...Transcript of the recorded interview Name(s) of Interviewers: Wong Zu En and Mohamad Ilham Thayeb Name of Person Interviewed: Elly Changi Jeffrey (Librarian in Taylor lakeside campus) Date of Interview: 10th October 2013. -Preface- The following oral history transcript is the result of a tape-recorded interview with Elly Changi Jeffrey on October 10, 2013. The interview took place in Subang Jaya, Malaysia, and was conducted by Wong Zu En and Mohamed Ilham Thayeb for the promotional writing, Taylor Institution. -Interview- Zu en: I am Zu en. Ilham: My name is Ilham. Ellie: Hello both of you, nice to meet you! Zu en: Nice to meet you! Can you please introduce yourself? Ellie: Ok. My name is Elly. My full name is Elly Changi Jeffrey. I’m from Sarawak. I come from family of two, my Sister and I. And I come from a single parent’s family. Ilham: For the first question. What is your education background? Ellie: I did my diploma in information management. And then I continued my degree in information management specifically in library management. Zu en: So, where do you work before? Ellie: Actually this is my first job. I...
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...CASE 6.3 ELLY LILLI IN INDIA: RETHINKING THE JOIN VENTURE STRATEGY Summary: The case consists of two major pharmaceutical companies that joint to collaborate their research and pharmaceutical technologies to start a joint venture in India. Both have valuable resources that have benefited both companies during the joint venture. Now both are questioning if there is still any value in maintaining the joint venture in India and will be deciding what will be the best route to take. Ranbaxy Laboratories wants to be bought out, but Eli Lilly is worried of the financial implications of such move. There were two pharmaceutical companies that were looking for ways to expand globally to position themselves in a competitive advantage from their competitors. One was located in the United States, which was Eli Lilly and Company and the other one was located in India, which was Ranbaxy Laboratories. Research and development was crucial to Lilly’s long-term success. Ranbaxy Laboratories was a firm that was evolved into a serious research-oriented firm. With the change, in the government, India was attracting foreign investors in the pharmaceutical industry. Lilly decided to form the joint venture in India to focus on marketing Lilly’s drugs there, and a formal JV agreement was signed in November 1992. The main key issues of this case are as follow. The pharmaceutical industry had come about through both forward integration from the manufacture of organic chemicals and a backward integration...
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...Raising the match I carefully ignite the candlewick. My hand shakes a little. I hope no one notices. Looking around the circle, I note the uneasy faces surrounding me. I know all eighteen of us are thinking the same thing: was this a good idea or did I just waste an entire Sunday for a stupid meditation retreat? We’ve been asked to share our name and what brought us here. I uncross my legs and add my candle to the centerpiece, “Hi, I’m Elly, and I’m here to learn how to quiet my inner critic and gain control over my anxiety.” It felt awkward and my cheeks burn. After introductions the teacher guides our first meditation, “Relax your shoulders, focus on the in breath and out breath”. My mind races, but gradually I hone in on the present moment. Before I knew it, the gong hummed, signifying the end of the practice. I left the retreat feeling like I was floating; it was as if ten pounds of angst had been carried...
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...1) A summary of Ellyday. Ellyday is about two young girls. The one is called Elly and the other girl name is Sophie. It’s all starts one Sunday morning and it is nearly Christmas time. Sophie walks into Ellys room and notice that Elly is very nervous and can’t speak normally and also looks physically weak. Then Sophie says to Elly that she knows, but Elly pretends that she doesn’t know want Sophie is talking about. Sophie tries to get Elly to sit down on the sofa with her, but Elly ignores it and starts looking at her cds instead. She can see that Elly’s hands are shaking. Then Sophie asks Elly to pull up her jumper. Sophie says to Elly that she knows that she hasn’t been eating for a long while now. But Elly says to Sophie that she is just jealous, because she is skinner then Sophie. Elly begins to cry and sits on the floor. Elly asks Sophie when is it okay to die. And Sophie doesn’t know what to say to that, she is choked over Elly’s behaviour. Elly pulls up her jumper and the story ends. 2) Characterize of Elly and Sophie. Elly - Is about 16 years old and properly still live by her parents, as a single child. We don’t hear anything about her family and I don’t think the mother and father take a big interest in her live. Elly has anorexia but she will not allow her self to see that. She is very skinny, pale and almost looks like a match. She is talking about, when it is okay to die with Sophie and that must be a sign of suicidal tendencies, I think. She feels like nobody...
