...Chapter 1: CONSUMERS RULE CHAPTER OBJECTIVES When students finish this chapter they should understand that: • Consumers use products to help them define their identities in different settings. • Consumer behavior is a process. • Marketers need to understand the wants and needs of different consumer segments. • The Web is changing consumer behavior. • Consumer behavior is related to other issues in our lives. • Consumer activities can be harmful to individuals and to society. • A wide range of specialists study consumer behavior. • There are two major perspectives on understanding and studying consumer behavior. CHAPTER SUMMARY After reading this chapter, students should understand that: Consumers use products to help them define their identities in different settings. A consumer may purchase, use, and dispose of a product, but different people may perform these functions. In addition, we can think of consumers as role players who need different products to help them play their various parts. Consumer behavior is a process. Consumer behavior is the study of the processes involved when individuals or groups select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires. Marketers need to understand the wants and needs of different consumer segments. Market segmentation is an important aspect of consumer behavior. Consumers can be segmented according to many dimensions, including product usage...
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...REVISION BOOK ARAB –ISRAELI What was Zionism * The longing for a homeland for the Jews. * It is the international political movement supporting the re-establishment of a homeland for the Jewish people.’ * ‘The historic homeland of the Jews was in the land of Israel.’ * ‘Since its establishment, Zionists continue to support it.’ * ‘It encourages the migration of Jews to Israel.’ * ’40% of Jews live in Israel and this % is rising.’ * ‘Zionism wants to strengthen and protect Jews and the State o What problems faced Palestine in 1945 Civil disruption.‘ * Large numbers of Jews wanted to go to Palestine.’ * ‘The US was supporting a state of Israel.’ * ‘Should immigration be allowed?’ * ‘Campaigns of violence by the Irgun.’ Why did Britain decide to hand Palestine over to the United Nations * ‘It did not want to stay.’ * ‘Because of the cost.’ * ‘There was violence.’ * ‘Because of its view of Zionism.’ * ‘The pressure from the Irgun.’ * ‘Because of the guerrilla campaign. Explains why * ‘At the end of the war Britain was under great pressure to change its policy and allow in survivors of the holocaust. They refused and this brought about violent protest.’ * ‘The Irgun deliberately attacked and killed British soldiers including the explosion at the King David Hotel. The violence from the Irgun was intended to persuade the British to leave.’ * ‘Because...
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...DECLARATION I Japhet NKURUNZIZA ,do declare that this research project is my own work. I have to do the best of my knowledge acknowledged all authors or sources from where I got information. I further declare that this work has not been submitted in any university or institution for the award of a degree or any of its equivalents. Signed…………………………………………..date………./……………/………………. APPROVAL This is to acknowledge that this research project has been submitted with my approval. Signed…………………………..Date………………/……………./……………… Dr TOMBOLA M.Gustave, PhD DEDICATION To the beloved members of my family, colleagues and friends. ACKNOWLEDMENTS This thesis is yet another landmark achievement in my academic history. Yet, truth be told, I believe the completion of the same would not be possible it had to be for the incessant and unconditional help from different persons, physical and moral. My highest appreciation goes to my beloved mother Mrs. palacidia UWIZEYIMANA and my former headmaster, Etienne UWAGIWABO, my uncles, my friends Philip NSENGUWERA, Felix BIZINDA, brother and sisters for all the support and encouragement. I also appreciate the government of Rwanda for the support of financing my studies and Rwanda Tourism University College for the academic supports. Heartfelt thanks go to Dr TOMBOLA M. Gustave,PhD who devoted his precious time to the supervision...
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...AS GEOGRAPHY UNIT 1 WORLD AT RISK WORLD AT RISK GLOBAL HAZARDS Hazard – Potential threat to human life or property Natural Hazards – Caused by natural processes e.g. lava flow from volcanic eruption Hydro-meteorological Hazards – Caused by climatic processes (droughts, floods, tropical cyclones and storms Geophysical Hazards – Caused by land processes (volcanic eruptions, earthquakes) Disaster – When a hazard seriously affects humans Risk – Likelihood that humans will be seriously affected by a hazard Vulnerability – How susceptible a population is to the damage caused by a hazard. Disaster Risk Equation Risk (R) – Hazards (H) * Vulnerability (V) / Capacity to Cope (C) Risk increases if: * Frequency or severity of hazards increase * People vulnerability increase * Capacity to cope decreases (Capacity to cope is the ability to deal with the consequences of a hazard) e.g. people in remote areas are further from help in central areas, so have lower capacity to cope) * Global Warming – greatest global hazard * Recent increase in average global temp – climate change * Causes other types of climate change * Context hazard – global in scale (affects all parts of environment) – potential to trigger other hazards or make them worse * Chronic Hazard (Long term) * People who aren’t causing the problem are mostly affected * Difficult to find solutions * Hydro-meteorological hazards becoming more frequent ...
