...Dr. Christian Tidona - Biotech entrepreneur Topically: Founder, Owner, Managing Director with BioMed X GmbH, Co-Founder, Managing, Director with BioRN Cluster Management GmbH, Managing Director with BioRN Network e. V., Founder, Owner, Managing Director with MANTICORE GmbH Education: Diploma in Biology, Ph.D in molecular biology and virology at the age of 28, Ruprecht-Karls-Universität, Heidelberg, Germany. Languages: English, French, German, Italian Interests: Networking, Golf, Tennis Personal Interests: Medical biotechnology, entrepreneurship, coaching and incubation of biotech startups, business plan competitions, cluster management, innovation sandboxes at the interface between academia and industry. Area of Expertise and skills: Entrepreneurship, Business planning, Commercialization, Business strategy, Global Strategy, Visionary, Management, Mentoring, Licensing, Innovation management, International Business, Venture financing, New venture Development, Business development, Molecular virology, Drug Discovery and development, Pharmaceutical industry, Molecular biology, Biochemistry, Oncology, Genomics, Immunology, Bioinformatics, Clinical Development, Cancer, Biopharmaceuticals. Websites: Publications Research gate , BioRN website , BioMed X website Dr. Christian Tidona - Biotech entrepreneur Topically: Founder, Owner, Managing Director with BioMed X GmbH, Co-Founder, Managing, Director with BioRN Cluster Management GmbH, Managing Director with BioRN Network...
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...TARA FELA-DUROTOYE NIGERIAN MAKE UP ARTIST AND CEO OF HOUSE OF TARA Tara Fela-Durotoye is a Nigerian makeup artist, an entrepreneur and a lawyer. Born 6th March 1977 in Lagos Nigeria, she was raised in Lagos and had her primary and secondary education there and later graduated with a degree in law from the Lagos State University Nigeria where she started her make up business and shortly after she proceeded to London to become a well trained and certified professional makeup artist of Charles Fox, Convent Garden. Afterwards she returned to Nigeria and decided to launch her own bridal make up business in 1998, in 2000 she facilitated thefirst ever series of bridal seminars bringing together well known professionals in the makeup industry to speak to brides. Today, Tara Fela-Durotoye is the managing director and creative director of House of Tara International , a Nigerian based make up company. The organisation has over the years grown into a successful franchise enterprise of three major lines of business. First, the Make Up studio where women can seek advice from professionals on best suitable make up products and methods of application. The second is the Make Up school where aspiring makeup artist can be trained on the art and gain basic knowledge of professional makeup. Lastly, is the Tara product line comprising of beauty products and professional make up kits such as make up brushes and purses and a wider range of makeup products like lipstick, lip gloss, mascara...
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...I’ve always believed that entrepreneurs are people who had been born with the talents of one but just recently I was able to comprehend that all of us have the potential to be successful entrepreneurs one day; that we just have to unlock the inner entrepreneur in us. Our class has been given the chance to know if we truly have the potentials of becoming a successful entrepreneur or what part of ourselves, our personalities, we have to improve to become a successful entrepreneur through a self-assessment sheet in which we were able to assess ourselves if we have the capacity to become an entrepreneur one day. I was a little surprised really when the sheet showed me that the self-confidence part was higher than that of the commitment to work contract and risk taking because I am a very shy person I tend to shy away with a new environment and new people also because I don’t have confidence in myself at times I always known that I have a low self-esteem and I sometimes don’t trust myself but I guess I trust myself better that being in commitments and in risk-taking. The highest score I got was in the Demand for Efficiency and Quality and I must admit that is who I am; I can get really bossy at times and I tend to become a perfectionist and I always demand for the best, I even get disappointed in myself sometimes when I don’t do the work I was supposed to do properly. The second highest score I got was on Systematic planning and monitoring and information seeking and again it...
