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Everything

In: Business and Management

Submitted By jielyn
Words 5379
Pages 22
OBJECTIVES

The primary objective of this survey is to determine and compare the preferences of the CFAD students in terms of milk tea brands. Also, this survey aims to discover how many CFAD students drink or even know about the said product. This survey will discover which brand is most popular among CFAD students, and will also distinguish the variation of flavors they look for and how each milk tea brand is different from the other.

THESIS STATEMENT: How popular is the drink Milk Tea among College of Fine Arts Students in UST and which brand do they prefer.

SIGNIFICANCE OF THE PROBLEM

Milk tea is a drink that is designed for young and adults. According to the researchers, this research will give a lot of information about milk tea’s popularity among CFAD students, brand preference, price differences, product attributes, etc. The information in this research can answer questions and help solve problems about milk tea products and consumers. It can answer the questions; “What is the most popular milk tea brand among CFAD students?”, “Does CFAD students really preferred milk tea products by rather than other drinks?”, or “What milk tea product contains more nutrients?”

Businessmen also have benefits in knowing what brand of milk tea is the most popular. They will have the idea of what people like and what brand to sell to the end-user or consumer like CFAD students.

CFAD students will become curious due to information they will get from this research. When the CFAD students know about milk tea products, they have the power to decide if they will buy milk tea or not. With the help of this research, CFAD students will know what milk tea brand is the most popular among them. They will have an idea what brand of milk tea to choose. Popularity of a brand is important. According to the researchers, people can make others choose the brand they like...

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