Premium Essay

Evaluation of Tata Group

In: Business and Management

Submitted By yiannos123
Words 2302
Pages 10
An analysis and evaluation of the business model of Tata Group
Introduction
In the following case we will briefly analyze and evaluate the business model of Tata Group, an Indian giant that is moving into a global powerhouse. We will firstly use the SWOT analysis tool in order to understand the internal and external environment. Then we will strategically position the group with the help of the Porters Generic Strategy which will be followed by an overview of the VRIO model and conclude with looking into the croups portfolio with the Boston Consulting Group (BCG).
According to Johnson et all described in their book Exploring Corporate Strategy, ”A business model describes the structure of product, service and information flows and the roles of the participating parties” For example a it is how the description of raw material is being converted to a final product and transferred to the final consumer.

SWOT Analysis
SWOT analysis is a tool that helps us develop strategic development by creating strategic options and evaluate future planning. This is achieved by identifying and analyzing the most important issues in a company’s environment as well as the strategic capability of an organization.
Strengths:
* Innovation is one step that Tata has advantage because, the lot of companies the group has helps each other and makes it easier to develop. * Resources are easier to being accessed due to the fact that Tata has a wide range of companies in their portfolio that generate money. * Capabilities are gathered within the group as high flyers are all part of Tata’s employees, highly motivated and highly trained personnel. * Tata’s employees are its culture ambassadors as they all hold pride in them self to be loyal to their company, they feel dignity to be working for Tata and they maintain the social responsibility character passed on to them by

Similar Documents

Premium Essay

Hr Project Report

...Executive Summary In this project, we have tried to understand the HR development policies that are being followed at Tata Motors Ltd. We explore the various facets of the policies by studying the literature of the HR policies, by discussing about these policies with the HR of the company and also speaking to the employees of the company. First of all we look at the Organization as a whole, what it stands for, what are its core values, vision and mission and then delve into the HRM practices, mainly with respect to its Human Resource development. We zero in to four categories to which these policies can be broken down to: * Assessment & Feedback * Career Progression & Job Rotation * Training & Development * Performance Awards For the purpose of evaluation of these policies, we conduct our primary research in the RECON department of Lucknow Works of Tata Motors Ltd. The research consists of an online survey and a few in depth interviews. From the responses we have tried to objectively assess the perception of these policies and tried to indentify the areas where there is a mismatch between employee expectation and HR objective. Towards the end, we have come up with some recommendations that could be looked at as possible options to further improve the policy framework. Introduction Vision: To be a world class corporate furthering the interest of all its stakeholders Mission: * Shareholders * To consistently create shareholder...

Words: 3677 - Pages: 15

Premium Essay

Management

...The Last Rajah: Ratan Tata and Tata’s Global Expansion Name: Student Id: Lecturer Unit Name: International Management Unit Code: BUS323 Table Of Content 1.0 Source of Problem 2.0 Secondary Problems • Short Term: 2.1 Recession 2.2 Human Resource and Organisational Culture 2.3 Union Strike and Rebels • Long Term: 2.4 Corus Company Debt 2.5 Jaguar and Land Rover Take over 2.6 Chairman Replacement 3.0 Analysis • 3.1 The Economy and Tata Group • 3.2 Loss of Control Within Tata 4.0 Criteria Of Evaluation: Goals (Objectives/Performance Targets/KPI’s/Decision Criteria and Their Time Frames. 5.0 Alternatives • Short Term • Long Term 6.0 Recommended Strategy • Short Term • Long Term 7.0 Justification of Recommendations 8.0 Implementation, Control & Follow Up 9.0 Bibliography 1.0 Source of Problem The case study reviews the global expansion and progress of the Tata Groups of Companies under the leadership and vision of Ratan N. Tatan. Over the years, there were several challenges the Tata Company faced in order to expand globally and to be able to achieve global top status. The slowing down of the economy in Asia, as mentioned in the article would be one of Tata company key challenges. Secondly, a fundamental problem would be the continuity of Tata Group in recruiting new talents capable of retaining the Tata group value system and ethical standards as the company grows and becomes...

