggest religion practiced out there. The temple I visited was a Hindu Temple down the street from my house in Scottsdale Arizona. The actual name of the...
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...Hinduism refers to the civilization if the Hindus, the inhabitants of the land of the Indus river. This term was introduced in about 1830 and it denotes the Indian civilization of about the last 2000 years by British writers. In the last century of the second millennium BC was when the Indo-European people settled in India and their religion was Vedism and Hinduism evolved from that. By incorporating all forms of worship and belief Hinduism does not necessitate the selection or elimination of any. Hinduism does not have a beginning or a founder it is both a civilization and congregation of religion, there is no central authority, hierarchy or organization. They believe in an infinite, eternal and all-embracing principal. Hinduism is one of the most sacred religions in the world. There is no other religion that compares to it. Hindus do not try to push their religion on anyone nor do they feel their religion is better than anyone else’s. They are a very nonviolent religion and do not discriminate. Hinduism has been the main religion for Indian people for centuries, so it is vital to the place it was originated in. Sikhism, Islamism and Christianity are the other religions practiced in India but Hinduism is the biggest religion practiced out there. The temple I visited was a Hindu Temple in Calabasas California, far away from my home in Victorville, California, since there are no temples nearby. The actual name of the temple was just “Hindu Temple”. A few years back I...
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...of qualities. Diligence in Christianity Diligence, in Christianity, is the effort to do one's part, while keeping faith and reliance in God. In other words, diligence and faith are two sides of a mystery. One doesn’t know how, despite one's effort, it all works out. But diligence when combined with faith assures spiritual success. Diligence as one of seven virtues describes thoroughness, completeness and persistence of an action, particularly in matters of faith. Diligence in Hinduism According to Brian Hatcher, the precepts of Hinduism require a human being to discover and live a dharmic life. To live a dharmic life, one must live with right intention with diligence, and with concern for well being of others. The Hindus celebrate Diwali, a festival of lights, where Goddess Lakshmi is worshipped; the goddess symbolizes thorough preparation, being organized, diligent and honest. These characteristics are considered by Hindus as essential for success and Shubh Labh . Due diligence Due diligence is the necessary amount of diligence required in a professional activity to avoid being negligent. This commonly arises in major acquisitions...
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...दीपावली का अर्थ है दीपों की पंक्ति। दीपावली शब्द ‘दीप’ एवं ‘आवली’ की संधि से बना है। आवली अर्थात पंक्ति। इस प्रकार दीपावली शब्द का अर्थ है, दीपों की पंक्ति। भारतवर्ष में मनाए जानेवाले सभी त्यौहारों में दीपावली का सामाजिक और धार्मिक दोनों दृष्टि से अत्यधिक महत्त्व है। इसे दीपोत्सव भी कहते हैं। ‘तमसो मा ज्योतिर्गमय’ अर्थात् ‘अंधेरे से ज्योति अर्थात प्रकाश की ओर गमन’। दीप जलाने की प्रथा के पीछे अलग-अलग कारण या कहानियां हैं। हिंदू मान्यताओं में राम भक्तों के अनुसार कार्तिक अमावस्या को भगवान श्री रामचंद्रजी चौदह वर्ष का वनवास काटकर तथा असुरी वृत्तियों के प्रतीक रावणादि का संहार करके अयोध्या लौटे थे। तब अयोध्यावासियों ने राम के राज्यारोहण पर दीपमालाएं जलाकर महोत्सव मनाया था। इसीलिए दीपावली हिंदुओं के प्रमुख त्योहारों में से एक है। कृष्ण भक्तिधारा के लोगों का मत है कि इस दिन भगवान श्री कृष्ण ने अत्याचारी राजा नरकासुर का वध किया था। इस नृशंस राक्षस के वध से जनता में अपार हर्ष फैल गया और प्रसन्नता से भरे लोगों ने घी के दीए जलाए। एक पौराणिक कथा के अनुसार विंष्णु ने नरसिंह रुप धारणकर हिरण्यकश्यप का वध किया था तथा इसी दिन समुद्रमंथन के पश्चात लक्ष्मी व धन्वंतरि प्रकट हुए। नेपालियों के लिए यह त्योहार इसलिए महान है क्योंकि इस दिन से नेपाल संवत में नया वर्ष शुरू होता है। पंजाब में जन्मे स्वामी रामतीर्थ का जन्म व महाप्रयाण दोनों दीपावली के दिन ही हुआ। इन्होंने दीपावली के दिन गंगातट पर स्नान करते समय 'ओम' कहते हुए समाधि ले ली। महर्षि दयानन्द ने भारतीय संस्कृति के महान जननायक बनकर दीपावली के दिन अजमेर के निकट अवसान लिया। इन्होंने आर्य समाज की स्थापना...
