CONTENTS
Sr. # Description Page #
1. Preface …………………………………………………………… II
2. Acknowledgement………………………………………………. III
3. Managers title page…………………………………………….. IV
4. Five principles…………………………………………………… V
5. Feasibility report………………………………………………… IX
6. Introduction……………………………………………………… X
7. Executive Summary………………………………………… X
8. Background of Entrepreneurs………………………………… XI
9. Production Plan………………………………………… XII
10. Marketing……………………………………………… XIV
11. 4P’S of Marketing………………………………………… XVIII a) Product……………………… XIX b) Price………………………… XX1 c) Placement ………………… XXII d) Promotion………… XXIII
12. Organizational Plan…………………………………………...... XXV
13. Human Resource Management…………………… ………... XXIX
14. Conclusion…………………………………………...…... XXXIII

PREFACE

This report is about the launching of a new business of hot factory restaurant in the I-8 markaz area of Islamabad. The management of this organization includes managers in different disciplines which play an important role in launching of a new restaurant.
This report includes an introduction to hot factory’s mission and five principles, brief about the company.

ACKNOWLEDGEMENT

We would to like to thank the following for their support and helpful comments:

Almighty ALLAH
Our Parents

COMPANY NAME: “Best FOOD for the FAST times...”

TOP LEVEL MANAGEMENT:

* CEO (Chief Executive Officer)