Words: 2040 - Pages: 9

Free Essay

Ddfsfwef

...Case Study: Tata DOCOMO HELPING TATA DOCOMO WITH THEIR PROCUREMENT TRANSFORMATION INITIATIVE Client: Tata DOCOMO • Industry: Telecommunications Tata Teleservices (TTSL) provides telecommunications services to about 85 million clients in thousands of towns and villages across India. Among its services are mobile and wireline telephone (under the Tata Indicom brand), fixed wireless phones (Walky), public telephone booths, and Internet access (Photon). Founded in 1996, TTSL is a subsidiary of the conglomerate Tata Group. It also provides wireless phone service through a joint venture with Japan-based NTT Docomo. Tata Teleservices Limited launched 3G services for the first time in India, under the brand name Tata DOCOMO. With 3G, Tata DOCOMO redefined the face of telecom in India. Overview Need: Tata Docomo realized that they were losing out due to cumbersome supplier registration and bidding processes. They wanted to automate their business processes and streamline their procurement activities. They had to collaborate better with their 500 suppliers and enable better transparency. Solution: Bristlecone implemented SAP SRM and helped leverage supplier registration, supplier evaluation, bidding and auctioning process, supplier collaboration and SRM analytics. Benefit: Bristlecone helped revamp the procurement processes and automated bidding & auctioning. With the solution, they were able to shift from transactional purchasing to strategic purchasing. Suppliers were provided...

Words: 853 - Pages: 4

Premium Essay

Gujarat Technological University Syllabus for New Mba Program Effective from Academic Year 2011-12 Mba I Semester I

...utilization of financial and accounting data for planning and control. 2. Course Duration: The course duration is of 36 sessions of 75 minutes each i.e. 45 hours. 3. Course Contents: Module No: Module Content No. of Sessions 70 Marks (External Evaluation) 17 I II Fundamentals of Accounting Basic understanding of accounting, Accounting Concepts, Conceptual framework of financial statements, Accounting Policies, Journal Entries and preparation of accounts - Trial Balance to Balance sheet and profit and loss Account, Recognition of Income and Expenses, Provisions, Contingent Liabilities Accounting Standards and Applicability: Disclosure of Accounting Policies (AS-1), Valuation of Inventories (AS-2), Depreciation Accounting (AS-6), Income Recognition & Accrual Income (AS-9), Accounting of Fixed Assets (AS-10), Accounting for Intangible Assets (AS-26), Accounting for Investments (AS-13), 7 7 17 III IV V Preparing and Understanding Financial Statements : Corporate Balance sheet, Profit and Loss Account Funds Flow Analysis, Financial Statement Analysis & Contemporary Issues Students should select a particular company and do financial analysis of the same and prepare a report and give a presentation 7 7 8 18 18 Internal Evaluation (20 marks of CEC) 4. Teaching Method: The following pedagogical tools will be used to teach this course:...

Words: 5698 - Pages: 23

Premium Essay

Nanao Failed, Why?

...The old adage “a person cannot be too rich or too thin”. As well-known Tata Motors’ (TTM) disappointing experience with the Nano, the $2,000 small size car it introduced with huge publicity in 2008, it is clear a car can be too cheap—at least for consumers who don’t want to be recognized with a low-end car. Ratan Tata, the chairperson of parent Tata Group, announced headlines a decade ago when he ordered up a “people’s car” which will appeal to Indian families who earlier can only own a scooter for travel. But Tata Motors has sold just 229,157 Nanos since deliveries began in 2009, and sales in March were off by 85% than previous year. Tata MD Karl Slym insists the company will not kill the tiny, egg-shaped car. It will soon add improvements to sustain the model, a move that will ultimately bring its price closer to those of competitors. The Nano’s marketing “didn’t jell with anyone,” he says. Scooter drivers were not attracted because others “never think that they are buying a car, they only think that they are buying something between a two-wheeler and a car. Anyone who had a car will never want to buy it, because it will always be supposed to be a two wheeler substitute.” Analysis of stages in complex buying behavior 1. Need recognition 2. Information search 3. Evolution of alternative 4. Purchase decision 5. Post purchase evaluation. Need Recognition. Need for Tata Nano can be driven either by internal stimuli (Desire/attitude/perception) or external...

