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Eagles Shop

In: Social Issues

Submitted By cwalton
Words 480
Pages 2
The Name of my company is “Eagles Shop”. The history that I have with my company would be that I started out just selling outside my car at different events during game days. The founder and CEO is Chauncy Tyrone Walton. Has been owner and founder since 2000. The reason for my business is to carry my father legacy on as a NFL sponsor. My mission is to gather the support of the fans with their favorite season apparel and merchandise. My company would represent Team Merchandise on all game day events outside sales, football games, Concerts, Super Bowl, house parties, cookouts and internet sales. My product would consist of Team apparel such as Car Covers, T-Shirts, Pants, Socks, Underwear, Sneakers, Rings, Watches, Caps of all kind, and house merchandise.

I have developed my marketing strategies with different business around the area as well as online. I would have several stages setup outside different area during game day including in my store. Will be selling everything you can think of down to the bedroom covers. Small things like cups, dishes, sweaters, hats, t-shirts, trash cans, flags that would go on car or house, collectibles, men size, women size and kid size and as well as Home and Office merchandise. To would be able to shop by team of your choice. You also can request a catalog.

I wish to target sport fans that enjoy watching football, basketball, soccer, baseball, and well as fishing and hunting.

http://www.businessdictionary.com/definition/psychographics.html#ixzz3IbXyYLQ3

You will now consider who your customers are and identify your market segment.
It is vital that you clearly identify your target customers within your marketing plan. Knowing your target customers will help you to: * pinpoint where you should spend your advertising budget * the type of campign you intend to run, and * ensure that your marketing message speaks

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