Premium Essay

Ensuring Ethical Behavior at Disney

In: Business and Management

Submitted By rs3awhite
Words 290
Pages 2
Ensuring Ethical Behavior at Disney
Ethical behavior has shown to be at backbone of every successful organization. Disney is one such company. To ensure ethical behavior, Disney has compliance training for all employees and cast members. “Disney Development Connection,” as it is called, teaches Disney employees how to act ethically, and legally, in order to comply with their Standards of Business Conduct (The Walt Disney Company, 2013). Within the Standards of Business Conduct are six standards that employees and cast members should abide by: integrity, trust, teamwork, honesty, play-by-the-rules, and respect (The Walt Disney Company, 2013). Integrity holds the expectation that employees make ethical decisions and take responsibility for their actions in order to protect their guests, audiences, and shareholders. Trust ensures that employees and cast members remain committed to Disney’s guests. Teamwork and honesty are expected at Disney, everyone is to work as a team, and as a team they must be committed to honesty to ensure the protection of Disney’s legacy. To play by the rules means that employees and cast members must comply with all rules, regulations, and local law. At Disney, everyone is a member of the community. In order to be a good corporate citizen, respect should always be demonstrated. In addition to Disney Development Connection, and Disney’s Standards of Business Conduct there are further attempts to ensure ethical practice. To demonstrate ethical decision making, Disney themselves provides equal opportunity employment, and harassment and discrimination prevention policies. It is Disney’s mission to “Drive the people dimension of our business, consistent with Disney’s culture and values (The Walt Disney Company, 2013).”

The Walt Disney Company. (2013). Business and Ethics Standards. Retrieved from The Walt Disney Company:...

Similar Documents

Premium Essay

Ehtics and Compliance Paper

...Ethics and Compliance Paper for Disney Corporation Team A FIN 370 July 13, 2011 Steven Russell Ethics and Compliance Paper for Disney Corporation The role of ethics and compliance that Disney Corporation commits to in accordance to their financial standards promotes conducting their business with the highest standards of business ethics, rules, laws, and regulations, which Disney Corporation has adopted Code of business conduct and Ethics for Directors Code. Directors have guidelines that consist of four basic guidelines such as, representing the interest of shareholders of the Walt Disney Company, display commitment, high standards of integrity, and independence of judgment, devote time, and energy to guarantee the diligent performance of his or her responsibilities, and complying with every condition of this code. Another major responsibility that Disney Corporation commits to is integrity in the company’s financial statements; compliance with all legal and regulatory requirements; qualifications and independence of the Company’s independent auditors; and performance of the company’s internal audit function (The Walt Disney Company, 2009). The Disney Company will review with management all financial reporting issues, which includes analyses of any effects of alternative GAAP methods on the financial statements. Disney Company’s internal control has an effective system that promotes the reliability of financial and operating information, which complies with......

Words: 979 - Pages: 4

Premium Essay

Business Ethics

...Business Ethics in the Workplace Jamie J. Lear MT3250 – Organizational Behavior Dr. Carl W. Proehl, Jr. November 10, 2013 Abstract Work ethics is a group of moral principles, standards of behavior or set of values regarding proper conduct in the workplace. This is something organizations need to focus on in order for them to succeed and strive to remain on top while the competition in the marketplace is so high. Ensuring your employees know and practice work ethics is important so employees remain loyal to the organization as well as knowing when and how to report an incident no matter how big or small. Companies should always have this information available and periodically have training in this area to keep current with the times and create an environment where employees feel they can talk to their supervisors or managers without fear of retaliation or retribution. In this paper, I will discuss in detail what work ethics are and what organizations can do to help this process. Businesses and corporations that stand and uphold ethics in the workplace tend to show more productivity and less job turnover than companies that don’t support ethics in the workplace. The need for this is essential. In a market where competition runs rampid, companies that practice dirty ethics and customer distrust are on the rise, a company that has integrity and shows promise is the companies that customers tend to......

