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Employee Engagement

In: Business and Management

Submitted By hk1030
Words 2850
Pages 12
Journal

of

Management

Research

Vol. 14, No. 1, Jan.–March 2014, pp. 57–67

Employee Engagement
Does Individual Personality Matter
Meenakshi Handa and Aastha Gulati
Abstract The purpose of the present study is to explore the relationship between personality and employee engagement amongst frontline personnel in the organized retail industry in India. In particular, the study seeks to examine the relationship between two personality traits, extraversion and conscientiousness with engagement amongst frontline employees. The Utrecht work engagement scale (2003) and Big Five Personality scale (McCrae and Costa, 1989) have been used for this purpose. Primary data was collected from 333 frontline employees working in different retail formats. The study finds that there is considerable scope for improvement in the level of employee engagement amongst the frontline personnel in the organized retail industry. There, however does exist a positive relationship between the extraversion and conscientiousness personality traits and employee engagement. Based on the findings, the paper recommends measures for improving employee engagement levels through a better fit between employee personality and the retail work environment. Keywords: Employee Engagement, Big Five Personality Traits, Extraversion, Conscientiousness, Retail Industry, India

Human capital is a vital asset as it is employee effort and performance which finally determines business success. It is therefore important to understand the factors that impact employee motivation and behavior. Hattrup and Jackson (1996) emphasize that both situational and personal antecedents should be considered in order to explain an individual’s conduct at work. Judge, Locke and Durham (1997) and Hobfoll (1989) also stress upon the importance of personal characteristics to elucidate an individual’s behavior at his...

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