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...Unit 18 M2 In this task I will be analysing the arrangements made by the DIWALI event, and the organisation that went into the planning of the business event. The similarities and differences between key planning activities that I have undertaken and those completed by the organisers of the DIWALI event. Planning: the planning was very different because our event was planned in a group of five people, this meant that the people who planned it were more than ten over a period of long time and as it was a huge event, they would have to make sure it was planned ahead, such as six months before the actual event. As the DIWALI event is huge compared to the event which we are holding, it is required to have more than five people to plan the event. This means that both events would differ as to the outcome, cash as the looks of the event. This is because the event planners for the DIWALI event will be professionals; whereas this is our first event the outcome will be different. Location: the location of the event is very different compared to our event. Even though the event will be held outside the location it is very easy to think of and not a lot of thought went in to it compared to the DIWALI event. For this they need to consider the amount who will be attending, as they are aware that is a lot of people attending. Due to this they need to make sure that the event will be held in a suitable location for all the people attending. Furthermore, the space required for other equipment...
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... MBA 3rd Sem. PHASE 1 Contents:- • Business and Company • Promoters • Vision and Mission • Product mix • Mergers, acquisions, take overs and alliances • Top management • Locations • Touch points Business and Company Archies Limited (BSE: 532212|NSE: ARCHIES) (earlier called Archies Greetings and Gifts Ltd.) is an Indian company based in New Delhi. It was started in 1979 by Anil Moolchandani. Initially it sold song books, posters and leather patches. The company's main product, greeting cards, was introduced in 1980. Cards were introduced for major Indian festivals such as Holi, Diwali and Rakhi, apart from the usual new year, birthday and anniversary occasions. The company went public in 1995. In 1998, it was listed on the National Stock Exchange of India and Bombay Stock Exchange. Archies Limited is in the business of manufacturing and selling greeting cards and other social expression products such as gifts and posters. Archies has a market share of about 50% of India's greeting cards market. Promoters |Citibank N A | |ICICI Bank Ltd | |Indusind Bank Ltd...
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...Diwali - the festival of lights. That is one of the only facts or events many people know about Hinduism. In this generation, many people are unaware of the cultures surrounding them. Some people are even unaware of their own culture. Being raised in a traditional, religious family, I was able to gain a large amount of knowledge about my culture - Hinduism. I finally understood why such traditions and norms were followed. For example, many Hindus are vegetarian because animals are believed to be sacred in Hinduism. God believes animals should not be killed because they are also living creatures like us. Living in Parsippany, a town consisting of a high concentration of Indians, I was able to interact with others and gain new knowledge, as well as teach others. Due to the massive Indian population in Parsippany, Parsippany Hills High School organized a club for South Asian awareness. The Indian Cultural Club, ICC, is a club aimed at allowing students with an interest in Indian culture to come together and experience and learn about the unique culture. Each year a show is put together to exhibit the culture and I have participated in the show all throughout highschool, and plan to do so this year too. In the show, the club performs different dances in our culture which range from traditional, classical Indian dances that we offer to god to Bollywood style dances and the proper attire for each. Last year, I helped choreograph a dance segment and this year I am secretary of the...