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...fastest way to become thin is by starving themselves. Furthermore when girls reach their teen years and the interest in boys and an aspiration to become popular emerge, insecure girls think (because of course it’s nothing like that – at least not everywhere) the only way to obtain those things is by being thin. And sometimes this obsession to achieve a perfect body goes too far. This extremely dark side of being a teenager is portrayed in Helen Olajumoke Oyeyemi’s short story Ellyday. It is about two friends, Sophie and Elly. On a cold Saturday morning Sophie pays Elly a visit to confront her, because she has discovered Elly has anorexia and she wants to help her. Sophie starts up by saying she knows, but Elly pretends she doesn’t know what Sophie is talking about. Sophie notices that Elly is nervous and seems physically weak. Sophie then asks Elly to pull up her jumper, but Elly doesn’t want to because she’s afraid Sophie will get mad. Sophie answers by telling Elly she knows she hasn’t been eating for a long time now,...
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...Within Mercy Among the Children, Diedre Whyne acts upon the reality principle, and therefore ego. As a social worker claiming to aid the Henderson family, she has the occupational façade of helping the less fortunate. Lyle references this about Diedre by stating that: “[Diedre] had the type of face that as she got older, its traits of social cruelty become more pronounced; its traits hidden in our culture just under the surface like the effects of sin on the picture of Dorian Gray.” (Richards 216) Diedre demonstrates her social cruelty within her seemingly ‘good’ actions. Her social cruelty occurs when she bullies Elly, or takes the Henderson children from their home. The textual allusion to The Picture of Dorian Gray allows the reader...
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...were to play the piano and sit like nice young ladies in their hand-sewn skirts. The twins, Elly, in particular, had such a strong desire to take charge of their own lives that they resorted to prostitution. Their body was the one thing they thought they could control without Arty, they were mistaken. Arty is so angered when he discovers the girl’s side business that he gives them away to the Bag Man, a man who had years earlier tried to assassinate the family. When Oly confronts Arty, at the request of the twins, he offers only a warning for the twins. “Well, I figure the Bag Man is still sort of unpredictable. Why don’t you tell them not to struggle too much, not to fight him. I wouldn’t want them to get hurt.” (Dunn 247-248) During his rape of the twins, the Bag Man impregnates them, leaving them with few options. The girls have no desire to keep this child that was created by rape, and will end their careers. They try to seek an abortion, first from Dr. Phyllis, and then by running away to a clinic. Arty denies the girls the abortion and decides to have Elly lobotomized. After the lobotomy, Iphy is forced to care for not only the fetus growing inside her, but also for Elly, who is no longer able to even keep her head up. After the birth of Mumpo, Elly begins to regain her physical and mental strength. In a last ditch effort to control her own destiny, she kills Mumpo. Iphy then stabs Elly with a pair of scissors, killing them both for Elly’s crime. Just before she dies, as Chick...
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...since we met in first grade in Venice Elementary School in Florida.He was only real friend, everyone else just pitied me because my mother was murdered and the case was never solved. I was also short tempered, didn't talk much and was too factual for my classmates, but Steve understood me and did not judge me for who I am. Steve was the complete opposite of me, he was patient, popular and intelligent. Our friendship was as solid as rock and as transparent as glass. We would do anything for each other. I became the biggest technology tycoon in Florida, so I don’t have to worry about my life being in danger like my mom always did, since she was a cop. Steve joined the navy due to his family tradition. My wife passed after our adorable daughter(Elly) was born, she is now four years old. She means the world to me, I don’t what I would do without her! It was December 23rd, it was a foggy day, the bright yellow warm sun was hidden behind the dark melancholy clouds. Suddenly, it started raining and soon after lightning came; this seemed like an omen.I got a yellow envelope with my last name on it: Danno. Opening the envelope felt as if I was standing with a gun pointed at my head. There was a foul fragrance from the front of the parcel. I slowly and carefully opened it, only to find a hand. The letter read, “ You will do as we say if you want your daughter alive. This little gift is to remind you that we are taking this seriously. This hand belongs to your close friend Steve, you will have...
