...AN EMPRICAL STUDY ON FM RADIO ADVERSITING Advertising of products and services is the route to rope in more customers and improve a company’s image. Radio is an effective, low-cost medium for advertising a company’s products. FM radio has today enabled advertisers to reach out to the audiences cost-effectively. In July 2005, the union cabinet approved the second phase of FM broadcasting in private sector, in which more emphasis was given to the growth of services than generating revenue for the government. The government has allowed foreign companies to venture into setting up of private FM stations within in the present ceiling of 20% foreign capital. Now the Government expects to take a final view in two to three months on the third phase of expansion of FM radio and about 806 radio licences are expected to be issued and the Government plans to take FM radio to about 283 towns. (News from business line New Delhi, March 28 by Mr. Rajiv Takru, Additional Secretary, Ministry of Information and Broadcasting) Currently, as for as advertising is concerned only one –and – a- half % of total advertising spending can be attributed to radio. In other countries around the world, the average ranges from 5-15%.In srilanka, for example, 21% of total advertising expenditure is spent on radio. This shows the vast potential of the radio as a medium of advertising it is said that radio covers almost 89% of country in terms of area and 97% in terms of population. However, this medium...
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...[pic][pic] [pic][pic] [pic] [pic] 1. What is the organizational philosophy of Martex with respect to the controller function? What do you think of it? Should Rendell adopt this philosophy? Martex Corporation has adopted a close relationship between the corporate controllers and the division controllers. Each business unit manager does not have his own staff. Divisional controllers informed directly to the corporate controller. Martex management looks for transparency and impartial access to information, whether operational or financial, at each business unit so that: a) Each business unit's goal will be more congruent with the company's goal b) Top management will be able to make more sound decisions if corporate staff will have access to unbiased information c) Corporate will have better control of the information reported to top management in order to avoid sugar coating of the financial information and operating statistics d) Corporate will have better and quicker response on red flag information on each business unit (for example, a business unit that overspent on marketing expenses instead of previsional budget) We believe that this philosophy can be a real strong asset for the company because it enables producing reliable reports for each division and data statistical budget. We believe that the organizational philosophy used by Martex is a key effective factor for...
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...I believe that college is a time for learning – but not only about academics. In my opinion, it is a time for learning about ones own self. Personal growth and development are key components of the college years and I am so happy I was granted the opportunity to do a study abroad program. It has offered endless possibilities toward accomplishing goals that I never thought Id meet. Ever since I was a young girl, I have dreamed of traveling to a foreign country. I always knew that I wanted to go abroad and study in Europe while in college. Something about being independent, exploring the unknown, learning and experiencing a foreign people and their culture has always appealed to me. Studying abroad was a thoughtful decision for me. I had reached a point in my life where I wanted to see beyond the walls of my own everyday lifestyle and way of thinking and experience something new. While in London I felt as if I gained all of these experiences and more. I was able to broaden my view in many different aspects. As a business major, I was thrilled to learn that Bloch School offered a study abroad program and also one as unique as this program. The Bloch school offered me the opportunity to increase my global and intercultural awareness as well as an opportunity to network and distinguish myself to potential Although I do fit the stereotypical blonde-haired, blue-eyed American, and my Spanish is not in superb condition, I would like to attempt to become a part of Chilean society...
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...contemporary organizational issue you find intriguing. Use one field site or example for the entire paper. Also, be explicit about the level issue. For example, if you are using the concept of personality then it is an individual level issue. A list of concepts and their related levels is provided in a separate document. Focus of paper-related requirements: Outline: Submit a formal outline for your paper, complete with references. The purpose of the outline is to help you organize your content, which also results in increased clarity, improved logic, and better structure of the paper. There may be adjustments from this document to your final paper, but at this stage the paper should not require major revisions. Final Paper: Use a case study format for the structure of your paper. Identify and analyze issues using course concepts, and propose recommendations for the organization you are focusing on. Use of course concepts 1. Use a minimum of 8 concepts for the paper. Include a list of the concepts you used at the beginning of the paper. 2. Briefly define each concept you use within the text (a paragraph or two). 3. For each concept, write a diagnosis at one level (e.g., the person level). For example, you might write “The employee misses work frequently due to stress from conflict with her supervisor.” Note, stress and conflict would require definitions.) 4. For each concept, write a solution or solutions. Identify the level(s) you addressed in Step 2. For...