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...celebrated with great patriotic fervour. Now-a-days they have been declared National Holidays, One of the most majestic parades are held on Republic Day. School children apart from the Armed Forces, also participate in the parade. On that Day, India’s Prime Minister unfurls tricolour flag and address the nation from the ramparts of the historic Red Fort. Religious festivals and ceremonies are as varied as the people, their customs beliefs and faith. The Hindus, the Muslims, the Christians, the Sikhs all have a large number of festivals in the course of the year. Dussehra, Diwali, Janamashtmi, Idul-Fitar, Rakshabandhan, Christmas are some of the well known Indian festivals. In Northern India, Dussehra is observed as Vijaya Dashmi celebrating victory of good over evil, of Rama over Ravana. In Bengal, the occasion is celebrated as Durga Puja. This festival is celebrated with gaiety and lasts for five days. Diwali is the most prominent of the Hindu festivals. It is the festival of light. The Hindus celebrate this day to commemorate the return of Lord Rama to Ayodhya after winning the decisive war against the evil forces of Ravana. Most businessmen start their new account books on this day. On this day, from all walks of life illuminate their homes with lights and diyas and children burst crackers. It is an occasion of family get together and exchange of sweets and...
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...People Management Fiasco in Honda Motorcycles and Scooters India Ltd 1. Identify and discuss the key factors that led to the breakdown of industrial relations at HMSI. The HR polices of HMSI were adopted from its parent company, HMCL, which is a Japanese company. Even though the HMSI had very good HR policies in place, the management in India failed to implement the company’s written HR policies, which had created a collapse in the industrial relations at HMSI. Further, the following incidents that took place in HMSI had created a rift between the workers and the management. HR Policies v. Managers’ practices Incident 1: Gift - When employees refused to accept the low value Diwali (a major festival in India) gift, the management never listened to employees demand and transferred the value of the gift to employees salary account without their consent. Incident 2: Movement Sheet – Employees were required to sign the movement sheet for every break, including drink and restroom break. Further, a worker stopped the conveyer belt, when he was denied permission to use the restroom, which had created resentment among employees towards the management. Incident 3: Strict Leave Policy – Workers were denied leaves even for some serious and emergency situations. And the workers were asked to leave the company if they could not perform up to expectation. Incident 4: Shift changes – Employees were not allowed to make temporary shift changes and some employees even received the threat...
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...PRODUCT AND BRAND MANAGEMENT CADBURY Rationale of CBBE model: Basic premise: The power of a brand resides in the minds of the customers. The challenge is to ensure that the customers have the right kind of experiences with the products and services and their marketing program to create the right brand knowledge structures i.e. Thoughts Feelings Images Perception & Attitudes Building a strong brand involves a series of steps as part of a “branding ladder”. It is characterized by a logically constructed set of brand “building blocks”. We need to identify the areas of strength and weakness and to provide guidance to marketing activities. BRAND SALIENCE Brand Salience measures awareness of the brand, how often and how easily the brand is evoked under various situations or circumstances. It is the same as brand identity i.e. Who are you? DEPTH OF AWARENESS It measures how likely it is for a brand element to come in mind i.e. ease of recognition and the ease with which it does so i.e. recall value. The Cadbury brand is associated with best tasting chocolate which includes from everything from solid blocks to chocolate filled bars and novelties. For many people , chocolate is Cadbury and no other brand will do. The core values of quality, taste and emotion supports the Cadbury brand. Consumers know that they can trust a chocolate bar that carries Cadbury branding. The swirling chocolate and „glass and a half‟ are powerful images. They both portray a desire for chocolate...