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...I’ve always believed that entrepreneurs are people who had been born with the talents of one but just recently I was able to comprehend that all of us have the potential to be successful entrepreneurs one day; that we just have to unlock the inner entrepreneur in us. Our class has been given the chance to know if we truly have the potentials of becoming a successful entrepreneur or what part of ourselves, our personalities, we have to improve to become a successful entrepreneur through a self-assessment sheet in which we were able to assess ourselves if we have the capacity to become an entrepreneur one day. I was a little surprised really when the sheet showed me that the self-confidence part was higher than that of the commitment to work contract and risk taking because I am a very shy person I tend to shy away with a new environment and new people also because I don’t have confidence in myself at times I always known that I have a low self-esteem and I sometimes don’t trust myself but I guess I trust myself better that being in commitments and in risk-taking. The highest score I got was in the Demand for Efficiency and Quality and I must admit that is who I am; I can get really bossy at times and I tend to become a perfectionist and I always demand for the best, I even get disappointed in myself sometimes when I don’t do the work I was supposed to do properly. The second highest score I got was on Systematic planning and monitoring and information seeking and again it...
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...There are FOUR (4) questions in this section. Answer ALL questions in the Answer Booklet. 1. Discuss the FIVE (5) potential benefits and FIVE (5) potential drawbacks of entrepreneurship (15 marks) Suggested Answer: Entrepreneurs benefit by controlling their own destiny, reaching their own potential, making a difference, reaping impressive profits, contributing to society, and enjoying what they are doing. Potential drawbacks include the uncertainty of income, risk of losing their entire investment, long hours and hard work, a somewhat lower quality of life until the business gets started, high levels of stress, and absolute responsibility. 2. Assume you own a small camera shop that sells and repairs cameras and equipment. Discuss some of the methods you might select to allow you to successfully compete against the many large retailers that are nearby. (15 marks) Suggested Answer: In most cases, small business owners will not be able to select a cost-leadership strategy to meet the larger competitors who have a size advantage over them. Therefore, this small business owner will probably have a greater chance of success utilizing a focus and/or differentiation strategy. One option is to use a focus strategy by concentrating on a specific market segment, identifying those consumers’ special needs, wants...
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...Jessica Turner has a master's degree in accounting and an undergrad degree in business. She established Turner Test Prep, a CPA exam review center, after being rejected by the Big Six accounting firms. She decided to bring the company into existence when she was searching for other employment options, and also because she had experience in the field when she worked at a review center's business office before taking up her master's degree. There, she inadvertently started teaching the math portion of the reviews, and received training in teaching. After passing the CPA exam on the first try herself, she decided that she would like to help those who want to take the CPA exam pass on their first try as well. And so she developed a business and marketing plan, convened with various professors to create a comprehensive curriculum, and opened her firm's doors. Instead of the normal review route of using books, software, or online courses, she provided a full service 6 week, 3-6 hours a day review regimen for her clients that include one hour live lectures from various professors, discussions about test taking skills and organizational skills to digest information faster, provided audiotapes that the clients can listen to at home or in their cars, executed timed mini tests as well as practice essay questions, one on one bi weekly client meeting to see how they've progressed and for them to ask questions, and a direct line to her via e mail for any queries the clients may have. She Even...
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...SWOT Analysis Strength * Samsung is famous for its innovative designs in electronics * Largest share in phone market and retains second position in smartphone market * Samsung sponsored Olympics to establish itself as a global brand. * Strong team of marketing team * Samsung their very creative to come up with promotional strategies to uplift their brand * Strong innovative advertising strategies to improve in product design * Produce best products with lost cost and high quality * Global recognized company * Samsung is good to implement quality initiatives such as Six Sigma and manufacturing initiatives Weakness * Poor brand image in global markets * They focus on too many things at a time * Products have a high defect rate * Previously consumers associated Samsung’s products with poor quality * Samsung brand is weaker in Europe and US Opportunity * In early 1970s, they ventured into the television market * After its success in the television market, they set up home appliances plant and started manufacturing refrigerators and washing machines * Established a marketing subsidiary in the USA * Established a sales subsidiary in Germany and its first overseas plant in Santa Clara (California) and Tokyo to improve the product line * Samsung Corporation initiated a restructuring process across the group in 1994 * Focus on product design and launch innovative products * Moving away from cheap...
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...rt of an ongoing effort to help the world learn more about DecisionDesk, what we do, and what we’re interested in, I sat down with our Co-Founder and Chief Business Development Officer, Marc Plotkin, to pick his brain on the issues the we as a company face on a daily basis. Here’s what he had to say: What got you interested in starting your own company? I never had a specific interest in starting my own company; however, I’ve always been making things: music, films, and all sorts of creative projects. However, up until we started DecisionDesk, my creations were mostly out of a need to express, whereas this company was the first time I wanted to make something that was solving a real-world problem that no one else was solving. I actually believe that’s what companies are for. I think starting a company without trying to solve an existing problem is pretty silly, but when you combine the nature of a for-profit company with a focus on solving a true problem in people’s lives…then you have something powerful that’s worthwhile to make. How has your background in music contributed to your role in Business Development at DecisionDesk? From what I’ve seen, great companies have to build niches to build momentum. For us, the performing arts world has been a fantastic beachhead for us, which has allowed us to spread to other parts of higher education. Our founding team spoke the language of Fine Arts professionals and educators very well and that has been an essential asset. Aside from...
