...2011 Executive Summary AA is burdened by high labor costs, a weak balance sheet, perpetual union issues, increasing pressure from low-cost carriers (LCCs), incessant losses. AA must address its high costs, improve its international offerings, and find a solution to the competitive threat posed by LCCs Chiu Cloud Supreeth Kini Fabien Levet Amruta Vantipalli 9/1/2011 Table of Contents Introduction........................................................................................................................................................... 2 Financial Health ..................................................................................................................................................... 2 Market Forces ........................................................................................................................................................ 2 Barriers to entry ................................................................................................................................................. 3 Substitutes ......................................................................................................................................................... 3 Suppliers ............................................................................................................................................................ 3 Buyer Power ...............................................................................
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...An executive summary, sometimes known as a management summary, is a short document or section of a document, produced for purposes, that summarizes a longer report or proposal or a group of r business elated reports in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. It usually contains a brief statement of the problem or proposal covered in the major document(s), background information, concise analysis and main conclusions. It is intended as an aid to decision-making by managers[1][2] and has been described as possibly the most important part of a business plan.[3] They must be short and to the point. An executive summary differs from an abstract in that an abstract will usually be shorter and is intended to provide a neutral overview or orientation rather than being a condensed version of the full document. Abstracts are extensively used in academic research where the concept of the executive summary would be meaningless. "An abstract is a brief summarizing statement... read by parties who are trying to decide whether or not to read the main document", while "an executive summary, unlike an abstract, is a document in miniature that may be read in place of the longer document".[4] An executive summary differs from an abstract in that an abstract will usually be shorter and is intended to provide a neutral overview or orientation rather than being a condensed version of the full document. Abstracts are...
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...Executive Summary The purpose of an executive summary is to summarize a report. Executive summaries are written for executives who most likely do not have time to read the complete document. Therefore, the executive summary must cover the major points and be detailed enough to mirror the content yet concise enough for an executive to understand the substance without reading the entire report. An executive summary differs from an abstract. Readers use an abstract to decide whether to read the complete document. They read an executive summary to obtain information without having to read the report in full. The executive summary should be written as a document that can stand on its own and is usually written on one or two pages, depending on the length of the report. It restates the purpose of the report and describes any results, conclusions, or recommendations made in the report so that the reader understands the reasons for the conclusion or recommendations. Acronyms, symbols, and abbreviations must be written out. Tables and figures in the report should not be referred to by number in the executive summary. The audience for an executive summary is receptive to the message, so the writer should assume that the audience wants to know and understand the message. It is written in a formal tone using an impersonal style and eliminating first person pronouns (I, we, our, etc.). Use the following guidelines when writing an executive summary: • • • • • State clearly the purpose of the...
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...[Type the abstract of the document here. The abstract is typically a short summary of the contents of the document. Type the abstract of the document here. The abstract is typically a short summary of the contents of the document.] [Type the abstract of the document here. The abstract is typically a short summary of the contents of the document. Type the abstract of the document here. The abstract is typically a short summary of the contents of the document.] Electronic Discharge Summary EXECUTIVE SUMMARY Electronic Discharge Summary EXECUTIVE SUMMARY S. CHANDE, C. CHAHAL, N. GANDHI, A. HUSSEIN, K. MANOHARON. N. NURU S. CHANDE, C. CHAHAL, N. GANDHI, A. HUSSEIN, K. MANOHARON. N. NURU THE PROPOSAL There were 15 million discharge summaries produced for admissions into hospital last year. A staggering 80% of these were found to be inaccurate or incomplete and another 70% of these were reported as being severely delayed on a regular basis. This compromise to clinical care and patient safety is simply unacceptable. Our empirical market research has found that the majority of junior doctors, the principal users of discharge forms, were unhappy with the current systems in place. It has also been reported that on average junior doctors spend more time carrying out admin duties than in formal training and teaching sessions. There are electronic discharge systems present however, these have been described as insufficient as they lack comprehensive coding and in some circumstances...