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...Do Soaring Price and Mounting Demand in Indian ... Ref. No.: ME0006 Do Soaring Price and Mounting Demand in Indian Gold Market Speak of a Paradox? Demand for gold is a widespread observable fact across the world. However, the major demand for gold comes from five countries, namely India, Italy, Turkey, US and China. Among these countries, which account for 55% of the total gold demand, India’s share alone comes to around 25%. Cultural and religious traditions involving wearing of jewellery play a major role in influencing Indian gold demand. Around 75% of the world demand for gold is jewellery-based and the rest 25% is investment based. Speaking about India’s fondness for gold, Lord John Maynard Keynes is alleged to have remarked, “India’s gold consumption reflects the ‘ruinous love of a barbaric relic’.”1 In India, there is a huge mismatch between demand for and supply of gold. Hutti Gold Mine Company located in Karnataka is the only company in India, which produces gold by mining and processing the gold ore. It produces around 3 tonnes of gold per year. Another source of supply of gold in India has been coming from recycled jewellery/scrap jewellery. In 2006, it was reported that, “Over the past five years, Indians have recycled an average of 105 tonnes of gold per annum.”2 To meet the bulk of the demand, India imports gold. India imports around “700 tonnes of gold a year”.3 In October 2008, demand for gold increased. While this increase in demand for gold was attributed...
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...PROJECT REPORT ON CADBURY INTERGENERATIONAL BRANDING BY BRAND SUBMITTED TO: Prof. Jone Mathews SUBMITTED TO: Prof. Jone Mathews SUBMITTED BY: APURV SINGH (PGFA1108) NIKITA KHANNA (PGFA1130) PAARIJAT (PGFA1131) PAYAL GUPTA (PGFA1132) SANCHI MALHOTRA (PGFA1140) SHOBHIT MITTAL (PGFA1144) SUBMITTED BY: APURV SINGH (PGFA1108) NIKITA KHANNA (PGFA1130) PAARIJAT (PGFA1131) PAYAL GUPTA (PGFA1132) SANCHI MALHOTRA (PGFA1140) SHOBHIT MITTAL (PGFA1144) Executive Summary The story of Cadbury Dairy Milk started way back in 1905 at Bournville, U.K., but the journey with chocolate lovers in India began in 1948. Currently Cadbury India operates in five categories, which are Chocolate Confectionery, Milk Food Drinks, Candy, Gum and Snacks category. In the Chocolate Confectionery business, Cadbury has maintained its undisputed leadership over the years. Some of the key brands are Cadbury Dairy Milk, 5 Star, Perk, Éclairs, Celebrations, Temptations and Gems. Cadbury enjoys a value market share of over 70% - the highest Cadbury brand share in the world! Their flagship brand Cadbury Dairy Milk is considered the "gold standard" for chocolates in India. The pure taste of CDM defines the chocolate taste for the Indian consumer. Earlier Cadbury Dairy Milk had positioned itself as a chocolate for kids . Later it was repositioned as a chocolate meant for all age groups emphasizing on the children hidden in us. The model that we have used is Customer Based...
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...Section – I 1 Citrus Speculation and Forecasting, Inc, has been hired by a private consortium of orange growers to predict what will happen to the price and output of oranges under the conditions below. What are your predictions? For each part, sketch a graph showing the appropriate demand and supply analysis. a) A major freeze destroys a large number of the orange trees in Florida. b) The American Medical Association announces that drinking orange juice can reduce the risk of heart attack. (Marks 10) 2) During a year of operation, a firm collects Rs. 2,00,000 in revenue and spends Rs. 90,000 on raw materials, labor expense, utilities, and rent. The owners of the firm have provided Rs. 4,00,000 of their own money to the firm instead of investing the money and earning a 10 percent annual rate of return. a) The explicit costs of the firm are $ __________. The implicit costs are $ __________. Total economic cost is $ __________. b) The firm earns economic profit of $ __________. c) The firm’s accounting profit is $ ______________. (Marks 5) Section – II (2 marks each) 1) Which of the following is/are the outcomes of sinking of a vessel transporting crude oil to a country that is completely dependent on imports for oil? a) A fall in the quantity supplied of crude oil in the country. b) A rise in the prices of crude oil. ...
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