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...Scandinavian and Slavic origin and settled in that region out of ± 800 AD Byzantine Empire A major legacy of the Byzantine Empire for the Russians was the eastern orthodox or Greek Orthodox Church With the decline of Byzantium came a wave of conquest from the East, the Mongols until the 15th century (Tatars). To a large extent, the Mongols allowed Russians to maintain their way of life: - Slavic based languages including writing system (Cyrillic) - Orthodox religion The Russians adopted much from Asian culture and this led western Europeans to think less of the Russians Geographically Russia was isolated from the rest of Europe: - Entirely land locked (mostly) - Huge Plains of Eastern Europe prevented overland travel During these early years there were a series of muscovite princes based in Moscow and called themselves Tsars. By the 17th century the Romanov family became the ruling dynasty: - Alexander I (1801-1825) - Nicholas I (1825-1855) - Alexander II (1855-1881) - Alexander III (1881-1894) - Nicholas II (1894-1917) Under the rule of Peter the Great (1689-1728) Russia grew greatly in size and entered the European World www.ibscrewed.org The Russia of 1800 was one of the greatest autocracies in Europe where: - The Tsar’s rule was absolute - There was a small, but powerful landowning elite - The vast majority of the population existed in a state called serfdom Serfdom: refers to the legal...
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...Acknowledgments ix Acknowledgments This book owes a great deal to the mental energy of several generations of scholars. As an undergraduate at the University of Cape Town, Francis Wilson made me aware of the importance of migrant labour and Robin Hallett inspired me, and a generation of students, to study the African past. At the School of Oriental and African Studies in London I was fortunate enough to have David Birmingham as a thesis supervisor. I hope that some of his knowledge and understanding of Lusophone Africa has found its way into this book. I owe an equal debt to Shula Marks who, over the years, has provided me with criticism and inspiration. In the United States I learnt a great deal from ]eanne Penvenne, Marcia Wright and, especially, Leroy Vail. In Switzerland I benefitted from the friendship and assistance of Laurent Monier of the IUED in Geneva, Francois Iecquier of the University of Lausanne and Mariette Ouwerhand of the dépurtement évangélrlyue (the former Swiss Mission). In South Africa, Patricia Davison of the South African Museum introduced me to material culture and made me aware of the richness of difference; the late Monica Wilson taught me the fundamentals of anthropology and Andrew Spiegel and Robert Thornton struggled to keep me abreast of changes in the discipline; Sue Newton-King and Nigel Penn brought shafts of light from the eighteenthcentury to bear on early industrialism. Charles van Onselen laid a major part of the intellectual foundations on...
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...RECRUITMENT & RETENTION OF THE VOLUNTEER:: RECRUITMENT & RETENTION OF THE VOLUNTEER THE MISSING PIECE OF THE FIRE SERVICE THE MISSING PIECE OF THE FIRE SERVICE August 15, 2002 Prepared By: Franklin Woodrow Wilson II Lieutenant, Central Kitsap Fire & Rescue TABLE OF CONTENTS ABSTRACT ............................................................................................................... iii ACKNOWLEDGEMENTS ....................................................................................... iv INTRODUCTION ...................................................................................................... 1 HISTORY OF THE FIRE SERVICE ......................................................................... 4 RECRUITMENT ........................................................................................................ 6 MARKETING THE FIRE DEPARTMENT ............................................................... 6 ISSUES AND DIVERSITY CHALLENGES ............................................................... 7 CRITICAL AREAS TO INCREASE RECRUITMENT ............................................ 9 COMMUNITY .................................................................................................... 9 SELF ESTEEM ................................................................................................. 10 NEEDS ............................................................................................................ 10 PHILOSOPHY ........
