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Food Industry Analysis

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The food industry has throughout history been subject to government regulations at national and local levels, which aim to protect the public health and safety of food, regulate trade unions and prevent mislabeling with regard to formulation and content. Governmental organizations have controlled product entry, the way food has been marketed to consumers and the manufacturing practices of food. The most enduring problem in the food industry has been the case of adulteration, which refers to the cheapening of products by adding impure and substandard ingredients. This has posed a threat of unsafe food in the market and a health risk to consumers. Regulations have therefore been necessary to protect consumers from low quality and harmful products. …show more content…
These organizations have acted rapidly to update and modernize their legislation by defining international standards and recommending the adoption of international code of conduct to govern the food industry. At the same time governments have enforced global legislation by strengthening national food laws and regulations such as food inspections, requirements of labeling and certification of products of animal and plant origin (WHO, 2015). National enforcements have also required food manufacturers to ensure the safety and quality of products that include modifications derived from biotechnology. Traceability of food products has also been necessary to provide identification and control in order to reduce the spread of diseases. Labor and human rights issues in the food industry have received much attention, as several corporations have been exposed of having poor labor conditions relative to health and safety. As a result international labor standards have arisen from programs such as the U.N Global Compact. The World Banks identification of the food industry´s problems related to worker rights has ensured protection of workers and set basic labor provisions that regulates employment terms and conditions, wages and hours. National enforcements have also been significant in controlling worker registration, legal rights and disclosure in the overall …show more content…
The company is committed to delivering the highest quality brands to consumers and long-term value to its investors. EABL works closely with suppliers to ensure highest quality raw materials and to prevent breaches of food safety regulation by their product. The company certifies that labeling the percentage of alcohol by volume as well as including responsibility message and age warning is included in their production process. Through their membership in UN Global Compact the company is also committed to respecting and protecting human rights and strives to ensure a workforce that is free from forced and child labor (EABL, A, 2016). A safe and supportive working environment is a main priority at EABL as they company focuses on assisting their employees and releasing their potential through training courses to develop particular skills (EABL, B, 2015). Whole Food Markets (WFM) is an American company specializing in natural and organic food. Their core value of business is to sell the highest quality natural and organic products available. WFM has voluntarily engaged in helping setting national standards for labeling organic food and is committed to organic farming without synthetic fertilizers and pesticides, thus reducing the chemical contamination entering the food chain. WFM focus on creating a safe and energetic workplace has earned the company a reputation of being a great place

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..........4 Vision Of Fresh Direct.......................................................................................4 Mission Of Fresh Direct....................................................................................4 Goals/Objectives...............................................................................................5 External Analysis of Fresh Direct..................................................................5 Marco Enviroment.............................................................................................5 Industry Analysis...............................................................................................7 Industry Life Cycle............................................................................................7 Competitors.......................................................................................................7 Critical Success Factor.....................................................................................8 Opportunities & Threats....................................................................................9 Internal Analysis...........................................................................................10 Strengths & Weaknesses................................................................................10 Critical Success Factor...................................................................................11 Strategic Options...............................

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