Words: 2071 - Pages: 9

Premium Essay

Organizational Restructuring

...Tata Steel Tata Steel was set up by Sir Dorabji Tata in 1907 as a part of his father Jamshetji’s Tata Group. Jamshetji dreamed of setting up 4 institutions in India – a Modernized Steel Manufacturing Facility, a Power Plant, a World Class scientific educational institution and a Hotel at par or even better than the global standards. Out of these four, only the Hotel – Taj Mahal Hotel was established during his lifetime. Traditional paternalism; fair and honest management; business ethics and philanthropy are widely recognized as the Tata industrial ethos. Set up at Jamshedpur, in Eastern India, Tata Steel is currently among the global top 10 steel companies with crude steel capacity of over 28mt annually. It operates in 26 countries with commercial presence in over 50 countries, making it world’s most geographically-diversified steel producers. It believes that the principle of mutual benefit – between countries, corporations, customers, employees and communities - is the most effective route to profitable and sustainable growth. The company has a vibrant mechanism for two-way communication, participative management through joint consultation and a high degree of commitment towards its social responsibility. Renowned for its pioneering initiatives in labor welfare and exemplary industrial relations, the company has not lost a single day of work since 1928. Some of the major initiatives in labor welfare which were later converted to laws by government are listed below: Tata...

Words: 2883 - Pages: 12

Premium Essay

Cim Marketing Plan Diploma

...Opportunities………………………………………………………………………………..6 Threats ……………………………………………………………………………………….6 Summary of key issues and implications for the eco-Nano…………………….…6 Marketing Objectives……………………………………………………………………..7 Segmentation, targeting and positioning strategies………………………………..8 The marketing mix………………………………………………………………………….9 Marketing budget………………………………………………………………………...10 A marketing Audit the Gap Analysis Recommend evaluation and control…………………………………………………12 Assess the internal marketing environment…………………………………………15 Processes and techniques ……………………………………………………………..16 The Boston Consulting Grid …………………………………………………………….16 McKinsey’s Seven S’s ……………………………………………………………………17 The planning Gap………………………………………………………………………..18 Brand management Role and significance of Branding…………………………………………………….22 Impact of Branding on marketing mix………………………………………………..22 Brand management……………………………………………………………………...23 Recommendation for improvement…………………………………………………..24 core section - task one Case – Tata motors 1 Introduction Tata Motors Ltd is a wholly owned company which is a part of the TATA GROUP. The company is going to launch a new eco-friendly car in the existing segment that another car, the Nano has already been developed for. This new car will run on a different...

Words: 7930 - Pages: 32

Free Essay

Project Report on Tata Sky

...CHAPTER I INTRODUCTION 1.1 INTRODUCTION TATA SKY Incorporated in 2004, Tata Sky Ltd is a joint venture between Tata Sons.. and 21st Century Fox. Tata Sky DTH endeavors to offer Indian viewers a world-class television viewing experience through its satellite television service. As we talk about DTH which stands for Direct-To-Home, it's a system that allows you to have a personal dish antenna how cable operators do, except it's much smaller in size, this antenna can be fixed on your terrace and receives transmissions directly from a satellite, hence it is called as a direct to home service. Direct to home is different in the way of size of the antenna require is much smaller, the city will have less wires from one building to another and you have the flexibility of moving out without searching for new cable operators. Secondly, the focus of this research is on the Advertisement, which is a crux of any market economy, plays a pivotal role in the economic progress of a nation. Advertising is indeed the only direct method, which helps to reach masses of potential buyers. Advertising, being dynamic, changes with changing methods of distribution and consumption. Advertisements have become the part of life for everyone as a listener through some media or other. In the present era of information explosion and media influence, these advertisements play a major role in changing the settled perception...