Words: 3141 - Pages: 13

Premium Essay


...within a firm the most important factor in creating an ethical workplace? How do formal cultural systems attempt to promote ethics? Introduction Define organizational culture Define formal cultural system ( leadership, selection and reward system, structure, policies and codes, orientation and training program, decision making process) Define informal cultural system Make a stand. The increasing attention being devoted to ethical codes, as well, as to various accounting, auditing, and reporting standards, suggests that a more formal approach to ethics management is becoming more widespread, and can be expected to become more so in the future. Formal ethics program Compliance orientation – preventing, detecting and punishing violations of the law. Employees are informed of the law and are motivated to do the right thing through fear of being caught. Values orientation – defining org values and encouraging employee commitment to certain ethical aspirations. Main body Leadership Selection and reward system Structure Policies and codes Orientation and training program Decision making process Argument Conclusion References Trevino, K.L. & Nelson, A.K. (2010), "Ethics as Organisational Culture". In Trevino, K.L. & Nelson, A.K. Managing Business Ethics, 5th ed, John Wiley & Sons, New York, p.172-202 Chunhua, C. and Huahua, N. 2007. How to Motivate Employees’ Ethical Behavior -----Based On Management Control Theory. [report]......

Words: 470 - Pages: 2

Free Essay

Rjdt Task 2: Code of Ethics

...Ethics regarding the distribution of whistles. The decision whether to distribute the whistles as scheduled or incur additional cost to reproduce/repackage the whistle involves exercising ethical decision making. According to the quality assurance manager, the whistles have traces of lead above the U.S. legal acceptable limits for children ages 7 and younger and the cost to reproduce/repackage is $100,000. It is my goal to resolve this dilemma in a manner supported by the Toy Company as well as protect the company while fulfilling our obligations. There are three possible decision alternatives to address the problem. Each having advantages and disadvantages along with financial, legal, and ethical considerations: 1. Distribute whistles as-is and on schedule a. The company’s advantage would be honoring the negotiated contract to produce the whistles. b. The disadvantage would be the potential harm to the client due to increased lead. c. The financial consideration would be the company saving $100,000 at the customer’s risk of harm. d. The legal consideration would be the risk for potential lawsuits. e. It would be unethical towards the customer and law to disregard the regulatory limit of traces of lead. 2. Reproduce and repackage the whistles a. The company’s advantage would be ensuring customer confidence in our product and minimize harm. b. The disadvantage would be a delay in distribution and the company will have additional manufacturing cost. c. The......

Words: 1063 - Pages: 5

Premium Essay


...Critique on Mission Statements I. Introduction Upon entering into the market, a company does not necessarily have to have a mission statement; however, most successful companies achieve their objectives and goals through operating with and being founded upon a mission statement. The mission statement’s purpose is for companies to say much more about their business scope and purpose of ‘who they are, what it does, and why it exists’. Some companies project future growth in their mission statement; however, that projection can be stated in the company’s vision statement. This paper’s mission is to list and critique the mission statements of Spring Hill College and eight S&P 500 companies being: Google, Coca Cola, Avon, Walt Disney, Target, Wels Fargo, All state and Verizon Wireless. II. Spring Hill College’s Mission Statement Spring Hill College is a Jesuit Institution founded in 1830 by Michael Portier, Mobile’s first Catholic bishop. The mission of Spring Hill College a liberal arts and Jesuit College of the south reads: “Rooted in its Catholic heritage and continuing the 450-year-old Jesuit tradition of educational excellence, Spring Hill College forms students to become responsible leaders in service to others. We offer our students a thorough preparation for professional excellence; and we strive to awaken mind and spirit to the pursuit of truth and to the ever-deepening appreciation of the beauty of creation, the dignity of life, the......

