E-Commerce

In: Business and Management

Submitted By sonnyleshie
Words 2846
Pages 12
Greenwich School of Management / plymouth university | E- Commerce | PC303 | | Sonny Tella Leshie : SN/129122 | |

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Table of Contents 1.0 Executive Summary 2 2.0 Introduction 2 2.0 E-Commerce 3 3.1 Benefits of E-Commerce 3 3.2 Limitations of E-Commerce 4 4.0 Features of E-Commerce 4 4.1 Ubiquity 5 4.2 Global Reach 5 4.3 Universal Standards 6 4.4 Richness 6 4.5 Interactivity 7 4.6 Information Density 7 4.7 Personalisation/Customisation 7 4.8 Social Technology 8 5.0 Privacy and Security Issues 9 5.2 Security 9 6.0 Ethical Factors 10 6.1 Privacy 10 7.0 Recommendations 11 8.0 Conclusion 11 9.0 Bibliography 11 Appendix 13 1.0 13 2.0 14 3.0 15 4.0 16 5.0 17

1.0 Executive Summary
This is a report of a critical review of the E-Commerce website of “Alfasud Parts Online”. The report will look at the general role of e-commerce in contemporary business and the advantages or otherwise for Alfasud. A critical analysis of the implementation of the unique features of E-Commerce shall be undertaken and their business significance for the company will be evaluated. This report will evaluate the security provisions on the e-commerce website and the employed technologies and methods for ensuring security and privacy.
An evaluation of necessary ethical considerations and others issues arising on the website will also be conducted.
The report will draw conclusions and make recommendations to the board of directors of Alfasud on how to improve their website to fully reap the benefits of e-commerce for full competitive advantage.

2.0 Introduction
According to (Burke & Sewake, 2008), the growing need for sales increases and costs reductions (by businesses) through a more efficient usage of the internet for a better and more efficient communication with suppliers and customers…...

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