Words: 6513 - Pages: 27

Premium Essay

2nd Sem Syllabus

...which will be important in their management careers. At the conclusion of the course students should be able to: (1) develop the skills to identify the appropriate statistical techniques for the analysis of data; and (2) learn how to collect, analyze, present and interpret research data. Course Syllabus Group I: Research Methodology: Objectives, Role & Scope in Management Research, Process of Research; Research Designs: Exploratory, Descriptive & Experimental Research Designs and their Applications; Sampling Design: Concepts, types and their applicability; Scaling Techniques including Likert, Thurston, Semantic Differential Scaling techniques, etc. Tools & Techniques of Data Collection: Primary & Secondary; Classification & Tabulation of Data. Group II: Introduction to Statistics, Statistics & Business Research, Measures of Central Tendency: Mean, Median and Mode; Measures of Dispersion, Coefficient of Variance; Skewness & Kurtosis: Concept and Measures; Correlation Analysis: Simple, Partial & Multiple (Elementary); Regression Analysis: Concept & Measures, Linear Regression. Elementary Probability Theory: Concepts, Definitions and Problems. Group III: Probability Distributions: Binomial, Poisson and Normal Distributions; Testing of Hypothesis: Concepts like types of hypothesis, significance level, degrees of freedom, Errors in hypothesis testing, Procedure of testing hypothesis etc.; Statistical Tests: Chi-square test, t-test, ANOVA – 1 way and 2...

Words: 1810 - Pages: 8

Premium Essay

Financial Reporting and Analysis

...Financial Reporting and Analysis Course Objectives: The course focuses on basic techniques of Financial Accounting. It has been designed to enable the students to prepare, comprehend and analyze corporate financial statements. The course is designed to provide an understanding of the role and relevance of accounting function in an organization and also the basic concepts, techniques and methodologies relevant to accounting function. Course coverage includes: Preparation, understanding of financial statements including Cash Flow statements of Corporate Organizations, Accounting of Property Plant and Equipment, and Analysis of Published Annual Reports with respect to various financial ratios. Current Developments like New Schedule VI has been incorporated in the course structure. This course, therefore, endeavors to develop students with the following specific objectives 1. To develop an understanding of the nature of accounting and its role in business decision-making. 2. To prepare, comprehend and analyze financial statements demonstrating both technical and analytical capabilities. 3. To develop a working knowledge of using Annual Reports. 4. To demonstrate techno-savvy capabilities to manage integrated environments. Pedagogy The course shall be delivered essentially through a fusion of lectures, exercises, and by discussing real life financial statements to develop student’s ability to read and analyze them. Total 20 sessions of 1 hr 15 minutes each would be conducted...

Words: 1044 - Pages: 5

Premium Essay

Mba Special Assignment

...UNIVERSITY DEPARTMENTS ANNA UNIVERSITY CHENNAI : : CHENNAI 600 025 REGULATIONS - 2009 CURRICULUM I TO IV SEMESTERS (FULL TIME) MASTER OF BUSINESS ADMINISTRATION (MBA) SEMESTER – I |Code No. |Course Title |L |T |P |C | |BA9101 |Statistics for Management |3 |1 |0 |4 | |BA9102 |Economic Analysis for Business |4 |0 |0 |4 | |BA9103 |Total Quality Management |3 |0 |0 |3 | |BA9104 |Organizational Behaviour |3 |0 |0 |3 | |BA9105 |Communication Skills |3 |0 |0 |3 | |BA9106 |Accounting for Management |3 |1 |0 |4 | |BA9107 |Legal Aspects of Business |3 |0 |0 |3 | |BA9108 |Seminar I – Management Concept |0 |0 |2 |1 | | |Total | | | |25...

Words: 17609 - Pages: 71

Premium Essay

Industry Relations

...TABLE OF CONTENTS S.No. | TOPIC | PAGE NO. | 1 | Introduction | 4 | 2 | Succession Planning | 5 | 3 | The Tata Tale | 8 | 4 | Leadership at Tata | 10 | 5 | Succession Planning Strategies within Tata Group | 13 | 6 | The Mistry Angle | 16 | 7 | Challenges before Mistry | 19 | 8 | … And Why he will survive | 20 | 9 | The Way Ahead | 21 | 10 | Conclusion | 25 | 11 | Appendix: Sample Succession Planning Forms | 26 | INTRODUCTION Look at any research worth its salt and one will find that ‘leadership’ is key to the success of any organization. And it is this which highlights the importance of succession planning. Experts believe succession planning is one of the most important functions of not just the human resources department of any firm but is the responsibility of the entire management. Indeed, the consequences of putting the wrong person in a position may be severe. As popular HR guru Arthur X. Deegan II puts it: “Succession planning is about putting the right people in the right place at the right time.” This perhaps best defines the need and importance of succession planning. The group has chosen to study Tata Group and its succession planning strategies for this project. While we realize that succession planning is a process that encompasses the entire organization, we have – because of the space constraint – limited our report for the most part to only succession planning at the chairman level. That said, we still have taken care to include...