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...For my interview, I choose to interview the owner/entrepreneur of Affordable ATV’s, LLC. I asked her a variety of questions from different categories such as: Business overview, Business strategy, Human resources, Marketing, Technology, and Accounting. Affordable ATV’s was started in 2005. It was started in a good economy and the owner, Eric Bascom, started the business because he lost his union job that required him to travel all over the country for work. His brother-in-law sold 4-wheelers in a small shop in Indiana and when Eric lost his job he was trained on how to build the 4-wheelers along with many other types of small recreational vehicles. Eric brought his knowledge back to Richland county and started Affordable ATV’s. This company is S corporation, which means they operate like a corporation but are treated as a partnership for tax purposes. ATV’s sells powersports equipment such as 4 wheelers, utility vehicles, motorcycles, scooters, and dirt bikes for adults and children. They sell off-brand units of all the vehicles. Other brands such as: Honda, Kawasaki, or Suzuki, would cost about 4 times as much as the vehicles sold at Affordable ATV’s. This drastic difference in price is a huge competitive advantage for the company. Price makes a big difference when parents are buying a small scooter or child sized 4 wheeler for their kids. Parents don’t want to pay for a name brand that will cost them an arm and a leg when they can buy the off brand that runs...
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...You Are a Entrepreneur 1 You Are an Entrepreneur Terrance LeGrant Sr. Dr. Darnell Huntley ACC 557 Financial Accounting May 19th 2015 You Are a Entrepreneur 2 T- Shirts by You is an exciting new business that allows customers to create custom design t-shirts anyway they would like. T-Shirts by You will use state of the art computer technology that will allow the customer to order the product using the print on demand process. This will allow customers to order large or small quantities at anytime. The ability to create a totally custom, from choosing the material and style of the shirt as well as the image or graphics they want on the front and back is the ultimate form of expression that will appeal to a lot of potential customer. T-Shirts by You vision and goal is to let you be the boss when it comes to creating your one of a kind design. T- Shirts by You will offer customers a wide variety of options for creating their own custom shirts. T-Shirts by You will not only...
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...Entrepreneurship Case Michael Oakes MAN 105 May 23, 2015 Kimberly Jackson Introduction In the Netflix case I will go over elements of exchange process: marketing management: relationship marketing for customer satisfaction: my personal exposure to their advertising and holiday sales tactics. Many of the topics will show and explain how they dominated the video rental market and continue to stay on top of advancing technology. First thing to go over would be their exchange process. Netflix has a multi-level recurring subscription process with the most popular allowing three video rentals at a time. With a direct mail to customer send and return feature, you can order, receive and, return your rentals from your home. On top of all that the customer never has a late fee. The recurring subscription allows the customer to keep the videos as long as they like. (Cengage Learning, Inc. 2009). Netflix has, most likely, the largest online database of rentals. All a customer has to do is make a selection list and the movies will be sent out in accordance to your subscription. Once a movie has been returned the next movie will be sent from your list. All rentals come with their own pre-paid return envelope. Most rentals are shipped out with one day of ordering from one of their thirty-four distribution centers. The marketing management philosophy Netflix subscribes to would be marketing orientation. (Answers.com 2015). Focusing on customer needs and wants and making themselves...