Words: 2255 - Pages: 10

Premium Essay


...15’ What is Culture文化 10’ ● Social Structure社会结构 20’ ● Religious and Ethical System宗教和伦理15’ ● Language语言15’ ● Education教肓15 ● Culture and the workplace文化和工作场所 45’ ● Culture Change文化的变化10’ ● Implication For Business商务含义25’ • Summary and assignments 总结和作业 10’ Special Attention(重点与难点) 重点: Determinants of Culture 文化的构成 Implication For Business 商务含义 难点: Cross-cultural analytical frameworks( 文化分析框架) Teaching Design (主要教学方法) • Instructing • Case study • Group Discussion in the class • Invite French student to join discussion (邀请法国留学生Brigitte参加案例讨论,她在 “巴黎Disney”工作过 Opening case(开篇案例) : Disney in France |案例讨论题 | |1.What assumptions did Disney make about the tastes and preferences of French consumers? Which of these assumptions were | |correct? Which were not? | |2 How might Disney have had a more favorable initial experience in France? What steps might it have taken to reduce the | |mistakes associated with the launch of Euro-Disney? | |3. In retrospect, was France the best choice for the location of Euro-Disney?...

Words: 3564 - Pages: 15

Premium Essay


...Responsibility/Environmental Sustainability 1) Many people consider it unethical for a firm to be socially irresponsible. Answer: TRUE Diff: 1 Page Ref: 310 AACSB: Ethical Understanding and Reasoning Abilities Objective: 10.01 Explain why good ethics is good business in strategic management. Learning Outcome: Discuss the roles of ethics and social responsibility in strategic management 2) Social responsibility refers to actions an organization takes that are legally required to protect or enhance the well-being of living things. Answer: FALSE Diff: 2 Page Ref: 310 AACSB: Ethical Understanding and Reasoning Abilities Objective: 10.01 Explain why good ethics is good business in strategic management. Learning Outcome: Discuss the roles of ethics and social responsibility in strategic management 3) Sustainability refers to the extent that an organization's operations and actions protect, mend, and preserve rather than harm or destroy the natural environment. Answer: TRUE Diff: 1 Page Ref: 310 Objective: 10.05 Discuss specific ways that firms can be good stewards of the natural environment. Learning Outcome: Discuss the roles of ethics and social responsibility in strategic management 4) Good ethics is not a prerequisite for good strategic management. Answer: FALSE Diff: 2 Page Ref: 311 AACSB: Ethical Understanding and Reasoning Abilities Objective: 10.01 Explain why good ethics is good business in strategic......

Words: 9111 - Pages: 37

Premium Essay

Companies Use Corporate Advertising to Increase Awareness of Corporate Social Responsibility Therefore Increasing Profitability

...awareness of corporate social responsibility and increased profitability for business. Companies use corporate advertising to strengthen their identities and create a favorable mental picture in consumer’s mindset. On average, companies spend millions of dollars each year in their marketing budgets toward corporate advertising. With corporate advertising, companies are not necessarily looking to sell a product or service, but rather the company itself and its reputation. They are seeking to gain a particular corporate image. This image aims to associate their product with lifestyle of values. Their intended outcome is to increase consumer awareness, convert the awareness to familiarity, and use familiarity to influence consumer buying behavior (Argenti, 2013 p. 60). As Argenti (2013) stated, a great corporate advertising...