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...Wake up Ellie ”A Gap of Sky” is a short story written by Anna Hope. It is about a young girl named Ellie who is nineteen and struggling to balance her life between drugs and school. Ellie has a paper due in the morning and is being threatened that she will be kicked out of the school if she does not start to hand in her papers and show up in the school. But she is out of printer ink so she embarks on a life changing quest to find some. The theme in “A Gap of Sky” is freedom and choices which can be seen particularly in the ending where she chooses that she will not do drugs anymore. Although throughout the whole short story Ellie has to make choices. As she have to make the choice whether or not to risk getting kicked out of the school by not doing the paper since she is feeling terrible from the party the day before. She also has to make the choice on whether or not she is going to use her precious paper writing time to go out and find some printer ink or take the chance and get some in the morning. Freedom shows in the fact that there is not anybody to make those choices for her. She has the freedom too choose how she wants to conduct her life. This is symbolised in glove on the railing that makes her want to not care about anything after having seen it although later she makes the choice to not completely uncare about anything. After she decides to go into the museum and forgot about the paper for a while. In the museum she sees an exhibition about living and dying which...
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...are people moving together, here in this part of London, moving with purpose, with meaning and Ellie is one of them.” With that she means that life in London and the big city is very intense and especially fast moving; there is no room for being lost in this environment. Ellie knows all about the behavior in the city, and all the street-names and buildings. But it is also a dangerous environment as we read on (P. 3 l. 90-91): “She dodges her way through the traffic, clotted like blood in the arteries nearing the heart of the city”. It is like she has a dangerous lifestyle with drugs and alcohol in city and she will eventually die from it. The composition of the story is built up chronologically. The text is built up so we get a sight of Ellies mind. We get a feeling that there is a stream of conciseness in the beginning. It may show us that she is under the influence of drugs. The language is not formal because there is a lot of...
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...A Gap of Sky By Anna Hope One of the first things you put in mind, is the drug K. There are a lot different drugs on the market such as, marihuana, heroin and Coke. All of them can be equally dangerous; it all depends on the dose you take. But not only is drug dangerous, they also have an effect on the individual human being. If people starts talking about drugs, we do not react immediately, because nowadays it has reached to a lot young people, and we hear more and more about drugs. Even though drugs are, but are not supposed to be, a part of the underground environment, it always manages to reach the surface, and maybe wind up with some innocent people who actually don’t want anything to do with it. Some might get pressured to do it, others who’s at club and dancing, might get something in their drinks if they leave them unseen. And in the end we got those types of persons who do drugs, because they love it, or having a hard time getting out of it. In this short story by Anna hope, we meet a poor girl named Ellie. The reason for she is poor is because of the fact that she lacks control of her life. Ellie is nineteen years old and she lives in London, in fact she lives on her own, and she is taking a course on University College London. But these facts don’t make a nineteen years old girl poor. The reason is that Ellie is a victim of the dangerous environment of drugs. The story spans an hour and eleven minutes, from 16:29 till 17:40, a Monday afternoon. As everyone...
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...A Gap of Sky Individualism is a keyword in postmodern society. We do not depend on each other and we go our own ways. If we fall, others might catch us, but not necessarily. We are left with freedom to choose whatever we want of life. It is expected that we create our own footprints. Freedom is beautiful, but with freedom, also comes a great responsibility; the responsibility of our own life. Freedom can lead to loneliness, and sometimes even lead to a fear of going in the wrong direction. In the short story “A Gap of Sky”, the author Anna hope uses the narrative technique with a stream of consciousness to give us an insight into the young protagonist Ellies mind, as she walks through the urban setting of London, where her confused mind makes her lose herself in the many choices and decisions. * Topic sentence for the 1st paragraph The author allows the setting to take a symbolical meaning, when Anna Hope uses the urban setting of London, and how that affects Ellie’s way of taking choices. The story takes place in the streets of London; an urban setting Throughout the short story it is clear that Ellie is tired of education, things she has to do and expectations. She knows that she has to write the essay in order to stay on the course, but she is not quite sure for whom she is doing it. Her life seem to be an eternal search for freedom, and it is exactly the word “freedom” that is repeated through the story. In this quote; ”She doesn’t know where she is going...