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...Good and poor examples of executive summaries This is a GOOD example from an Accounting & Finance assignment. Footnote Executive Summary This report provides an analysis and evaluation of the current and prospective profitability, liquidity and financial stability of Outdoor Equipment Ltd. Methods of analysis include trend, horizontal and vertical analyses as well as ratios such as Debt, Current and Quick ratios. Other calculations include rates of return on Shareholders Equity and Total Assets and earnings per share to name a few. All calculations can be found in the appendices. Results of data analysed show that all ratios are below industry averages. In particular, comparative performance is poor in the areas of profit margins, liquidity, credit control, and inventory management. The report finds the prospects of the company in its current position are not positive. The major areas of weakness require further investigation and remedial action by management.Recommendations discussed include: improving the average collection period for accounts receivable· improving/increasing inventory turnover· reducing prepayments and perhaps increasing inventory levels The report also investigates the fact that the analysis conducted has limitations. Some of the limitations include: forecasting figures are not provided nature and type of company is not known nor the current economic conditions data limitations as not enough information is provided or enough detail...
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...Executive Summary: Organizational Focus & Goals Derron Venerable University of Phoenix HRM/326 MARIBEL HINES September 15, 2014 Introduction The purpose of an Executive Summary is articulate a full report with the least amount of words possible depending on the size and nature of the issue. In most cases executive summaries serve as a report for executives who do not have the time to read the full report; therefore, the summary will give the executive the information that he or she needs to understand the objective, the issue(s), and the plan(s) in place to solve the issue(s). The following summary is focusing on an on-going overtime issue that one of the company’s branches is having. Focus and Goals The current focus at this particular location is to complete the daily task in the fastest most efficient safest way possible. The goals are to minimize or combine the current routes, run the routes from the closet point to the furthest and create a benchmark for each driver to attempt to meet in a safe but efficient manner. The research states that if the routes are done in a sequence form from the closet point to...
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...The executive summary is often considered the most important section of a business plan. This section briefly tells your reader where your company is, where you want to take it, and why your business idea will be successful. If you are seeking financing, the executive summary is also your first opportunity to grab a potential investor’s interest. The executive summary should highlight the strengths of your overall plan and therefore be the last section you write. However, it usually appears first in your business plan document. What to Include in Your Executive Summary Below are several key points that your executive summary should include based on the stage of your business. If You Are an Established Business If you are an established business, be sure to include the following information: • The Mission Statement – This explains what your business is all about. It should be between several sentences and a paragraph. • Company Information – Include a short statement that covers when your business was formed, the names of the founders and their roles, your number of employees, and your business location(s). • Growth Highlights – Include examples of company growth, such as financial or market highlights (for example, “XYZ Firm increased profit margins and market share year-over-year since its foundation). Graphs and charts can be helpful in this section. • Your Products/Services -- Briefly describe the products or services you provide. • Financial Information...
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...Executive Summaries are much like any other summary in that their main goal is to provide a condensed version of the content of a longer report. Definition of Executive Summary The executive summary is usually no longer than 10% of the original document. It can be anywhere from 1-10 pages long, depending on the report's length. Executive summaries are written literally for an executive who most likely DOES NOT have the time to read the original. • Executive summaries make a recommendation • Accuracy is essential because decisions will be made based on your summary by people who have not read the original • Executive summaries frequently summarize more than one document Types of Summaries Summaries written in order to recommend a specific course of action are executive summaries. Summaries that highlight the major points of a long piece are called abstracts. The purpose of an abstract is to allow readers to decide whether or not they want to read the longer text. View our Writing Guide about Abstracts Standard summary only refers to a summary of someone else's published work and is written for a variety of purposes. View our Writing Guide about Standard Summaries Processes for Writing an Executive Summary Executive summaries are typically written for longer reports. They should not be written until after your report is finished. Before writing your summary, try: • Summarizing the major sections of your report. You might even copy text from your report into...