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...NAME: Arthur Sicard PERSONAL DATA: Arthur Sicard was born in Saint-Léonard-de-Port-Maurice, Quebec on December 17, 1876. He died on September 13, 1946 at the age of 70. Canadian inventor, Arthur Sicard invented the snow blower in 1925. CLAIM TO FAME: Business Venture – Sicard Industries The invention consisted of three sections; a four-wheel drive truck chassis and truck motor, the snow scooping section, and the snow blower with two adjustable chutes and separate motor. The snowblower allowed the driver to clear and throw snow over 90 feet away from the truck or directly into the back of the truck and it worked on hard, soft or packed snow. SCOPE: Arthur Sicard is the inventor of Sicard Industries. He had created the snow blower to clear snow from drive ways, sidewalks, etc . SOCIETAL BENEFIT: This invention has helped the well being of many old aged people, people who are always on the go, and is a fast way to clear up snow, help to many citizens of Canada or the United states. RISK TAKEN: Risk taken of this invention is that every year 5740 snow blower-related injuries occurred such as the snow blower blowing up and being over pressured. MOTIVATING FACTORS: Motivating factors is that this venture is all Electric models that produce no emissions at the point of...
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...When most hear the name Steve Madden they think of a shoe, a store and maybe even a brand; rarely do some ever look beyond the obvious and see the successful entrepreneur. Born in 1958 in Far Rockaway Queens and growing up in the neighboring town of Cedarhurst in Nassau County New York from a mixed religious background of an Irish-American and Roman Catholic father who owned a textile company and a Jewish mother Steve Madden knew from very young the possibilities of the world. At 16 Madden begin working in a shoe store called “Toulouse”, which opened his eyes to the possibility that the fashion industry. Madden recalled with Johanna Berkman for New York magazine. "My boss was 26. He had his own business. He was this really cool guy. He drove a Mercedes. He was my idol.” Fast forwarding about 4 years later Madden found himself as a University of Miami dropout and working for clothing boutique back in his hometown and then later moving to Greenwich Village to work as a sales representative for a L. J. Simone, a wholesaler of women's boots. He spent the almost of a decade with the company, holding various positions and learning the business. However, Madden had to resign from L.J. Simone while he battled a serious substance abuse problem. Determined to start a foot wear line and prove naysayers wrong, Madden first teamed with a colleague from Simone, but the venture, which they called Souliers, failed. In true entrepreneur spirit Madden did not let the failure stop him and...
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...Oprah Winfrey is an example of an entrepreneur who has reached legendary status not only in the United States but also worldwide. Overcoming a life of hardship, Oprah leaped over all obstacles to become one of the richest and most successful self-made women in history. Her career started at a news station in Nashville where she became the first African American co-anchor. She dropped out of college her senior year to move to Baltimore to co-anchor the nightly news in Baltimore. Although reading the news did not play to Oprah’s strengths, the opportunity soon arose for her to host her own talk show. Her connection with the audience, her viewers, and her guests on this show is what led to her success in this medium and paved the way for her future successes as she hosted one of the most popular talk shows of all time “The Oprah Winfrey Show.” Oprah success as an entrepreneur has been as a business owner, talk show host, philanthropist, actor, producer, director, and author. The greatest economic decision Oprah has made in her career was when she formed Harpo Productions, purchased a production studio in Chicago, and began producing her own talk show (Entrepreneur 2008). This decision gave her complete control over the resources she would need to build a successful business and an even more successful show. It also allowed her to employ hundreds of staff members from all over the world which gave a much needed boost to the Chicago economy. Harpo studios was also the home to other...
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...Able Planet Case 2 SBE-560-19660: Entrepreneurship/Small Business Mgmt. Professor Wendy Finlay October 5, 2013 Keller Graduate School of Management Jacob Denise Abstract Kevin Semcken, Able Planet’s CEO discovered Able Planet in Wheat Ridge, Colorado, that produces headphones with an imbedded magnetic coil to enhance sound quality at a technology conference in Denver Colorado. Kevin Semcken, who lost hearing in one ear, was intrigued and tested the product by listening to his favorite music. Kevin Semcken had a bigger vision for Able Planet. Kevin Semcken produced earphones that can fit into a person’s ear canal which would stay during strenuous activity and block-out ambient noise. He lined up thirty (30) potential customers who were interested in his innovated earphones, and convinced them to sign disclosure agreements. Kevin Semcken, Able Planet’s CEO and chairman is seeking capital to finance existing operations for its current products, build a prototype for a new product and market both products to new and current customers (Scarborough, 2012). Furthermore, the bank had changed the terms; Able Planet line of credit 2.5 million would no longer be financed by the bank for upfront cost of raw materials and manufacturing. Questions and Responses Q1. Experts say that entrepreneurs who need between $100,000 and 3 million often face the greatest obstacles when raising capital for their businesses. Why? Most entrepreneurs, in less glamorous industries or those...
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