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...Expert Views on Increasing Population World’s population growth is close to seven billion, the rapid growth is raising concerns with many experts. Experts today are arguing their views on the issue of population growth. While both Alon Tal the author of “Overpopulation Is Still the Problem” and Robert Walker the writer of “Overpopulation Is Not the Problem? Really?” state that population growth is a problem, the author of “The overpopulation myth” Fred Pearce and the author of “Overpopulation Isn’t The Problem: It’s Too Few Babies” Joel Kotkin disagree. This paper will examine the work of these four writers to analyze their perspective whether population growth has negative or positive consequences. Lack of food, reduction in living organisms, ecological and environmental problems as claimed by Tal are the outcomes of population surplus. He asserts that deterioration of China’s natural capital was part cause of China’s food crisis during 1958 and 1961 that resulted in more than twenty million people staving; as many died due to lack of food. China’s food crisis should teach the world a lesson states Tal that the outcome of taking no notice to the lack of natural resources and growing population is severe. He agrees that China’s one-child policy was not popular with the china’s people, however, it prevented many deaths caused by starvation. Tal goes on to explains that in the developing regions of the world one in eight people suffer from continues undernourishment...
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...place in London, England. The story is about a girl who has a lot of pressure on her shoulders from both society and family. The story shoes what environments can do to a person who stands alone without the support of family and friends. The story is written in 3. Person narrative, because the author describes the main character with words like she and her. Example: “…Ellie giggles. She touches the middle finger…” The author has written the story as a Stream of Consequences, which helps to give the impression that Ellie is under the influence of drugs. The character uses a lot of short sentences with only a few words. This makes the story more confusing and it often speeds up the action of the story. The sentences work perfectly with Ellies thoughts because they are short, hectic and out of order. A girl named Ellie is a student and the main character in the story. She is a troubled nineteen-year-old girl, who probably has a drug problem, I quote: “…Coke. Does she have any left…?” One day she wakes up in her bed at half past four on a Monday and realize that she has a very important essay due to Thursday and she haven’t even started yet. Ellie has not applied herself enough at school, and risks getting kicked out of school if she doesn’t hand in her essay assignment. She is still high on drugs and alcohol from the day before when she realize that she haven’t got any ink in her printer. Her thoughts are confusing and out of order because of the drugs, but she decides...
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...The Blair Witch Project | A report for advertisement | | This report includes the marketing analysis of this project, including the PESTLE and SWOT analysis. It also includes the problems this project faced and solutions to them, with the comparison to some similar movie projects. | | | Submitted to Prof. SHAM SHARMA | | A presentation report for advertisement Submitted by: Name | Roll no. | Section | Ankit Tomar | 10 | FA2 | Deepanshu Tyagi | 13 | FA2 | Neha Srivastava | 19 | FA2 | Ritika Chhabra | 31 | FA2 | Vaishali Dhiman | 47 | FA2 | Acknowledgement Any accomplishment requires the effort of many people and this work is no different. We take this opportunity to thank Prof. Sham Sharma for providing us valuable guidance at various stages of my project. Well! We do not have any long list of names to give them any credit for this project report as the credit mostly goes to us. But as we are being humans by the time of our birth, we are also dependent. We owe our sincere thanks to the college faculties, who always believe that the last bencher is not capable of doing nothing, their criticism challenged us to prove them wrong. We like to thank all our colleges at IIPM, New Delhi who always do their best by helping us to enjoy the life at its peak by bunking the lectures and spending time with PVR cinemas. We like to remember the wisdom provided by GOOGLE and ALTAVIST.com, for their valuable suggestions and auto completion dialogue...
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