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...Executive Summary 1 Stand: Moderate - There was a clear structure: problem, purpose of the report, brief details of approach, important results and findings before ending of with a conclusion. Identifying these points is important as they form up the basics of what is expected from a reader. It was of an appropriate length for easy reading and comprehension. On the other hand, the executive summary was a little too descriptive on how the ‘Easy Tap’ works. It is true that more description is not bad, as it will explain more about the purpose and providing solutions to the problem. However, a strong summary of the description is preferred as it could well capture the essence of what the author is trying to explain, before further description and explanation is done in the business plan. Executive Summary 2 Stand: Bad - The overall paragraph appears to be more like an advert rather than an executive summary. The words used were informal and there was subjective description. There was no solution and proper findings to prove what this whole executive summary was talking about. For example, if it is trying to promote ‘The Sleepsuit’, the name should already be mentioned earlier in the paragraph, instead of the last sentence which caught us off-guard. This executive summary fails to impress future investors or readers that the business plan is suitable or appropriate. Executive Summary 3 Stand: Good - The first read gave us a good understanding of what the executive summary...
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...An executive summary summarizes, or reviews the main points of, a longer document or report for a reader that does not have time to read the entire report. An effective executive summary analyzes and summarizes the most important points in the paper or report, and will often make a recommendation based on the analysis. Executive summaries are “stand alone” documents that are almost always read independently of the reports they summarize. When preparing to write an executive summary, ask yourself the following questions: * Who will read your executive summary? Sometimes your executive summary may have an “intended” audience: your professor might require you to write it for a CEO, department head, or supervisor, for example. On other assignments, your audience won’t have a specific identity, but always keep in mind that the reader of an executive summary needs to know all of the important information in the main document without reading the actual document. Even if you know that your instructor will be reading everything that you submit, write the executive summary as a “stand alone” document. * What is the main document’s main topic, theme, or idea? Most reports have a “thesis” or central point that they are seeking to communicate. Try to sum this up in two or three sentences. If you are having trouble with this, imagine that someone has asked you, “what’s this report about?” and that you have to explain it in only a few sentences. Once you’re able to say what the main...
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...Macy’s: Executive Summary Macy’s, Inc. Macy’s, Inc. is known as the one of the leading retail corporations worldwide. It offers its customers a wide range of products including clothing, footwear, jewelry, beauty products, and even home décor. Macy’s has opened more than 800 stores across the U.S. and reported fiscal year (FY) 2009 sales of $23.5 billion. Although Macy’s is a prominent retailer today, their success had to start somewhere. In this summary we will take a glance at Macy’s history as well as their prior and current financial information. Brief History of Macy’s, Inc. Before Macy’s, Inc became a household name Rowland H. Macy, the founder of Macy’s Inc., started a dry-goods store in 1851 in Haverhill, Massachusetts where he made $11.06 on its first day. Since then, R.H. went through his share of retail failures and various store relocations. It was not until 1877, when R.H. Macy & Co. started accumulating its high sales, that it made its mark as a retail giant. For example, Macy’s made business history when they were the first to promote a woman in an executive position. Macy’s was also the first to hire an in-store Santa Claus. In 1924, upon the completion of the new 7th Avenue addition, Macy’s Herald Square became known as the “World’s Largest Store” with more than one million square feet (Macy’s, Inc., 2010). In addition, the company also produces their annual Macy’s Thanksgiving Day Parade and Fourth of July fireworks display that fills the hearts...
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...Where Science Finds Meaning and Practical Application EXECUTI VE SUM M ARY THE COM PANY: iability company founded in 2011, is a US alternative energy research and development company and a manufacturer of energy products. The scientific foundations and business planning began long before this time. Parallel journeys of the founding members merged and bonded to create this unique blend of talent, vision, technologies, strength and experience, with extensive product-to-market preparations;; all amassed for the focused purpose of producing products that will change the way the world thinks about, and views, energy. The TG primary business and product lines are based upon Endothermic Reactive Phase Shift Systems applied to numerous practical applications; affecting and augmenting all heating, cooling and freezing processes known to man at this time. The Company designs, develops, manufactures, produces and sells advanced energy products for practical and efficient performance for its customers. At Thermic Green, science is applied to meaningful and practical applications. THE OPPORTUNI TY: Rising energy costs represent current and growing dynamic threats to the economic interests of all businesses in the United States and internationally. Growing...
