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Dynamic Capability

In: Business and Management

Submitted By Hamzah90kh
Words 301
Pages 2
This paper explains the importance of dynamic capabilities in maintaining sustainable competitive advantage and shows the difference between routine actions and procedures and entrepreneurial acts that leads any company to lead the market.

The writer sees that dynamic capabilities are the skills that top managers or entrepreneurs should have in order to sense the new opportunities and take fast actions to avoid risks or change the strategy of the company procedures in order to maintain the competitive advantage over rivals.
The actions that come after putting the strategies and plans by top management are routines that ensure efficiency and quality of the job.

A great example on this study is apple as the writer sees that the great skills and intelligence in management that Jobs had led the company to be one of the top companies in the market as the company routines include the procedures that ensure efficiency of production other than this innovation and the way new devices were invented is lies in the skillful talented team and the dynamic capabilities by the management that helped the company to stay stand in the competition faces.

The paper also states that the dynamic capabilities of the top managers can be learned by time to be cultural behavior of the company when every employee feels that he is important asset to the company and he can make difference.

In my point of view, this is completely true as I believe that having smart innovative and encouraging management is the base for creating an environment of skilled labors that can be able to sense and seize the opportunities and avoid the risks to maintain competitive advantage and in my point of view those management skills are the success key factors because they are definitely inimitable and can’t be copied or

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