...EGT1 – TASK GUIDE INTRODUCTION: As you work on each of the Tasks please make use of the various resources posted and updated within the Business Undergraduate Economics Learning Community Task 1 Recorded Webinar TASK 1: MARGINAL ANALYSIS This Task centers on the competency of marginal analysis with two structured objectives. First is the requirement to describe the relationship between marginal revenue (MR) and marginal cost (MC) at the point of profit maximization. Second is the requirement to explain the concept of profit maximization. ACTIONS OF APPROACH: 1- Prior to turning in the Task, consider attending a Live Webinar on the Task. Students that attend are much more likely to pass the Task. You can always find an updated schedule of Live Webinars in the Community Pages (link at the top of this document). 2- This essay should be relatively short (1-3 pages) and can be written entirely from the concepts discussed within the McConnell e-text. In preparing for this Task you should read Chapters 7-11 of the McConnell e-text, with specific concentration on the information in Chapters 7 & 8. *Chapter 7 "Business and the Costs of Production" *Chapter 8 "Pure Competition in the Short Run" Chapter 9 "Pure Competition in the Long Run" Chapter 10 "Pure Monopoly" Chapter 11 "Monopolistic Competition and Oligopoly" 3- Formulate your responses to this Task in accordance with an “outline” format. More specifically, when writing your paper – list the Task Element and structure your...
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...4 Cross Cultural Issues in Business" from Anti Essays, your source for free research papers, essays, and term paper examples. Japan There are many advantages in a company seeking to expand into the Japanese Market, it is one of the world’s large economies. There are also cross cultural issues in an American Company marketing to Japanese Society. A company can very easily “make it” or “break it” if not sensitive to the culture and etiquette in their marketing strategies. The Japanese Culture is ancient and full of traditions that make up why someone of this descent may act or carry themselves in a certain way. This would also affect the decisions an individual makes regarding product selection. A commercial that is attractive to an American housewife may not be attractive to a Japanese housewife. A few of the differences in American and Japanese culture are importance of hierarchy, group harmony, using certain numbers in advertising and language barriers. Cross Cultural Issues Hierarchy is highly respected in Japan personally and professionally, yet in America hierarchy exists but is not held to as high of standards or tradition. This is so engrained in the Japanese Culture that children even refer to their senior and junior classmates with specific names. Personally this hierarchy is based on age, the eldest would be seated at a place of honor at the dinner table and be the first person to start eating. The significance placed on hierarchy can cause issues...
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...EGT1 Task 4 Rebecca Fertig 12/24/2012 Introduction Cross cultural marketing refers to the strategic process in which marketing is conducted among people whose culture differs from that of the marketer. The differences in culture occur in various aspects like social norms, values and language. The differences also include such aspects as the living styles and education of the people. This paper addresses the need for company A which is US based to understand cross cultural marketing in China. The paper clearly defines the different areas which the company must consider when launching into China. This results from the fact that cross-cultural marketing requires sensitivity on the marketer. Failure to understand the tactics leads to the eventual failure of the marketing. Understanding the culture of the Chinese people and incorporating it into the marketing mix of Company A will result to the success of the company. Major Cross-Cultural Issues That May Impact Company A’s Marketing Approach There are various issues that make the country of china and US tremendously different in their cultures. One is the social structure which is extremely hierarchical and formal in China. This means that people should know their place in the hierarchy and fix themselves accordingly (Dsouza, 2012). One is not supposed to cross the boundaries into other areas. This differs from the way it is in America and where the structure is informal and loose. This is based on the...
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