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...Running head: EXECUTIVE SUMMARY Executive Summary XXXX XXXXXXX XXXXX XXXXX Executive Summary Brief Situation Analysis In this ever-growing field of medical services, many providers become overburdened with the tedious tasks and administrative duties involved in the filing and processing of medical claims and payments. Our vision is to be a Medical Billing Service Company that provides excellent quality management and administrative services to medical providers for their Medical Billing and Coding, maintaining of patient accounts, Medical Payments from Insurance Providers and patients, in addition to the follow up on minimum rejections from Insurance Providers. Our mission is to provide these services to alleviate the office staff of these tedious duties and in turn allow them to maximize their income or bottom line, while remaining compliant with all rules and regulations. In addition, we provide consultations and classes to the individual Medical Providers with regards to Medical Coding and Compliance with the various Insurance Providers. We also offer a very aggressive Collection Specialist to minimize the many bad debts and write-off accounts to maximize revenues. Strategies Our corporation believes that out-sourcing the tedious tasks involved in the filing and processing of claims and payments is a smart move for a medical practice. Instead of in-house processing, which takes up a lot of time and effort on the part of the...
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...EXECUTIVE SUMMARY Executive Summary stated the problem analyzed in the feasibility study and the company objectives supported by the study. This also includes the expected cost and benefits, anticipated risk that the company may encounter and the scope and limitations of the study. Statement of the Problem Each aspect would have several problems to determine the feasibility of the study. For Marketing aspect, the problem would be the form of strategies to be used to execute the feasibility study. The problem for technical aspect, would be the steps in production, operation and purchasing process. For management aspect, is how the company personnel deal with their task. The cost and projected sales of the product would be the problem for financial aspect, and the environmental implications of the study for socio-economic aspect. Objectives of the Study The main objective of the study is to solve the several problem of each aspect: To identify the strategies applicable in execution of the feasibility study. To determine the steps in production, operation and purchasing process. To determine how the company personnel deal with their task effectively. To know the cost and projected sales of the product and to site environmental implications of the study. Expected Cost and Benefits The business capital is Php 10,000.00, where the proponents assumed that this capital will be easily return in just a short period of time through good cash management. Through this proposed business...
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...Table Of Contents 1.0 Executive Summary 1.1 Objectives 1.2 Mission 1.3 Keys to Success 2.0 Company Summary/Facilities Plan 2.1 Company Ownership 2.2 Start Up Summary 2.3 Company Locations and Facilities 3.0 Production Plan 3.1 Service Description 3.2 Competitive Comparison 3.3 Sales Literature 3.4 Fulfillment 3.5 Future Services Market Analysis Summary 4.1 Market Segmentation 4.2 Target Market Segment Strategy 4.3 Service Business Analysis Business Participants Distributing a Service Main Competitors 5.0 Strategy and Implementation Summary 5.1 Pricing Strategy 5.2 Sales Strategy 5.3 Milestones Human Resources 6.1 Organizational Structure 6.2 Management Team 6.3 Personnel Plan 7.0 Financial Plan 7.1 Important Assumptions 7.2 Key Financial Indicators 7.3 Break Even Analysis 7.4 Projected Cash Flow 7.5 Business Ratios Southern Hospitality Transportation ____________________________________________________________ Southern Hospitality will be formed as an LLC specializing in tours and also shuttle services. It’s founders are 6 entrepreneurs eager to see the market of tours and shuttle service re-structured into a more exciting, yet safe atmosphere! Southern Hospitality will offer up-to-the-minute information via notebooks mounted in vehicle cabins and also DVD entertainment for the younger passengers! Local newspapers will also be available at no additional...
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