Words: 4066 - Pages: 17

Premium Essay

The Wall Street Journal Case in the News

...Final PDF to printer 2 Values, Attitudes, Emotions, and Culture: The Manager as a Person LEARNING OBJECTIVES After studying this chapter, you should be able to: 1 Describe the various personality traits that affect how managers think, feel, and behave. [LO 2-1] 4 Describe the nature of emotional intelligence and its role in management. [LO 2-4] 2 Explain what values and attitudes are and describe their impact on managerial action. [LO 2-2] 5 Define organizational culture and explain how managers both create and are influenced by organizational culture. [LO 2-5] 3 Appreciate how moods and emotions influence all members of an organization. [LO 2-3] jon62538_ch02_044-077.indd 44 11/1/13 7:13 PM Final PDF to printer No wonder the fabrics perform so well! With an inventor like Kevin Plank, Under Armour’s innovative endurance products give larger sporting goods companies a run for their money. MANAGEMENT SNAPSHOT Kevin Plank’s Determination at Under Armour What Does It Take to Succeed Against Tough Odds? W hen Kevin Plank was a walk-on fullback football player at the University of Maryland in the 1990s, he often became annoyed that his T-shirt was soaked and weighted down with sweat. Always an original thinker, he wondered why athletic apparel couldn’t be made out of some kind of polyester blend that would help athletes’ and sports aficionados’ muscles stay cool while wicking away, and not......

Words: 17700 - Pages: 71

Premium Essay

Coca Cola Leadership

...linear thinking and are deterministic • Choices are determined by internal and external environments Visionary leaders: • Proactive • Shape ideas • Change the way people think about what is desirable, possible • Risk taking • Bring fresh approaches • Concern themselves with ideas • Relate to people in intuitive and empathetic ways • Feel separate from the environment • Working in, but not belonging to organizations • Ensuring the future of the organization through the development of people • Engage in multifunctional and integrative tasks • Utilize (используют) non-linear thinking • Believe in strategic choice • Choices make a difference to their organizations, through the organizations, to their environment Strategic leaders • Are a combination of managerial and visionary leaders • Oversee day-to-day and long-term responsibilities • Apply linear and non-linear thinking • Emphasize(подчеркивать) ethical behavior and value-based decisions • Strategic leadership – the ability to influence those with whom you work to voluntarily make decisions on day-to-day basis and enhance the long term viability(жизнеспособность) and short-term financial stability. Robert Goizueta as CEO of Coca-Cola In 1981 Robert Goizueta became a chairman and CEO Keough – Chief operating...

Words: 1138 - Pages: 5

Premium Essay

Strategy Management

...CONNECT FEATURES Interactive Applications Interactive Applications offer a variety of automatically graded exercises that require students to apply key concepts. Whether the assignment includes a click and drag, video case, or decision generator, these applications provide instant feedback and progress tracking for students and detailed results for the instructor. Case Exercises The Connect platform also includes author-developed case exercises for all 12 cases in this edition that require students to work through answers to assignment questions for each case. These exercises have multiple components and can include: calculating assorted financial ratios to assess a company’s financial performance and balance sheet strength, identifying a company’s strategy, doing five-forces and driving-forces analysis, doing a SWOT analysis, and recommending actions to improve company performance. The content of these case exercises is tailored to match the circumstances presented in each case, calling upon students to do whatever strategic thinking and strategic analysis is called for to arrive at a pragmatic, analysis-based action recommendation for improving company performance. eBook Connect Plus includes a media-rich eBook that allows you to share your notes with your students. Your students can insert and review their own notes, highlight the text, search for specific information, and interact with media resources. Using an eBook with Connect Plus gives......

Words: 219639 - Pages: 879

Premium Essay


...1. Introduction HSBC is named after its founding member, The Hongkong and Shanghai Banking Corporation Limited, which was established in 1865 to finance the growing trade between Europe, India and China. In the early years of the 20th century, HSBC widened its activities in the East and became increasingly involved in the issuing of loans to national governments, especially in China, to finance modernisation and internal infrastructure projects such as railway building. In the later years of the 20th century HSBC moved from an important regional bank to one of the world's leading financial services organisations. In the 21st century, HSBC has renewed its focus on its birthplace, growing its business in China both organically and through a series of strategic partnerships. Nowadays, HSBC's international network comprises more than 6,200 offices in 74 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa,. ranks first in the Forbes 400 Top UK based companies in spite of its root from Asian, with deversified products and services, including advisory, financing, trading, sales, transaction banking, research and analysis. Unilever is an Anglo–Dutch multinational consumer goods company co-headquartered in London, England and Rotterdam, The Netherlands. Its products include food, beverages, cleaning agents and personal care products. It is the world's third-largest consumer goods company measured by 2012 revenue, after Procter......