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...In your own words, describe what type of article it is. Is it a primarily a review of existing research, or a report of new research? How can I tell? If it is a research article, what type of research was involved? Two international professors combined together on an article that discussed possible implications for special education. Dimitris Anastasiou and James M. Kauffman co-authored an article in Exceptional Children entitled A Social Constructionist Approach to Disability: Implications for Special Education. This article primarily discusses a term called the social model of disability. The article defines the social model of disability as a “functional analysis of the body as a machine to be fixed in order to conform with normative values.” This model identifies certain barriers, attitudes and exclusion by society as the main contributory factors in disabling people. While physical, sensory, intellectual, or psychological variations may cause individual functional limitation or impairments; the authors do not believe these conditions lead to “disability unless society fails to take account have and include people regardless of their individual differences.” This paper will further evaluate the article. In a paragraph or two, summarize what you’ve learned about the content of the article. What were the major findings? How were they supported? To begin, this article is primarily a collection of existing research on disabilities and special education. As previously mentioned...
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...students can learn more and new knowledge and experience in it. Of course, different people have different reason to study in college. For example, some people want to be to go on a further study after they graduate from the college; some people hope to find a good job after their studying in the college and also some people wish to exchange their present situation through studying in the college. In my opinion, no matter what reason people study in the college for, studying in the college is just a preparation for their future’ life. First of all, students can learn new knowledge and experiences from the studying in the college. There are many teachers, professors with abundant teaching experience who teach students lots of new knowledge and help them to solve the problems in their study. With their help, student can learn a lot of useful basic and professional knowledge which is very helpful for their future’ work. and study. After they finish their study in the college, students go to work in the society and contribute to the different fields. Secondly, students can learn how to arrange their own time reasonably. Before their studying in college, their life often arranged by their parents and their study often arranged by their teachers. It is very different for them to live and study in college, because students studying in college have to arrange their life and study by themselves. They have right to arrange their part time, such as when to get up, when is the sport-time, when...
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...Apple: The Giant Innovator Lawrence and Han Nway Oo Team Chimpanzee Yonsei University Apple: The Giant Innovator In only a few years, Apple has grown to become the leading brand for phones, laptops, and mp3s among other technological devices. Macbook, iPhone, iPad, and iPod, the inventions and properties of Apple, are dominating and influencing the mind of teenagers and even the elders alike with its advanced functions and applications that aren’t replicable by brands. Apple’s attainment in this century has led the people to wonder the reason behind its achievements. What kind of organizational and corporate structure does Apple pursue to possess the successes? How does Apple motivate its employees in the work environment? Some give credit to the innovator of Apple, Steve Jobs, whose unorthodox style of leadership is the foundation of the company’s management. Although Apple’s organizational structure, corporate culture may seem to be a new style of management, it is inherently a cultural approach. In addition, it is Steve Jobs who is at the top of the chain of command reinforcing cultural management through his leadership, pursuit of skilled employees, and his firm grounding of corporate culture. Apple is a US-based consumer electronics company known for its ability to come out with path-breaking products. The work culture, propelled by a passion for new products with no trepidation to challenges and obstacles, exemplifies its intense work ethics. The employees...
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...Calendar Overall for Case-Study Presentation & Mid-Term Exam – MGT 4760 (Strategic Management) Sem 1, 2012/2013 Sec 8 (M-W) No. | Week | Topics | Class Day | Date | Schedule | Details | | 1 | Chapter 1: The Nature of Strategic Management | 1- Mon 2- Wed | 10/912/9 | | | | 2 | Chapter 2: The Business Vision and Mission | 3- Mon 4- Wed | 17/919/9 | | | | 3 | Chapter 3: The External Assessment | 5- Mon 6- Wed | 24/926/9 | | | | 4 | Chapter 4: The Internal Assessment | 7- Mon 8- Wed | 1/103/10 | Quiz 1 (Chapter 1.2.3) | | | 5 | Chapter 4: The Internal Assessment | 9- Mon 10- Wed | 8/1010/10 | | | | 6 | Chapter 5: Strategies in Action | 11- Mon 12- Wed | 15/1017/10 | | | | | BREAK(22/10 – 28/10) | 13- Mon 14- Wed | 22/1024/10 | | | | 7 | Chapter 5: Strategies in Action | 15- Mon 16- Wed | 29/1031/10 | Case Presentation Session 1Case Presentation Session 2 | Group 1:L: Lia Hilaliah (Case Study 3)Group 2:L: Mas Syairah bte Mohamad (Case Study 5) | | 8 | Chapter 6: Strategy Analysis and Choice | 17- Mon 18- Wed | 5/117/11 | | (Mid-Term Exam 7/11 Wednesday)Seminar Room 1.1 | | 9 | Chapter 6: Strategy Analysis and Choice | 19- Mon 20- Wed | 12/1114/11 | Case Presentation Session 3Case Presentation Session 4 | Group 3:L: Mohamed Sheikh (Case Study 9) Group 4:L: Izzati Nor binti Salleh (Case Study 14) | | 10 | Chapter 7: Implementing Strategies: Management and Operations...
