Ecommerce Limitations

In: Business and Management

Submitted By donslow
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Peter Drucker, the management guru said and I quote “The truly revolutionary impact of the Internet Revolution is just beginning to be felt. But it is not information that fuels this impact. It is not the effect of computers and data processing on decision making. It is something that practically no one foresaw or, indeed even talked about 10 or 15 years ago; e-commerce – that is, the explosive emergence of the internet as a major, perhaps eventually the major, worldwide distribution channel of goods, for services, and, surprisingly or managerial and professional jobs. But the impact may be even greater on societies and politics, and above all, on the way we see the world and ourselves in it” (Drucker, 2002)

Electronic commerce (EC) is the process of buying, selling, transferring, or exchanging products, services, and/or information via computer networks, including the internet. However, Mobile commerce also known as mobile business includes any business activity conducted over a wireless telecommunication networks. Mobile commerce comprises of B2C and B2B commercial transactions as well as the transfer of information and services via wireless mobile devices. Mobile commerce is a natural extension of e-commerce. The mobile device provides an easy way to deliver new services to existing customers and to attract new customers. The advantage of using mobile devices to carry out transaction cannot be over emphasized. This has to do with the mobile penetration rate all over the world.

Over the last few years, e-commerce has impacted on many companies such as, ebay, AOL, and Yahoo, Google, Wal-Mart online, General Electric, IBM, and others. Few innovations have as many benefits as EC commerce does. This is to say that E-commerce and mobile commerce provides numerous benefits to organisation, individual customers and society. One of the major…...

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..., S., & Sun, S. (2003, June). Cutltural differences in e-commerce: A comparison between the U.S. and China. ProQuest. Journal of Global Information Management, 11(2), 48-54. Bolin, S. (1998, September). E-commerce: A market analysis and prognostication. The ACM Digital Library. StandardView, 6(3), 97-105. (2010). Transparency. Retrieved November 7, 2010, from Gasson, S. (2003). The impact of e-commerce technology on the air travel industry. ProQuest. Annals of Cases on Information Technology, 5(1), 234-249. Blankenhorn, D. (2009). PriceDoc bringing price transparency to you. ZDNet. Retrieved November 7, 2010, from (2010). Price Transparency definition. Retrieved November 7, 2010, from Laudon, K.C., Traver, C.G. (2008). E-Commerce: Business, Technology, Society, Fourth Edition. New Jersey: Pearson Prentice Hall. (2010). Benefits of Ecommerce. Retrieved November 8, 2010, from (2010). About Us. Retrieved November 8, 2010, from (2010). About Us. Retrieved November 8, 2010, from

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