Words: 3285 - Pages: 14

Premium Essay

Manager as a Person

...OVERVIEW OF CHAPTER This chapter focuses upon the manager as a feeling, thinking human being. It opens with a description of enduring personality characteristics that influence how managers perform their jobs, as well as how they view other people, their organizations, and the world around them. It then discusses how managers’ values, attitudes, moods, and level of emotional intelligence can impact the way they perform their job. The chapter closes with a discussion of organizational culture and explains how managers both create and influence it. LEARNING OBJECTIVES 1. Describe the various personality traits that affect how managers think, feel, and behave. (LO1) 2. Explain what values and attitudes are and describe their impact on managerial action. (LO2) 3. Appreciate how moods and emotions influence all members of an organization. (LO3) 4. Describe the nature of emotional intelligence and its role in management. (LO4) 5. Define organizational culture and explain how managers both create, and are influenced by, organizational culture. (LO5) MANAGEMENT SNAPSHOT: PAETEC’S CULTURE OF CARE PAETAC Communications is a privately owned broadband telecommunications company that provides local, long distance, and Internet services in 27 markets across the U.S. In the face of its troubled industry, PAETAC has experienced a phenomenal growth rate. This earned the company the number two spot on Deloitte Technology’s Fast 100 list, which ranks the technology......

Words: 7087 - Pages: 29

Premium Essay

Chapter 12 Marketing

...Group 4: Andi Annisa Zhafira Ramadhania (1406545661), Dimas Bagus Wahyu Baskara (1406545554), Eversti Nevalia (1406545535), Makarim Hirdzi (1406640820), Nadya Anindhita (1406546544), Zhafirah Shabrina Bustanie (1406640985) 1. What is promotion and integrated marketing communication? - Promotion: one of the four Ps of the marketing mix, the coordination of a marketer’s communication efforts to influence attitudes or behavior. Try to make the consumers have the willingness to buy the product that the marketer’s offer. - Integrated marketing communication: a strategic business process that the marketers use to plan, develop, execute, and evaluable coordinate, measurable, persuasive brand communication programs over time to the targeted market. 2. Explain the function of marketing communication? Brand that exists on the consumer mind, is also an effect of the well-maintained long-term marketing communication. Marketing communication manage the relationship between the company and the consumers. It also helps the company to deliver (through the media that the consumer most preferred) the message that a product brings to the consumers targeted. 3. Explain the importance of WOM in promotional activities? Mouth to mouth suggestion, have a strong position in consumer mind. Consumers tend to believe what they heard from others, they would look for recommendation from the other consumer. Hence, WOM promotional activities should be get a priority in marketer list, in......

Words: 3410 - Pages: 14

Premium Essay

Social Responsibility and Managerial Ethics

...that a group of traders in the firm’s London office had manipulated the bond market: A small set of traders disrupted the European bond market by placing 188 sell orders simultaneously (approximately $20 billion worth of bonds) on August 2, 2004 in about 18 seconds. This drove the price of bonds, in general, down dramatically. The prices continued to drop even after the Citibank traders stopped selling. Just a few minutes later, the same traders then bought the bonds back at much cheaper prices than they had been sold. This new buying triggered buying by other traders, and prices rose. In the process, Citibank traders made about $20 million in profits in under five minutes. Although the employees did not do anything illegal, their behavior was deemed unethical. In the end, Citicorp paid a $28 million fine to the Financial Service Authority for “failing to conduct its business with due skill, care and diligence, and failing to exercise proper controls over the London bond trading team.”1 Individual or corporate decisions that are judged to be wrong, either ethically or legally, can not only hurt those directly affected by...

Words: 13074 - Pages: 53