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...CHECK YOUR ENGLISH VOCABULARY FOR I E L T S Rawdon Wyatt A & C Black Ⴇ London First edition published 2001 by Peter Collin Publishing, reprinted 2002 This second edition published in Great Britain 2004 by Bloomsbury Publishing Plc Reprinted 2005, 2007 by A & C Black Publishers Ltd 38 Soho Square, London W1D 3HB © Rawdon Wyatt 2004 All rights reserved. No part of this publication may be reproduced in any form without the permission of the publishers. British Library Cataloguing in Publication Data A CIP entry for this book is available from the British Library ISBN: 978 0 7136 7604 4 eISBN-13: 978-1-4081-0157-5 Text typeset by A & C Black Printed in the UK by Caligraving Ltd This book is produced using paper that is made from wood grown in managed, sustainable forests. It is natural, renewable and recyclable. The logging and manufacturing processes conform to the environmental regulations of the country of origin. ii Introduction This workbook has been written for students who are planning to sit either the general training or the academic modules of the IELTS exam. It covers some of the main vocabulary points that you will need for, or come across in, the listening, reading, writing and speaking sections of the exam. We hope that you find the modules in this book useful and that the vocabulary you acquire will help you to achieve the grade you want in the IELTS. Good luck! about this workbook About this workbook Structure...
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...Engineering: An Introduction for High School Annapurna Ganesh Chell Roberts Dale Baker Darryl Morrell Janel White-Taylor Stephen Krause Tirupalavanam G. Ganesh Say Thanks to the Authors Click http://www.ck12.org/saythanks (No sign in required) www.ck12.org iii To access a customizable version of this book, as well as other interactive content, visit www.ck12.org CK-12 Foundation is a non-profit organization with a mission to reduce the cost of textbook materials for the K-12 market both in the U.S. and worldwide. Using an open-content, web-based collaborative model termed the FlexBook®, CK-12 intends to pioneer the generation and distribution of high-quality educational content that will serve both as core text as well as provide an adaptive environment for learning, powered through the FlexBook Platform®. Copyright © 2011 CK-12 Foundation, www.ck12.org The names “CK-12” and “CK12” and associated logos and the terms “FlexBook®”, and “FlexBook Platform®”, (collectively “CK-12 Marks”) are trademarks and service marks of CK-12 Foundation and are protected by federal, state and international laws. Any form of reproduction of this book in any format or medium, in whole or in sections must include the referral attribution link http://www.ck12.org/saythanks (placed in a visible location) in addition to the following terms. Except as otherwise noted, all CK-12 Content (including CK-12 Curriculum Material) is made available to Users in accordance with the Creative Commons...
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...The new economy has brought greater transparency and greater flexibility but also greater complexity and therefore new and greater risks. It has become very crucial to look at how the new economy had brought greater complexity to the business environment changing the ethical dimension and raising new ethical issues. It goes on to outline the varied dimension of the new economy like—Globalization, technology, assets, framework, recruiting and retaining the talent. These factors have brought so many changes and challenges to the company policies regards to their management practices, relationships in different domestic, international, multinational and global contents. So to establish an ethical infrastructure and integrate ethics in organization working we need to study the ethics in new economy keeping the consideration of those mentioned dimensions. ETHICAL DIMENSIONS Globalization The growing integration of economies and societies around the world has been one of the most hotly debated topics in international economies over the past few years. Many forces are driving globalization—Communication, improved infrastructure, technology, regulation, free trade and free movement of people. Rapid growth and poverty reduction in India, China and other countries that were poor 20 years ago, has been positive aspect of globalization. On the other hand, globalization has also generated significant international opposition over concerns that it has increased...
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...Transactions and Strategies Economics for Management This page intentionally left blank Transactions and Strategies Economics for Management ROBERT J. MICHAELS Mihaylo College of Business and Economics California State University, Fullerton Australia • Brazil • Japan • Korea • Mexico • Singapore • Spain • United Kingdom • United States Transactions and Strategies: Economics for Management Robert J. Michaels Vice President of Editorial, Business: Jack W. Calhoun Publisher: Joe Sabatino Sr. Acquisitions Editor: Steve Scoble Supervising Developmental Editor: Jennifer Thomas Editorial Assistant: Lena Mortis Sr. Marketing Manager: John Carey Marketing Coordinator: Suellen Ruttkay Marketing Specialist: Betty Jung Content Project Manager: Cliff Kallemeyn Media Editor: Deepak Kumar Sr. Art Director: Michelle Kunkler Frontlist Buyer, Manufacturing: Sandee Milewski Internal Designer: Juli Cook/ Plan-It-Publishing, Inc. Cover Designer: Rose Alcorn Cover Image: © Justin Guariglia/Corbis © 2011 South-Western, Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright hereon may be reproduced or used in any form or by any means— graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, information storage and retrieval systems, or in any other manner—except as may be permitted by the license terms herein. For product information and technology assistance, contact us at Cengage Learning Customer & Sales Support...
