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Doing Business with Brazil

In: Business and Management

Submitted By msnflo
Words 3203
Pages 13
Doing Business in Brazil
Transfer Paper: International Management

Project: Investing in Real Estate

Florent Carayon


1 – What is the Business Environment in Brazil?
a) Over all idea about the country:
The word "Brazil" comes from Brazil wood, a tree that once grew plentifully along the Brazilian coast. * Brazil, officially the Federative Republic of Brazil, is the largest country in both South America and the Latin American region. It is the world's fifth largest country, both by geographical area and by population.

Capital: Brasília
Dialling code: +55
Currency: Brazilian real
President: Dilma Rousseff
Official language: Portuguese
Life expectancy: 74 Over All Idea about the Country
Currency: Brazilian real (BRL, R$)
Population Total: 200.4 Million
Fiscal year: Calendar year
Trade organisations: Unasul, WTO, Mercosur, G-20 and others
GDP: $ 2.246 Trillion (2013), rank: 7th
GDP growth: 2.3%.

b) Business environment:

The Federal Republic of Brazil is the fifth largest country in the world in terms of population (196 million) and size. It is the 8th largest economy (by GDP – purchasing power parity) in the world. Already the 8th largest economy in the world, Brazil has undoubtedly arrived at an important crossroads. Not only is its population rising by approximately two million people a year, but the inexorable shift towards mass urbanisation continues unabated. UN estimates predict that by 2015, 33 million of
Brazil’s total projected population of 210 million will live in two mega cities, Rio de
Janeiro and São Paulo. With this shift already well under way, one of the most immediate problems facing the country is a huge housing deficit, which has been exacerbated by the emergence of a middle class capable of spending more on homes than ever before. Added to this, as host country to...

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