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...There are many definitions of Organizational Behavior (OB). In order to develop a personal operating definition of OB, I read several definitions to help form a framework of what OB means to me. The definitions I read ranged from the very complex to the very simple. Along with many OB definitions, there are also many different types of research. Mole noted four assumptions that are used in all OB research (2002). 1. Behavior is predictable 2. Behavior is caused 3. Behavior has many causes 4. Generalities can be made Personal Operational Definition With the above assumptions, as well as the concept that OB is a combination of different fields of behavioral sciences, I developed the following operational definition of OB. The study of Organizational Behavior is to observe, analyze and learn, what variables influence individual behavior, at both the individual and group levels, and understand how it affects the behavior of the organization. I will use this operating definition in my organization as we plan to make a major software change. The process is underway to replace the maintenance software system with an updated software so that a purchasing package can be procured that will integrate the two. By observing the behavior of the employees, I will be able to better understand the cause of their resistance to change. I will recommend a cross functional team to address all the concerns and determine what features of the old software are important and should be included...
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...ABSTRACT The study investigated the common study habits among students in the tertiary level using school like St. Nicolas College as a case study. Thirty (30) students were given a questionnaire from different department and year level in the area. The instrument utilized for the study was a questionnaire named “Common Study Habits among Students in the Tertiary Level”. A hypotheses were tested and the result showed that some students like to get up early in the morning and study; most will say that late night studying is most productive, the preparations of students for their upcoming examinations. Data was analyzed using percentage. Based on the findings, students perform well in school simply because they have a good study habits. In some cases, students do not know where to begin, do not fully understand the material, are not motivated by it, or feel that there was too much work given to them with too little time to complete or study it. INTRODUCTION 1.1 BACKGROUND OF THE STUDY Research on the correlation between study habit and students in tertiary level has studied to find out the other possible effective study habits of a student. What are study habits? Study habits are the ways that you study - the habits that you have formed during your school years. Study habits can be good ones, or bad ones. Good study habits include being organized, keeping good notes, reading your textbook, listening in class, and working every day. Bad study habits include skipping class...
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...ARCTIC MINING CONSULTANTS Case Synopsis Arctic Mining Consultants is a mining company that deals with mineral exploration. In this case study, the project given is staking 15 claims in Eagle Lake, Alaska. The project Manager was Tom Parker, who has a wide experience and specialized knowledge in all nontechnical aspects of mineral exploration. He is a geological field technician and field coordinator for Arctic Mining Consultants. He assigned his previous field assistants John Talbot, Greg Boyce and Brian Millar to help him complete the project. The job required them to stake at least 7 lengths each day in order to be completed on time. However, the whole team has became very tense and agitated, especially Tom Parker, as the deadline was just around the corner and there’s still many to be finished within the limited time. The problem became worse with the way Tom managed and treated his team. The only motivation to the team was the $300 bonuses promised by the company when the job is done on time, otherwise, they might wished to give up already. This happened because working as a field assistant and in long-working hours only giving them low wages, which is considered unreasonable compared to what they have to do. During the eight hard days, everything had actually proved the strengths and weaknesses of each of the team members, including Tom. Case analysis symptoms 1) What symptom(s) exist in this case to suggest that something has gone wrong? The symptom(s) to suggest...