Words: 5649 - Pages: 23

Premium Essay

Taj Hotel Group

...of the Taj Hotel Group. Bhowmick wanted to ask Krishna Kumar to reexamine what the company was trying to accomplish by assigning a particular manager to run the Taj Kumarakom, a smaller property in a highly competitive market. Since assuming management responsibility for the Taj Group in 1997, Krishna Kumar had introduced many changes, the most conspicuous being a new performance management system that represented the first time that promotion and pay had been determined by a formal review and evaluation process. Krishna Kumar had also introduced a formal career development process whereby employees were tracked and groomed for key positions throughout the Taj system. But Bhowmick worried that these systematized assessments might not always identify the right person for a particular job. He knew the candidate who had been selected for the general manager position at the Taj Kumarakom. He also knew some of the other candidates well; indeed, he had had another manager in mind for the job. tC Bhowmick had been in the hotel business his entire life and was practically a legend within the Taj. As chief operating officer of the luxury hotel division, he was in charge of properties that brought in more than 60% of the company’s profits. He had successfully identified and groomed leaders for the Taj Hotel Group throughout his career. Bhowmick was going to ask Krishna Kumar to reconsider his choice. No History and Origins The Taj Hotel Group was begun by one...

Words: 6562 - Pages: 27

Premium Essay

Project1

...2 Innovative Companies 3 Innovative Solutions 4 Transferring Innovations 8 Success Factors 9 Conclusion 10 Self Evaluation 10 References 12 Executive Summary In order for Chrysler to be successful in a global market, they are going to have to shed the old ways of manufacturing cars and develop newer innovative ideas to compete in today’s economy. By implementing a new business plan, a knowledge sharing system and partnering with a design firm, Chrysler can become a dominant force in the auto industry, not just domestically but globally. The initial startup costs for implementing these innovations are quite high, yet the long term payoffs such as lower manufacturing costs, higher quality products, less waste, a variety of innovative designs, better supplier relationships, increased sales, profits, market share, and greater customer retention and loyalty, all support changing to a more innovative company. Introduction The target of this project was to find and research innovative methods to apply to a current existing company. Our team chose Chrysler to apply the innovations researched to help their company domestically and globally. With Fiat recently acquiring a 35% stake in Chrysler, it is necessary for Chrysler to focus on the global market to remain competitive in this day and age. This project takes an in-depth look at TaTa Motors business model, Toyota’s knowledge sharing system and BMW’s DesignWorksUSA design system and proposes ideas for implementing...

Words: 3527 - Pages: 15

Premium Essay

Mdi Branded Apparel Store

...HR POLICIES Anshuman Joshi Avishek Dasgupta Prabudh Jain Sandeep Chatterjee Sohan Shetty Versha Mangla Group 6 C Batch HR policy is a formal statement of a principle or rule that members of an organization must follow. Each policy addresses an issue important to the organization's mission or operations. * Communicate values and expectations for how things are done at your organization * Keep the organization in compliance with legislation and provide protection against employment claims * Document and implement best practices appropriate to the organization * Support consistent treatment of staff, fairness and transparency * Help management to make decisions that are consistent, uniform and predictable * Protect individuals and the organization from the pressures of expediency A policy should include purpose, scope, responsibilities, definitions, questions, effective date, review date and approval. Organizations commonly have written policies in the following areas for code of conduct, confidentiality, conflict of interest, working conditions, attendance, hours of operations, termination, recruitment, compensation, performance management, learning and development, overtime, privacy, employee information, compassionate leave, vacation, sick Leave, unpaid leave, health and safety and workplace Violence Nestlé Nestlé is committed to the following Business Principles in all countries, taking into account local legislation, cultural and...

Words: 3546 - Pages: 15