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...YE AR S CE L EB RA TIN G6 HISTORY HISTORY A World Transformed II: World in Flux E D I TOR PW AA -TA ST IC Y EA R S! RESOURCE Tania Asnes A L PACA-IN-CHIEF 2 0 1 2 Daniel Berdichevsky the World Scholar’s Cup® ® HISTORY | 1 History Resource 2012: A World in Flux Table of Contents Preface: A Swiftly Texting Planet ................................................................. 2 I. The Determinators....................................................................................... 4 Toward a model for technological change............................................. 5 I’m on Team IDUAR ................................................................................ 6 Disruptive technologies..............................................................................8 Classic Technologies ...................................................................................9 The time of wheels ..................................................................................9 How the stirrup stirred things up ......................................................10 Print all about it: the printing press ................................................... 11 II. Transformations in Everyday Life .......................................................... 13 Turning on the lights ................................................................................. 13 Picking up the telephone .......................................
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...JÖNKÖPING UNIVERSITY H o w to mo tiv a te a ss emb ly lin e wo rke r s Master Thesis within Business Administration. Subject: Management. Authors: Valdete Jusufi Maja Saitović Supervisor: Karl Erik Gustafsson Jönköping May, 2007. Master Thesis within Business Administration. Subject: Management. Title: Authors: Tutor: Date: Subject terms: How to motivate assembly line workers Valdete Jusufi & Maja Saitović Karl Erik Gustafsson 2007-05-28 assembly line, motivation, industrial laundry business, incentives, Human Performance System Abstract The purpose of our master thesis was to investigate what motivates assembly line workers performing low-skill jobs in a small industrial laundry business. We wanted to see what factors determine and influence their motivation to work and if and how this motivation can be improved with respect to assembly line systems in general. The method of our investigation was qualitative in nature, where we studied one firm that leases clean bed clothes and textiles to hotels and restaurants around Sweden. We constructed a survey on motivation and handed it out to the assembly line workers who deal with the laundry. Furthermore, we interviewed the shift manager in order to get the company’s view on employee motivation. Our findings indicate that there are several overlapping factors that determine and influence motivation in the long run. From this particular case we saw that a unified working culture and collective efforts both boost the willingness...
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...Anthropology Lecture 1 introduction Common Misconceptions with Drugs . The effect of a drug is caused solely by its pharmacological properties and effects. . Some drugs are instantly addictive . The gateway/ stepping stone theory - the use of 1 drug leads to the use of other more dangerous drugs What are drugs ? Krivanek's definition : Drugs are substances that are introduced into the body knowingly but not as food. Therefore illicit drugs, legal recreational drugs and legal but regulated pharmaceutical drugs that aren't recreational at all. - Whether if a drug is considered bad and is prohibited depends on the culture of the society in a particular period. What is culture ? The definition of culture = Through Roger keesing and Andrew Strathern's definition it is a system of shared ideas, rules and meanings that underlie and are expressed in the ways that human live. - This includes : law, beliefs, political economy, media and popular culture - this perceives ideas about what is normal and abnormal to society. " Culture is always changing and contested, not unified" Enthography as a method for studying drug use It is a process of observing, recoding and describing other peoples way of life through intimate participation the community being studied". - Participation observation, involving yourself in the life of the community , taking up the life of the other person, observing their actions, asking questions and learning what questions...
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...Physical Chemistry Understanding our Chemical World Physical Chemistry Understanding our Chemical World Paul Monk Manchester Metropolitan University, UK Copyright 2004 John Wiley & Sons Ltd, The Atrium, Southern Gate, Chichester, West Sussex PO19 8SQ, England Telephone (+44) 1243 779777 Email (for orders and customer service enquiries): cs-books@wiley.co.uk Visit our Home Page on www.wileyeurope.com or www.wiley.com All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except under the terms of the Copyright, Designs and Patents Act 1988 or under the terms of a licence issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London W1T 4LP, UK, without the permission in writing of the Publisher. Requests to the Publisher should be addressed to the Permissions Department, John Wiley & Sons Ltd, The Atrium, Southern Gate, Chichester, West Sussex PO19 8SQ, England, or emailed to permreq@wiley.co.uk, or faxed to (+44) 1243 770620. This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold on the understanding that the Publisher is not engaged in rendering professional services. If professional advice or other expert assistance is required, the services of a competent professional should be sought. Other Wiley...
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