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...1. Zappos believes that “if you get the culture right, then most of the other stuff- like great customer service or building a long-lasting, enduring brand- will happen naturally.” This implies a good culture will increase the employees’ dedication to work and thus improve the overall quality of business which refers to “the other stuff” from the above citation. A strong organizational culture can solve “apathy” (one of the core problems organizations may face) by giving members an organizational identity, energizing them, and facilitating commitment. By definition, if an organization cannot deal with the problem of apathy, it will collapse and fail in achieving common goals beyond individuals. Zappos cited a study which found happier people were more engaged in their job and therefore Zappos encouraged managers to socialize with their team members outside work. Zappos’ success in dealing with “apathy” is also revealed in its unique décor of offices, evidence of the employees’ efforts to “create fun and a little weirdness”. The “waves, hoots, cheers, and even, literally, bells and whistles” show Zappos people’s enthusiasm and energy at work and that the 10 core values are integrated into its employees’ work and life. In the case of Catepillar, which is a manufacturing company, apathy can easily arise because many parts of the job are repetitious and tiresome since manufacturing is most likely to take place on the assembly line...
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...Effective Study Skills are Sole Foundation of a Sound Education. Background reading – extracts from literature. Collins English Dictionary Home Edition 2009 page 223 defines “Effective” an adjective meaning:- 1 Producing a desired result 2 officially coming into operation 3 impressive. “Study” in the Collins English Dictionary Home Edition 2009 page 757, defines the word as a verb. 1 to be engaged in the learning or understanding of (a subject). 2. To investigate or examine (something) by observation and research. 3 to look at (something or someone) closely; scrutinize. Skill: - according to Collins English Dictionary Home Edition 2009 page 710 means 1 special ability or expertise enables one to perform an activity very well. 2 something, such as a trade, requiring special training or expertise. (Old Norse skill distinction). Foundation in Collins English Dictionary Home Edition 2009 page 291 regarding learning, states “1 the basic experience, idea, or attitude on which a way of life or belief is based”. Studying effectively, ideally, needs several skills. Stella Cottrell in The Study Skills Handbook, third edition (Palgrave Macmillan) 2008 chapter 4 page 55, talks about the C.R.E.A.M strategy for learning. C.R.E.A.M. as Cottrell describes, (“Stella Cottrell the Study Skills Handbook chapter 4 pages 55”) stands for C. - Creative Have the confidence to use your individual strategies and styles, applying imagination to your learning...
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...APOLLO .W. MBOGO ( MOI UNIVERSITY)------- Organizational behavior Organizational behavior refers to the study of people and their behavior in the organization and their work place. Organizational behavior is an aspect that deals with great range of disciplines which includes management sociology, psychology, and communication. Organizational behavior brings about achievement of highest performance and good results due to the application of knowledge about how people, individuals, and groups act in organizations and workplaces. Through the study of organizational behavior, managers are able to know the problems affecting the employees in the organization and come up with solutions to solve these problems. As a result it brings they work harmoniously together as a family thereby bringing high achievement If a manager is assigned to manage an organization, it is necessary for him or her to understand how the organization operates. Organization may refer to the combination of science and people. While science and technology can be predicted, human behavior in an organization cannot be predicted. This is because human behaviors arise from needs and value systems of people. Organizations refer to people this means that without people organizations would not exist. This means that if managers want to understand the organizations in which they work, they must first understand the people who are the constituents of the organizations. People are the most valuable assets of the...
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...7, 2011 Laurie Ryan Returning to School Continuing education is considered a positive investment for achieving stability and success in a chosen occupation. Today, job stability is on everyone’s mind. The pursuit of a Masters in Business Administration (MBA) was necessary to assist in the preparation of my future. Following are some of the reasons for returning to school and the objections voiced by others and sometimes from within. Career Investment The first reason for returning to school is for a career investment. A job is a valuable asset in life. According to a news release by the Bureau of Labor Statistics the average person changes jobs 11 times during the ages of 18 and 27 ("Number of Jobs Held – A Longitudinal Study," 2010). Unfortunately job stability is on everyone’s mind and the lack of necessary workplace skills can lessen the stability one has in an organization. Also, most corporations prefer to hire younger candidates over older candidates; by completing the MBA program at a younger age the opportunity for a long term career or investment is potentially stronger. An obstacle to overcome is when someone is just thinking about a career; the initial obstacle becomes reasons why the career choice will not happen. However, when planning a career the same obstacles become problems and situations to solve. Often the avoidance to commit to an idea is due to the thoughts of wasting time or not making the right choice and something going wrong. Increase...
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